Developing the right social CRM strategies for improved customer service
sponsored by TechTarget Customer Experience
EGUIDE:
Today's exclusive resource examines that steps businesses should take to ensure the seamless integration of social CRM into existing tools and processes. Discover the value you can glean from analyzing and nurturing customer feedback from social media channels.
Posted: 19 Feb 2013 | Published: 19 Feb 2013
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CRM Initiatives for Improved Customer Experience
sponsored by TechTarget Customer Experience
EGUIDE:
Usually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision.
Posted: 28 Jan 2013 | Published: 28 Jan 2013
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Drilling to the Core of Better CEM
sponsored by TechTarget Customer Experience
EZINE:
This 3-article E-Zine offers analysis and advice for the CEM professional. In the featured article, Cameron Kittle reviews CEM technologies and shares the thoughts of industry observers who stress that a company should first know what it intends to do with its wired connection to customers. Continue on for this article and more.
Posted: 13 Nov 2012 | Published: 13 Nov 2012
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Deepening Customer Experience: Analyzing, Optimizing and Integrating CEM
sponsored by TechTarget Customer Experience
EGUIDE:
Mapping out a customer experience management (CEM) transformation isn't a quick or inexpensive undertaking, but it can offer significant rewards if you are able to sift through all the options within the marketplace. Check out this E-Guide to get tips on planning and allocating resources for CEM and comparing the latest options.
Posted: 05 Oct 2012 | Published: 05 Oct 2012
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Measuring, Monitoring and Improving Customer Experience
sponsored by TechTarget Customer Experience
EGUIDE:
Forward-thinking organizations recognize the improving the customer experience can provide a significant competitive edge, but implementing effective customer experience management (CEM) processes can be difficult. Review this expert guide to learn 10 simple, inexpensive ways to improve the customer experience today.
Posted: 04 Sep 2012 | Published: 01 Sep 2012
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Overhauling a Legacy Contact Center: Starting Steps
sponsored by Five9
EGUIDE:
Overhauling legacy contact center technology is often costly and time-consuming, but it doesn't have to be. This expert e-guide offers advice on deciding when it's time to upgrade your contact center, making the business case for an overhaul, and important change management considerations.
Posted: 10 May 2013 | Published: 10 May 2013
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Cost-Saving Tips for Contact Centers
sponsored by Five9
EGUIDE:
For service organizations looking to cut costs, the contact center is the go-to department, seeing as it often has high staffing counts within the company. Check out this expert e-guide to learn how you can effectively identify opportunities and decrease spending in your contact center, without sacrificing customer experience.
Posted: 10 May 2013 | Published: 10 May 2013
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Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans
sponsored by WebTrends
WHITE PAPER:
With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
Posted: 12 Apr 2013 | Published: 12 Apr 2013
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Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER:
Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013
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Nine Real-World Results from Testing and Targeting
sponsored by WebTrends
WHITE PAPER:
In today's wired world, you must make sure your website is optimized for optimal ROI and sales. Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
Posted: 12 Apr 2013 | Published: 12 Apr 2013
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Anticipate, engage and deliver exceptional web experiences
sponsored by IBM
WHITE PAPER:
View this white paper to learn more about how social business is growing. It is becoming a major component of business strategies and reflects the way businesses manage both customers and information. Learn how you can help your customers and employees with better social business by reading this resource now.
Posted: 09 Apr 2013 | Published: 09 Apr 2013
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What Customers Want From Their Mobile Apps
sponsored by TechTarget Customer Experience
EZINE:
In this expert e-zine, discover two key areas of app development in today's mobile climate: delivering quality mobile customer service, and uniting front-end and back-end functionality. Also included is a case study of a mobile app that delivered user-oriented, ultra-simple service with outstanding results.
Posted: 19 Mar 2013 | Published: 19 Mar 2013
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CIO Handbook: Personalizing the Customer Experience
sponsored by TechTarget CIO
EBOOK:
CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
Posted: 14 Mar 2013 | Published: 14 Mar 2013
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Using Social Media to Win Over Customers
sponsored by TechTarget Customer Experience
EBOOK:
In this expert e-book, you'll learn how to create a successful social CRM initiative (as well as valuable, lasting customer relations) by implementing the right processes and technologies.
Posted: 12 Mar 2013 | Published: 12 Mar 2013
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Personalization Driving E-Commerce
sponsored by Limelight Networks, Inc.
EGUIDE:
Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.
Posted: 28 Jan 2013 | Published: 28 Jan 2013
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What if? Unleashing the Potential of Digital Signage
sponsored by Insight
PRESENTATION TRANSCRIPT:
In this presentation transcript, Principle Analyst Zeus Kerravala of ZK Research reveals the secrets of utilizing digital signage to its fullest potential. Learn the transformations this technology has gone through, where it's going, and how businesses have successfully leveraged its power.
Posted: 21 Dec 2012 | Published: 21 Dec 2012
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Presentation Transcript: Eliminate Information Silos and Drive Customer Spend
sponsored by Infor
PRESENTATION TRANSCRIPT:
The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.
Posted: 26 Nov 2012 | Published: 26 Nov 2012
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Presentation Transcript: Unifying ERP and CRM to Create a Responsive Enterprise
sponsored by Infor
PRESENTATION TRANSCRIPT:
In order to drive your business forward you need to close more sales. In order to close more sales you need exceptional CRM strategies. But legacy CRM technology alone provides a fragmented view of customers and ultimately hinders sales teams. Read this transcript to learn how a CRM/ERP integration can mitigate this challenge.
Posted: 26 Nov 2012 | Published: 26 Nov 2012
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Presentation Transcript: Achieve a 360 Degree View of Your Customer
sponsored by Infor
PRESENTATION TRANSCRIPT:
In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
Posted: 26 Nov 2012 | Published: 26 Nov 2012
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Delivering a Superior Customer Experience
sponsored by Avaya
WHITE PAPER:
Research shows that 90% of customer service decision-makers believe delivering quality service is paramount to success. But with tight budgets, businesses today need cost-effective ways of achieving higher service levels. Read on to learn how collaboration in your contact center can keep costs low while increasing service levels.
Posted: 06 Nov 2012 | Published: 30 Apr 2012
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How Mobile Devices are Driving Innovations in Contact Centers
sponsored by Avaya
WHITE PAPER:
Failing to adopt a customer service strategy for mobile devices could put your business at a serious disadvantage. Gartner research suggests that 80% of companies will suffer revenue loss from the lack of customer support on mobile devices by 2013. Read this paper to learn how to utilize the opportunities mobility offers customer service.
Posted: 29 Oct 2012 | Published: 29 Oct 2012
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Customer Care in a Social World: Are We There Yet?
sponsored by Oracle Corporation
WHITE PAPER:
This paper explores and explains why the contact center is a key strategic focal point for customer engagement via social channels.
Posted: 21 Sep 2012 | Published: 01 Mar 2012
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CallPro CRM e-marketing features
sponsored by CallPro CRM
WHITE PAPER:
Does your customer relationship management (CRM) lack the agility and flexibility you need to effectively support sales and marketing professionals? Watch this webcast to learn about a CRM system that offers intelligent and flexible e-marketing capabilities with advanced follow-up features to help catch more prospects and close more sales.
Posted: 27 Aug 2012 | Published: 01 Aug 2012
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Using Case Management to Empower Employees and transform Customer Service
sponsored by Kofax, Inc.
WHITE PAPER:
This white paper demonstrates how empowering your employees can lead to significantly improved customer service. Learn how dynamic case management applications can assist in delivering employee empowerment and transform the customer experience.
Posted: 24 Aug 2012 | Published: 24 Aug 2012
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Why a Call Centric CRM?
sponsored by CallPro CRM
WHITE PAPER:
Is your current customer relationship management (CRM) software negatively impacting your selling potential? Many of the CRM software options today have lost focus on their primary users – sales professionals – and are actually decreasing sales activity. Read on to learn how a call-centric CRM strategy can alleviate this challenge.
Posted: 23 Aug 2012 | Published: 01 Aug 2012
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