CRM Best Practices Multimedia

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Dec 4, 2009

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CRM Best Practices
ALSO CALLED: Customer Relationship Management Best Practices DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management, … Definition continues below.
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Professional Basketball Team Expands Customer Base with Microsoft Dynamics CRM sponsored by Microsoft WEBCAST: This webcasts examines the trends, best practices, and competitive advantages of the customer-centric enterprise. Following the discussion with Martha Rogers, we find out how the Portland Trail Blazers have taken advantage of Microsoft Dynamics CRM to improve sales and grow their customer base. Posted: 09 Sep 2009 \| Premiered: 09 Sep 2009 TOPICS: CRM \| CRM Best Practices \| CRM Software \| Customer Service \| Customer Service Best Practices \| Sales \| Sales and Marketing Software

Turning Results into Rewards: Survey Analysis and Reporting sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Service \| Customer Service Best Practices \| Surveys

Boost ROI with Faster, Easier, VISUAL Analytics sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul> Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices

Effective Strategies for Capturing the Voice of the Customer sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: This free webcast will show you how to use the data you are already capturing through your feedback programs, as well as data generated through online conversations, to help you gain more value from every customer interaction. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Interaction Services \| Customer Loyalty \| Customer Satisfaction \| Customer Service \| Data Collection \| Data Management

Better Reporting, Better Results: Successful Strategies from the Field sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Learn how top companies successfully deliver research results to customers and decision-makers. If you want to know more about how to leverage all of your research data, how to communicate insights effectively, and how to get researchers and decision-makers engaged in analysis, you'll want to view this webcast. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Profiles \| Data Collection \| Data Governance \| Data Management \| Data Quality \| Knowledge Management \| Reporting Software \| Research and Development \| Research Institutes and Consortia \| Surveys

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CRM BEST PRACTICES DEFINITION (continued): … salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth. Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and …

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