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Personalization

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DEFINITION: On a Web site, personalization is the process of tailoring pages to individual users'characteristics or preferences. Commonly used to enhance customer service or e-commerce sales,personalization is sometimes referred to as one-to-one marketing, because the enterprise'sWeb page is tailored to specifically target each individual consumer. Personalization is a means ofmeeting the customer's needs more  … 
Definition continues below.
Personalization Reports
1 - 25 of 35 Matches Previous Page  |  Next Page
5 Trends Impacting Customer Engagement & Support
sponsored by BoldChat - LogMeIn
EBOOK: Every business seems to understand the urgent need to provide the best customer experience possible, so why do many struggle to meet customer expectations? Access this e-book to uncover 5 trends with the biggest impact on customer engagement and support. Learn how you can win the hearts and minds of today's connected customers.
Posted: 17 Nov 2016 | Published: 17 Nov 2016

BoldChat - LogMeIn

Three Steps to a Winning Consumer Loyalty Strategy
sponsored by Marketo
EBOOK: Customer loyalty, or retention, isn't just the key to success, it's vital and your business' continuation depends on it. Access this e-book to learn how to reimagine your customer loyalty strategy in three easy steps. You'll also learn how to identify your most loyal customers, personalize experiences just for them, and more.
Posted: 21 Oct 2016 | Published: 21 Oct 2016

Marketo

Revolutionizing the Commerce Experience: Five Key Benefits of Integrating Content and Commerce
sponsored by Sitecore
WHITE PAPER: 40% of consumers buy more from retailers who provide a personalized omnichannel shopping experience, but most businesses are failing to provide this. Access this white paper to learn why integrating your content and commerce systems is the key to success and 5 major benefits you'll realize in doing so.
Posted: 19 Oct 2016 | Published: 19 Oct 2016

Sitecore

How is Deskera, the next NetSuite?
sponsored by Deskera
WHITE PAPER: The cloud-based ERP/CRM tool market is going through a shakeup. Before you start looking at vendors, take a look at what your current business needs are. Access this white paper to learn which considerations you need to prioritize, and why, as well as how your business size may affect which options are available to you.
Posted: 17 Oct 2016 | Published: 17 Oct 2016

Deskera

Mint Jutras Report: The Hidden Costs of ERP Customizations
sponsored by Infor
WHITE PAPER: Customizations for enterprise resource planning (ERP) and business applications are becoming less useful and threaten to widen the functional gaps they were supposed to help bridge. Access this white paper to discover the hidden costs of ERP customizations and learn how to transition into the next generation of app personalization.
Posted: 17 Oct 2016 | Published: 29 Jan 2016

Infor

Guide to Mastering Intelligent Customer Service
sponsored by Coveo
EBOOK: Today's customers are more empowered than ever, so naturally their expectations are changing across every industry. Use this e-book to explore the intelligent customer self-service approach, the balance between improving self-service and agent skills, and best practices.
Posted: 26 Sep 2016 | Published: 26 Sep 2016

Coveo

Creating Personalized Marketing
sponsored by IBM
CASE STUDY: Personalized marketing has fostered a deeper sense of loyalty and greater customer engagement. Access this case study to see how one company gained an 8% boost in inbound conversion, reduced the risk of customer churn, and more.
Posted: 22 Sep 2016 | Published: 31 May 2016

IBM

Adaptive Workforce Optimization: Know your Customer-Facing Workforce for Greater Success
sponsored by NICE Systems, Inc
RESOURCE: Calls go better, and customers are happier when contact center operations adapt to agents' personalities and specific needs. Access this resource and discover ways to help agents make better decisions and lead them to success.
Posted: 19 Aug 2016 | Published: 19 Aug 2016

NICE Systems, Inc

Make CRM stick Eight ways to increase CRM adoption in your organization
sponsored by Infor
WHITE PAPER: Are your employees actually utilizing your CRM solution or just checking the boxes to make it look good? Read this paper to learn the 8 ways you can increase CRM adoption across your organization to take full advantage of your CRM solution.
Posted: 18 Aug 2016 | Published: 18 Aug 2016

Infor

Top Email Marketing Blunders and How to Avoid (and Recover From) Them
sponsored by Marketo
EBOOK: This ebook reviews the potential blunders marketers make in their email marketing campaigns, why those blunders make a difference, and how to prevent (and fix) these types of mistakes.
Posted: 27 Jul 2016 | Published: 27 Jul 2016

Marketo

Make CRM Stick: 8 Ways to Increase CRM Adoption in Your Organization
sponsored by Infor
WHITE PAPER: Are your employees actually utilizing your CRM solution or just checking the boxes to make it look good? Read this paper to learn the 8 ways you can increase CRM adoption across your organization to take full advantage of your CRM solution.
Posted: 05 Jul 2016 | Published: 27 Feb 2015

Infor

The Secrets of Seamless Retailing Success
sponsored by ComputerWeekly.com
RESEARCH CONTENT: Thisresearch from Accenture suggests that consumers may be having second thoughts about the benefits of online shopping and that no one should write off stores just yet.
Posted: 19 May 2014 | Published: 19 May 2014

ComputerWeekly.com

The Consumerization of IT 101
sponsored by SearchSecurity.com
EGUIDE: Access this expert briefing to get answers to your most pressing questions concerning the consumerization of IT.
Posted: 15 Feb 2012 | Published: 14 Feb 2012

SearchSecurity.com

Considering a BYOPC Strategy: A Q&A
sponsored by SearchSecurity.com
EGUIDE: Discover the concerns, opportunities, and benefits of enabling a BYOPC initiative in your workplace, including why enforcing a strict policy beforehand is essential to its success.
Posted: 10 Feb 2012 | Published: 09 Feb 2012

SearchSecurity.com

Improve Customer Experience through Personalization
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this white paper, discover the key to improving the customer experience, how it can be made easy, and where to start.
Posted: 30 Apr 2014 | Published: 29 Apr 2014

Hewlett Packard Enterprise

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Real-time Personalization: 6 fundamental tips for marketers
sponsored by IBM
WHITE PAPER: Access this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions.
Posted: 14 Feb 2014 | Published: 31 Dec 2013

IBM

UPMC Health Plan Optimizes Customer Conversations to Ensure Service Excellence
sponsored by Genesys
CASE STUDY: Consult this case study today to learn how UPMC Health Plan developed an innovative customer service strategy that provided consistent, personal customer experiences, enabled constant service improvements, and more.
Posted: 16 Sep 2013 | Published: 16 Sep 2013

Genesys

Implementing business tablets instead of BYOD
sponsored by Kensington
EGUIDE: Discover why tablets are overtaking BYOD, use cases of tablets in the workplace, plus which tablet is leading the change.
Posted: 14 Feb 2012 | Published: 14 Feb 2012

Kensington

eBook: The Shortcut Guide to User Workspace Management - Chapter 2: Personalization Equals Content + Context
sponsored by RES Software
EBOOK: That’s why personality - and the preservation of personality, no matter how our users might connect—is so incredibly important. Read Chapter 2 of this series to learn more about the importance of personalization.
Posted: 03 Nov 2010 | Published: 03 Nov 2010

RES Software

eBook: The Shortcut Guide to User Workspace Management - Chapter 4: Transforming to an Environment of User Workspace Management
sponsored by RES Software
EBOOK: You’ve already come to understand the workspace itself, and how that workspace can be made pervasive across the spectrum of delivery mechanisms.
Posted: 27 Oct 2010 | Published: 27 Oct 2010

RES Software

eBook: The Shortcut Guide to User Workspace Management - Chapter 3: Tying Security to People, Not Devices
sponsored by RES Software
EBOOK: Today’s unpredictable user needn't necessarily complicate the application of security configurations. In fact, with the right technology in place, the idea of where security is applied grows less important. Replacing it is a new focus on how that security is applied. With User Workspace Management, that how  ties security to...
Posted: 27 Oct 2010 | Published: 27 Oct 2010

RES Software

eBook: The Shortcut Guide to User Workspace Management - Chapter 1: What Is User Workspace Management?
sponsored by RES Software
EBOOK: What is User Workspace management? Simply managing and transferring a user's personality data when migrating operating systems can be surprisingly time-consuming for IT pros. This first chapter will attempt to outline the framework that is User Workspace Management.
Posted: 14 Oct 2010 | Published: 14 Oct 2010

RES Software

Mass Personalization: How relevance engines are revolutionizing mass communications
sponsored by xMatters, Inc.
WHITE PAPER: Mass personalization eliminates the need to send the same message en masse at the same time. By reducing communication “noise,” mass personalization enables recipients to focus on what’s relevant to them at the moment that it matters. Read this paper to find out more.
Posted: 08 Sep 2010 | Published: 08 Sep 2010

xMatters, Inc.
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PERSONALIZATION DEFINITION (continued): …  effectively and efficiently, making interactions faster andeasier and, consequently, increasing customer satisfaction and the likelihood of repeat visits.There are a number of personalization software products available, including those fromBroadvision, ResponseLogic, and Autonomy.Personalization in some ways harkens back to an earlier day, by making consumer relationshipsmore closely tailored to the individual. If you've ever bought a book from Amazon, for example, thenext time you visit they will - like a friendly and helpful sales clerk - greet you by name andtell you about products in stock … 

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