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Web 2.0

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DEFINITION: Web 2.0 (or Web 2) is the popular term for advanced Internet technology and applications including blogs, wikis, RSS and social bookmarking. The two major components of Web 2.0 are the technological advances enabled by Ajax and other new applications such as RSS and Eclipse and the user empowerment that they support. Web 2.0 in the Enterprise: An Analyst's Perspective -- Click here to read the white  … 
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Web 2.0 Reports
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Unraveling The Social Technology Web
sponsored by Lithium Technologies
RESOURCE: Why are marketers struggling to take advantage of social media? Why isn't there a common set of tools amongst all social suites? Access this vendor-neutral expert report to learn about the importance of social media marketing technologies, the challenges marketers will face, and more.
Posted: 20 Oct 2016 | Published: 29 Jul 2016

Lithium Technologies

Barracuda NextGen Firewall X: Simple Cloud-Based Network Management for Small to Midsized Businesses
sponsored by Barracuda Networks
PRODUCT OVERVIEW: Discover a next-generation firewall that can stand up to new and evolving cyber threats. Gain antivirus and web filtering functionality without the need for additional IT staff or special training.
Posted: 19 Oct 2016 | Published: 30 Sep 2016

Barracuda Networks

The New Power Couple: Content and Commerce Take Center Stage
sponsored by Sitecore
WHITE PAPER: As online retail becomes a larger percentage of all retail shopping, integrating web content systems with commerce engines is the next big challenge to both your data and your operations. Read on to learn how to integrate your content and commerce systems, how it helps your brand's issues, and more.
Posted: 18 Oct 2016 | Published: 18 Oct 2016


Case Study: 50% of Wholesale Distributer's Revenue Comes from Online
sponsored by NetSuite
RESOURCE: How did one wholesale distributer grow its online presence to constitute 50% of the business' revenue? Find out how Lucy Locket was able to increase their flexibility, scalability, and real-time visibility to expand their online presence.
Posted: 14 Oct 2016 | Published: 14 Oct 2016


How to Drive Business Value with Consumer-Generated Content
sponsored by Bazaarvoice
WHITE PAPER: 82% of consumers turn to their mobile device before making in-store purchases. They are looking for consumer-generated content (CGC) to help them decide whether a product or brand is worth their time and money. Access this report for a comprehensive guide to developing your CGC strategy for the current and future consumer.
Posted: 13 Oct 2016 | Published: 29 Apr 2016


How Converging Cloud, Mobile, and Social Trends are Impacting ERP
sponsored by Sage Software
WHITE PAPER: 4 influential trends – cloud and SaaS, mobility, social media, and big data – are converging as they impact enterprise resource planning and ERP vendors. Discover how to adapt your ERP strategy to incorporate SaaS, increased mobility, big data insights, and more in order to drive your business's innovation.
Posted: 29 Sep 2016 | Published: 31 Dec 2014

Sage Software

Enabling Businesses to Acquire and Retain Customers as the Digital World Turns
sponsored by HPE and Intel®
WHITE PAPER: This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.
Posted: 03 Jun 2016 | Published: 03 Jun 2016

HPE and Intel®

Market Analysis: Social Software in the Workplace
sponsored by IBM
WHITE PAPER: Access this Gartner assessment of 14 social software vendors so you can begin to zero in on which social software tool will best serve your enterprise.
Posted: 08 Dec 2015 | Published: 26 Oct 2015


Selling with Social: New Research to Improve Online Sales
sponsored by Bazaarvoice
WHITE PAPER: In this white paper you will examine who is generating and using consumer-generated content, where they are using it, and how it is impacting offline buying behavior. Read on to explore the findings of this study and recommendations on how to apply these insights to your own marketing endeavors.
Posted: 03 Dec 2015 | Published: 03 Dec 2015


Selling with Social: How Social Curation Drives Engagement and Sales
sponsored by Bazaarvoice
WHITE PAPER: Access this white paper now to learn how your business can use rich social content and customer feedback to drive engagement trust and conversion.
Posted: 24 Nov 2015 | Published: 24 Nov 2015


How Customer's Social Conversations Drive Acquisition, Retention, and Innovation
sponsored by Bazaarvoice
WHITE PAPER: Using the banking industry as a use case, access this white paper about social media to discover how you can seize the opportunity to redefine your brand and earn new customers by tapping into conversations, status updates, and more.
Posted: 24 Nov 2015 | Published: 24 Nov 2015


5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by Salesforce.com
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015


4 Ways to Improve Your Mobile and Social CRM
sponsored by SearchCRM
EBOOK: This expert e-book outlines the leading challenges in delivering great customer experiences via mobile and social channels. Discover how to achieve your mobile and social CRM goals with a four-point business strategy.
Posted: 28 May 2015 | Published: 28 May 2015


Build for Change – the Risk of Customerpocalypse
sponsored by ComputerWeekly.com
BOOK: The enterprise must focus on how it engages customers and responds to their expectations, or face Customerpocalypse, writes Alan Trefler, in this extract from his book Build for Change.
Posted: 15 Aug 2014 | Published: 15 Aug 2014


Security Challenges in Healthcare Social Media Usage
sponsored by Actiance
EGUIDE: In this e-guide, Jeani Park, senior director at an Internet and mobile device monitoring company, answers questions about security challenges that healthcare organizations face when it comes to social media. Discover best practices for governing use of social media in a hospital or practice so that you can ensure patient information stays secure.
Posted: 04 Apr 2016 | Published: 01 Apr 2016


Assessing the Benefits of Social and Cloud-Based CRM Tools
sponsored by Microsoft
EGUIDE: Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
Posted: 02 Feb 2016 | Published: 01 Feb 2016


Expert Tips for Social CRM: Why Companies Are Pinning Their Hopes on Pinterest
sponsored by Microsoft
EGUIDE: Discover how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses and get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.
Posted: 02 Feb 2016 | Published: 01 Feb 2016


API Security Now
sponsored by SearchSecurity.com
EBOOK: Secure APIs are possible but not easy. This guide outlines the source for security risks with application program interfaces, and how to eliminate them.
Posted: 16 Nov 2015 | Published: 16 Nov 2015


The Multichannel Mandate Chapter 2 Title: Make Mobile, Social Channels Work
sponsored by SearchCRM
EBOOK: Companies won't reap the benefits of a multichannel business if they don't marry their technology wish lists with a strategy that works for them.
Posted: 28 Oct 2015 | Published: 28 Oct 2015


Why Creating Closer Customer Relationships Depends on Master Data Management
sponsored by TIBCO Software Inc.
WHITE PAPER: This dynamic terrain is rocky, but it also holds enormous potential. The following white paper reveals what strategies you need to achieve close customer relationships and increased loyalty.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

TIBCO Software Inc.

Enterprise Collaboration: Mistakes to Avoid and Strategies for Success
sponsored by Dropbox for Business
EGUIDE: This expert resource reveals the 5 common mistakes that derail enterprise collaboration initiatives and provides critical advice on how to avoid these pitfalls. Inside, analysts from Gartner and Forrester explain how to encourage user buy-in for your enterprise collaboration strategy.
Posted: 04 Jun 2015 | Published: 04 Jun 2015

Dropbox for Business

Detailed Reviews of 19 Web Content Management Products
sponsored by Sitecore
ANALYST REPORT: This resource reviews the performance of nineteen different WCM products, explaining each one's strengths and weaknesses in detail.
Posted: 04 Mar 2015 | Published: 09 Oct 2014


How Michigan State University Calculates Likelihood of Philanthropic Engagement
sponsored by IBM
CASE STUDY: This case study describes how MSU leveraged business intelligence and predictive analytics to gain deep insight into an individual alum's potential to give.
Posted: 20 Feb 2015 | Published: 30 Jan 2015


3 Pillars of Customer Experience in Today's Connected World
sponsored by Salesforce.com
WHITE PAPER: Access this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.
Posted: 19 Jan 2015 | Published: 19 Jan 2015


Enterprise Social Networking: Collaborate Seamlessly
sponsored by IBM
EBOOK: CIOs have swung from dismissing social networks in the enterprise to seizing upon their potential for boosting business productivity and creativity. Learn why in this handbook.
Posted: 04 Sep 2014 | Published: 04 Sep 2014

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WEB 2.0 DEFINITION (continued): …  paperTim O'Reilly is generally credited with inventing the term, following a conference dealing with next-generation Web concepts and issues held by O'Reilly Media and MediaLive International in 2004. O'Reilly Media has subsequently been energetic about trying to copyright "Web 2.0" and holds an annual conference of the same name. There is, however, some dispute about whether O'Reilly is responsible for the original coinage. Joe Firmage, for instance, used Web 2.0 to describe using the World Wide Web as a platform in 2003.One of the most significant differences between Web 2.0 and the traditional … 
Web 2.0 definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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