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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Reports
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Contact center software features help fulfill the customer's journey
sponsored by SearchCRM
EBOOK: From cutting costs to guaranteeing a better customer service experience, contact center infrastructure updates can make a huge difference.
Posted: 19 Jan 2017 | Published: 19 Jan 2017

SearchCRM

The 8 Types of Questions Your Customers Ask Online
sponsored by [24]7
WHITE PAPER: Consumers want a one-stop shop for their customer service, but most companies fail to deliver this experience and live agents are expensive. That's where virtual agents come in. Access this white paper to learn which 8 types of questions virtual agents can handle and how to optimize your contact center to handle them.
Posted: 19 Jan 2017 | Published: 19 Jan 2017

[24]7

Humanize the Customer Experience
sponsored by [24]7
WHITE PAPER: 49% of customers have switched brands due to bad customer experiences and feeling very disconnected from the companies they try to interact with. Access this white paper to discover 4 ways to humanize your digital customer experience.
Posted: 16 Jan 2017 | Published: 30 Dec 2016

[24]7

Profiting from CRM Deployments in the Cloud
sponsored by Microsoft
RESOURCE: Combining CRM and ERP cloud tools into a single strategy offers a level of visibility that is necessary to today's decision-making. Learn how you can help your clients make ordering, selling, invoicing and reporting processes easier and faster by leveraging streamlined business management software.
Posted: 16 Jan 2017 | Published: 16 Jan 2017

Microsoft

eBook: Not all Customer Experience Platforms are Created Equal
sponsored by Genesys
EBOOK: In this ebook, learn 5 key features that you need in your next customer experience platform. Discover the benefits of a single platform for distribution and optimization, SLA adherence across all engagement channels, flexibility for cloud, on-premises, or hybrid environments, and more.
Posted: 13 Jan 2017 | Published: 13 Jan 2017

Genesys

CW ANZ January 2017: The role of cognitive computing in data analytics
sponsored by ComputerWeekly.com
EZINE: This month's CW ANZ takes a look at how cognitive computing applications present new business challenges to enterprises.
Posted: 13 Jan 2017 | Published: 13 Jan 2017

ComputerWeekly.com

Microsoft Dynamics 365 for Financials Partner FAQ
sponsored by Microsoft
WHITE PAPER: Explore FAQs of Microsoft Dynamics 365. Find answers to commonly asked questions surrounding who the technology is really designed for, capabilities of the product, pricing and licensing, and partnership programs.
Posted: 13 Jan 2017 | Published: 01 Nov 2016

Microsoft

Economic Benefits of Migrating from On-Premises to Microsoft Office 365
sponsored by Microsoft
RESOURCE: Over a 3-year period, Forrester interviewed 35 healthcare organizations that realized over $7.5 million in risk-adjusted benefits by moving their on-premise Microsoft Office solution to Microsoft Office 365. Access this infographic for results from Forrester's survey in numbers.
Posted: 12 Jan 2017 | Published: 12 Jan 2017

Microsoft

6 Ways Your EMR is Coming up Short and How a CRM Solution Can Help
sponsored by Microsoft
RESOURCE: Access this infographic to uncover 6 steps to use your CRM tools to boost your EMR system and positively impact the patient and provider experience.
Posted: 12 Jan 2017 | Published: 12 Jan 2017

Microsoft

CRM and the Future of Healthcare Engagement
sponsored by Microsoft
EBOOK: While CRM started as a tool for salespeople, CRM tools now play a vital role in healthcare as well. To understand the future of CRM in healthcare, it's important to understand how CRM solutions are being applied. Explore 5 common uses of CRM in healthcare, 4 ways analytics can serve healthcare and business purposes, and more.
Posted: 10 Jan 2017 | Published: 10 Jan 2017

Microsoft

Empowering Health
sponsored by Microsoft
EBOOK: Access this e-book to learn about 4 key health IT areas that support the evolution of healthcare, as well as how 5 health organizations are modernizing with cloud-first, mobile-first solutions.
Posted: 10 Jan 2017 | Published: 10 Jan 2017

Microsoft

The State of Customer Success
sponsored by LogMeIn, Inc.
WHITE PAPER: Customer success is spreading rapidly across the tech industry. No one has been able to perfect it yet, but many have taken the right first steps. Access this white paper to learn about top industry trends affecting customer success, top challenges and capabilities, and more.
Posted: 09 Jan 2017 | Published: 12 Apr 2016

LogMeIn, Inc.

Make Every Day a Cyber Monday
sponsored by SOTI Inc.
EBOOK: 84% of shoppers surveyed want to see more location-based technology. Access this e-book to learn how in-store mobile technology is shaping the future of retail. Discover the role the Internet of Things will play in future retail and what this means for e-commerce.
Posted: 05 Jan 2017 | Published: 30 Dec 2016

SOTI Inc.

Build Better Mobile Apps Faster
sponsored by Oracle Corporation UK Ltd
VIDEO: Mobile developers are going to see an increase in options and complexity in the coming years. This webcast explores the depths of 5 universal mobile needs and explains how developers will need to approach the future of mobility.
Posted: 30 Dec 2016 | Premiered: 30 Sep 2016

Oracle Corporation UK Ltd

How Visual Analytics Can Help You Get Fit For The Future of Retail
sponsored by Qlik
WHITE PAPER: Learn how using visual analytics can help your company respond to the 3 shifts currently rocking the retail landscape. Discover how to serve the empowered consumer with personalized offers, improve your agile supply chain, analyze purchase patterns, and more.
Posted: 27 Dec 2016 | Published: 27 Dec 2016

Qlik

Develop a Multichannel Strategy that Supports Customer Experience Management
sponsored by BoldChat - LogMeIn
EGUIDE: Providing a top class customer experience is the key to customer retention, yet, according to a Forrester survey, only 10% of companies plan to invest in multichannel support. This e-guide explains why a strong multichannel presence is a necessity and walks you through the steps to developing your own strategy.
Posted: 22 Dec 2016 | Published: 20 Dec 2016

BoldChat - LogMeIn

What to Look for in Marketing Automation Software
sponsored by Marketo
EGUIDE: When you're looking to buy marketing automation software, going beyond the basics and considering new capabilities are critical. Discover the features and functionality you may need for more advanced capabilities. Also learn the additional considerations that you should take into account before deploying marketing software.
Posted: 22 Dec 2016 | Published: 22 Dec 2016

Marketo

The Definitive Guide to Social Marketing
sponsored by Marketo
EBOOK: Examine the phenomenon of social media and how it's affecting marketing strategies, CRM, brand engagement, and more. Uncover helpful tips for leveraging social media as a key marketing tool, as well as explore concepts like how to choose the right social media platforms, social media advertising, and more.
Posted: 22 Dec 2016 | Published: 22 Dec 2016

Marketo

Jumpstart Your Account-Based Marketing
sponsored by Marketo
EBOOK: Account-based marketing (ABM) can be an effective approach for your business. But it's important that you lay the foundation for success. Learn important factors in building a successful ABM program and how you can achieve them, like: identifying high-yield target accounts, measuring campaign engagement to help set realistic sales goals, and more.
Posted: 22 Dec 2016 | Published: 31 Dec 2015

Marketo

Video, Live Chat Usher in Multichannel Customer Service Challenges
sponsored by BoldChat - LogMeIn
EGUIDE: Customers are demanding real-time customer service and contact centers are being forced to respond. Explore the pros and cons of 4 main communication channels, how to use customer data to your advantage, and how you can achieve multichannel customer service success.
Posted: 20 Dec 2016 | Published: 14 Dec 2016

BoldChat - LogMeIn

How Calltech Communications Switched To Dynamic Visual Analytics Technology
sponsored by Qlik
CASE STUDY: Calltech Communications, a media management technology company, needed to replace their static reporting with dynamic visual analytics. In this case study, discover how they not only did this successfully, but also enabled their users to synthesize separate data sources, analyze trends within seconds, and more.
Posted: 19 Dec 2016 | Published: 19 Dec 2016

Qlik

How Supply Chain Partners can Enhance Analytics by Sharing Data
sponsored by Sage Software
EGUIDE: In this e-guide, we examine how sharing data between supply chain partners radically increases their chances of success when predicting customer demand. Find out how to boost data management from logistics to capacity planning, uncover tips for gathering supplemental data, and discover how CRM tools can improve supply chain management.
Posted: 16 Dec 2016 | Published: 14 Dec 2016

Sage Software

Is Online Video Chat the Path to a Personalized Customer Experience?
sponsored by BoldChat - LogMeIn
EGUIDE: In this expert e-guide, customer experience pro Scott Sachs, President of SJS Solutions LLC, examines the maturation of online video chat as an effective tool in contact centers. Discover tips for architecting personalized customer journeys, and learn how to address some of the challenges of video-based customer service.
Posted: 16 Dec 2016 | Published: 14 Dec 2016

BoldChat - LogMeIn

5 Must-Have Features in a Marketing Automation Platform
sponsored by Marketo
EGUIDE: Read this comprehensive list of features you should look for before choosing a marketing automation platform. See this breakdown of five key automation areas, with specific clusters of features outlined.
Posted: 29 Dec 2016 | Published: 23 Dec 2016

Marketo

The Definitive Guide to Lead Generation
sponsored by BlueBox(an IBM company)
EBOOK: In this ebook, discover some tactics to successfully generate leads, as well as how to nurture those leads to create successful, profitable campaigns. Click inside to find out how best to use website forms, pay-per-click ads, email marketing, and more to discover leads, as well as how to turn those leads into marketing successes.
Posted: 22 Dec 2016 | Published: 22 Dec 2016

BlueBox(an IBM company)
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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