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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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The Age of Social Media: Lead Generation and Brand Authenticity
sponsored by Marketo
WHITE PAPER: This white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

Personalized Communications Tools in the Financial Services Sector
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper, explore a managed printing service platform and how it conolidates your fleet of devices and provides a centralized view into operations. Hear from organizations who use the platform today and see the performance and cost benefits you could enjoy as well.
Posted: 22 Jan 2015 | Published: 05 Feb 2014

Hewlett-Packard Limited

WebSphere Portal Version 8.0 Reviewer's Guide
sponsored by IBM
WHITE PAPER: This whitepaper explains how IBM's WebSphere Portal and Web Content Manager supports socially infused, rich web experiences across multiple channels and pairs them with the right business applications and data, leading to competitive differentiation, customer loyalty, profitable growth and enhanced employee interactions.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

IBM

Top 5 Practices to Optimize Order Processing
sponsored by Esker Inc.
WHITE PAPER: This exclusive white paper looks at how you can optimize business processes within the order-to-cash cycle using customer order management.
Posted: 20 Jan 2015 | Published: 20 Jan 2015

Esker Inc.

Three Key Objectives for Mobile Testing
sponsored by Hewlett-Packard Company
WHITE PAPER: Check out this resource to learn how you can gain control and security over your mobile applications, broken down into 3 simple steps.
Posted: 22 Dec 2014 | Published: 01 Aug 2014

Hewlett-Packard Company

Customer Loyalty is Fragile: Tips to Engage and Adapt
sponsored by Oracle Corporation UK Ltd
RESOURCE: Find out how digital disruption is forcing changes within modern businesses and how you should prepare accordingly to keep customers happy.
Posted: 09 Dec 2014 | Published: 09 Dec 2014

Oracle Corporation UK Ltd

Expert Advice: E-Commerce and Social Media Drives CRM
sponsored by IBM
EBOOK: Access this expert guide to discover how businesses can improve their CRM strategies to ensure customers remain in control and satisfied with the user experience.
Posted: 26 Nov 2014 | Published: 26 Nov 2014

IBM

Anti-Money Laundering Controls
sponsored by Hewlett-Packard Limited
WHITE PAPER: Check out the following white paper to learn how by leveraging digitization technology, banks can reap significant customer loyalty rewards and drastically reduce the cost of serving digital customers. Read on to learn about the tools and strategies you need to get started.
Posted: 10 Nov 2014 | Published: 10 Nov 2014

Hewlett-Packard Limited

Keep End Users Happy With Mobile App Performance Visibility
sponsored by CA Technologies.
WHITE PAPER: View this informative white paper now to learn about one solution that helps provide your business analysts, app developers, IT operations and support teams with complete visibility into your mobile apps.
Posted: 23 Oct 2014 | Published: 23 Oct 2014

CA Technologies.

Capture and Case Management - The Dynamic Duo For Superior Customer Experience
sponsored by IBM.
WEBCAST: Join Analyst Harvey Spencer in this informative webcasts to get a look at how Case Management and Capture work together to manage multiple streams of semi-structured and unstructured data in real time and how it can ultimately benefit your business.
Posted: 10 Oct 2014 | Premiered: Oct 10, 2014

IBM.

Real-Life Examples of Dynamic Case Management in Action
sponsored by IBM
EBOOK: Dynamic case management (DCM) is helping countless organizations across various industries. By personalizing and catering each request, companies are more agile and adaptive. This expert resource discusses real-world examples of businesses that have implemented and are enjoying DCM.
Posted: 18 Sep 2014 | Published: 18 Sep 2014

IBM

Everyone to Everyone Economy: Preparing for a Very Different Tomorrow
sponsored by IBM
WHITE PAPER: There is a paradigm shift from customer-centricity towards an everyone-to-everyone (E2E) economy. This informative research dives into this new E2E world, describing what companies can expect from the future and what they can do today to prepare.
Posted: 12 Sep 2014 | Published: 31 Dec 2013

IBM

The Four Pillars of Effortless Service
sponsored by Salesforce
WHITE PAPER: Providing an effortless service experience is essential to success, though many enterprises struggle with where to begin. This essential resource breaks down the implementation of effortless service into 4 clear steps. View now to find out how to boost your customer retention by providing legendary service.
Posted: 02 Sep 2014 | Published: 02 Sep 2014

Salesforce

How to Build a Successful Customer Engagement Center
sponsored by Salesforce
WHITE PAPER: Customers demand service on their terms – an experience that requires minimal effort and to find a solution easily. View this essential resource now to understand the 5 steps to a successful customer engagement center, and if building a CEC is the right choice for your business.
Posted: 02 Sep 2014 | Published: 02 Sep 2014

Salesforce

Five Ways to Drive Revenue with Customer Service
sponsored by Salesforce
WHITE PAPER: Companies need to maintain flawless customer service to retain business, but many do not know where to start. This informative resource provides 5 ways to drive revenue with exemplary customer service.
Posted: 02 Sep 2014 | Published: 02 Sep 2014

Salesforce

Customer Service - Beyond the Call Center
sponsored by Salesforce
WHITE PAPER: 61% of customers preferring assistance over the phone and 60% over email, so many companies are looking to contact centers for service solutions. This white paper breaks down the essentials of contact centers into key topics, such as understanding the modern customer and defining customer service without a call center.
Posted: 02 Sep 2014 | Published: 02 Sep 2014

Salesforce

Top 10 Ways to Use Help Desk to Build Your MSP Business
sponsored by N-able Technologies
WHITE PAPER: This informative resource provides 10 helpful suggestions for building a successful MSP business, starting with the help desk.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

N-able Technologies

Five Ways to Make Service Easy for Today's Customers
sponsored by Salesforce
WHITE PAPER: Customers now expect your company to solve their issues quickly and give them the capability to find solutions easily on their own. This informative resource gives 5 ways to make service easy for today's customers.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

Salesforce

Five Advantages of Mobile for Customer Service
sponsored by Salesforce
WHITE PAPER: Customers expect a seamless experience, regardless of where reps are located – making mobile more essential than ever. This whitepaper considers 5 reasons why mobile should be part of your service strategy.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

Salesforce

Build for Change – the Risk of Customerpocalypse
sponsored by ComputerWeekly.com
BOOK: The enterprise must focus on how it engages customers and responds to their expectations, or face Customerpocalypse, writes Alan Trefler, in this extract from his book Build for Change.
Posted: 15 Aug 2014 | Published: 15 Aug 2014

ComputerWeekly.com

Infographic: New Expectations for Customer Service Workers
sponsored by IBM
RESOURCE: This infographic offers insight into the new expectations for customer service representatives and retail workers in order to better connect with customers and provide richer experiences.
Posted: 08 Aug 2014 | Published: 08 Aug 2014

IBM

New expectations for a new era: HR insights from the Global C-suite Study
sponsored by IBM
WHITE PAPER: The customer is more empowered than ever before, and the workforce needs to adapt to their increasing demands -- is your business ready? In this analysis of a 2013 C-suite study, discover what steps companies are taking to create a workforce that succeeds in today's customer-driven world.
Posted: 07 Aug 2014 | Published: 31 Mar 2014

IBM

Enterprise Content Management in Customer Service
sponsored by IBM
RESOURCE: Check out the following interactive guide to explore several real-life case studies that detail the four common pain points that organizations encounter when providing customer service. Navigate through each story to see how these companies leveraged different tools like ECM to overcome their problems.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Calculating Customer Lifetime Value: Analysis to Loyalty
sponsored by Looker
WEBCAST: Tune into the following webinar to learn what it takes to accurately calculate customer lifetime value and how by doing so successfully, you can drive improvements across all aspects of you company.
Posted: 20 Oct 2014 | Premiered: Oct 20, 2014

Looker

Best Practices for Improving Back Office Workforce Efficiency
sponsored by Genesys
WHITE PAPER: 70% of customers report that they have ended a relationship due to poor customer service, a statistic that demands companies be at the top of their capabilities. View this in-depth whitepaper to discover an extensive 7 step guide to streamlining workforce efficiency, ultimately keeping customers happy.
Posted: 13 Aug 2014 | Published: 13 Aug 2014

Genesys
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