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Customer Retention

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DEFINITION: Techniques to maintain relationships with existing customers.
Customer Retention Reports
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Customers for Life: Technology Strategies for Attracting and Keeping Customers
sponsored by Sitecore
WHITE PAPER: In this in-depth white paper learn how to choose the best cms for customer experience management from the marketer and developer perspective.
Posted: 02 Mar 2015 | Published: 31 Dec 2014

Sitecore

7 Ways Field Service Organizations are Levering Technology
sponsored by ServiceMax
WHITE PAPER: In this informative white paper get 7 top tips for leveraging technology in your field service organization. Learn about current technology trends shaking up the field service landscape.
Posted: 27 Feb 2015 | Published: 31 Dec 2014

ServiceMax

How CIOs will Define the Next Era of Customer Service
sponsored by ServiceMax
WHITE PAPER: In this valuable white paper learn more about the benefits mobile technology and investments could bring to your organization through your field service team. Get a run down on new tech trends shaking up the field service landscape.
Posted: 27 Feb 2015 | Published: 31 Dec 2014

ServiceMax

Empowered Customers Expect More: Oracle vs. Salesforce
sponsored by Oracle Corporation
WHITE PAPER: Learn more about the needs of the empowered consumer and what type of platforms are available to help you foster outstanding customer service. Read on to get an in-depth comparison of leading CRM systems, Oracle and Salesforce.
Posted: 27 Feb 2015 | Published: 27 Feb 2015

Oracle Corporation

6 Tips from the Experts for Moving from Reactive to Proactive Services
sponsored by ServiceMax
VIDEO: Watch this in-depth webinar to get 6 tips from TSIA and ServiceMax experts on the migration to proactive services.
Posted: 25 Feb 2015 | Premiered: 20 Jan 2015

ServiceMax

6 Keys to Effective Chat Operations
sponsored by [24]7
WHITE PAPER: In this informative white paper explore common misconceptions about chat. Read on to gain 6 key insights based on lessons learned to make your chat CRM more effective.
Posted: 24 Feb 2015 | Published: 24 Feb 2015

[24]7

Story of Success: Online retailer expands globally with cloud services
sponsored by NaviSite
VIDEO: This video explains how ASOS found a managed service provider (MSP) that helped enhance their website and application development.
Posted: 20 Feb 2015 | Premiered: 20 Feb 2015

NaviSite

Who's Driving Your Brand? Navigating Today's Confusing Customer Pathways and Arriving with Your Brand Intact
sponsored by Teradata
EBOOK: This ebook will cover how marketers can gain competitive advantage by leveraging social media and loosening the reins on your brand.
Posted: 16 Feb 2015 | Published: 31 Dec 2014

Teradata

The Data-Driven Journey: A Digital Insurer's Path To Loyalty and Increased Profits
sponsored by Teradata
CASE STUDY: By unifying their customer data into a single repository and employing data-driven marketing world-class digital insurer Aviva has been able to use data-driven marketing to proactively interact with customers across multiple channels, enhancing loyalty, increasing campaign ROI and meeting regulatory compliance quickly.
Posted: 16 Feb 2015 | Published: 31 Dec 2014

Teradata

Use the Cloud as Fuel for Business Growth
sponsored by IBM
WEBCAST: Access this webcast for a demonstration and interactive discussion on how you can benefit from moving your digital presence to the cloud and quickly deliver new innovation services, both internally and externally
Posted: 10 Feb 2015 | Premiered: Feb 10, 2015

IBM

The One that Got Away: How to Identify and Re-Engage Lapsed Customers
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable resource to learn how you can reach out to lapsed customers and shore up your customer loyalty and retention using proven data-driven processes. Read on to learn how retailer Milk&More was able to implement these strategies to win over their lapsed customers.
Posted: 09 Feb 2015 | Published: 09 Feb 2015

Silverpop Systems Inc. an IBM Company

8 Expert Tips for Thriving in Today's Data-Driven Marketing Landscape
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable white paper to learn 8 tips from experts on how to gain proficiency in data-driven markets and encourage revenue through relationships built on relevant interactive messaging.
Posted: 09 Feb 2015 | Published: 31 Dec 2014

Silverpop Systems Inc. an IBM Company

How Mobile Technology Can Protect Your Customers From Fraud
sponsored by IPL
WHITE PAPER: Access this concise resource to learn more about how you can cater to the "Facebook generation" by using mobile technology to keep their financial information safe from phishing, identity theft, and other types of fraud.
Posted: 09 Feb 2015 | Published: 31 Dec 2013

IPL

Financial Services and Digital Media: How Your Business Can Adapt to Digital Innovations
sponsored by MuleSoft
WHITE PAPER: Learn more about how financial institutions can adapt to offer engaging customer experiences on digital media and grow and anticipate changes in the digital age.
Posted: 06 Feb 2015 | Published: 06 Feb 2015

MuleSoft

10 Digital Marketing Tips for a Successful 2015
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable white paper to learn more about the top 10 digital marketing trends from last year that are making a big splash in the field today
Posted: 06 Feb 2015 | Published: 06 Feb 2015

Silverpop Systems Inc. an IBM Company

5 Tips for "White Space" Emails That Educate, Entertain, and Engage
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable white paper to learn more about informative "white space" emails as a contrast to the traditional sales driven marketing email. With informative tricks and educational tips and trends to build intimate relationships with the customer, read on to find out how white space emails could ultimately fuel revenue for your company.
Posted: 06 Feb 2015 | Published: 06 Feb 2015

Silverpop Systems Inc. an IBM Company

Ultimate Guide to Post-Purchase Messages: 15 Ways to Build Loyalty and Drive More Revenue
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this white paper to learn the 15 ways you can drive revenue and foster brand loyalty using triggered messages and other personalized content to build substantial relationships with your customers and keep them coming back for more.
Posted: 05 Feb 2015 | Published: 05 Feb 2015

Silverpop Systems Inc. an IBM Company

7 Key Marketing Trends for 2015 and Tactics for Succeeding in the New Year
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable guide to learn more about the 7 key marketing trends for 2015 and how you can harness these trends to improve customer experience and maintain your competitive edge.
Posted: 04 Feb 2015 | Published: 04 Feb 2015

Silverpop Systems Inc. an IBM Company

Upgrade Your Voice Interactions for Digital Age
sponsored by [24]7
RESOURCE: Access this concise resource to learn more about one platform which enables your voice agents to collaborate with voice callers through visual interaction initiated through a URL sent to smart phones through SMS or email.
Posted: 29 Jan 2015 | Published: 29 Jan 2015

[24]7

WebSphere Portal Version 8.0 Reviewer's Guide
sponsored by IBM
WHITE PAPER: This whitepaper explains how IBM's WebSphere Portal and Web Content Manager supports socially infused, rich web experiences across multiple channels and pairs them with the right business applications and data, leading to competitive differentiation, customer loyalty, profitable growth and enhanced employee interactions.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

IBM

Top 5 Practices to Optimize Order Processing
sponsored by Esker Inc.
WHITE PAPER: This exclusive white paper looks at how you can optimize business processes within the order-to-cash cycle using customer order management.
Posted: 20 Jan 2015 | Published: 20 Jan 2015

Esker Inc.

CRM Analyst Report: How to maximize revenue and customer experiences
sponsored by Oracle Corporation UK Ltd
ANALYST REPORT: Access this Aberdeen Group report to discover CRM essentials every company needs for effective business management. Read on to find out why enterprises using CRM technology are seeing measurable advantages over non-users, and how to leverage these tools for stronger business results.
Posted: 08 Dec 2014 | Published: 08 Dec 2014

Oracle Corporation UK Ltd

Expert Advice: E-Commerce and Social Media Drives CRM
sponsored by IBM
EBOOK: Access this expert guide to discover how businesses can improve their CRM strategies to ensure customers remain in control and satisfied with the user experience.
Posted: 26 Nov 2014 | Published: 26 Nov 2014

IBM

Big Data is Key to Responding to Customer Needs Instantly
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out how a leading big data technology extracts vital information from a network and correlates it with more static information about the subscriber, so you can provide a better customer experience.
Posted: 26 Nov 2014 | Published: 26 Nov 2014

Hewlett-Packard Company

Rethink Customer Service for a Multichannel World
sponsored by SearchCRM
EBOOK: In order to really succeed at customer relationships, C-suite executives are -- finally -- warming up to multichannel communication.
Posted: 17 Nov 2014 | Published: 17 Nov 2014

SearchCRM
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