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Mobile CRM

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ALSO CALLED: mCRM, Mobile Customer Relationship Management, Wireless Customer Relationship Management, Wireless CRM
DEFINITION: The ability to use handheld devices to manage sales, sales contacts, and customer service activities.
Mobile CRM Reports
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10 Essential Elements for Secure EMM
sponsored by Citrix
WHITE PAPER: This resource offers 10 key guidelines to securing mobile strategies so that organizations are confident in their defenses against theft and loss while users are satisfied with performance.
Posted: 28 Jul 2015 | Published: 15 Oct 2014

Citrix

What the Mobile Customer Service Experience Should be
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: In this white paper you will discover the key to excelling in customer service, with particular attention paid to reaching customers through mobile devices. Read now to devise your own mobile customer service strategy and uncover how to design an app that will add value to any customer relationship.
Posted: 24 Jul 2015 | Published: 24 Jul 2015

Interactive Intelligence, Inc.

5 Tips for Building Engaging, Data-Driven Mobile Apps
sponsored by Pivotal
RESOURCE: In this infographic you can discover a short list of considerations as you embark on your own mobile odyssey. Access now to view 5 data driven thought points
Posted: 23 Jul 2015 | Published: 23 Jul 2015

Pivotal

Dynamic Document Capture for Advanced Case Management
sponsored by IBM
WHITE PAPER: Read this white paper to learn combining advanced document capture and advanced case management provides decision makers with the right content at the right time. Additionally, hear specific examples of organizations enabling better business outcomes using these dynamic tools.
Posted: 21 Jul 2015 | Published: 31 Jan 2015

IBM

Rethinking Your Approach to Mobile Business
sponsored by Dell, Inc.
WHITE PAPER: Access this white paper to learn about the IDEA cycle approach to embracing a mobile mindset.
Posted: 16 Jul 2015 | Published: 24 Jan 2014

Dell, Inc.

Service Cloud Datasheet
sponsored by Salesforce.com
WHITE PAPER: Today's customers want faster, more responsive service across every channel, and on any device, and they want it now. Download this free datasheet to gain a quick overview of the main capabilities to help you select the right Service Cloud edition for your business.
Posted: 16 Jul 2015 | Published: 31 Dec 2014

Salesforce.com

Mobile Quality Assurance: Sentiment Analysis
sponsored by IBM
VIDEO: In this video you'll learn about the latest user sentiment analysis capabilities in Mobile Quality Assurance or MQA. Watch now to learn about getting started with MQA.
Posted: 15 Jul 2015 | Premiered: 15 Jul 2015

IBM

Increasing Employee Satisfaction with Modern Unified Communications
sponsored by Vodafone/Cisco
WHITE PAPER: Access this white paper to learn how a modern UC solution can provide benefits for both end users and departments like HR and operations, increasing employee satisfaction and producutivity.
Posted: 14 Jul 2015 | Published: 14 Jul 2015

Vodafone/Cisco

Mobility: New Ways to Interact
sponsored by Hewlett-Packard Company
WHITE PAPER: Mobility is about more than just the device. Discover how mobility has created a new interaction model for customers, employees and partners.
Posted: 12 Jul 2015 | Published: 13 Jul 2015

TOPICS:  Mobile CRM
Hewlett-Packard Company

8 Ways To Do Mobile Appointment Booking Right
sponsored by ClickSoftware
WHITE PAPER: This e-book provides industry best practices for mobile appointment booking. Read now for eight guidelines to deploying a quality appointment booking app that gives the best customer experience possible, while considering the sensitive issues around a profitable operation.
Posted: 09 Jul 2015 | Published: 09 Jul 2015

ClickSoftware

Tangerine Bank: Using Technology to Make Banking Simple
sponsored by Carrington Associates
VIDEO: In this short video learn how Tangerine Bank gained the ability to quickly test, build and deploy new applications -- delivering superior customer service by shaving 4 weeks off of a 6-week mobile app delivery cycle. Access now to start developing your own CRM application strategy.
Posted: 08 Jul 2015 | Premiered: 31 May 2014

Carrington Associates

The Business Challenges of Mobility
sponsored by Data#3
WEBCAST: Access this webcast to learn some of the biggest misconceptions about enterprise mobility, and discover challenges that organizations must overcome if they want to be successful.
Posted: 07 Jul 2015 | Premiered: Jul 7, 2015

Data#3

5 Ways to Make Service Frictionless for Today's Customers
sponsored by Salesforce.com
EBOOK: This e-book will cover 5 ways to make service frictionless for your customers, including delivering consistent customer engagement on every channel; empowering customers with self-service and mobile options; and 3 more.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

Colmobil improves customer service and efficiency: IBM Worklight software helps company extendinformation in its systems to mobile device
sponsored by Carrington Associates
CASE STUDY: Discover how Colmobil was able to deliver the information in its systems to employees' mobile devices and to screens in its garages and waiting rooms. Access this case study now to lean how your organization can create a similar strategy and make more informed assignments, and give customers a more interactive experience.
Posted: 07 Jul 2015 | Published: 31 Oct 2013

Carrington Associates

Reimagine Business User Experience
sponsored by SAP
RESOURCE: Delivering a simple, personalized and consistent user experience across devices is no longer a luxury but a necessity. Access this resource and discover how your organization can build a tailored and responsive user experience by embracing real-time analytics in the office or on the go.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

SAP

How to Adapt and Thrive in the New Customer Service Paradigm
sponsored by Salesforce.com
WHITE PAPER: In this e-book, Mike Milburn, Service Cloud's SVP and GM, discusses his views on how new technology will shape customer service, and how companies can successfully adapt and thrive in this new service paradigm.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

The 10 Principles of BYOD
sponsored by IBM
WHITE PAPER: Access this white paper to discover the 10 key principles you must keep in mind as you implement a successful BYOD program.
Posted: 06 Jul 2015 | Published: 26 Aug 2014

IBM

Top 5 Reasons Retailers Go Google
sponsored by Cloud Sherpas
WHITE PAPER: Many retailers are building an amazing, immersive mobile presence through interactive apps that match the brand and help customers locate stores. It also helps stores recognize customers across all channels, providing a seamless shopping experience and more personalized offers.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

Cloud Sherpas

Five Ways to Maximize the Effectiveness of Mobile Push Notifications
sponsored by IBM
RESOURCE: Access this white paper to discover the 5 key ways to maximize your mobile push notification efforts.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

IBM

The Changing Face of Unified Communications
sponsored by NEC
WHITE PAPER: Download and discover the key emerging technologies in the UC market and learn how you can keep up with trends to enhance customer engagement in mobile business.
Posted: 01 Jul 2015 | Published: 01 Jul 2015

NEC

The Rise of Mobility and the Need for Enterprise Mobility Management and Security
sponsored by Dell, Inc. and Intel®
WHITE PAPER: Access this white paper and learn why enterprise mobility is the key for organizations to address immediate challenges such as BYOD and application management, as well as to establish long-term competitive advantages regardless of geographic region.
Posted: 01 Jul 2015 | Published: 30 Jun 2015

Dell, Inc. and Intel®

Push Notifications Kick Mobile Customer Engagement Programs into High-Gear
sponsored by IBM
RESOURCE: Access this resource to learn how to take advantage of push notifications to elevate the benefits of mobile customer engagement programs to new heights.
Posted: 01 Jul 2015 | Published: 30 Sep 2014

IBM

5 Key Strategies for Successful Mobile Engagement
sponsored by IBM
RESOURCE: Access this resource and learn the 5 key strategies that enhance your brand presence and improve customer engagement in a business world dominated by mobile technologies.
Posted: 01 Jul 2015 | Published: 31 Oct 2014

IBM

Measure, Analyze and Manage: Optimizing Marketing Results with Business Analytics
sponsored by Cortell
WHITE PAPER: Marketers, relieve your top pressures. Discover how to engage the multichannel customer and create more successful campaigns by making your analytics more actionable. In addition, learn how to avoid common mistakes marketers make when building out marketing programs.
Posted: 30 Jun 2015 | Published: 30 Apr 2014

Cortell

New CRM Technologies Bring Sales Success to Businesses
sponsored by Salesforce.com
EGUIDE: In this eGuide, you'll learn how an emergency response software seller tied a new CRM platform to its inventory and back end systems. In addition, read on to discover how tablets for business are improving both sales and CEM efforts.
Posted: 30 Jun 2015 | Published: 30 Jun 2015

Salesforce.com
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