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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
Definition continues below.
CRM Best Practices White Papers (View All Report Types)
1 - 25 of 214 Matches Previous Page  |  Next Page
Unravel and evolve customer communications
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper your CIO can gain the tools necessary to creative effective communications that will drive sales. Learn basic CCM rules like: keep it simple, make it all about the customer, go from passive to active, and more.
Posted: 20 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

Delivering Collaboration and Engagement at a Massive Scale
sponsored by D2L Corporation
WHITE PAPER: Access this informative white paper to discover how one teacher gave masses of online students the individualized attention they were seeking through efficient collaboration and engagement initiatives.
Posted: 20 Apr 2015 | Published: 31 Dec 2014


Integrating Accessibility: A Learning Solution Overview
sponsored by D2L Corporation
WHITE PAPER: Access this informative white paper now to learn how this small university stepped up to make online learning available for all of their students. Discover how an accessibility platform will help you reduce the need for administrative and tech support.
Posted: 20 Apr 2015 | Published: 31 Dec 2014


The Simple Reason You May Be Losing Repeat Business to Your Competitors
sponsored by 8x8, Inc.
WHITE PAPER: In service industries where customers care about exactly whom they work with, you could be losing customers if they can't immediately reach the last employee who helped them. Access this resource to learn how your business can ensure that when a customer is ready to buy, they're able to reach the correct person at that critical moment of decision.
Posted: 17 Apr 2015 | Published: 09 Oct 2014

8x8, Inc.

Success Won't Drive Itself When Google Impacts Insurance
sponsored by GMC Software
WHITE PAPER: In this exclusive white paper discover how Google's search engine success is leading them to price auto insurance online more accurately than traditional insurers. Learn how your organization can compete with their success and uncover strategies you can implement to remain competitive.
Posted: 17 Apr 2015 | Published: 17 Apr 2015

GMC Software

Communicating in the New Age of the Digital Banker
sponsored by GMC Software
WHITE PAPER: In this white paper discover how your bank can devise a plan to cater to connected customers. Find new ways to communicate in the modern world including mobile, multichannel, and more.
Posted: 17 Apr 2015 | Published: 17 Apr 2015

GMC Software

Transform support from cost centers to sales channels
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper uncover how your organization can drive revenue through your customer experience channels to transform support centers into sales channels.
Posted: 17 Apr 2015 | Published: 31 Dec 2014

Hewlett-Packard Limited

Small Data, Everyday Analytics, and the Power of Thinking Fast
sponsored by OpenText
WHITE PAPER: Access this resource for help with your customer analytics strategy. Learn how to be more accessible, understandable, and actionable for everyday tasks with small data.
Posted: 15 Apr 2015 | Published: 08 Apr 2014

OpenText

Operationalizing Voice of the Customer: How Top Performers Create Actionable Insights
sponsored by IBM
WHITE PAPER: Management in need of strong market research techniques will find this resource invaluable for ROI purposes. Discover how VOC software produces a detailed set of customer wants and needs that is prioritized by company objectives or strategic goals. Learn how the right software addresses operational process improvements for common issues.
Posted: 10 Apr 2015 | Published: 30 Apr 2014

IBM

Use Analytics to Engage the Empowered Customer
sponsored by Hewlett-Packard Limited
WHITE PAPER: Access this content-packed white paper to understand how analytics services provide an end-to-end solution that offers rapid time-to-value for chief marketing officers and sales leaders. Read on and achieve new, profitable customers.
Posted: 03 Apr 2015 | Published: 30 May 2014

Hewlett-Packard Limited

20 Customer Driven Do’s and Don’ts for Smart SAP Upgrades
sponsored by Panaya, Inc.
WHITE PAPER: Discover ways that you can upgrade your SAP software easily and seamlessly to provide the best end user experience for your organization. Read this white paper to get 20 customer driven do's and don'ts for smart SAP upgrades.
Posted: 03 Apr 2015 | Published: 03 Apr 2015

Panaya, Inc.

Improve your customer experience
sponsored by Hewlett-Packard Limited
WHITE PAPER: Learn how your customers respond to communications you send and validate your ability to deliver favorable customer experiences in this insightful white paper.
Posted: 03 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

10 Tips for Using Email to Drive Mobile Engagement - and Vise-Versa
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this white paper to get 10 tips for using email to drive mobile engagement in your customers.
Posted: 02 Apr 2015 | Published: 31 Dec 2014

Silverpop Systems Inc. an IBM Company

Equal Learning Opportunity for All: Open Captioning for Video Content Improves Accessibility and Efficiency
sponsored by D2L Corporation
WHITE PAPER: Access this white paper to understand the need for a flexible learning platform that encourages collaboration, while allowing for easy integration with other educational technologies. Discover different systems that bolster learning management across entire collegiate infrastructures.
Posted: 02 Apr 2015 | Published: 02 Apr 2015


5 Challenges to Building a Loyalty Program — and How to Overcome Them
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Discover how your business can overcome the top 5 challenges to building a loyalty program, to ensure customers come back and your revenue remains steady.
Posted: 02 Apr 2015 | Published: 02 Apr 2015

Silverpop Systems Inc. an IBM Company

Customer experience: Use a consultative approach to achieve customer satisfaction
sponsored by Hewlett-Packard Limited
WHITE PAPER: Discover how your organization can use a consultative approach to achieve customer satisfaction and boost revenue in this exclusive white paper. Build your own customer experience strategy by uncovering the 5 points that make up a successful customer experience initiative.
Posted: 02 Apr 2015 | Published: 31 Jan 2015

Hewlett-Packard Limited

Rise to the Next Level of Consumer Intelligence
sponsored by Hewlett-Packard Limited
WHITE PAPER: Access this rich white paper to understand how social media and mobile applications engage and influence consumer behaviors. Read on and learn best practices for advancing in these areas.
Posted: 02 Apr 2015 | Published: 30 Jun 2014

Hewlett-Packard Limited

The Forester Wave Enterprise Social Platforms
sponsored by Microsoft
WHITE PAPER: Access this Forrester Research Inc. market report to get a snapshot of the enterprise social market and gain insight into which brands are distinguishing themselves as industry leaders. Explore key components that differentiate products and uncover which products could meet the unique needs of your organization.
Posted: 01 Apr 2015 | Published: 05 Jun 2014

Microsoft

Omni-Channel Digital Experiences Made Easy
sponsored by IBM
WHITE PAPER: Learn how your organization can capitalize on the popularity of mobile devices by delivering multichannel web experiences to any smartphone or tablet. Access this exclusive white paper to discover how you can identify devices and direct web experience, and build responsive multichannel mobile experiences, with one software platform.
Posted: 24 Mar 2015 | Published: 31 Oct 2012

IBM

The central role of Content Management in Case Management
sponsored by IBM
WHITE PAPER: Learn more about how case management technologies can help you drive effective outcomes in 3 different kinds of knowledge work scenarios, and how a clear content management strategy underpins success in case management.
Posted: 22 Mar 2015 | Published: 22 Mar 2015

IBM

Seamless Service and Commerce Drives online conversions
sponsored by Oracle Corporation
WHITE PAPER: Access this exclusive white paper to learn more about seamless service and commerce, to drive your online sales through outstanding customer support. Read on to get 5 best practices for delivering seamless service and commerce.
Posted: 12 Mar 2015 | Published: 12 Mar 2015

Oracle Corporation

How Personalized, Compliant Service Boosts Loyalty and Avoids Liability
sponsored by Oracle Corporation
WHITE PAPER: Access this informative white paper to learn more about the complex relationship between compliance and personalization. Get 5 steps to boost loyalty and avoid liability.
Posted: 12 Mar 2015 | Published: 12 Mar 2015

Oracle Corporation

Field Service Management in the Cloud
sponsored by Oracle Corporation
WHITE PAPER: Explore this in-depth white paper to learn why the field service industry has been hesitant to adopt cloud technology. Find out more about the potential benefits associated with switching your on-premises systems to cloud solutions
Posted: 12 Mar 2015 | Published: 31 Dec 2014

Oracle Corporation

Top Questions to Ask Your Field Service Vendor
sponsored by Oracle Corporation
WHITE PAPER: Choosing the field service management solution is a critical choice for any organization. But how can you tell which features will complement your business strategy?Access this exclusive guide with questions to help you evaluate different service providers in 8 key areas.
Posted: 11 Mar 2015 | Published: 11 Mar 2015

Oracle Corporation

Top 10 Questions to Ask Your Cobrowse Vendor
sponsored by Oracle Corporation
WHITE PAPER: What do you need to know before selecting an online customer service option? Access this helpful white paper ot get 10 questions you should ask your Cobrowse vender to determine whether a web based customer service solution is right for you.
Posted: 10 Mar 2015 | Published: 31 Dec 2014

Oracle Corporation
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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