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Mobile CRM

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ALSO CALLED: mCRM, Mobile Customer Relationship Management, Wireless Customer Relationship Management, Wireless CRM
DEFINITION: The ability to use handheld devices to manage sales, sales contacts, and customer service activities.
Mobile CRM Reports
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Top 5 Reasons Retailers Go Google
sponsored by Cloud Sherpas
WHITE PAPER: Many retailers are building an amazing, immersive mobile presence through interactive apps that match the brand and help customers locate stores. It also helps stores recognize customers across all channels, providing a seamless shopping experience and more personalized offers.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

Cloud Sherpas

Five Ways to Maximize the Effectiveness of Mobile Push Notifications
sponsored by IBM
RESOURCE: Access this white paper to discover the 5 key ways to maximize your mobile push notification efforts.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

IBM

The Changing Face of Unified Communications
sponsored by NEC
WHITE PAPER: Download and discover the key emerging technologies in the UC market and learn how you can keep up with trends to enhance customer engagement in mobile business.
Posted: 01 Jul 2015 | Published: 01 Jul 2015

NEC

The Rise of Mobility and the Need for Enterprise Mobility Management and Security
sponsored by Dell, Inc. and Intel®
WHITE PAPER: Access this white paper and learn why enterprise mobility is the key for organizations to address immediate challenges such as BYOD and application management, as well as to establish long-term competitive advantages regardless of geographic region.
Posted: 01 Jul 2015 | Published: 30 Jun 2015

Dell, Inc. and Intel®

Push Notifications Kick Mobile Customer Engagement Programs into High-Gear
sponsored by IBM
RESOURCE: Access this resource to learn how to take advantage of push notifications to elevate the benefits of mobile customer engagement programs to new heights.
Posted: 01 Jul 2015 | Published: 30 Sep 2014

IBM

5 Key Strategies for Successful Mobile Engagement
sponsored by IBM
RESOURCE: Access this resource and learn the 5 key strategies that enhance your brand presence and improve customer engagement in a business world dominated by mobile technologies.
Posted: 01 Jul 2015 | Published: 31 Oct 2014

IBM

Measure, Analyze and Manage: Optimizing Marketing Results with Business Analytics
sponsored by Cortell
WHITE PAPER: This white paper relieves marketing pressures by providing insight into marketing analytics. Unwind and discover how to engage the multichannel customer, create more successful campaigns, and more.
Posted: 30 Jun 2015 | Published: 30 Apr 2014

Cortell

How a Mobile CRM Makes You More Successful
sponsored by Salesforce.com
WHITE PAPER: The best CRM solutions go beyond basic functionality and deliver cutting edge features that make the companies that use them more efficient, more effective, and more successful. Chief among these cutting edge features is mobile functionality.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Salesforce.com

Private Bank Creates App to Give Customers Mobile Access to Valuable Financial Content
sponsored by Carrington Associates
CASE STUDY: This case study describes how BNP Paribas Wealth Management, one of the largest private banks in the world, created its first app to give customers access to valuable financial information on their smartphones, tablets, and computers.
Posted: 29 Jun 2015 | Published: 31 Mar 2015

Carrington Associates

India & BYOD: In a Maturing Market, Employee Satisfaction Is The Top Priority
sponsored by Intel
WHITE PAPER: Access this white paper to discover in-depth research into the substantial commitment to BYOD and CYOD throughout the Indian business world.
Posted: 22 Jun 2015 | Published: 22 Jun 2015

Intel

Computer Weekly – 23 June 2015: Navigating complex IT
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, the complexity of legacy IT is a problem for most CIOs, but is it an inevitable consequence of using technology to keep the business simple? IT leaders share their experiences. Windows 10 is out soon – we look at what it means for enterprise IT. And we examine the Open Data Platform for Hadoop. Read the issue now.
Posted: 19 Jun 2015 | Published: 19 Jun 2015

ComputerWeekly.com

Case Study: How the Seattle Seahawks Drove Record Sales at New Pro Shop in One Day
sponsored by Honeywell
CASE STUDY: Discover how your organization can reap the benefits of mobile sales technology to increase your customer satisfaction in this exclusive case study. Read now to learn more.
Posted: 17 Jun 2015 | Published: 17 Jun 2015

Honeywell

How Mobile Engagement Is Reinventing Brick and Mortar Retail
sponsored by Honeywell
WHITE PAPER: This white paper describes how the effective use of mobile engagement can increase sales and customer satisfaction at your brick-and-mortar retail stores.
Posted: 16 Jun 2015 | Published: 31 Dec 2014

Honeywell

Google Apps Collaboration Adoption Services
sponsored by Cloud Sherpas
WHITE PAPER: Access this white paper to learn how to improve the adoption of Google Drive for collaboration across the enterprise.
Posted: 12 Jun 2015 | Published: 12 Jun 2015

Cloud Sherpas

The Future of Email Marketing
sponsored by Adobe EchoSign
WHITE PAPER: This brief report, with findings from Forrester, is your email marketing playbook. Learn how to refine your efforts when challenged with email accessibility across all channels and devices, in turn influencing customers through valuable ongoing brand interactions.
Posted: 11 Jun 2015 | Published: 11 Jun 2015

Adobe EchoSign

Best Practices for Benchmarking Web & Mobile Site Performance
sponsored by Melbourne IT
WHITE PAPER: This white paper examines how to accurately and effectively calculate website success through the use of benchmarks. Access now and uncover the best practices for doing so and ultimately, ensure your web and mobile site performance is where it should be.
Posted: 04 Jun 2015 | Published: 04 Jun 2015

Melbourne IT

Enabling the Mobile Workforce in the Wake of Consumerization
sponsored by Calero Software
WHITE PAPER: In this white paper you'll learn how to gain a competitive advantage by outsourcing mobile support to providers that offer world class service desk capabilities and economies of scale for maximizing the value of mobility.
Posted: 04 Jun 2015 | Published: 26 Dec 2014

Calero Software

Your Complete CRM Handbook: Everything You Need to Know to Get Started
sponsored by Salesforce.com
EBOOK: Is it time for your organization to invest in a CRM solution? The contents of this e-book will help you to answer that question and provide you with the information you need to get started.
Posted: 03 Jun 2015 | Published: 03 Jun 2015

Salesforce.com

A Quick Peek at the Salesforce App
sponsored by Salesforce.com
WHITE PAPER: You've heard of Salesforce—but is it the right CRM solution for your organization? This resource provides an introduction to the benefits and capabilities of the Salesforce mobile app for those who are interested, but not quite ready for a free trial.
Posted: 03 Jun 2015 | Published: 03 Jun 2015

Salesforce.com

Take Advantage of Multi-Channel to Improve CEM
sponsored by Microsoft
EGUIDE: In this expert e-guide, explore the benefits and business drivers of integrating your data across all channels. Discover what tools and strategies you'll need to achieve a truly integrated, cross-channel customer experience.
Posted: 29 May 2015 | Published: 10 Oct 2014

Microsoft

Government -OpenLegacy replaces old HTML emulation solution at the Israel Airport Authority with a modern web application
sponsored by Open Legacy
WHITE PAPER: Access this white paper to find out how IAA's engineers developed a dedicated mobile application to handle all aspects of security personnel management, including shift planning and assignment.
Posted: 29 May 2015 | Published: 31 Jan 2015

Open Legacy

E-book Title: The Multichannel MandateChapter 2 Title: Make Mobile, Social Channels Work
sponsored by SearchCRM
EBOOK: Companies won't reap the benefits of a multichannel business if they don't marry their technology wish lists with a strategy that works for them.
Posted: 28 May 2015 | Published: 28 May 2015

SearchCRM

10 Advantages of a Mobile Sales Team
sponsored by Salesforce.com
WHITE PAPER: In this informative resource, you'll uncover what today's sales teams actually look like. Read on to learn the top 10 advantages of a mobile sales team.
Posted: 28 May 2015 | Published: 31 Dec 2014

Salesforce.com

Rethinking Your Approach to Mobile Business
sponsored by Dell, Inc. and Intel®
WHITE PAPER: Access this white paper to learn about the IDEA cycle approach to embracing a mobile mindset.
Posted: 26 May 2015 | Published: 24 Jan 2014

Dell, Inc. and Intel®

New CRM Technologies Bring Sales Success to Businesses
sponsored by Salesforce.com
EGUIDE: In this E-Guide, learn how an emergency response software seller tied a new CRM platform to its inventory and back end systems, and how tablets for business are improving both sales and CEM efforts.
Posted: 30 Jun 2015 | Published: 30 Jun 2015

Salesforce.com
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