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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
Definition continues below.
CRM Best Practices Reports
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Transform Work in the Cloud with Secure Content Management
sponsored by IBM
VIDEO: Countless hours can be wasted navigating content siloes and share point sights when looking for the right files to share with customers. Watch this video to learn about a leading cloud content management platform. Quickly scan, classify, and tag documents to enhance the security of your content collaboration and improve customer relationships.
Posted: 27 Jul 2016 | Premiered: 21 Mar 2016

IBM

Secure, Scalable Content Collaboration
sponsored by IBM
VIDEO: Watch this video to discover a technology that securely connects content and people for better customer service. Find out how Alex, a bank CIO, implemented this platform successfully and enhanced his business's collaborative capabilities.
Posted: 27 Jul 2016 | Premiered: 17 Mar 2016

IBM

Manufacturers: Are You Leaving Money on the Table?
sponsored by Infor
WHITE PAPER: With more manufacturers adding services to their business portfolios, it seems like an easy decision to do the same - but do you have the necessary abilities to ensure that these services will be successful? Read on to learn how manufacturers can best take advantage of CRM.
Posted: 25 Jul 2016 | Published: 25 Jul 2016

Infor

CRM: Customer Relationship Mobility
sponsored by Infor
RESOURCE: 66% of interrnet traffic will be viewed on mobile devices by 2016. Learn about the state of mobility, the need for mobile CRM access for your sales team, and a mobile CRM solution.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Infor

Service Cloud Brings Intuitive UI to Customer Service and Support
sponsored by Salesforce.com
EGUIDE: Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.
Posted: 21 Jul 2016 | Published: 19 Jul 2016

Salesforce.com

Improving Customer Service with Knowledge Management Systems
sponsored by Salesforce.com
EGUIDE: Customer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.
Posted: 20 Jul 2016 | Published: 19 Jul 2016

Salesforce.com

Up-To-Date Integrated Business Platform: YouGov Achieves Significant Growth
sponsored by NetSuite
CASE STUDY: In this case study, learn how YouGov, an international market research firm, was able to leverage an integrated business software suite successfully, giving them the latest ERP features without losing customization. Access now to learn how you can achieve a complete view of your business too.
Posted: 19 Jul 2016 | Published: 19 Jul 2016

NetSuite

One Integrated Solution Vs. Software Silos
sponsored by NetSuite
RESOURCE: Data is often fragmented and scattered across silos, making it difficult and time-consuming to tie multiple sources of data together. Access this comparison guide to discover how a single, integrated software suite provides you with the key business data you need for a unified view of your customers.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

How an Integrated Business Platform Helped Lucy Locket Grow its Online Business to 50% of its Revenue
sponsored by NetSuite
CASE STUDY: This case study examines how an integrated business platform helped Lucy Locket grow its online business to 50% of its revenue. Discover a cloud business solution that can help you easily manage finance, inventory, e-commerce, and CRM with real-time reporting and seamless scalability.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

How an Integrated Business Platform Helped EcoBox Grow its Business by 500%
sponsored by NetSuite
CASE STUDY: This case study explores how EcoBox, a distributor of moving boxes and shipping supplies, expanded both its online business and retail stores through the use of an integrated, multi-functional business platform for its ERP, CRM, e-commerce and physical point-of-sale requirements.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

A Buyer's Guide to ERP Business Management Software
sponsored by NetSuite
WHITE PAPER: The definitions and implementations for ERP seem to vary from one site to the next. These differences, however, underscore the flexibility that can make an ERP system a powerful business management tool. Learn how the right ERP solution enables you to integrate a variety of functions into one complete system with this buyer's guide.
Posted: 18 Jul 2016 | Published: 31 Dec 2015

NetSuite

Tame Complexity in B2B Commerce
sponsored by UXC Oxygen
WHITE PAPER: The key to effective B2B commerce is to make it incredibly easy for customers to find, learn about, and purchase products -- but that's just on the surface. Discover ways to make B2B commerce profitable by having the right systems in place behind the scenes.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Build and Manage Highly Personalized User Experiences
sponsored by UXC Oxygen
WHITE PAPER: Customers are looking for high-quality, relevant content within tailored, contextual experiences based on their available customer data. Discover fully-integrated strategies that let you build these experiences into seamless, cohesive omni-channel jaunts.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Deliver Contextual Customer Experiences and Unify Processes
sponsored by UXC Oxygen
WHITE PAPER: 22% of CEOs believe that business model change dictates the next big thing. Discover why delivering contextual customer experiences is key to meet new expectations and thrive in the new era.
Posted: 13 Jul 2016 | Published: 13 Jul 2016

UXC Oxygen

Mining Data for a Personalized Customer Experience
sponsored by UXC Oxygen
WHITE PAPER: Discover ways contextual marketing offers the ability to gain insights into each customer's motivations and intent, and how you can leverage these insights to deliver highly targeted and individualized experiences in real time.
Posted: 12 Jul 2016 | Published: 12 Jul 2016

UXC Oxygen

Deploy a Truly Omnichannel Strategy
sponsored by UXC Oxygen
WHITE PAPER: For many companies, making the digital transformation is a huge undertaking. Learn how to be smart with your time and resources as you fully integrate the customer journey across web, mobile, and social channels.
Posted: 11 Jul 2016 | Published: 11 Jul 2016

UXC Oxygen

Creating the Perfect Commerce Experience for the Omni-Channel Customer
sponsored by UXC Oxygen
WHITE PAPER: Customer loyalty is dependent on a brand's ability to deliver a consistent, compelling customer experience regardless of purchase path. Explore actionable strategies for uniting the customer experience for increased loyalty and repeat sales.
Posted: 11 Jul 2016 | Published: 11 Jul 2016

UXC Oxygen

How to Actively Manage Customer Experience with True Proactive Care
sponsored by IBM
WHITE PAPER: Proactive customer care seeks to settle customer complaints before the customer can take direct action. This may sound both ideal and unachievable, but with the wealth of data recently made available to us, proactive engagement looks to is the next step in customer care's evolution. In this white paper, learn what it means to be truly proactive.
Posted: 07 Jul 2016 | Published: 30 Sep 2015

IBM

A Guide to Patient Interaction
sponsored by Avaya TSG
WHITE PAPER: Discover how to enhance the patient experience by automating routine processes and expanding patient interaction outside the hospital. Access now and learn the benefits of proactive outreach, both pretreatment and post-discharge, including fewer preventable readmissions, reduced costs, and more.
Posted: 06 Jul 2016 | Published: 31 Dec 2015

Avaya TSG

Step-By-Step CRM Data Analytics for Sales Teams
sponsored by Infor
EBOOK: Metrics aren't answers; they are prompts for questions that probe statistics for deeper insight. Discover the simplest way to find the actionable insights hidden in your data analytics. Learn best practices and considerations for using metrics in analytics and see how to turn them into powerful tools.
Posted: 05 Jul 2016 | Published: 30 Jun 2015

Infor

Infor CRM Customers will keep coming back
sponsored by Infor
RESOURCE: If you already have a CRM solution, there's a good chance that you are not taking full advantage it. Many CRM strategies are failing to meet their full potential. Read on to discover the holes in your CRM strategy.
Posted: 05 Jul 2016 | Published: 30 Jun 2015

Infor

Make CRM Stick: 8 Ways to Increase CRM Adoption in Your Organization
sponsored by Infor
WHITE PAPER: Are your employees actually utilizing your CRM solution or just checking the boxes to make it look good? Read this paper to learn the 8 ways you can increase CRM adoption across your organization to take full advantage of your CRM solution.
Posted: 05 Jul 2016 | Published: 27 Feb 2015

Infor

Why CRM is critical for value-selling
sponsored by Infor
WHITE PAPER: 53% of what drives B2B customer purchasing decisions today is a sales person's ability to teach the customer something new or provide valuable insight, but empowered customers don't value sales people anymore. Read on to clarify what value-selling actually is, how it pays off, and learn how company-wide CRM supports it.
Posted: 01 Jul 2016 | Published: 31 Jul 2015

Infor

Customer Experience Is the Battleground
sponsored by Avaya TSG
RESEARCH CONTENT: 81% of customers now expect organizations to deliver multiple lines of communication through an omnichannel presence. Read on to discover what other standards customers are setting and how to meet their expectations when it comes to delivering the best possible customer experience.
Posted: 30 Jun 2016 | Published: 30 Jun 2016

Avaya TSG

Customer Experience Is the Battleground
sponsored by Avaya CenturyLink
RESOURCE: 81% of customers now expect organizations to deliver multiple lines of communication through an omnichannel presence. Read on to discover what other standards customers are setting and how to meet their expectations when it comes to delivering the best possible customer experience.
Posted: 29 Jun 2016 | Published: 29 Jun 2016

Avaya CenturyLink
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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