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DEFINITION: This refers to selling and the selling of information technology.
Sales Reports
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CRM & Manufacturing: Working Hand in Glove
sponsored by Microsoft
WHITE PAPER: This white paper introduces a Sales Transformation Pyramid (STP) model, a step-by-step methodology for effecting a positive transformation in your company's sales performance. Access this framework to learn how you can optimize your enterprise's sales performance and refine your internal processes, communication, and agility.
Posted: 24 Nov 2015 | Published: 24 Nov 2015


5 Ways Analytics Will Rock Your Sales
sponsored by
WHITE PAPER: Access this whitepaper for 5 essential ways data can revamp your sales cycle, and how this translates to new revenue. Read on to ensure you are tapping all the resources at your disposal, and capitalizing on the proper channels for improved revenue.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

8 Ways to Build Your Brand Using Social Media
sponsored by Sysomos
WHITE PAPER: Discover how to take advantage of the incredible opportunities available in the social space with eight tips in the following guide.
Posted: 18 Nov 2015 | Published: 18 Nov 2015


It’s Always Personal: How Context-Driven Content Fuels Sales Growth
sponsored by Sitecore
WHITE PAPER: How essential it is to have a deep understanding of the overall customer journey? Get five top tips for delivering context-driven commerce and learn why personalized, contextualized content can translate to engaging experiences for your customers.
Posted: 18 Nov 2015 | Published: 18 Nov 2015


5 Questions Every Sales Department Should be Able to Answer and How Analytics can Help Answer Them
sponsored by
WHITE PAPER: In this white paper, learn how organizations can empower their sales reps with answers to 5 questions that are crucial to sales success. Additionally, see how sales reps are better able to tackle new challenges with analytical insights that can be accessed on any device.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Silicon Valley YMCA Poised for Growth with Oracle Cloud
sponsored by Oracle Corporation
VIDEO: Access this brief video now to hear from Silicon Valley YMCA CFO Ed Barrantes. Watch as he shares how one vendor's ERP, EPM, and Sales Cloud systems will help double the Y's subscriber base and achieve financial excellence.
Posted: 13 Nov 2015 | Premiered: 13 Nov 2015

Oracle Corporation

Streamlining Sales with Automation and Insights
sponsored by K2
WHITE PAPER: In this white paper, learn about a tool that can extract information from backend systems, providing forms, workflows, and reports to enable better lead tracking and analysis. Additionally, see how this tool can enable automation to speed up the sales cycle.
Posted: 13 Nov 2015 | Published: 31 Dec 2014


How to Achieve Effective Selling and Make Data-Driven Decisions
sponsored by Microsoft
WHITE PAPER: This whitepaper offers a presentation detailing how to reach achieve effective selling with the help of a data insight tool. Learn how you can help your enterprise gain insight from your data to make data-driven decisions that will improve your client relationship management strategies.
Posted: 09 Nov 2015 | Published: 31 Dec 2014


Why Predictive Lead Scoring is Marketers' New Best Friend
sponsored by Conversica
EGUIDE: Access this expert guide today to learn how predictive lead scoring can enable your business to harness the power of big data to identify the leads that are most likely to convert, close, and generate maximum revenue.
Posted: 02 Nov 2015 | Published: 02 Nov 2015


Alabama Natural Gas Distributor Energizes Sales Force with OpenText
sponsored by OpenText
CASE STUDY: Discover how Alagasco was able to increase employee productivity and enhance service with a centralized content management system integrated with their SAP. Read on to learn if this solution could be right for your organization.
Posted: 29 Oct 2015 | Published: 31 Dec 2014


Recent Innovations in Lead Engagement Technology Give Your Leads a Reason to Talk Back
sponsored by Conversica
WHITE PAPER: In this resource, you'll discover how recent innovations in lead engagement technology can enable your sales team to connect with every lead, every time by giving your leads a reason to talk back.
Posted: 27 Oct 2015 | Published: 27 Oct 2015


The Value of Smarter Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric strategy that encompasses assortment planning, merchandising execution, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011


Yakult’s New Product Sales in the Netherlands Increase 15 to 20%
sponsored by TIBCO Software Inc.
CASE STUDY: In this brief case study, you'll learn how a leading probiotic beverage company was able to distinguish sales drivers from non-drivers by upgrading from time-consuming spreadsheets. Find out how the right analytics strategy can help you reap similar benefits.
Posted: 15 Oct 2015 | Published: 07 Jul 2015

TIBCO Software Inc.

Advanced Analytics for Common In-Store Retail Issues
sponsored by IBM
VIDEO: This brief video features a short demo that demonstrates how you can improve merchandising and assortment decisions with analytics. Tune in to further your understanding of how the relationship between merchandise lines can identify variances in behavior that you can consider for future merchandising.
Posted: 14 Oct 2015 | Premiered: 02 Jun 2015


How to Build a World-Class Sales Organization
sponsored by Microsoft
WHITE PAPER: In this white paper, see the results of a study of over 1,500 sales executives that gathered metrics comparing top, middle, and bottom tier companies on sales performance, sales processes, sales technology usage, and more. Additionally, learn about sales optimization and how to implement a CRM option for sustained sales growth.
Posted: 14 Oct 2015 | Published: 14 Oct 2015


Why Intelligence is Key to Sales and Marketing Success
sponsored by Microsoft
EGUIDE: In this two-part expert guide, you'll learn how lead-scoring and analytics tools are helping sales teams to chase down promising leads, diagnose sales performance, and forecast business opportunities. You'll also discover why customer personalization is crucial to making a sale in 2015.
Posted: 12 Oct 2015 | Published: 12 Oct 2015


CRM Analytics 101: Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: This expert guide explains how CRM analytics can help your organization to drill into customer data to make smarter business decisions and offer customers more personalized service.
Posted: 08 Oct 2015 | Published: 08 Oct 2015


Dell: Refocusing Sales Team by Providing more Accurate and Timely Information
sponsored by Dell, Inc. and Intel®
VIDEO: Discover what solution enabled Dell to bring together multiple data sources and simplify its KPIs to better drive daily decision making and free up sales people for more customer-centric interactions. Access this brief video to hear directly from the decision makers at Dell and learn just what impact this solution had on their sales team.
Posted: 01 Oct 2015 | Premiered: 01 Oct 2015

Dell, Inc. and Intel®

Five Drivers Animation
sponsored by Oracle Corporation UK Ltd
VIDEO: Check out this quick video and discover how enhanced technologies can help drive sales. Watch now and access links to solutions that will allow you to leverage mobile to run sales from anywhere at any time, turn data into actionable insight with proven analytics tools, and more.
Posted: 29 Sep 2015 | Premiered: 29 Sep 2015

Oracle Corporation UK Ltd

Why Sales Is Still About Data Standardization
sponsored by Oracle Corporation UK Ltd
EGUIDE: This expert guide explains why data standardization is a foundational step that your company needs to take before you can reach the next level of insight: Understanding your customers. View now to learn how Houghton Mifflin Harcourt consolidated its sales teams and digitized its sales process, and the benefits that they've achieved as a result.
Posted: 28 Sep 2015 | Published: 28 Sep 2015

Oracle Corporation UK Ltd

Sales Management Strategies: Leading from the Trenches
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: In this expert e-guide, Lauren Horwitz interview Russ Hearl, VP of Global Sales at DoubleDutch, who leads his sales team by example—and has the results to prove that it works. Learn how DoubleDutch grew 200% year over year after implementing more efficient sales practices.
Posted: 25 Sep 2015 | Published: 25 Sep 2015

Oracle Corporation UK Ltd

The Five Drivers of the Successful Modern Sales Force
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This helpful guide provides 5 drivers of a successful modern sales force. Read on to see how these drivers can help you sell more and sell better in the new age of customer service.
Posted: 24 Sep 2015 | Published: 31 Dec 2014

Oracle Corporation UK Ltd

Driving Service Efficiency and Customer Engagement with In-Store WiFi
sponsored by Earthlink.
WHITE PAPER: This white paper explores the benefits of retail organizations offering customers reliable WiFi and floor personnel armed with tablets and appropriate apps to provide superior customer experience and convenience. Continue reading to learn the 4 challenges of WiFi customer engagement and how to overcome them.
Posted: 17 Sep 2015 | Published: 29 Jul 2015


Research Report: What Makes a Winning Sales Team in 2015?
sponsored by
RESEARCH CONTENT: What does the age of buyer sophistication mean for today's sales teams, and which practices separate thriving sales leaders from those merely treading water? Access this research report, which synthesizes responses from 2372 global sales leaders to determine 4 key trends for the present and future of the sales industry.
Posted: 17 Sep 2015 | Published: 17 Sep 2015

The Missing Piece: Enhancing the Value of Marketing Automation with Sales Conversion Management
sponsored by Conversica
WHITE PAPER: This white paper presents the benefits of implementing an automated lead generation strategy for sales conversion management. Discover how such an approach can dramatically improve the ROI of CRM applications.
Posted: 16 Sep 2015 | Published: 16 Sep 2015

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