Demo: IBM SPSS Customer Analytics Overview
sponsored by IBM
VIDEOCAST:
Predictive analytics gives you the insights you need to create more effective, persuasive and profitable marketing and sales efforts to improve customer loyalty. Watch this short videocast to learn how IBM SPSS helps harness the power of information so you can make the most out of every customer relationship.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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Video: Customer Lifetime Value for IT
sponsored by IBM
VIDEOCAST:
With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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E-Guide: Predictive analytics and ‘big data’: opportunities and challenges
sponsored by Sybase, Inc.
EGUIDE:
This e-book, intended for IT, business intelligence (BI) and analytics professionals as well as business executives involved in BI and analytics programs, offers expert advice on managing a predictive analytics program involving big data and the hurdles and pitfalls that can trip companies up.
Posted: 19 Dec 2011 | Published: 19 Dec 2011
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Business Analytics Clients Build a Smarter Planet
sponsored by IBM
VIDEO:
This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles.
Posted: 18 Nov 2011 | Premiered: 18 Nov 2011
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BI on the TCO Diet
sponsored by IBM
ANALYST BRIEF:
BY relying on a comprehensive set of organizational capabilities, top performing companies are able to plan, implement, and manage their BI strategies more efficiently, ultimately leading to a lower cost per user, and a higher return on their BI investment.
Posted: 19 Sep 2011 | Published: 19 Sep 2011
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Turbocharge Analytics with Big Data and Data Virtualization
sponsored by Composite Software
WHITE PAPER:
As the fastest growing segment in the business intelligence software industry, analytics are red hot. This white paper introduces the big data analytics opportunity, big data integration challenges, and the data virtualization solutions that can address these challenges.
Posted: 07 Jun 2011 | Published: 07 Jun 2011
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Increasing Marketing Campaign Profitability with Predictive Analytics
sponsored by IBM
WHITE PAPER:
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.
Posted: 20 Feb 2011 | Published: 20 Feb 2011
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Five Predictive Imperatives for Maximizing Customer Value
sponsored by IBM
WHITE PAPER:
This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.
Posted: 20 Feb 2011 | Published: 20 Feb 2011
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