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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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Infor CRM Customers will keep coming back
sponsored by Infor
WHITE PAPER: If you already have a CRM solution, there's a good chance that you are not taking full advantage of it. Many CRM strategies are failing to meet their full potential. Access this infographic to discover how to patch the holes in your CRM strategy.
Posted: 24 Aug 2016 | Published: 24 Aug 2016

Infor

85% of Customers are Dissatisfied with the Authentication Process
sponsored by NICE Systems, Inc
WHITE PAPER: This infographic reveals what you can do to reduce the burden of authentication for your customers. Learn how to prevent fraud in your contact center, while minimizing interrogation and saving money on every call.
Posted: 24 Aug 2016 | Published: 24 Aug 2016

NICE Systems, Inc

Infographic: Keeping Customers Happy
sponsored by NICE Systems, Inc
WHITE PAPER: Retaining existing customers is significantly more cost-efficient than marketing to new ones. Uncover best practices for realizing the benefits of retention from improved word-of-mouth to maximized ROI.
Posted: 22 Aug 2016 | Published: 22 Aug 2016

NICE Systems, Inc

How to Overcome Customer Experience Challenges with Key Best Practices
sponsored by NICE Systems, Inc
WHITE PAPER: Organizations often state that one of the main reasons their customer experience initiatives don't lead to action is because they lack clear direction. Learn how to overcome common customer experience challenges by leveraging three key necessary actions.
Posted: 22 Aug 2016 | Published: 22 Aug 2016

NICE Systems, Inc

The Social Customer Service Playbook
sponsored by Lithium Technologies
WHITE PAPER: 40% of customers switch loyalty because a competitor offers better customer service. With customers ready to switch to competitors for better customer service, you can't afford to fall behind. This white paper will help you improve your customer service for the new digital age.
Posted: 22 Aug 2016 | Published: 22 Aug 2016

Lithium Technologies

Close the Customer Communication Gap: How to Use Notifications
sponsored by Twilio
WHITE PAPER: Learn how to keep customers informed and up-to-date with notifications, as well as why you need to incorporate them into your applications. Access this white paper now to discover how Uber and 4 other successful companies have used notifications to deliver superior customer experiences.
Posted: 19 Aug 2016 | Published: 19 Aug 2016

Twilio

How to Build Marketplaces that Stand Out
sponsored by Twilio
WHITE PAPER: Communication is the foundation of a successful marketplace and establishing your deal frequency. Producers need to be connected to consumers and vice versa. Learn how to make the most of each customer interaction by increasing the effectiveness of communication on both the customer (app) and support (CRM) sides.
Posted: 16 Aug 2016 | Published: 16 Aug 2016

Twilio

Guide to Modernizing Customer Service
sponsored by ServiceNow
WHITE PAPER: CRM isn't enough anymore. Improving customer service is a top concern for most businesses, and we all know that acquiring new customers is more expensive than retaining existing ones. In this guide, find a checklist for modernizing your customer service and the benefits of doing so.
Posted: 12 Aug 2016 | Published: 12 Aug 2016

ServiceNow

Simplify Your Operations to Deliver Quality Web Experiences
sponsored by Akamai
WHITE PAPER: Delivering web experiences that meet growing customer expectations while also keeping sites and services simple for end users is difficult. Learn how you can foster collaboration across your teams, provide quality customer experiences, and overcome IT complexities by leveraging APIs and highly available apps.
Posted: 11 Aug 2016 | Published: 30 Jun 2016

Akamai

The Key to Improving Customer Experience and Decreasing Disloyalty
sponsored by [24]7 Customer, Inc.
WHITE PAPER: Providing customers with a "delightful" experience has become a focus for business differentiation. It's garnered a lot of attention, but is it actually worthwhile? Discover the key to improving customer loyalty and 8 questions that are essential to decreasing disloyalty through reducing customer effort.
Posted: 10 Aug 2016 | Published: 10 Aug 2016

[24]7 Customer, Inc.

Putting Context at the Center of Sales Success
sponsored by SAP
WHITE PAPER: To gain a thorough understanding of the challenges facing sales departments, a team of vendors and sales directors have unearthed sales leaders' insights and views on several issues. Uncover key details on the tension between targets and costs, changes within the sales funnel, and more.
Posted: 10 Aug 2016 | Published: 27 Nov 2015

SAP

Customer Centricity and the CMO: An Interview with 10 CMOs
sponsored by [24]7 Customer, Inc.
RESOURCE: Read this interview with 10 chief marketing officers (CMOs) to find out why customer centricity has emerged as an urgent management mandate and how this is affecting their marketing strategies. What did these CMOs say about fostering a deeper understanding of the customer's reality? Access now to find out.
Posted: 09 Aug 2016 | Published: 31 Mar 2016

[24]7 Customer, Inc.

Are You Meeting Today's Mobile Mandate?
sponsored by Akamai
WHITE PAPER: While mobility provides amazing opportunities for business growth, the rapid rate of mobile adoption represents unprecedented challenges in mobile delivery. In this e-book, learn about challenges in mobile delivery and how to master them by optimizing for fast APIs, mobile apps, and mobile sites.
Posted: 09 Aug 2016 | Published: 29 Apr 2016

Akamai

Trends 2016: The Future of Customer Service
sponsored by ServiceNow
RESOURCE: This Forrester Report summarizes the top 10 customer service trends for 2016 that application development and delivery (AD&D) pros supporting customer service operations should know to deliver customer service excellence.
Posted: 05 Aug 2016 | Published: 05 Jan 2016

ServiceNow

Harness Content to Deliver a Superior Customer Experience
sponsored by IBM
MICROSITE: While you may have all the content your employees need, it isn't always easy for them to find what they're looking for when they need it. Browse this resource center to learn how you can enable employees to get what they need in order to make the right decisions, work efficiently, and drive results.
Posted: 27 Jul 2016 | Published: 27 Jul 2016

IBM

Relying on Paper Processes? How to Upgrade Your Content to Stand Apart
sponsored by IBM
WHITE PAPER: 23% of companies still haven't achieved any paper-free processes. Is your company relying too much on outdated paper processes? Read this white paper to learn how to reduce your reliance on paper and speed up your processes to improve customer experience.
Posted: 27 Jul 2016 | Published: 27 Jul 2016

IBM

Customer Marketing: How to Keep Your Customers Coming Back for More
sponsored by Marketo
EBOOK: Customer retention is more important than ever. This e-book will explore what customer marketing entails and the value of developing a solid strategy around it. Learn how to implement a customer marketing strategy for your organization.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Marketo

Fully-Functional, Cloud-Based, and Omni-Channel: Compounding Your E-Commerce Strategy
sponsored by UXC Oxygen
WHITE PAPER: Cloud-based e-commerce strategies remove the complexities and high costs of an on premise approach to delivering seamless engagements and transactions. Learn how to leverage a full range of omni-channel commerce functions in scalable, flexible private cloud environments.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Omni-Channel Strategies for a Complex World
sponsored by UXC Oxygen
WHITE PAPER: Lead your digital business by embracing and enabling omni-channel commerce. Discover ways to enable your customers and prospects to interact, engage, and transact on any device.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Enable Commerce Anywhere
sponsored by UXC Oxygen
WHITE PAPER: Today, you need to be able to sell and communicate to customers consistently across web, mobile, social, and other Internet-enabled channels. Discover ways to overcome the challenges of running and developing a digital business.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Tame Complexity in B2B Commerce
sponsored by UXC Oxygen
WHITE PAPER: The key to effective B2B commerce is to make it incredibly easy for customers to find, learn about, and purchase products -- but that's just on the surface. Discover ways to make B2B commerce profitable by having the right systems in place behind the scenes.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Build and Manage Highly Personalized Customer Experiences
sponsored by UXC Oxygen
WHITE PAPER: Customers are looking for high-quality, relevant content within tailored, contextual experiences based on their available customer data. Discover fully-integrated strategies and learn to build these experiences into seamless, cohesive omni-channel experiences.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

InterSystems Caché gives PCS an advantage in cloudbased social media management applications
sponsored by InterSystems
CASE STUDY: Thanks to social media, brand perception can change rapidly in any given market. Read on to learn how cloud technology eases brand management in existing markets and transitions into new ones.
Posted: 13 Jul 2016 | Published: 29 Aug 2014

InterSystems

Mining Data for a Personalized Customer Experience
sponsored by UXC Oxygen
WHITE PAPER: Discover ways contextual marketing offers the ability to gain insights into each customer's motivations and intent, and how you can leverage these insights to deliver highly targeted and individualized experiences in real time.
Posted: 12 Jul 2016 | Published: 12 Jul 2016

UXC Oxygen

Service Cloud: New Capabilities Aiming to Unify Fragmented CEM
sponsored by Salesforce.com
EGUIDE: Did you know that 61% of consumers must interact with a company on multiple channels to resolve a customer service issue? And did you also know that Salesforce has brought new capabilities to Service Cloud, aiming to help unify fragmented customer journeys? View this guide to learn about them, it's pricing and availability.
Posted: 20 Jul 2016 | Published: 19 Jul 2016

Salesforce.com
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