The SAP Acquisition of Crossgate Has the Potential to Rock B2B Markets
sponsored by SAP America, Inc.
ANALYST REPORT:
This expert Gartner analyst report discusses SAP's acquisition of Crossgate, its long-ranging consequences on B2B solutions, and the way organizations use B2B.
Posted: 25 Apr 2012 | Published: 25 Apr 2012
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Are You Ready For Business Success? Learn How To Drive Higher Shareholder Returns
sponsored by SuccessFactors
WEBCAST:
Watch this webcast to learn how you can leverage your HR resources to create excess shareholder return and command a leading position in your marketplace.
Posted: 25 Apr 2012 | Premiered: 25 Apr 2012
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Must have Tools and Techniques to Optimize the Sales Pipeline and Win more Deals Webcast
sponsored by SAP America, Inc.
WEBCAST:
In this webcast, Vantage Point Performance’s Michelle Vazzana will reveal how to coach your reps to better performing pipelines. Watch this now and learn three classic errors in pipeline management and how to avoid them, proven best practices for managing a sales pipeline, a foolproof framework for conducting pipeline coaching sessions and more.
Posted: 25 Apr 2012 | Premiered: 25 Apr 2012
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Tips and Tricks to Stay Out of the Spam Folder
sponsored by SendGrid
WHITE PAPER:
Find out how you can optimize email delivery with a cloud-based platform designed ensure that each one of your emails is delivered straight to the inbox. Gain expert tips for how to avoid spam triggers, design appealing emails and leverage transactional emails to promote customer engagement.
Posted: 24 Apr 2012 | Published: 24 Apr 2012
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From Cold to Client in 5 Easy Steps
sponsored by GFI MAX
WHITE PAPER:
Learn how to grow your managed services business with the use of a strategic marketing plan. This white paper outlines five steps to expand your clientele.
Posted: 24 Apr 2012 | Published: 24 Apr 2012
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Let Go of Your Brand – Dare You!
sponsored by Quark Software
WEBCAST:
This comprehensive webcast discusses brand management, the problems associated with current processes, and tips for improving your strategies.
Posted: 12 Apr 2012 | Premiered: 12 Apr 2012
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Free 30-Day Trial: Quark Brand Manager
sponsored by Quark Software
TRIAL SOFTWARE:
Access this page to learn more about key features and register for a free 30-day trial of Quark Brand Manager. 40 users included (additional users available).
Posted: 09 Mar 2012 | Premiered: 09 Mar 2012
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Making the Case for Brand Management
sponsored by Quark Software
WHITE PAPER:
This paper details why a brand management tool can efficiently streamline your print and digital operations for better content management, marketing and brand consistency. Read on to learn how you can implement this tool in your current print and digital operations and gain more control over your brand's day-to-day messages.
Posted: 01 Mar 2012 | Published: 01 Mar 2012
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Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO:
This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012
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10 Ways to Simplify Email Delivery for Developers
sponsored by SendGrid
WHITE PAPER:
Find out how to prevent ISPs from confusing your legitimate messages with spam and ensure that your emails are promply delivered. Review the top ten reasons you need an email delivery service to guarantee the success of your email program.
Posted: 02 Jan 2012 | Published: 02 Jan 2012
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10 Benefits of Configure/Price/Quote software
sponsored by Steel Brick
WHITE PAPER:
This paper explains the benefits of Configure/Price/Quote (CPQ) tools, including faster and more accurate sales engines as well as improving performance and revenue.
Posted: 14 Dec 2011 | Published: 14 Dec 2011
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Research Report: How to advance sales with Configure/Price/Quote tools
sponsored by Steel Brick
ANALYST REPORT:
Read this analyst report to gain more insight on configure/price/quote (CPQ) technology and how it is greatly effecting company performance.
Posted: 14 Dec 2011 | Published: 14 Dec 2011
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CPP Successfully Creates a Single Customer View with an Enterprise-wide MDM Solution
sponsored by DataFlux Corporation
CASE STUDY:
The leading international marketing services organization implements DataFlux MDM Solution to power enterprise data management initiatives.
Posted: 28 Feb 2011 | Published: 28 Feb 2011
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Data Quality: A Survival Guide to Marketing
sponsored by SAP America, Inc.
WHITE PAPER:
Discover the concept of data as it pertains to marketing, and particularly as it is supported by data quality functions inside of the broader EIM framework. This white paper reviews how to improve your customer data for marketing effectiveness.
Posted: 05 Jan 2011 | Published: 05 Jan 2011
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IDC Case Study: Optimizing eCommerce Decisions at TIAA-CREF
sponsored by Oracle Corporation
CASE STUDY:
This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions.
Posted: 16 Dec 2010 | Published: 16 Dec 2010
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Executive Dialogue: Finding Customer Loyalty in a Multichannel World
sponsored by Oracle Corporation
WHITE PAPER:
Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty.
Posted: 02 Apr 2010 | Published: 02 Apr 2010
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Strategies for a Successful CRM Implementation: A Guide for Small and Medium Sized Enterprises
sponsored by Epicor Software Corporation
WHITE PAPER:
This document is designed to give you a better chance of successfully implementing CRM software solutions and focus is on implementing CRM software in small to medium sized organizations.
Posted: 21 Nov 2008 | Published: 21 Nov 2008
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