Business of Information Technology  >   Business Management  >   CRM  >  

CRM Analytics

RSS Feed    Add to Google    Add to My Yahoo!
ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
Definition continues below.
CRM Analytics Reports
1 - 25 of 276 Matches Previous Page  |  Next Page
Secrets to Bolstering Customer Experience Management Strategies
sponsored by Oracle Corporation
EGUIDE: Access this expert e-guide to learn how a strong analytics program can boost customer loyalty by creating engaging personalized customer experiences for your organization. Read on to discover the critical role contact centers play in customer experience management. Uncover tips for optimizing your contact center.
Posted: 26 Mar 2015 | Published: 26 Mar 2015

Oracle Corporation

Data's Pivotal Role in Improving Customer Experience
sponsored by Oracle Corporation
EGUIDE: Access this expert e-guide to learn how you can improve your customer experience with quality customer data. Uncover 5 ways using data can lead to happier customers. Read on to see how companies like 7-Eleven, Walgreens, and Mazda have used cloud and mobile technology to boost customer loyalty and how this strategy could work for your business.
Posted: 25 Mar 2015 | Published: 25 Mar 2015

Oracle Corporation

Digital Experience on Cloud: Accelerating Speed-to-Market and Reducing Cost
sponsored by IBM
WEBCAST: Watch this exclusive webinar to learn more about how you can accelerate speed-to-market and reduce costs in your organization by using cloud technology. Discover how cloud technology can create exceptional user experiences by enabling easy agent access to customer records.
Posted: 24 Mar 2015 | Premiered: Dec 31, 2014

IBM

Omni-Channel Digital Experiences Made Easy
sponsored by IBM
WHITE PAPER: Learn how your organization can capitalize on the popularity of mobile devices by delivering multichannel web experiences to any smartphone or tablet. Access this exclusive white paper to discover how you can identify devices and direct web experience, and build responsive multichannel mobile experiences, with one software platform.
Posted: 24 Mar 2015 | Published: 31 Oct 2012

IBM

Get The Most Out Of Multichannel Marketing Automation Software
sponsored by Teradata
EGUIDE: Learn more about how you can implement a seamless omni-channel communications system using automation to engage your customers across multiple touch points. Read on to get marketing automation software buying considerations
Posted: 20 Mar 2015 | Published: 20 Mar 2015

Teradata

The Business Value of CX: Deliver a Great Customer Experience
sponsored by Oracle Corporation
VIDEO: Watch this exclusive video to hear from Brian Curran, VP of customer experience strategy at Oracle. Listen as he gives an insightful overview of the complexities of customer experience, and learn how you can deliver outstanding experiences that fulfill customer desires, encourage loyalty, and boost revenue.
Posted: 19 Mar 2015 | Premiered: 25 Oct 2012

Oracle Corporation

Five Best Practices to Strengthen Your Sales Analytics Initiative
sponsored by Qlik
ANALYST REPORT: This report explores how sales organizations can leverage analytics to determine where to target their sales efforts; to capture and report on selling activities; and more. Read on to learn 5 best practices for strengthening your enterprise's sales analytics initiative to ensure its success.
Posted: 17 Mar 2015 | Published: 19 Mar 2014

Qlik

Banca Carige Provides Superior Customer Service with Innovative Mobile Services
sponsored by IBM
WHITE PAPER: This case study describes how Italian bank Banca Carige developed an understanding of consumer behavior through analytics, and also launched new mobile services to engage and retain customers.
Posted: 17 Mar 2015 | Published: 30 Apr 2014

IBM

10 Ways to Put Your Marketing Data into Sharp Focus
sponsored by Birst
WHITE PAPER: In this e-book we will showcase ten use cases where marketers are able to connect the dots between their online and offline sources of data to understand the complete customer journey, from audience to prospect to profitable customer.
Posted: 15 Mar 2015 | Published: 15 Mar 2015

Birst

The Business Value of CX: Attracting New Customers
sponsored by Oracle Corporation
VIDEO: Access this brief video to hear from Brian Curran the VP of customer experience at Oracle to learn more about the fundamentals of attracting new customers and fostering loyalty through exceptional customer experiences.
Posted: 13 Mar 2015 | Premiered: 25 Oct 2012

Oracle Corporation

Case Study: Q-See Improves Customer Service in the Cloud
sponsored by Oracle Corporation
VIDEO: Access this brief video to hear from chief customer care officer Barry Lieberman of Q-See and learn more about their unique customer service needs and how they were able to solve them using oracle products. Continue on to determine if this product could be right for your business.
Posted: 13 Mar 2015 | Premiered: 13 Mar 2015

Oracle Corporation

HOSTING Empowers Customers with Oracle Service Cloud
sponsored by Oracle Corporation
VIDEO: Access this video to learn more about HOSTING's needs and how they were able to create exceptional customer experiences with up-to-the minute data. Watch now to learn how HOSTING was able to improve upon their customer experiences by gathering data along every touch point with cloud technology.
Posted: 13 Mar 2015 | Premiered: 13 Mar 2015

Oracle Corporation

Seamless Service and Commerce Drives online conversions
sponsored by Oracle Corporation
WHITE PAPER: Access this exclusive white paper to learn more about seamless service and commerce, to drive your online sales through outstanding customer support. Read on to get 5 best practices for delivering seamless service and commerce.
Posted: 12 Mar 2015 | Published: 12 Mar 2015

Oracle Corporation

Top Questions to Ask Your Field Service Vendor
sponsored by Oracle Corporation
WHITE PAPER: Choosing the field service management solution is a critical choice for any organization. But how can you tell which features will complement your business strategy?Access this exclusive guide with questions to help you evaluate different service providers in 8 key areas.
Posted: 11 Mar 2015 | Published: 11 Mar 2015

Oracle Corporation

Perception and Reality: How Telecom Disappoints Customers
sponsored by Oracle Corporation
RESOURCE: In this informative fact sheet get raw numbers on the quality of customer service delivered by communications and telecom companies. Learn about comm companies' lackluster omni-channel service and how investing in improved products could be an opportunity for telecom companies to outpace other industries in customer service.
Posted: 11 Mar 2015 | Published: 11 Mar 2015

Oracle Corporation

How Tech Firms Must Use Customer Service for Conversions
sponsored by Oracle Corporation
RESOURCE: Access this brief infographic to learn more about how tech firms' customer service is falling behind. Read on to learn how tech firms measure up to other industries in customer service and discover strengths and opportunities for improvement within the tech industry.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

Oracle Corporation

Customer Service for Customer Advocacy in Retail
sponsored by Oracle Corporation
RESOURCE: Access this brief infographic to learn more about how retailers are overestimating their customer service programs. See how retailer's customer service stacks up against other industries and learn about potential threats where competitors can outpace retailers in customer service.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

Oracle Corporation

Why Manufacturing Firms Must Improve Customer Service
sponsored by Oracle Corporation
RESOURCE: Explore this brief infographic to measure manufacturing's success versus other industries in modern customer service implementations. Learn about manufacturing's strengths and weaknesses, and where there is room for manufacturers to come out ahead in customer service.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

Oracle Corporation

How Finance Companies Lose Out With Bad Customer Service
sponsored by Oracle Corporation
RESOURCE: In this brief resource you can get a concise overview of state of customer service in the financial services industry with raw facts and figures. Learn about omni-channel service in the financial industry and see how financial services stack up against other industries in customer service capabilities.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

Oracle Corporation

Five Customer Imperatives to Strengthen Customer Relationships
sponsored by IBM
WHITE PAPER: This white paper discusses a specific set of best practices your organization can follow in order to ensure that your company maximizes the value of your customer data and sustains higher levels of revenues and profits.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

IBM

Top 10 Questions to Ask Your Cobrowse Vendor
sponsored by Oracle Corporation
WHITE PAPER: What do you need to know before selecting an online customer service option? Access this helpful white paper ot get 10 questions you should ask your Cobrowse vender to determine whether a web based customer service solution is right for you.
Posted: 10 Mar 2015 | Published: 31 Dec 2014

Oracle Corporation

The Art and Science of Delighting Customers
sponsored by Google
WHITE PAPER: This resource from Google for Work compiles a number of case studies that illuminate how technology is driving leadership in modern businesses including Thrillist Media Group, Trulia, and U.S. Cellular.
Posted: 10 Mar 2015 | Published: 10 Mar 2015

Google

Redefining Customer Loyalty: Using Psychology for Better Customer Service.
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Organizations are investing in business models to more effectively engage with digital consumers at every touch point in the consumer experience lifecycle. Access this in-depth white paper to learn more about the way in which organizations are redefining their standards of customer loyalty in the modern era.
Posted: 10 Mar 2015 | Published: 31 Dec 2014

Oracle Corporation UK Ltd

7 Signs You Need Advanced Analytics for Salesforce (or any CRM)
sponsored by Birst
WHITE PAPER: This resource discusses the seven warning signs that you may be making reporting and analytics more difficult for your sales team, making them less productive for your business. If any of them are true for you, it may be time to look into an advanced sales analytics tool.
Posted: 09 Mar 2015 | Published: 09 Mar 2015

Birst

Catching up to Modern Customer Support in Manufacturing
sponsored by Oracle Corporation
WHITE PAPER: Great products and competitive prices are no longer enough, customers demand personalized, responsive, customer service and support with access via digital channels like online forums to share product/service ideas. Access this concise executive summary to learn the benefits of using Oracle cloud products to modernize your customer service.
Posted: 06 Mar 2015 | Published: 06 Mar 2015

Oracle Corporation
1 - 25 of 276 Matches Previous Page    1 2 3 4    Next Page
 
CRM ANALYTICS DEFINITION (continued): …  and the need to turn data collected about customers into useful information has become generally apparent. As a result, a number of software companies have developed products that do customer data analysis.According to an article in InfoWorld, CRM analytics can provide customer segmentation groupings (for example, at its simplest, dividing customers into those most and least likely to repurchase a product); profitability analysis (which customers lead to the most profit over time); personalization (the ability to market to individual customers based on the data collected about them); event monitoring … 

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2015, TechTarget | Read our Privacy Statement