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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM Software Reports
1 - 25 of 414 Matches Previous Page  |  Next Page
Move Over, Account-Based Marketing: Job-Based Marketing is Here
sponsored by OpenText
WHITE PAPER: An account-based marketing (ABM) strategy allows marketers to better target their messaging – and it only gets better with job-based marketing. Access this report from Aberdeen Group to uncover a comparison between both types of marketing.
Posted: 22 Mar 2017 | Published: 24 Feb 2017

OpenText

Salesforce Health Cloud: Patient Relationships, Not Records
sponsored by Salesforce.com
DATA SHEET: In this brief data sheet, explore a run-down of features and benefits of Salesforce's new Health Cloud.
Posted: 22 Mar 2017 | Published: 22 Mar 2017

Salesforce.com

10 Hidden Costs of Quoting with Spreadsheets
sponsored by TechData - Connectwise
WHITE PAPER: Many companies shy away from investing in a professional quote and proposal automation platform because they think it's too expensive, or that spreadsheets are just as good. Unfortunately, spreadsheets weren't designed with quoting in mind. Learn about the 10 hidden costs of quoting with spreadsheets, so you won't get caught off guard.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

TechData - Connectwise

Converting The Customer Experience Into Revenue
sponsored by West Corporation
RESEARCH CONTENT: Good customer service means good business. In this research report, learn about the customer experience considerations at each stage of the buying cycle, from the moment consumers first become aware of your organization or a need for your products to generating loyalty to create repeat business.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

West Corporation

Analyst Report For Contact Center Infrastructure
sponsored by Genesys
RESEARCH CONTENT: Contact center infrastructure vendors continue to integrate their multichannel capabilities in order to develop "omnichannel" solutions, while enhancing their cloud delivery capabilities. Inside this bias-free analyst report, discover what contact center decision makers should evaluate when considering different technology from various vendors.
Posted: 16 Mar 2017 | Published: 19 May 2016

Genesys

Omni-Channel Vs. Multi-Channel Vs. Multi-Touch: Understand The New Customer Service Buzzwords
sponsored by Avaya
WHITE PAPER: The buzzword in customer service and contact centers over the past few years has been omni-channel. But there's a disconnect between how businesses around the world that use the term vs. how vendors use it. Learn about the differences between omni-channel, multi-touch, and multi-channel, and what to consider in each.
Posted: 15 Mar 2017 | Published: 03 Jun 2016

Avaya

Keep A Leg-Up On The Competition By Creating User-Defined Experiences
sponsored by Avaya
PRODUCT OVERVIEW: Gartner predicted that by the end of 2016, 90% of companies would compete on customer experience. To gain a competitive edge, you need to create user-defined experiences. Inside, learn about Avaya Oceana, a next-generation customer engagement platform. Discover how this platform can deliver a unified multi-touch experience.
Posted: 14 Mar 2017 | Published: 21 Jun 2016

Avaya

London Theatre Direct Presents APIs for Better Ticket Selling
sponsored by TIBCO Software Inc.
CASE STUDY: Learn how London Theatre Direct leveraged an API platform to make their system more user-friendly, creating real-time availability for ticketing, secure booking, and customer reviews. Discover how they turned open APIs into a key business differentiator that offers high-volume traffic, reliability, and better customer experiences.
Posted: 07 Mar 2017 | Published: 16 Feb 2017

TIBCO Software Inc.

Improving Your Sales Performance with the Right Tools, Strategy
sponsored by Xactly
EGUIDE: The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. First, discover how to overcome hurdles when choosing the right sales tools for your business. Then, learn about sales performance management (SPM) and planning in the context of corporate strategy.
Posted: 07 Mar 2017 | Published: 01 Mar 2017


How To Sell Your Compensation Plan To Your Sales Team
sponsored by Xactly
WEBCAST: After creating your compensation plan, you need to get your sales team sold on it – which is no easy feat. Typical plan launches include problems like a lack of standardization or ignoring diverse needs, which can make your sales team leary. Inside, learn best practices and tips to help motivate your sales teams on your new compensation plan.
Posted: 01 Mar 2017 | Premiered: Nov 9, 2016


2017 IT Priorities in the Middle East
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: Benchmark your IT spending plans with our in-depth study of IT spending priorities in the Middle East.
Posted: 01 Mar 2017 | Published: 01 Mar 2017

ComputerWeekly.com

Building a Winning Sales Management Strategy
sponsored by Xactly
EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.
Posted: 27 Feb 2017 | Published: 27 Feb 2017


5 Tech Trends Redefining The Customer Experience
sponsored by Genesys
WHITE PAPER: The defined customer experience is always changing. With the growth of the digital era, it's important to shift your business in the right way – and interact with your customers the way they want. In this white paper, discover the 5 biggest tech trends that are redefining the customer experience, and learn how to harness them for your business.
Posted: 27 Feb 2017 | Published: 27 Feb 2017

Genesys

Case Study: How Atom Bank Used CEM To Become The UK's First All-Digital Bank
sponsored by Genesys
VIDEO: In the digital age, it's become necessary for businesses to constantly rework and reimagine how they interact with their customers. In this case study, learn how Atom Bank became the UK's first all-digital bank. Discover how customer experience technology was implemented to allow customers to communicate using voice, chat, email or social media.
Posted: 27 Feb 2017 | Premiered: 27 Feb 2017

Genesys

How To Help Your Contact Center and Keep Customers Happy
sponsored by Genesys
PRODUCT OVERVIEW: The ability to manage interactions across channels as a single, coherent conversation is key to keeping your customers engaged and happy. In this product overview, learn about how Conversation Manager from Genesys, a customer experience management platform, can help your contact center.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Genesys

Virtual Meetings Technology Can Help You Improve Productivity & Increase Revenue
sponsored by Cisco Systems, Inc.
WHITE PAPER: 75% of businesses that leverage video for meetings report that it improves collaboration and increases productivity across dispersed teams. In this white paper, learn about a virtual meeting technology that can improve productivity, collaboration, increase revenue, and more.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

Cisco Systems, Inc.

Vodafone GmbH Enhanced Customer Experience Across Channels
sponsored by Genesys
CASE STUDY: Mobile phone network company, Vodafone GmbH, knew they needed to enhance their customer service. Previously, their communication channels operated in silos that caused customer frustration. Discover how Vodafone GmbH was able to accomplish this goal, and also enable a high-quality mobile app for their customers.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

Genesys

Why Omnichannel Customer Engagement Is No Longer Optional
sponsored by Genesys
WHITE PAPER: Only a mere 7% of customers are extremely satisfied that brands provide a seamless, integrated customer experience across all channels, and omnichannel engagement nearly triples customer retentions. Judging by the numbers, omnichannel is no longer optional. Read this report to uncover how you can integrate omnichannel into your CRM system.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

Genesys

How Retailer Marks and Spencer Is Raising The Bar In Customer Service With Omnichannel Technology
sponsored by Genesys
VIDEO: Most customers today expect that companies will perform well across all available channels. But the reality is that some companies may rate highly with customers with one channel, while lacking in another. Inside, learn how leading retailer Marks and Spencer is using an omnichannel engagement platform to help raise their customer experience bar.
Posted: 23 Feb 2017 | Premiered: 23 Feb 2017

Genesys

Strategic Planning Tools for Contact Centers
sponsored by Genesys
WHITE PAPER: This white paper explores how to leverage contact center strategic planning tools to predict performance more accurately and provide comprehensive what-if analysis capabilities. Discover how to get key answers to tough operational questions so that you can react to change faster and with more agility.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Genesys

When Every Touchpoint is a Transaction: How Retail Brands Can Adapt to the New Customer Journey
sponsored by Salesforce.com
WHITE PAPER: This report discusses trends and best practices for engaging and selling to customers on the channel of their choice. Learn what leading tech brands, such as Pinterest, are doing to reach fast-growing social media and mobile users.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Salesforce.com

The Roadmap to a Better Mobile Customer Experience
sponsored by BoldChat - LogMeIn
RESOURCE: This resource explores 7 strategies for delivering smart, seamless mobile customer experiences to boost engagement and customer loyalty. Learn why you should make "Contact Us" a primary navigation item, offer mobile-friendly live chat or in-app chat, and 5 other tips.
Posted: 21 Feb 2017 | Published: 21 Feb 2017

BoldChat - LogMeIn

The Playbook to Activating Customer Engagement
sponsored by BoldChat - LogMeIn
WHITE PAPER: This white paper explores 7 methods for taking your customer engagement strategy to the next level. Uncover tips on how to think beyond automated telephony, make it easy and fast for customer to access live agents, find a trusted partner to ensure great customer service, and 4 more.
Posted: 20 Feb 2017 | Published: 20 Feb 2017

BoldChat - LogMeIn

Bridging The Gap Between Sales & Finance
sponsored by Xactly
WHITE PAPER: Imagine a company where sales and finance agree on everything – it's not a thought so far removed. The key to bridging the infamous divide between these two departments is technology. In this white paper, uncover 7 reasons why finance needs to get a better grip on sales incentive compensation to wield it to your company's advantage.
Posted: 17 Feb 2017 | Published: 17 Feb 2017


Report: Understanding The New Customer Landscape in Retail
sponsored by Salesforce.com
RESEARCH CONTENT: With seemingly unlimited access and knowledge, consumers control the terms of retailer engagement. Retailers need to effectively extend their brand experience to reach customers wherever they may be. This report explores the trends, attitudes and technologies shaping the customer landscape, and a 6-part roadmap to help you achieve CEM success.
Posted: 16 Feb 2017 | Published: 16 Feb 2017

Salesforce.com
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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