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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
Definition continues below.
CRM Best PracticesReports
151 - 175 of 339 Matches Previous Page  | Next Page
Combining Call Center Operations, CRM and BPM to Improve Customer Experience
sponsored by Genesys
WHITE PAPER: To meet the increasing demands of customers in today's fast-paced marketplace, you need a way to effectively assign work and monitor completion. Download this resource to get a more in-depth look at the shortcomings of traditional customer service processes, and learn how enterprise workload management can help you overcome these issues.
Posted: 22 Aug 2013 | Published: 22 Aug 2013

Genesys

Leveraging the Power of the Peloton to Lead Change
sponsored by Global Knowledge
WHITE PAPER: This white paper combines the concept of the peloton with one of the most widely accepted approaches for enabling change in organizations: John P. Kotter's 8 Steps for Enabling Change.
Posted: 26 Jul 2013 | Published: 19 Jul 2013

Global Knowledge

Call Center Tips to Optimize Agent Performance
sponsored by SearchCRM
EGUIDE: This E-Guide examines how Workforce management tools and other CEM technologies can help agents prioritize and meet performance standards.
Posted: 19 Jul 2013 | Published: 19 Jul 2013

SearchCRM

Migrating Data for a CRM Technology Upgrade
sponsored by SearchCRM
EBOOK: In this handbook, get tips to ensure CRM data migrations go smoothly, and explore how proper planning, data profiling, and data quality checks can help you achieve a cost efficient, effective CRM upgrade.
Posted: 15 Jul 2013 | Published: 15 Jul 2013

SearchCRM

The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: Access this helpful resource to discover a customer service technology that provides complete integration of all your customer communication channels so that you can achieve a unified view of customer interactions. Read on to discover how this peer-based strategy can cut costs while enhancing customer service by reading now!
Posted: 11 Jul 2013 | Published: 11 Jul 2013

Jive Software

Social Intelligence Approaches to Support Four Core Customer Scenarios
sponsored by Hewlett-Packard Company
WHITE PAPER: This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence.
Posted: 03 Apr 2013 | Published: 03 Apr 2013

Hewlett-Packard Company

Websites are Dead. Long Live Digital Presence
sponsored by Limelight Networks, Inc.
WHITE PAPER: In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.
Posted: 23 Jul 2013 | Published: 31 Oct 2012

Limelight Networks, Inc.

IBM Social Business Adoption QuickStart
sponsored by IBM
WHITE PAPER: Companies are investing in social business software to enhance knowledge exchange and sharing, streamline their operations and improve their response to evolving market demands. Consult this white paper to find out how to implement social business in the most effective way.
Posted: 17 Jul 2013 | Published: 17 Jul 2013

IBM

Playtech HP Service Health Analyzer delivers predictive analytics
sponsored by HP
WHITE PAPER: Playtech is a world leader in the gaming industry, and they require uninterrupted high quality service in order to ensure business success. The ability to detect problems with performance is of the utmost importance to Playtech. View this resource to learn how this company delivered predictive analytics effectively.
Posted: 15 Jul 2013 | Published: 15 Jul 2013

HP

The Future of Lead Management: A Step-by-Step Guide
sponsored by LeadLife Solutions
WHITE PAPER: In this insightful resource, explore how to adapt your marketing and sales processes in order to meet the needs of the modern buyer and learn the three most important changes you need to make to increase marketing and sales effectiveness.
Posted: 11 Jul 2013 | Published: 11 Jul 2013

LeadLife Solutions

Magic Quadrant for the CRM Customer Engagement Center
sponsored by Salesforce
WHITE PAPER: Access this comprehensive Gartner report to explore and compare customer engagement center (CEC) applications from today's top vendors. Discover the strengths and weaknesses of these customer service technologies, and decide which is right for your social CRM strategy.
Posted: 08 Jul 2013 | Published: 13 May 2013

Salesforce

Using Marketing Automation to Increase Your ROI on CRM
sponsored by Marketo
WHITE PAPER: Many CRM systems lack an effective way to manage leads - that's where marketing automation comes in. In this resource, explore the benefits of a marketing automation tool, and learn how implementing marketing automation can increase your ROI on your CRM system.
Posted: 27 Jun 2013 | Published: 27 Jun 2013

Marketo

Driving Revenue Through CRM Integration
sponsored by Marketo
WHITE PAPER: In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.
Posted: 27 Jun 2013 | Published: 27 Jun 2013

Marketo

Mobile Devices Reshaping the Customer Experience: Learn how a mobility strategy can drive innovation and add a competitive edge to your contact center
sponsored by Avaya
WHITE PAPER: This resource details the opportunities that mobility presents for contact centers, and offers guidance to help you weave these opportunities into a strategy that empowers you to capitalize on mobile benefits and sharpen your competitive edge.
Posted: 19 Jun 2013 | Published: 31 Dec 2012

Avaya

Kognitio delivers for ScottishPower
sponsored by Kognitio
WHITE PAPER: Find out how a company working toward dominance as a multi-utility supplier can achieve effective customer relationship management (CRM.) This resource explores how one company found a way to scan millions of rows of information in seconds to utilize and interpret valuable information.
Posted: 10 Jun 2013 | Published: 10 Jun 2013

Kognitio

Seven Trends Driving Effectiveness in the Contact Center
sponsored by Avaya
WHITE PAPER: Customers want to use social media, video, instant messaging and more to contact you - and they want to do it quickly. In this resource, check out seven key trends that are driving effectiveness in the contact center.
Posted: 31 May 2013 | Published: 30 Apr 2013

Avaya

Overhauling a Legacy Contact Center: Starting Steps
sponsored by Five9
EGUIDE: Overhauling legacy contact center technology is often costly and time-consuming, but it doesn't have to be. This expert e-guide offers advice on deciding when it's time to upgrade your contact center, making the business case for an overhaul, and important change management considerations.
Posted: 10 May 2013 | Published: 10 May 2013

Five9

Cost-Saving Tips for Contact Centers
sponsored by Five9
EGUIDE: For service organizations looking to cut costs, the contact center is the go-to department, seeing as it often has high staffing counts within the company. Check out this expert e-guide to learn how you can effectively identify opportunities and decrease spending in your contact center, without sacrificing customer experience.
Posted: 10 May 2013 | Published: 10 May 2013

Five9

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans
sponsored by WebTrends
WHITE PAPER: With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER: Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Nine Real-World Results from Testing and Targeting
sponsored by WebTrends
WHITE PAPER: In today's wired world, you must make sure your website is optimized for optimal ROI and sales.  Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Anticipate, engage and deliver exceptional web experiences
sponsored by IBM
WHITE PAPER: View this white paper to learn more about how social business is growing. It is becoming a major component of business strategies and reflects the way businesses manage both customers and information. Learn how you can help your customers and employees with better social business by reading this resource now.
Posted: 09 Apr 2013 | Published: 09 Apr 2013

IBM

Mobile apps reach the busy customer
sponsored by SearchCRM
EZINE: In this expert e-zine, discover two key areas of app development in today's mobile climate: delivering quality mobile customer service, and uniting front-end and back-end functionality. Also included is a case study of a mobile app that delivered user-oriented, ultra-simple service with outstanding results.
Posted: 19 Mar 2013 | Published: 19 Mar 2013

SearchCRM

CIO Handbook: Personalizing the Customer Experience
sponsored by SearchCIO.com
EBOOK: CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
Posted: 14 Mar 2013 | Published: 14 Mar 2013

SearchCIO.com

Using Social Media to Win Over Customers
sponsored by SearchCRM
EBOOK: While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies.
Posted: 12 Mar 2013 | Published: 12 Mar 2013

SearchCRM
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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