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CRM Software

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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM Software Reports
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Keep Your Contact Center Running Smoothly and Reliably For Better Customer Experiences
sponsored by Genesys
PRODUCT OVERVIEW: Your contact center is the heartbeat of your business. You can't afford to compromise on reliability. Every component must interoperate flawlessly, ensuring the uninterrupted service your customers demand. In this product overview, learn about the Genesys Customer Experience Platform, which pairs with AudioCodes to help you achieve this goal.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Genesys

How Woolworths Improved Customer Experience & Employee Engagement
sponsored by Genesys
VIDEO: Retail giant Woolworths seeked to transform their contact center to deliver an enriched experience to their customers across all their brands. In this case study, discover how they accomplished this goal with a full, omnichannel customer experience platform.
Posted: 24 Feb 2017 | Premiered: 24 Feb 2017

Genesys

Transforming Service Operations for Dramatically Improved Results
sponsored by Genesys
CASE STUDY: Datamétrica, a contact center service company in Brazil, struggled with unintegrated legacy systems, manual task gathering, and ineffective analysis of KPIs and team performance. In this case study, learn how they resolved their issues with performance and workforce management, customer satisfaction, and more with workload management software.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Genesys

How To Help Your Contact Center and Keep Customers Happy
sponsored by Genesys
PRODUCT OVERVIEW: The ability to manage interactions across channels as a single, coherent conversation is key to keeping your customers engaged and happy. In this product overview, learn about how Conversation Manager from Genesys, a customer experience management platform, can help your contact center.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Genesys

Virtual Meetings Technology Can Help You Improve Productivity & Increase Revenue
sponsored by Cisco Systems, Inc.
WHITE PAPER: 75% of businesses that meet with video report that it improves collaboration and increases productivity across dispersed teams In this white paper, learn about a virtual meeting technology that can improve productivity, collaboration, increase revenue, and more.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Cisco Systems, Inc.

Vodafone GmbH Enhanced Customer Experience Across Channels
sponsored by Genesys
CASE STUDY: Mobile phone network company, Vodafone GmbH, knew they needed to enhance their customer service. Previously, their communication channels operated in silos that caused customer frustration. Discover how Vodafone GmbH was able to accomplish this goal, and also enable a high-quality mobile app for their customers.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

Genesys

Why Omnichannel Customer Engagement Is No Longer Optional
sponsored by Genesys
WHITE PAPER: Only a mere 7% of customers are extremely satisfied that brands provide a seamless, integrated customer experience across all channels, and omnichannel engagement nearly triples customer retentions. Judging by the numbers, omnichannel is no longer optional. Read this report to uncover how you can integrate omnichannel into your CRM system.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

Genesys

How Retailer Marks and Spencer Is Raising The Bar In Customer Service With Omnichannel Technology
sponsored by Genesys
VIDEO: Most customers today expect that companies will perform well across all available channels. But the reality is that some companies may rate highly with customers with one channel, while lacking in another. Inside, learn how leading retailer Marks and Spencer is using an omnichannel engagement platform to help raise their customer experience bar.
Posted: 23 Feb 2017 | Premiered: 23 Feb 2017

Genesys

Strategic Planning Tools for Contact Centers
sponsored by Genesys
WHITE PAPER: This white paper explores how to leverage contact center strategic planning tools to predict performance more accurately and provide comprehensive what-if analysis capabilities. Discover how to get key answers to tough operational questions so that you can react to change faster and with more agility.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Genesys

When Every Touchpoint is a Transaction: How Retail Brands Can Adapt to the New Customer Journey
sponsored by Salesforce.com
WHITE PAPER: This report discusses trends and best practices for engaging and selling to customers on the channel of their choice. Learn what leading tech brands, such as Pinterest, are doing to reach fast-growing social media and mobile users.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Salesforce.com

The Roadmap to a Better Mobile Customer Experience
sponsored by BoldChat - LogMeIn
RESOURCE: This resource explores 7 strategies for delivering smart, seamless mobile customer experiences to boost engagement and customer loyalty. Learn why you should make "Contact Us" a primary navigation item, offer mobile-friendly live chat or in-app chat, and 5 other tips.
Posted: 21 Feb 2017 | Published: 21 Feb 2017

BoldChat - LogMeIn

Playbook to Activating Customer Engagement
sponsored by BoldChat - LogMeIn
WHITE PAPER: This white paper explores 7 methods for taking your customer engagement strategy to the next level. Uncover tips on how to think beyond automated telephony, make it easy and fast for customer to access live agents, find a trusted partner to ensure great customer service, and 4 more.
Posted: 20 Feb 2017 | Published: 20 Feb 2017

BoldChat - LogMeIn

Bridging The Gap Between Sales & Finance
sponsored by Xactly
WHITE PAPER: Imagine a company where sales and finance agree on everything – it's not a thought so far removed. The key to bridging the infamous divide between these two departments is technology. In this white paper, uncover 7 reasons why finance needs to get a better grip on sales incentive compensation to wield it to your company's advantage.
Posted: 17 Feb 2017 | Published: 17 Feb 2017


Report: Understanding The New Customer Landscape in Retail
sponsored by Salesforce.com
RESEARCH CONTENT: With seemingly unlimited access and knowledge, consumers control the terms of retailer engagement. Retailers need to effectively extend their brand experience to reach customers wherever they may be. This report explores the trends, attitudes and technologies shaping the customer landscape, and a 6-part roadmap to help you achieve CEM success.
Posted: 16 Feb 2017 | Published: 16 Feb 2017

Salesforce.com

Technology and the CMO in the Digital Era: Webcast
sponsored by IBM
WEBCAST: Companies that make customer experience a priority in this environment will emerge on top. Learn what CMOs are doing to be successful with this fundamental change.
Posted: 13 Feb 2017 | Premiered: Feb 13, 2017

IBM

Transforming the Customer Experience
sponsored by IBM
WHITE PAPER: 82% of CMOs report feeling unprepared for the digital shift in the customer lifecycle, but delivering a 5-star experience is still possible. Learn what you can do to improve the omnichannel customer experience in this white paper.
Posted: 10 Feb 2017 | Published: 10 Feb 2017

IBM

How to Leverage Data to Acquire and Retain Customers
sponsored by HPE and Intel®
WHITE PAPER: This white paper explores the impact of data analytics and integration on CRM strategies for SMBs. Read on to learn about different strategies for opening up data access and aligning business-led sales initiatives with IT-dependent data management in order to create and leverage key customer insights.
Posted: 10 Feb 2017 | Published: 31 Dec 2015

HPE and Intel®

Top 5 Salesforce Integration Patterns and Best Practices
sponsored by MuleSoft
WHITE PAPER: This white paper explores how to leverage an integration platform to seamlessly incorporate your deployment of Salesforce. Uncover the 5 most common integration patterns, including data migration, aggregation, bi-directional synchronization, and 2 more.
Posted: 09 Feb 2017 | Published: 31 Dec 2014

MuleSoft

The 'Connected' Associate: Technology Empowers Your Workforce And Fast-Tracks Your Omnichannel Sales
sponsored by SOTI Inc.
WHITE PAPER: When looking towards the future of retail, enabling IoT connectivity should be on the top of your list. Learn how your retail business can improve customer experience with employees empowered by IoT, otherwise known as "connected associates."
Posted: 31 Jan 2017 | Published: 31 Jan 2017

SOTI Inc.

Luisa Via Roma Pairs Data and Design in Style with Analytics and APM
sponsored by New Relic
CASE STUDY: Explore how Luisa Via Roma, an Italian design house, leveraged a software analytics cloud platform to generate key insights into how their diverse array of customers interacted with their website. Discover how they improved the customer experience as well as how they achieved continuous delivery, improved frontend performance monitoring, and more.
Posted: 27 Jan 2017 | Published: 04 Aug 2016

New Relic

6 Ways Your EMR Is Coming Up Short and How CRM Can Help
sponsored by Microsoft
RESOURCE: Electronic medical records (EMRs) are great for documentation, but in a value-based care model, that's not enough. Access this infographic to learn 6 ways that customer relationship management (CRM) software is able to engage patients where EMRs don't deliver.
Posted: 27 Jan 2017 | Published: 30 Dec 2016

Microsoft

Discover the Secrets to Providing Excellent Customer Service
sponsored by ServiceNow
WHITE PAPER: In a recent survey, 95% of customer service leaders identified connectingservice processes as their top goal – and also as their biggest challenge. In this infographic, learn what other challenges are plaguing your customer service peers, and discover 3 strategies for modernizing your customer service.
Posted: 27 Jan 2017 | Published: 01 May 2016

ServiceNow

Microsoft Dynamics CRM: A Look at New Features and Uses
sponsored by Microsoft
EGUIDE: This e-guide explores 3 of the most prevalent features Microsoft Dynamics CRM has rolled out and how they will affect industries that rely on these technologies. We'll also use the healthcare industry as an example of how one feature, document generation, ties into CRM and what that means for healthcare professionals.
Posted: 26 Jan 2017 | Published: 24 Jan 2017

Microsoft

How You Can Deliver Proactive Customer Service
sponsored by ServiceNow
WEBCAST: In this webcast, Mary Wardley, Vice President of Enterprise Applications and CRM Software at IDC, discusses the future of customer service and what you can do to strengthen existing customer service, including how to be proactive and deliver quality experiences, technologies that can be used to enhance the customer experience, and much more.
Posted: 26 Jan 2017 | Premiered: Dec 6, 2016, 01:05 EST (06:05 GMT)

ServiceNow

How To Overcome Customer Service Challenges With CRM
sponsored by ServiceNow
WEBCAST: Many organizations suffer from consumer pain points such as shipping costs and delivery, lackluster service delivery, or market complexity. Luckily, the evolution of CRM can help you work through these challenges. In this webcast, discover how to get the most out of your CRM systems and processes.
Posted: 26 Jan 2017 | Premiered: Dec 14, 2016

ServiceNow
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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