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Web 2.0

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DEFINITION: Web 2.0 (or Web 2) is the popular term for advanced Internet technology and applications including blogs, wikis, RSS and social bookmarking. The two major components of Web 2.0 are the technological advances enabled by Ajax and other new applications such as RSS and Eclipse and the user empowerment that they support. Web 2.0 in the Enterprise: An Analyst's Perspective -- Click here to read the white  … 
Definition continues below.
Web 2.0Reports
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An Exploration into the Impact of Middle-Mile Optimization on Content Delivery Bottlenecks
sponsored by Limelight Networks, Inc.
WHITE PAPER: Consult the following informative white paper to uncover a tried and true content performance solution that focuses on middle-mile optimization. Explore the benefits of middle-mile technologies, how real companies are leveraging this kind of acceleration and more.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Limelight Networks, Inc.

Make Your Social #Failproof
sponsored by Hootsuite
WHITE PAPER: Many businesses are eager to jump into social media, due to the promise of better relationships with customers, more sales, and increased brand awareness. But if you take the plunge before you're fully prepared, you could be in for some serious tidal waves.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Hootsuite

A Focus on Front-End Acceleration to Speed Web Performance
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper explores what companies need to do to ensure the performance of web and mobile applications. Uncover how front end acceleration can help achieve the desired speed, which technologies make this goal a reality, and how to apply the front end acceleration to 3 key areas.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Limelight Networks, Inc.

Social Analytics & Intelligence: Converting Contextual to Actionable Insights
sponsored by IBM
WHITE PAPER: Access the following report from Hypatia Research Group to build a solid foundation for a successful social media analytics and intelligence (SA&I) initiative. Learn what organizations seek and require from SA&I, vendor rankings, the current landscape, ROI by industry, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

IBM

The Socially Enabled Enterprise
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access the following white paper to explore how organizations are using social platforms to drive higher customer satisfaction, sales, lead generation, and more. Also learn which factors are necessary to become a socially enabled enterprise and how to get started on an effective initiative.
Posted: 03 Apr 2014 | Published: 03 Apr 2014

Oracle Corporation UK Ltd

Socially Driven Collaborations
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access the following white paper to explore the changing relationship in IT and marketing through the adoption of social technologies. Uncover the various challenges when stating up with this collaboration technology, how to avoid them, and more.
Posted: 02 Apr 2014 | Published: 02 Apr 2014

Oracle Corporation UK Ltd

Super Bowl XLVIII: The Social Story
sponsored by Oracle Corporation
WHITE PAPER: Access the following white paper to uncover some of the most powerful ways brands used social media channels to magnify their investment before the big game. Gain insight on how to keep up pace using different facets of social media, what works, why it works, and how you can get started.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Oracle Corporation

Instagram Guide
sponsored by Oracle Corporation
WHITE PAPER: Consult the following white paper to uncover the latest ways top brands such as Nike, MTV, Nissan, Taco Bell, and many more are driving innovation through Instagram. Learn about key observations, what's working, and what you can do to succeed with this social movement as well.
Posted: 31 Mar 2014 | Published: 31 Mar 2014

Oracle Corporation

7 Steps to Business Success on the Internet of Things
sponsored by Xively by LogMeIn
WHITE PAPER: The Internet of Things (IoT) allows organizations to gain valuable insights that fuel business growth. How can your company turn ideas into vision and tangible reality that helps your business get the most value from the IoT? Find out in this informative white paper, which outlines 7 steps to success on the IoT.
Posted: 25 Mar 2014 | Published: 25 Mar 2014

Xively by LogMeIn

The Multi-Channel Marketing Chasm
sponsored by e-Spirit AG
BROCHURE: Access the following infographic to uncover 5 tips that can help you close the social marketing gap. Learn how to identify your biggest gaps, why technology needs to be connected to business goals and more.
Posted: 25 Mar 2014 | Published: 25 Mar 2014

e-Spirit AG

Case Study: How John Lewis Conquered the Web
sponsored by ComputerWeekly.com
BOOK: Bill Goodwin tells the inside story of John Lewis £40m website redevelopment project, assesses the technical and business challenges faced and its impact on the business.
Posted: 17 Mar 2014 | Published: 17 Mar 2014

ComputerWeekly.com

Integrate Live Video Into Your Communication Strategy
sponsored by UStream
WHITE PAPER: Access the following white paper to uncover 10 tips for successful live video streaming. Learn about the various tools and techniques—ranging from lighting to when to go live—that will improve how well your content affects your target audience.
Posted: 07 Mar 2014 | Published: 07 Mar 2014

UStream

Improving Employee Productivity with Social Tools
sponsored by SuccessFactors
WHITE PAPER: This resource examines today's changing workforce, and describes how social tools are becoming the key to better employee productivity, satisfaction, and profitability.
Posted: 04 Mar 2014 | Published: 04 Mar 2014

SuccessFactors

Mobile: The New Marketing Frontier
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the key focus areas for mobile marketing success. Discover how to leverage mobile technology and how to make sure that you are delivering the digital presence needed in today's market.
Posted: 03 Mar 2014 | Published: 03 Mar 2014

IBM

NASCAR makes the most of every media channel to ensure more meaningful engagements.
sponsored by Hewlett-Packard Limited
RESOURCE: Access the following resource to uncover how NASCAR is utilizing HP's Interactive Media Command Center to revolutionize fan and media engagement. Get a firsthand look at how this technology enabled NASCAR to make the most out of every media channel and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

Hewlett-Packard Limited

Speedo dive into e-commerce with e-Spirit
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.
Posted: 27 Feb 2014 | Published: 27 Feb 2014

e-Spirit AG

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

Automated Content Migration with FirstSpirit™ is the best foundation for a successful relaunch
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to uncover a CMS solution that automatically migrates your current content without the fear of mistake or unnecessary use of time and money. As a matter of fact, this feature alone can allot for a cost savings of 80%.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

e-Spirit AG

Responsive Web Design and FirstSpirit
sponsored by e-Spirit AG
WHITE PAPER: Access the following brief white paper to uncover a CMS solution that can automatically detect and deliver your content to any mobile device in a way that is both seamless and properly tailored. Learn how this solution can enable a truly responsive design and maximize the web experience overall.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

e-Spirit AG

Measuring Social Media Marketing
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Consult the following research brief to uncover what it takes to measure social media in a way that can deliver actionable insights to drive higher business value. Discover what to track, why, and what other successful businesses are doing to get the most out of social media.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

Oracle Corporation UK Ltd

The New Face of Google+
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access the following white paper to discover what exactly is new to Google+ and how you can make the most of the platform and its features. Also uncover the best practices that will increase the likelihood of user engagement and more.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

Oracle Corporation UK Ltd

Facebook: Where the Business Can Shop for Clients
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Consult the following white paper to uncover what you can do to reap the benefits of precision targeting. Learn how to mine the right information about potential customers, their groups, and more.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

Oracle Corporation UK Ltd

PIM-Integration Module Successfully Unites Powerful FirstSpirit™ CMS with Product Information Management System from hybris
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to uncover how when paired, CMS and PIM can create a full-on intuitive online store with streamlines processes. Discover how you can improve online sales, engage the customer at a higher level, and more.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

e-Spirit AG

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM

Creating a Digital Strategy to Provide Exceptional Digital Experiences
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM
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WEB 2.0 DEFINITION (continued): …  paperTim O'Reilly is generally credited with inventing the term, following a conference dealing with next-generation Web concepts and issues held by O'Reilly Media and MediaLive International in 2004. O'Reilly Media has subsequently been energetic about trying to copyright "Web 2.0" and holds an annual conference of the same name. There is, however, some dispute about whether O'Reilly is responsible for the original coinage. Joe Firmage, for instance, used Web 2.0 to describe using the World Wide Web as a platform in 2003.One of the most significant differences between Web 2.0 and the traditional … 
Web 2.0 definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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