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CRM Software

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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM Software Reports
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Transforming Customer Experience In The Digital World
sponsored by Genesys
WHITE PAPER: The proliferation of communications channels have made it increasingly difficult to provide an efficient CRM program. In this white paper, discover the benefits of integrating communications technologies to foster a consistent customer relations brand, while compiling a complete customer history to provide a unified view of the customer.
Posted: 09 Dec 2016 | Published: 09 Dec 2016

Genesys

When Content Meets Commerce: How to Make it a Perfect Relationship
sponsored by Sitecore
WHITE PAPER: This white paper examines the biggest obstacles to uniting web content management (WCM), marketing, and online commerce systems. Uncover the 3 secrets to success when it comes to transforming the digital customer experience.
Posted: 07 Dec 2016 | Published: 30 Nov 2016

Sitecore

Online Commerce: Plotting a Course to Personalization
sponsored by Sitecore
RESEARCH CONTENT: This report investigates the current state of online commerce, paying particular attention to issues like web content management (WCM) and architecting a continuous customer journey. Uncover the report's key findings about WCM, e-commerce, and more in order to improve your ability to deliver personalized, differentiated customer experiences.
Posted: 07 Dec 2016 | Published: 31 Oct 2016

Sitecore

Building a Digital Sales Team
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Cloud-based applications empower sales teams with abilities and customizable options of which predecessors could only dream. Access this white paper to learn how sales teams are going to be transforming in the next few years and how to position your team to best handle it.
Posted: 05 Dec 2016 | Published: 05 Dec 2016

Oracle Corporation UK Ltd

Search-Driven BI for a Customer-Centric Business World
sponsored by CA Technologies
EGUIDE: In this expert e-guide, we explore how to tackle the challenges of implementing self-service and leveraging big data for advanced analytics. Inside, learn about a search-driven BI approach that enables faster, more data-driven decision-making with smart, highly automated and easy-to-use analytics tools.
Posted: 28 Nov 2016 | Published: 21 Nov 2016

CA Technologies

Advanced Process Automation: Setting New Standards of Service in the Contact Center
sponsored by NICE Systems, Inc
WHITE PAPER: Explore 5 key benefits of robotic automation in the contact center, discover how 6 industries have already benefitted from reduced delays, lower operating costs, and fewer mistakes.
Posted: 28 Nov 2016 | Published: 28 Nov 2016

NICE Systems, Inc

How to Conquer Distribution and Inventory Management Challenges
sponsored by Sage Software
RESOURCE: Getting a comprehensive view of business processes, integrating new technology with legacy systems, and leveraging automation are all essential parts of modern ERP and inventory management. Discover a simplified approach to distribution and inventory management that leverages mobile, CRM, real-time analytics, and more.
Posted: 22 Nov 2016 | Published: 22 Nov 2016

Sage Software

Delivering Analytically Injected Digital Personalization for Online and Offline Data
sponsored by SAS
WHITE PAPER: This white paper outlines SAS solutions and architectural considerations for providing web content personalization. Learn how you can collect clickstream data in the cloud to better analyze customer browsing behavior for more targeted personalization.
Posted: 15 Nov 2016 | Published: 15 Nov 2016

SAS

Sales Performance Management: Vendor Comparison
sponsored by Oracle Corporation UK Ltd
RESOURCE: The SPM market saw a 10% growth in 2015 and is expected to continue in this trend. Software spending alone is expected to grow from $715 million to $1.54 billion in 2019. This expert vendor comparison takes an in-depth look at the SPM market, current trends, and provides analysis and comparison of the top 13 SPM vendors.
Posted: 15 Nov 2016 | Published: 21 Jan 2016

Oracle Corporation UK Ltd

Enhanced Client Onboarding for Wealth Management
sponsored by Accenture
WHITE PAPER: This paper examines an accelerator for wealth management and Salesforce Financial Services Cloud, exploring how these technologies can help your company succeed in the face of digital disruption. Discover how these tools can boost CRM management, collaboration, analytics, and client onboarding.
Posted: 15 Nov 2016 | Published: 15 Nov 2016

Accenture

CRM Trends 2016: ASEAN
sponsored by ComputerWeekly.com
EGUIDE: There's no doubt the future of customer relationship management (CRM) lies in the cloud. This e-guide takes you inside some the organisations in South-East Asia and the rest of APAC who are turning to the cloud to improve their customer service and engagement.
Posted: 14 Nov 2016 | Published: 15 Nov 2016

ComputerWeekly.com

Full-Featured Mobile CRM at your Fingertips
sponsored by Infor
WHITE PAPER: Mobile CRM tools should help put detailed customer information at your fingertips and enable you to perform key actions quickly. Discover features and functions that make these goals a reality when you access key customer information from your mobile device.
Posted: 04 Nov 2016 | Published: 04 Nov 2016

Infor

How Manufacturers Can Use Value Selling to Deliver Great Experiences at Every Touch Point
sponsored by Infor
WHITE PAPER: Learn how manufacturers are developing long-term customer relationships while providing great service to existing customers. Also discover the role of CRM software in value-selling, delivering a consistent experience, and using customer data to build better insight.
Posted: 04 Nov 2016 | Published: 04 Nov 2016

Infor

It's a Mobile World: Is Your Sales Team Equipped For Success?
sponsored by Infor
RESOURCE: 74% of sales organizations have already enabled mobile CRM access. Does your organization fit into that majority, or is it at risk for falling behind? Learn about the state of mobility today and the importance of mobile CRM access for your sales team.
Posted: 03 Nov 2016 | Published: 03 Nov 2016

Infor

Telstra Transforms their Retail Store Experience with Windows 10 and IoT
sponsored by Microsoft
VIDEO: Watch this video to learn how a partnership with Microsoft and adoption of the Windows 10 platform allowed Telstra, a mobile network provider, to reduce the in-store order time to just 3 minutes, grant customers the option of switching between a digital and physical shopping experience seamlessly, and more.
Posted: 28 Oct 2016 | Premiered: 16 Mar 2016

Microsoft

Caesars Entertainment Pilots the Connected Room Experience
sponsored by Microsoft
VIDEO: Watch this video case study to learn how Caesars Entertainment Corporation, a world leader in the hospitality industry, created a new IoT connected room experience. Learn about how a tablet placed in one of their suites allows guests to fully customize their stay.
Posted: 28 Oct 2016 | Premiered: 16 Jun 2016

Microsoft

RBC Implements Virtual Agents to Improve Online Customer Experiences
sponsored by [24]7 Customer, Inc.
CASE STUDY: RBC, a large financial services institution, wanted to improve customer relations while reducing the number of calls coming into its contact centers. Access this case study to learn how they implemented virtual agents across their banking, direct investing, and insurance websites to enhance the customer experience and improve their bottom line.
Posted: 24 Oct 2016 | Published: 24 Oct 2016

[24]7 Customer, Inc.

Top CRM Lead Management Providers: An Analyst Report
sponsored by Marketo
RESEARCH CONTENT: This Magic Quadrant report by Gartner evaluates 17 CRM lead management providers to help IT leaders make the right choice for their company, in collaboration with marketing, sales, and digital commerce leaders. Uncover an extensive comparison of CRM products and learn who the top performers were in customer experience, innovation, and more.
Posted: 24 Oct 2016 | Published: 06 Sep 2016

Marketo

Sales & Marketing Alignment: Bridging the Gap
sponsored by TechTarget
RESOURCE: Sales and marketing alignment involves a solid partnership to ensure a seamless customer experience. In this guide, Sales & Marketing Alignment: Creating a Solid Partnership, uncover sales and marketing alignment strategies to get the best results from customer service, customer experience, sales, and marketing initiatives.
Posted: 17 Oct 2016 | Published: 17 Oct 2016

TOPICS:  CRM | CRM Software
TechTarget

Key Pros and Cons of Salesforce Sales Cloud
sponsored by Salesforce
EGUIDE: In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities.
Posted: 05 Oct 2016 | Published: 26 Sep 2016

Salesforce

Geospatial intelligence on the move
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: By having access to a centralised geographic information system (GIS), valuable context can be added to an organisation's existing data assets which can be accessed by any mobile worker, including the field force.
Posted: 04 Oct 2016 | Published: 04 Oct 2016

ComputerWeekly.com

What to Expect from the Salesforce Sales Cloud Platform
sponsored by Salesforce
EGUIDE: In this expert guide, explore what you can expect from the Salesforce Sales Cloud Platform with account/contact management, marketing, lead management, sales, and analytics features. Learn about the five different editions of this platform, their value, and details about trial periods.
Posted: 29 Sep 2016 | Published: 28 Sep 2016

Salesforce

Bring the Quoting Process Into the 21st Century
sponsored by Quosal
EBOOK: With references from 80's classic Back to the Future II, this e-book explores how implementing advanced proposal and quoting software can quickly bring your quoting process into the 21st century. Tap into 7 ways to get your quoting strategies out of the 90s to close more deals.
Posted: 27 Sep 2016 | Published: 29 Jul 2016

Quosal

Report: Transforming Your Business to Meet Customer Expectations, React to New Challenges
sponsored by SAP
WHITE PAPER: Advanced technology plays an important role in the transition to digital consumer engagement. Learn which tools can enhance your omnichannel potential, along with monitoring and analysis of consumer interactions.
Posted: 14 Oct 2016 | Published: 30 Sep 2016

SAP

Wholesale: SMBs are Using Technology to Sharpen Business Practices, Improve Customer Engagement
sponsored by SAP
WHITE PAPER: The Internet of Things (IoT) can offer new insights and provide more value to customers and consumers. Learn more ways disruptive technology can help you engage your audience and maintain your competitive advantage by reading this report.
Posted: 13 Oct 2016 | Published: 13 Oct 2016

SAP
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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