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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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Social is for Closers
sponsored by Microsoft
EBOOK: This eBook outlines how you can use online networks to build relationships and boost sales for your organization. Discover why forming authentic connections with customers can have a positive impact on customer experience and your company's bottom line.
Posted: 02 Oct 2015 | Published: 02 Oct 2015


Turning Social Sentiment into Opportunity
sponsored by Microsoft
WHITE PAPER: This humorous white paper explores social listening for marketing. Discover how quantifiable metrics reveal the ways your products, promotions, and marketing messages are resonating with your target audiences.
Posted: 02 Oct 2015 | Published: 02 Oct 2015


Mobile Apps: Measure, Focus, Improve
sponsored by Hewlett-Packard Company
WHITE PAPER: In this white paper, learn why the "mobile moment" - that instant when users first determine their love or hatred for your mobile app - dictates the success of your application and ultimately your business. Discover facts backed by Forrester Research that will help you tame the complexities of user experience measurements.
Posted: 01 Oct 2015 | Published: 01 Oct 2015

Hewlett-Packard Company

How the Cloud can Drive up Customer Engagement and Let Staff work more Flexibly
sponsored by IP Solutions
WHITE PAPER: In this white paper, you'll learn how the cloud can bring the contact center to your employees and let customers choose when, how and where they want to contact you. Find out how it also allows you to acquire new technologies and channels.
Posted: 30 Sep 2015 | Published: 30 Sep 2015

IP Solutions

Master the mobile moment
sponsored by Hewlett-Packard Company
RESOURCE: In this brief resource, discover important raw data on rising user expectations for mobile apps. Learn how you can fulfill these needs through mobile measurement and uncover the top 6 user experience aspects to measure and track.
Posted: 30 Sep 2015 | Published: 31 Jul 2015

Hewlett-Packard Company

Fixing the cracks: Reinventing loyalty programs for the digital age
sponsored by
ESSENTIAL GUIDE: This global report by Capgemini Consulting reveals that loyalty programmes have not evolved with the digital age and are failing to engage consumers. It also offers strategies to improve customer engagement.
Posted: 24 Sep 2015 | Published: 24 Sep 2015

Enabling Businesses to Acquire and Retain Customers as the Digital World Turns
sponsored by Hewlett-Packard Company
WHITE PAPER: This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.
Posted: 22 Sep 2015 | Published: 30 Jan 2015

Hewlett-Packard Company

How to Get (and Stay!) Ahead of the Mobile Consumer with 5 Tips
sponsored by Harte Hanks
WHITE PAPER: This article talks about ways you can keep up with your mobile audience and deliver an optimal customer experience despite disruptions. Get insights on five useful topics ranging from customer data to compelling content.
Posted: 18 Sep 2015 | Published: 12 Aug 2015

Harte Hanks

Case Study: How One Citrus Gift Organization Squeezed Out Efficiency And Lower Cost
sponsored by Earthlink.
CASE STUDY: In this quick case study, take a look at how Southern Fulfillment, the parent company for two of the nation's largest citrus gift brands, improved operating efficiency and met peak season contact center demands.
Posted: 18 Sep 2015 | Published: 06 Jul 2015


Improving the Customer Connection: Grow your Business, Customer Satisfaction and Loyalty with a Customer-Centric Marketing Approach
sponsored by Hewlett-Packard Company
WHITE PAPER: The following white paper explains how a thoughtful CRM and BI strategy can assist organizations in their efforts to determine customers' needs as well as personalize outreach initiatives.
Posted: 18 Sep 2015 | Published: 18 Sep 2015

Hewlett-Packard Company

Driving Service Efficiency and Customer Engagement with In-Store WiFi
sponsored by Earthlink.
WHITE PAPER: This white paper explores the benefits of retail organizations offering customers reliable WiFi and floor personnel armed with tablets and appropriate apps to provide superior customer experience and convenience. Continue reading to learn the 4 challenges of WiFi customer engagement and how to overcome them.
Posted: 17 Sep 2015 | Published: 29 Jul 2015


Top Three Contact Center Challenges Solved in the Cloud
sponsored by Earthlink.
WHITE PAPER: Many organizations are turning to the cloud to solve them, but is that the best route? Find out in this in-depth white paper how the cloud could be the answer to contact center qualms. Continue reading to examine 8 insider tips for seamlessly moving to the cloud.
Posted: 17 Sep 2015 | Published: 17 Jul 2015


How to Build a Mobile App On Time and On Budget, From Design to Download
sponsored by Venice Consulting
WHITE PAPER: This helpful resource explains why you need an app at the center of your mobile strategy to create a direct marketing and engagement channel that can deliver real value to people and generate connection and loyalty.
Posted: 17 Sep 2015 | Published: 17 Sep 2015

Venice Consulting

Using Technology to Gain Visibility into Customer Experiences
sponsored by Oracle Corporation
EGUIDE: In this e-guide, gain crucial insight on how to improve integration across channels and gain consistent customer support everywhere. Read now to discover the benefits of incorporating customer analytics into your customer relationship management (CRM) strategy.
Posted: 16 Sep 2015 | Published: 16 Sep 2015

Oracle Corporation

Case Study: Boosting Sales by 20%
sponsored by IBM
CASE STUDY: In this white paper, you'll learn how Performance Bicycle, a leading cycling products retailer, increased traffic by 300% and increased sales by 20%.
Posted: 14 Sep 2015 | Published: 17 Apr 2014


Why Everyone Needs to Own Customer Experience in the Application Economy
sponsored by CA Technologies.
WHITE PAPER: Access this white paper to find out how CIOs are using software development to polish their brands
Posted: 14 Sep 2015 | Published: 16 Jul 2014

CA Technologies.

Best Practices for Chat Deployments
sponsored by Oracle Corporation
WHITE PAPER: This guide explores multiple best practices for successful chat deployments that can lead the way to a customizable solution for your enterprise. Read on to learn how fine-tuning your chat deployment can increase both customer satisfaction and loyalty, and ultimately increase revenue.
Posted: 10 Sep 2015 | Published: 30 Sep 2013

Oracle Corporation

5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015

Why Mobile Performance Matters: U.K. Consumer Analytics
sponsored by Akamai
WHITE PAPER: In this white paper, you will identify key web consumer performance insights in the e-commerce and financial services industries. Access this paper now to see the 2 factors causing consumer dissatisfaction, why mobile users are more active than desktops, and more.
Posted: 10 Sep 2015 | Published: 10 Sep 2015


Strategies for Customer Experience Management
sponsored by Harte Hanks
WHITE PAPER: In this white paper you will learn how to use data more effectively to create and maintain customer engagement. Access now to discover 4 CEM strategies for outstanding customer relations.
Posted: 04 Sep 2015 | Published: 04 Sep 2015

Harte Hanks

Stay Connected With Customers, Wherever They Roam
sponsored by SearchCRM
EBOOK: Companies are using mobile location-based services to make shopping and marketing better for the customer -- and for themselves.
Posted: 04 Sep 2015 | Published: 04 Sep 2015


Embracing Digital Technology to Deliver Better Business Outcomes
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: This report invites you to build a business case for your organization's transformation to a digitized customer experience strategy. Uncover methodologies that will initiate a personalized approach to your audience's journey.
Posted: 27 Aug 2015 | Published: 27 Aug 2015

Interactive Intelligence, Inc.

Mobility Applications: Improve Your Customer Experience and Contact Center
sponsored by Genesys
WHITE PAPER: This helpful resource reveals why now is the perfect time for contact centers to embrace the mobile channel. Read on to uncover specific strategies for organizations ready to improve contact centers' operational efficiency, customer engagement, and brand loyalty through mobile apps.
Posted: 26 Aug 2015 | Published: 31 Dec 2014


Trends 2015: The Future Of Customer Service
sponsored by Genesys
WHITE PAPER: This report summarizes the top 10 customer services trends that you need to pay attention to in order to build strong customer relationships in 2015.
Posted: 24 Aug 2015 | Published: 16 Dec 2014


Costume SuperCenter Creates a CDN Strategy Worthy of Customer Retention
sponsored by Limelight Networks, Inc.
CASE STUDY: In the competitive world of e-commerce, your brand's speed, availability and customer service should surpass that of your peers. Access this case study to uncover content delivery network (CDN) strategies that yield increased conversions and operational efficiency.
Posted: 24 Aug 2015 | Published: 24 Aug 2015

Limelight Networks, Inc.
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