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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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Assessing the Benefits of Social and Cloud-based CRM Tools
sponsored by Microsoft
EGUIDE: Do the cloud and CRM go hand in hand? Most will argue yes. In this expert e-guide, tap into advantages of CRM in the cloud, how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and for hiring internally, and gain tips for making social CRM tools work effectively in your organization.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

Expert Tips for Social CRM: Why Companies Are Pinning Their Hopes on Pinterest
sponsored by Microsoft
EGUIDE: Learn how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses, and also get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

Virtual Agent Success Stories: One Year Later
sponsored by 24/7 Customer
WHITE PAPER: In this paper containing 4 case studies, you will learn the proper path to achieve digital self-service deployment success by using a virtual agent. Read on to scale your self-service experience as your customer base grows.
Posted: 29 Jan 2016 | Published: 31 Dec 2015


Stayin' Alive: Meet the Web-Aware IVR
sponsored by 24/7 Customer
WHITE PAPER: In this paper, you will learn why IVRs still play a vital role in helping both customers and enterprises exceed their service goals, and discover how you can transform your IVRs to be web-aware. Access 4 key factors for successful web-aware IVR deployment and orchestrate service across all channels.
Posted: 29 Jan 2016 | Published: 31 Dec 2015


Where to Place Your CX Bets in 2016
sponsored by 24/7 Customer
WHITE PAPER: In this paper, you will discover how to accelerate your CX projects' time-to-value by utilizing the latest in digital technology investments, and access 5 expert tips for digital CX. Read on to foster superior customer experience in your enterprise by honoring the mobile experience.
Posted: 29 Jan 2016 | Published: 29 Jan 2016


8 Ways Big Data and Analytics Will Make You A Better Marketer
sponsored by Oracle Corporation
VIDEO: In this brief video, you will learn how to leverage your customer data analytics, and take the insights garnered therein to drive revenue on all channels and boost ROI. Tune in now to turn your analytics into digital marketing opportunities.
Posted: 28 Jan 2016 | Premiered: 13 Jan 2015

Oracle Corporation

7 Keys to Delivering a Rock Star Customer Service Experience
sponsored by 24/7 Customer
WHITE PAPER: In this resource, you will learn the 7 keys to delivering a stellar customer service experience that will differentiate your digital self-service from your competitors. Read on to refine your experience management and learn how to ensure live support options easy to find, and more.
Posted: 28 Jan 2016 | Published: 28 Jan 2016


Transform E-Commerce with Experience and Design Tools
sponsored by Oracle Corporation
DATA SHEET: This data sheet invites you to build inspired commerce experiences. Learn how to control every pixel with intuitive design and experience management tools.
Posted: 28 Jan 2016 | Published: 28 Jan 2016

Oracle Corporation

Facebook Messenger: Engage Your Customers Where They Are
sponsored by 24/7 Customer
WHITE PAPER: In this white paper, you will discover the top 3 benefits gained from engaging your customers via Facebook Messenger. Access this paper to integrate Messenger into your customer interactions to engage them on a deeper level and integrate Messenger with your customer's ecommerce journey.
Posted: 28 Jan 2016 | Published: 28 Jan 2016


Interactive Text Response: The Key to Re-Imagining Customer Self-Service
sponsored by Aspect
WHITE PAPER: The outcomes of offering self-service via conversational, automated interactive text response are customer satisfaction, retention, and easier up- and cross-sells. Access this solution spotlight to learn how you can answer customers' questions on their preferred channel without waiting or an agent.
Posted: 28 Jan 2016 | Published: 28 Jan 2016

Aspect

4 Steps to Evolve Your Customer Service Strategy
sponsored by Microsoft
WHITE PAPER: This white paper shows you how to craft a customer service strategy that can help you to empower agents, build great experiences, and manage a daunting amount of channels. Uncover 4 steps to effectively evolve your customer service approach.
Posted: 25 Jan 2016 | Published: 30 Nov 2015

Microsoft

Amore Pacific
sponsored by IBM
CASE STUDY: Access this case study to discover how AmorePacific was able to harness the power of statistical analysis and predictive modeling to tailor messages and improve customer retention with their existing database information.
Posted: 22 Jan 2016 | Published: 31 Dec 2014

IBM

Social Selling Guide: Using Social Media to Drive Sales
sponsored by Microsoft
WHITE PAPER: This white paper is your guide to implementing a social selling strategy in your organization. You'll explore how social media is impacting the selling lifecycle, discover the pros and cons of becoming a social seller, and more.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Microsoft

The Social Media Guide: Practical Tips to Drive Sales
sponsored by Microsoft
WHITE PAPER: This white paper is the salesperson's complete guide to social media selling strategies that make a meaningful impact on customers. Discover what it means to be a social seller, best practices to make the sale, and more.
Posted: 19 Jan 2016 | Published: 19 Jan 2016

Microsoft

Bad Data is a Customer Experience Killer: Evaluating Today's Data Quality Solutions
sponsored by Trillium Software
RESOURCE: In this report for enterprise architecture (EA) pros, you will determine the right partner for your data quality needs. Access this report to tailor your data quality services to your customer ecosystem and accommodate for a wide array of applications, big data environments, and the cloud.
Posted: 18 Jan 2016 | Published: 31 Dec 2015

Trillium Software

The Connected Consumer: The Role of IT and DevOps in the Digital Industrial Revolution
sponsored by CA Technologies
WHITE PAPER: DevOps teams enable more agile IT operations, higher profitability, and better user engagement by providing high-performing applications. Learn how to bolster this collaboration with API-driven design, shadow IT models, and more.
Posted: 12 Jan 2016 | Published: 31 Dec 2014

CA Technologies

CRM Success Stories: Shell Card Services
sponsored by Microsoft
WHITE PAPER: By bringing its CRM approach up to speed, Shell enhanced sales and revenue growth. Access this infographic and learn how you can achieve similar benefits.
Posted: 08 Jan 2016 | Published: 25 Jun 2015

Microsoft

Self-Service CRM Success Stories: Metro Bank
sponsored by Microsoft
WHITE PAPER: CEO Craig Donaldson can attest firsthand how self-service CRM not only helped his colleagues engage people, but also helped Metro Bank stand out in the financial services industry for its exceptional customer focus. Learn how Metro Bank delivered a consistent customer journey and turned customers into fans.
Posted: 08 Jan 2016 | Published: 23 Jun 2015

Microsoft

It's All About the User Experience
sponsored by CA Technologies
WHITE PAPER: This resource discusses ways to improve both employee productivity and customer experiences using application performance management (APM) techniques. By suggesting that APM intrinsically links your employees' ability to improve customer outcomes, this paper makes the business case for APM tools.
Posted: 07 Jan 2016 | Published: 31 Dec 2015

CA Technologies

CRM Stories: Servcorp
sponsored by Microsoft
VIDEO: This brief video features a case study in which Servcorp enables its worldwide sales teams to access customer data through a single point of entry. Tune in and learn how to reach this goal within your organization.
Posted: 07 Jan 2016 | Premiered: 24 Jun 2015

Microsoft

Case Study: Nissan Motor Company Achieves Omotenashi
sponsored by Microsoft
WHITE PAPER: In this case study, learn how Nissan developed a CRM strategy to better understand customers' individual needs long after they purchase a car. Access now to learn how their strategy can help you anticipate what the customer wants.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

Microsoft

How the Sales Landscape has Changed
sponsored by Microsoft
WHITE PAPER: Backed by useful stats on how your peers are selling effectively, this detailed infographic reveals 3 steps to optimal sales. Tap this resource and discover details of each step that can help you deliver the distinctive client experience.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

Microsoft

Salesforce vs. Microsoft Dynamics: Your expert guide to buying, managing and running a CRM system
sponsored by TechTarget
RESOURCE: The CRM software market has exploded due to the demand for a more dynamic way to work with customers. Access your expert guide to buying, managing and running a CRM system with a comparison of Salesforce and Microsoft Dynamics, by participating in our CRM Research Program today.
Posted: 04 Jan 2016 | Published: 10 Jan 2016

TechTarget

Manufacturers Turn to the Internet of Things to Boost Customer Engagement
sponsored by Infor
WHITE PAPER: Access this white paper to explore how investing in the right CRM solution can help you grow your IoT approach, as well as support your customer-centric initiatives.
Posted: 04 Jan 2016 | Published: 04 Jan 2016

Infor

Data’s Pivotal Role in Improving Customer Experience
sponsored by Microsoft
EGUIDE: Learn how you can build customer loyalty and improve customer experiences via quality and effective customer data collection and analysis. In addition, tap into how companies like 7-Eleven, Walgreens, and Mazda are improving customer journeys by enabling mobile loyalty programs.
Posted: 03 Feb 2016 | Published: 01 Feb 2016

Microsoft
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