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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
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CRM Best Practices Multimedia (View All Report Types)
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Self-Service 2016: Is It Time to Appoint an Omnichannel Guru?
sponsored by Genesys
WEBCAST: In this upcoming webinar happening on May 4, learn how omnichannel customer engagement will change the way you offer self-service and interact with your customers. Register now to learn about Irish telecom company eir's journey to delivering a great customer experience through personalization.
Posted: 15 Apr 2016 | Premieres: May 4, 2016

Genesys

Drive Sales Productivity and Customer Engagement in the Cloud
sponsored by Oracle Corporation
WEBCAST: This brief webcast discusses how cloud content and process can improve sales performance, shorten sales cycles, and improve customer engagement. We reveal how cloud tools can transform sales productivity and customer engagement in your enterprise, and ultimately drive revenue.
Posted: 23 Mar 2016 | Premiered: Mar 15, 2016

Oracle Corporation

Better Manage Sales and Your Business Using Cloud Sales Tools
sponsored by Oracle Corporation
VIDEO: This brief video demonstrates how you can gain insight into sales team performance, pipeline health, opportunities by stage, and more from a cloud-based analytics dashboard.
Posted: 10 Mar 2016 | Premiered: 13 Jan 2014

Oracle Corporation

Why Your Legacy Call Center's "End-Of-Life" Doesn't Mean the End for You
sponsored by Genesys
WEBCAST: This webcast explores why it's time to replace your existing legacy call center and offers expert tips for doing so. Uncover considerations on delivering an omnichannel experience.
Posted: 09 Mar 2016 | Premiered: Mar 30, 2016

Genesys

Video: Oshkosh Runs Its Business Better with Oracle Sales Cloud
sponsored by Oracle Corporation
VIDEO: In this brief video, learn how an industrial company leveraged cloud-based sales software to transform selling practices and harmonize business processes. Watch now to see the positive benefits they gained.
Posted: 08 Mar 2016 | Premiered: 05 Nov 2014

Oracle Corporation

How to Integrate Disjointed Contact Center Systems
sponsored by Mitel Networks Limited
VIDEO: This brief video takes a closer look how you can deploy and configure an integrated contact center platform. Learn how the functions of a modern contact center work together.
Posted: 07 Mar 2016 | Premiered: 07 Mar 2016

Mitel Networks Limited

CSO Insights Webcast: Raising the Bar on Sales Attainment
sponsored by Microsoft
WEBCAST: In this webcast, Barry Trailer, co-founder of CSO Insights, discusses the role of relationships in the new world of today's buyer, and how these relations impact the ability of sellers to reach their goals.
Posted: 03 Mar 2016 | Premiered: Mar 3, 2016

Microsoft

Meet the Experts! Special Edition: Get a Handle on Your Sales Issues
sponsored by Microsoft
WEBCAST: In this webinar, Barry Trailer, Co-founder of CSO Insights research firm, will help address your top sales barriers. Discover several proven methods to capture new accounts and optimize lead generation.
Posted: 03 Mar 2016 | Premiered: Mar 3, 2016

Microsoft

3 Must-Haves to Improve Sales Performance
sponsored by Microsoft
WEBCAST: In this exclusive webcast, Marie Huwe, WW General Manager for Microsoft Dynamics, and Barry Trailer, Co-founder of CSO Insights, examine the 3 must haves to improve your sales performance. Tune in now to leverage your CRM strategies to boost sales.
Posted: 03 Mar 2016 | Premiered: Mar 3, 2016

Microsoft

Is Social The New Customer Call Center?
sponsored by Oracle Corporation
WEBCAST: Companies need to adapt their customer service for social consumers, but social service is more than just resolving issues – it drives brand reputation. In this webinar, discover how your organization can work with Twitter to create, improve, and transform customer service solutions for your brand.
Posted: 29 Feb 2016 | Premiered: Feb 29, 2016

Oracle Corporation

Multi-Channel Customer Communications in a Digital World: Engage Successfully
sponsored by Kofax, Inc.
WEBCAST: To meet the expectations of always-connected customers, businesses must provide comprehensive, correct, but most of all personalized communications across all possible channels. In this resource, learn key customer communication management trends and the benefits of effectively engaging customers across multiple channels.
Posted: 04 Feb 2016 | Premiered: Jan 14, 2016

Kofax, Inc.

8 Ways Big Data and Analytics Will Make You A Better Marketer
sponsored by Oracle Corporation
VIDEO: In this brief video, you will learn how to leverage your customer data analytics, and take the insights garnered therein to drive revenue on all channels and boost ROI. Tune in now to turn your analytics into digital marketing opportunities.
Posted: 28 Jan 2016 | Premiered: 13 Jan 2015

Oracle Corporation

On Demand Webcast: Elaine Turner Extends Her Reach with Commerce Cloud Platform
sponsored by Oracle Corporation
WEBCAST: Watch now to hear Elaine Turner's Director of ecommerce, Carrie Leader, discuss key strategies for building an ecommerce business as a branded manufacturer. Learn how Elaine Turner used a Cloud ecommerce platform to create a new destination site where visitors can research, buy, or engage with the brand to support sales in all channels.
Posted: 27 Jan 2016 | Premiered: Dec 15, 2015

Oracle Corporation

Commerce Cloud Customer Interview: Carrie Leader on Elaine Turner's Customized Transformation
sponsored by Oracle Corporation
VIDEO: In this interview Carrie Leader, the director of eCommerce at fashion brand Elaine Turner, describes Elaine Turner's migration to a cloud-based ecommerce platform. Discover how this new technology is allowing their business to reach new heights in the today's modern landscape.
Posted: 27 Jan 2016 | Premiered: 28 Oct 2015

Oracle Corporation

Webinar: Simplify Customer Interactions with Policy Automation
sponsored by Oracle Corporation
WEBCAST: In this webinar Oracle experts Timothy Doherty and Harriet Franklin explain how to empower your customers and employees. Access now to hear from Hanno Hesse about how one platform has empowered customers.
Posted: 23 Sep 2015 | Premiered: Aug 25, 2015

Oracle Corporation

The Business Value of CX: Attracting New Customers
sponsored by Oracle Corporation
VIDEO: Access this brief video to hear from Brian Curran the VP of customer experience at Oracle to learn more about the fundamentals of attracting new customers and fostering loyalty through exceptional customer experiences.
Posted: 13 Mar 2015 | Premiered: 25 Oct 2012

Oracle Corporation

Gaining a CRM Edge with Self-Service BI
sponsored by SearchBusinessAnalytics
VIRTUAL ENVIRONMENT: Putting business intelligence capabilities in the hands of frontline customer service workers can help boost customer relationship management efforts. This virtual classroom provides insight and advice on how to successfully use self-service BI tools in CRM programs.
Posted: 14 Mar 2014 | Premiered: 19 Mar 2014

SearchBusinessAnalytics

Managing the Customer Experience
sponsored by SearchCRM
VIRTUAL ENVIRONMENT: This classroom explores important trends in managing the customer experience, including how to successfully implement a social media strategy and as well as how to measure the success of a digital content marketing strategy.
Posted: 02 Oct 2013 | Premiered: 02 Oct 2013

SearchCRM

Case Study: Turn Big Data and Analytics into Big Results
sponsored by IBM
VIDEO: In this video, C Spire's brand platforms and analytics manager Justin Croft illustrates his company's success with business analytics. Discover your own success with these tools when you learn how to be effective with customer insights.
Posted: 03 Aug 2015 | Premiered: 03 Aug 2015

IBM

3 Reasons Why CEM Is the Place to Innovate
sponsored by OpenText
WEBCAST: The following webcast intends to clarify the current state of customer experience management and how companies can start powerful initiatives of their own. Tune in now to find out how CMOs and CIOs need to work together to make CEM take flight, what needs to be addressed, and much more.
Posted: 19 May 2014 | Premiered: May 19, 2014

OpenText

How user experience is a business differentiator
sponsored by Hewlett-Packard Enterprise
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains how organizations can increase their value by delivering a great user experience.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Enterprise

It's all about customer satisfaction
sponsored by Hewlett Packard Enterprise
WEBCAST: Top fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications.
Posted: 24 Feb 2014 | Premiered: Feb 24, 2014

Hewlett Packard Enterprise

Puzzling: Finding the Missing Pieces of your Customer Picture
sponsored by IBM
WEBCAST: In this on-demand video, learn about the need for a complete customer view, and discover how the right big data and analytics tools can help you get there by giving you the power to predict customer behaviors, improve customer engagement, and more.
Posted: 27 Dec 2013 | Premiered: Sep 3, 2013

IBM

Elkay: Cloud Integration in Manufacturing
sponsored by IBM
WEBCAST: Access the following webcast to gain a firsthand look at an integration solution that can effectively decrease implementation from months to hours.
Posted: 25 Nov 2013 | Premiered: Nov 25, 2013

IBM

How to Put Customers at the Center of Your Business
sponsored by IBM
WEBCAST: In this webcast, hear from Constellation Research principal analyst and CEO Ray Wang as he explores how to put customers at the center of your business. Learn how to make sure your customers stay loyal in a fiercely competitive marketplace.
Posted: 18 Sep 2013 | Premiered: Sep 18, 2013

IBM
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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