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ALSO CALLED: Sell Side
DEFINITION: This refers to selling and the selling of information technology.
SalesReports
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Sales Intelligence: Best-in-Class Strategies Adopted by Salesforce Data.com Customers
sponsored by Salesforce - Data.com
WHITE PAPER: This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: 18 Apr 2014 | Published: 31 Aug 2013

Salesforce - Data.com

Standard Register Drives Revenue with Data.com
sponsored by Salesforce - Data.com
CASE STUDY: Standard Register's transition to a new set of digital products and services required the company to rapidly identify new buyers, deploy a more consistent sales process, and create a true 360-degree view of the customer.
Posted: 18 Apr 2014 | Published: 31 Oct 2013

Salesforce - Data.com

Nucleus Research Report:  ROI Case Study of Tableau Software using Salesforce Data.com
sponsored by Salesforce - Data.com
CASE STUDY: The Bottom Line: Nucleus Research looked at the solution costs, revenue gains and productivity improvements to quantify the return on Tableau's investment in its deployment of Salesforce Data.com. Download the case study for all the details.
Posted: 18 Apr 2014 | Published: 28 Feb 2014

Salesforce - Data.com

Kelly Services ROI Case Study
sponsored by Salesforce - Data.com
CASE STUDY: In 2011 Kelly Services launched a direct marketing campaign to drive more face-to-face meetings with prospective customers in specific business segments, and Data.com delivered.  Read the Nucleus Research white paper, "ROI Case Study: Salesforce Data.com & Kelly Services", and learn the details of the significant results that were realized.
Posted: 18 Apr 2014 | Published: 31 Dec 2013

Salesforce - Data.com

Value of Data Quality with Data.com
sponsored by Salesforce - Data.com
RESEARCH CONTENT: Data quality continues to be one of the greatest challenges for successful CRM efforts. Read this report to learn what Nucleus Research discovered through interviews with Data.com customers, and the benefits that were realized by having access to rich, reliable and relevant data directly within Salesforce.
Posted: 17 Apr 2014 | Published: 31 May 2013

Salesforce - Data.com

Sales Pipeline Development Report: CSO Insights & Salesforce Data.com
sponsored by Salesforce - Data.com
WHITE PAPER: CSO Insights, a sales and marketing effectiveness research firm, partnered with Salesforce Data.com to research common challenges and best practices related to improving the quality of sales pipeline. Download to learn more about the results from CSO Insights research.
Posted: 17 Apr 2014 | Published: 31 Dec 2013

Salesforce - Data.com

5 Ways to Improve Outbound Sales Performance: Best practices to increase your pipeline
sponsored by Salesforce - Data.com
EBOOK: This eBook from Data.com and LinkedIn Sales Solutions - "5 Ways to Improve Outbound Sales Performance" - includes great methods to gain higher quality sales leads, using an approach designed to help you go from being a seller to a trusted advisor.
Posted: 17 Apr 2014 | Published: 17 Apr 2014

Salesforce - Data.com

Best Practices for Sustainable Growth: Grow Faster with the Right Data
sponsored by Salesforce - Data.com
WHITE PAPER: Growing your business depends largely on knowing your customers -- and that requires having the right data, people, and processes in place. To begin the path to sustainable business growth, check out this extensive guide for businesses of all sizes -- from startup to enterprise.
Posted: 17 Apr 2014 | Published: 17 Apr 2014

Salesforce - Data.com

Social Media for Lead Generation
sponsored by Act On
WHITE PAPER: This whitepaper shows you how to use social media to support your lead generation efforts, and serves as a blueprint for marketers who want to know the specific steps required to create lead gen campaigns that are promoted via social media.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Act On

Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Hootsuite

Marketing Automation Industry Overview
sponsored by Act On
WHITE PAPER: As ROI from traditional marketing channels continues to erode, modern marketers have turned to new, tech-based methods for attracting customers. The world of marketing automation is growing, and fast. Get the scoop on what it all means in this complimentary whitepaper, Marketing Automation Industry Overview.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Act On

Five Best Practices for Achieving Social Media ROI
sponsored by Act On
WHITE PAPER: A marketer's best course of action is managing social efforts to generate demonstrable return on investment. In this whitepaper, we'll cover five best practices to help you do just that.
Posted: 15 Apr 2014 | Published: 31 Dec 2013

Act On

5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act On
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act On

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Comprehensive lead management strategies have been developed to maximize lead value and bring order and efficiency to the top of the marketing funnel. When well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert.
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Forbes: The Secret Sauce of Oracle's Commercial Success
sponsored by Oracle Corporation
WHITE PAPER: What sets Oracle Sales Cloud apart from other CRM apps is its ability to help sales reps to sell more, allow managers to know more, and, thereby, enable the organization to grow more. In this white paper you'll find a number of important lessons about infusing sales organizations with actionable insights, and more.
Posted: 09 Apr 2014 | Published: 08 Apr 2014

Oracle Corporation

Profit Magazine: Everything You Know About Sales is Wrong
sponsored by Oracle Corporation
WHITE PAPER: Business and technology expert, Daniel Pink, shares his research on the secrets of selling in this informative Q&A. Delve into Pink's exploration of what makes sales people tick and which traits allow the best sellers to be successful in today's marketplace.
Posted: 08 Apr 2014 | Published: 07 Apr 2014

Oracle Corporation

Implementing product mix optimization that works
sponsored by Quintiq
WHITE PAPER: This guide offers insight to help you optimize your product mix and maximize profits.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Quintiq

Measuring Community Health with Indicee Analytics
sponsored by Indicee
EBOOK: The e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.
Posted: 14 Mar 2014 | Published: 14 Mar 2014

Indicee

Guide to Winning Sales Every Time: Use These Insights to Radically Change Your Sales Behavior
sponsored by Salesforce
WHITE PAPER: The Internet has drastically changed the nature of buying and selling, and customers are empowered with more information before they even contact your business. So what does successful selling look like in today's modern tech landscape?
Posted: 07 Mar 2014 | Published: 07 Mar 2014

Salesforce

Tips for Sales Success: A Step-by-Step Guide
sponsored by Salesforce
WHITE PAPER: Selling your product or service isn't always easy, no matter how great it may be. Sales reps need the right knowledge, skillset, and attitude to make a sale -- does your team make the cut?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

The Four Pillars of End-to-End Sales
sponsored by Salesforce
WHITE PAPER: Many people think of used car salesmen or cold calling when it comes to sales -- but the modern sales rep knows it's more than transaction-based. Smart selling today is all about relationships, and in the age of the empowered customer, sales and clients must work together to receive mutual benefits.
Posted: 06 Mar 2014 | Published: 31 Dec 2013

Salesforce

How to Rock Your Qualify Prospects Sales Goals
sponsored by Salesforce
WHITE PAPER: "That old way of qualifying is over," says Jeffrey Gitomer, best-selling author of The Sales Bible and The Little Red Book of Selling. So how exactly do you qualify in the age of the empowered customer, without feeling like a used car salesman?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

Hire the Right Talent to Succeed at the Right Time
sponsored by Salesforce
WHITE PAPER: "One of the single largest challenges in growing your business, is learning how to hire the right people at the right time," says Edward Hess, Professor of Business Administration at The University of Virginia. But how do you make those important hiring decisions?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

ROI Case Study: Salesforce Data.com Tableau Software
sponsored by ComputerWeekly.com
ANALYST REPORT: Analyst group Nucleus Research examines how Tableau Software's used Salesforce Data.com to identify sales leads across regions and to manage its customer data within a single, centralised solution.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

ComputerWeekly.com
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