Ensuring Customer Data Quality for Sales and Marketing
sponsored by SAP America, Inc.
WEBCAST:
This webcast discusses how SAP Business Objects Data Quality Management and SAP CRM can help you enforce data quality and governance, address verification and identifies duplicates to achieve fast time-to-value and cost-effective customer data management.
Posted: 24 May 2012 | Premiered: 24 May 2012
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Business Intelligence Solutions For Financial Services
sponsored by MicroStrategy Incorporated
WHITE PAPER:
This paper outlines how one specific business intelligence (BI) platform can benefit your financial organization. Read this now and learn how CFO dashboards can be used to measure, monitor and optimize banking performance, why creating a risk intelligent enterprise is critical, how to efficiently manage customers and investments and so much more.
Posted: 24 May 2012 | Published: 24 May 2012
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Esri Maps for IBM Cognos flr
sponsored by Esri
WHITE PAPER:
This product overview looks at the features and benefits of Esri Maps for IBM Cognos.
Posted: 11 May 2012 | Published: 11 May 2012
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The Future of Loyalty
sponsored by SAP America, Inc.
WHITE PAPER:
Read this paper to learn how the changing face of customer loyalty is affecting retailers now and in the future. Learn how to gain advantage from more adept use of technology and data, and the importance of effective customer insight to stay attuned to fast-changing customer behavior and sentiments.
Posted: 27 Apr 2012 | Published: 27 Apr 2012
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Contact Zone Overview Video
sponsored by Melissa Data Corp
VIDEO:
This brief but informative video demonstrates how Melissa Data's Contact Zone software can help you cleanse and validate data for better data quality and output.
Posted: 24 Apr 2012 | Premiered: 24 Apr 2012
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Nucleus ROI Case Study: Cincinnati Zoo
sponsored by IBM
CASE STUDY:
The Cincinnati Zoo is a shining example of how analytics and business intelligence (BI) can be used to derive valuable insight on your customers and turn it into smarter and better decisions. This case study shows how the zoo capitalized on a BI and analytics platform to increase revenue across all facets of its operation.
Posted: 19 Apr 2012 | Published: 19 Apr 2012
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How Analytics Bring Organizations Closer to Their Customers
sponsored by IBM
WHITE PAPER:
Analytics offer insight and can help you make better, smarter decisions - both of which can enable positive customer experiences. In today's wide-open business environment, customers have plenty to choose from. This paper explains why using analytics to your advantage is key to fostering successful customer relationships.
Posted: 19 Apr 2012 | Published: 19 Apr 2012
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Improving Sales Effectiveness In a Buyer's Market
sponsored by SAP America, Inc.
WHITE PAPER:
This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.
Posted: 18 Apr 2012 | Published: 18 Apr 2012
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How Integrating E-Commerce with ERP Increases Revenue
sponsored by Exact Software
CASE STUDY:
This case study provides insight into a business products company that needed to find a way to integrate their e-commerce strategy with their existing enterprise resource planning (ERP) system. Learn how they were able to seamlessly manage their order statuses, histories, customer items, and more alongside their ERP software.
Posted: 20 Mar 2012 | Published: 20 Mar 2012
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Process-Driven Master Data Management for Dummies
sponsored by Software AG
BOOK:
This comprehensive guide covers topics from data governance and reference data to big data and cloud-enablement, uncovers MDM myths, and looks at new trends in MDM methodology.
Posted: 19 Mar 2012 | Published: 19 Mar 2012
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Is Your CRM Solution Keeping Up with the Times?
sponsored by Oracle Corporation
WHITE PAPER:
In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
Posted: 02 Mar 2012 | Published: 02 Mar 2012
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Deliver a Superior Cross-Channel Commerce Experience
sponsored by Oracle Corporation
WHITE PAPER:
With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.
Posted: 01 Mar 2012 | Published: 01 Mar 2012
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The Connected Consumer
sponsored by Oracle Corporation
WHITE PAPER:
There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group.
Posted: 01 Mar 2012 | Published: 01 Mar 2012
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Getting it Right: Seven Steps to Right Channeling Customer Interactions
sponsored by Oracle Corporation
WHITE PAPER:
In seven simple steps, eBusiness, customer experience and contact center professionals can right channel online customer service inquiries, boosting sales and customer satisfaction while reducing customer service costs by delivering the right information and service to the right customer at the right time.
Posted: 01 Mar 2012 | Published: 01 Mar 2012
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The Importance of Social Network Analysis for Communication Service Providers
sponsored by Sybase, an SAP company
WHITE PAPER:
This brief paper details the need for social network analysis (SNA), new methods for conducting it and why Sybase IQ is well-positioned to aid in the analytical queries needed to perform such analysis.
Posted: 14 Feb 2012 | Published: 14 Feb 2012
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Station Casinos uses workload automation solution to deliver smoother audits and increase customer loyalty
sponsored by Cisco Systems, Inc.
WHITE PAPER:
In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges.
Posted: 20 Jan 2012 | Published: 20 Jan 2012
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Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO:
This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012
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Drive Lifetime Customer Loyalty with Infor CRM Epiphany Interaction Advisor
sponsored by Infor CRM
VIDEO:
Watch this video demo to learn about Infor CRM Epiphany Interaction Advisor, an all-in-one customer interaction system that provides you with valuable customer insight for enhanced interactions and increased customer loyalty.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012
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IBM solutions that offer real-time customer insights, integrate applications and build brand loyalty
sponsored by IBM
EBOOK:
Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM).
Posted: 17 Jan 2012 | Published: 17 Jan 2012
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CRM Thought Leadership booklet
sponsored by IBM
WHITE PAPER:
With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers’ terms.
Posted: 17 Jan 2012 | Published: 17 Jan 2012
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Video: Customer Lifetime Value for IT
sponsored by IBM
VIDEOCAST:
With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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How to retain customer loyalty in the competitive retail market
sponsored by Infor CRM
WHITE PAPER:
Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data.
Posted: 16 Jan 2012 | Published: 16 Jan 2012
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Unlock the Value of Social Media Data
sponsored by Hewlett-Packard Limited
WHITE PAPER:
Read this paper now to learn how you can implement social data practices into your current customer analytics program.
Posted: 05 Jan 2012 | Published: 05 Jan 2012
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HP Social Intelligence Discovery Workshop: Understand the social media opportunity
sponsored by Hewlett-Packard Limited
WHITE PAPER:
Read this informative paper to discover how you can tap into your consumer's social media behaviours for useful data.
Posted: 05 Jan 2012 | Published: 05 Jan 2012
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Best Practices for Creating and Maintaining a Clean Database
sponsored by Experian QAS
WHITE PAPER:
Databases hold a wealth of important information but without proper upkeep it is worthless. Read this white paper to learn how easy it is to prevent huge database errors with data cleansing processes.
Posted: 21 Nov 2011 | Published: 21 Nov 2011
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