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Customer Data Integration

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ALSO CALLED: CDI, Integration
DEFINITION: Customer data integration (CDI) is the process of consolidating and managing customer information from all available sources, including contact details, customer valuation data, and information gathered through interactions such as direct marketing. Properly conducted, CDI ensures that all relevant departments in the company have constant access to the most current and complete view of customer information  … 

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Customer Data Integration Reports
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Transforming Customer Support with Artificial Intelligence Capabilities
sponsored by Zendesk
RESOURCE CENTER: Download this e-guide to learn about the evolving role of AI in CRM and how chatbots can help enterprises transform their customer service functions. You'll also uncover how AI technologies use customer data to provide valuable insights into emotions, buying behaviors, identities and more to help you take action.
Posted: 07 Dec 2018 | Published: 07 Dec 2018

Zendesk

AI and Chatbots and the Future of Personalization
sponsored by Oracle Cloud
WEBCAST: Did you know that right now only 0.5% of all the data in the world has been analyzed, or used? Watch this webinar to learn more.
Posted: 04 Dec 2018 | Premiered: Dec 4, 2018

Oracle Cloud

Lessons from the Front Lines: Making ABM Work for You
sponsored by TechTarget
PRESENTATION: This presentation draws on TechTarget's experience supporting 300+ ABM implementations to help marketers break down the complexities of Account-based marketing and simplify execution. Read on to understand best practices and lessons learned based on real life customer use cases.
Posted: 27 Nov 2018 | Published: 31 Mar 2017

TechTarget

The Only Advanced Salesforce Integrations Book You'll Ever Need
sponsored by Workato
EBOOK: In this e-book, find out why you need a platform that helps you innovate faster than ever to create value for your business and new experiences for your customers. Continue reading to explore a broad overview of the most popular Salesforce integration scenarios in accounting, project management, customer support, and marketing.
Posted: 20 Nov 2018 | Published: 20 Nov 2018

Workato

Reimagine Productivity with Microsoft Dynamics 365
sponsored by Microsoft
EBOOK: Businesses around the world are seeing the benefits of helping employees work smarter together, automating cumbersome manual tasks, and using customer data as a factor in deciding what to offer. Download this e-book to find out how business solutions from Microsoft help you move away from the complexity of traditional ERP and CRM systems.
Posted: 20 Nov 2018 | Published: 20 Nov 2018

Microsoft

Boosting Omnichannel Sales with Data-driven Marketing
sponsored by Reltio
WHITE PAPER: Historically marketers have turned to the traditional tools of the trade. In this white paper, find out why marketers are turning to machine learning and predictive analytics better understand consumer behaviors, and how cloud-based data-driven applications can help decipher the growing volume of data.
Posted: 14 Nov 2018 | Published: 14 Nov 2018

Reltio

How Companies Transform Their Customer Experience in the Age of the Customer
sponsored by Zendesk
CASE STUDY: Inside, find out how brands like Uber, Peloton, and Stanley Black & Decker were able to transform their customer experiences. Learn about the importance of tailoring CRM tools to create unique experiences that are honest and data-driven.
Posted: 31 Oct 2018 | Published: 31 Oct 2018

Zendesk

Why Omnichannel Customer Support is No Fairytale
sponsored by Zendesk
WHITE PAPER: Omnichannel is how you can meet your customers where they are, wherever they are. In this white paper, explore 5 common misconceptions about omnichannel support, and find out why it's a must-have.
Posted: 25 Oct 2018 | Published: 25 Oct 2018

Zendesk

Beyond CRM: Rethinking Customer Service in a Connected, Digital Age
sponsored by ServiceNow
RESEARCH CONTENT: In this report, explore how forward-thinking business leaders are redefining the fundamentals of customer service by investing in new strategies, processes, and technology that help drive case volumes down & increase customer loyalty.
Posted: 25 Oct 2018 | Published: 25 Oct 2018

ServiceNow

How the Digital-Native Enterprise Is Winning the Future, Now
sponsored by ServiceNow
ANALYST REPORT: Digital transformation has progressed to where it is now an existential concern for many enterprises. This IDC Perspective illustrates what a digital native enterprise looks like and can achieve, and highlights key takeaways and 3 core characteristics.
Posted: 24 Oct 2018 | Published: 24 Oct 2018

ServiceNow

Services Packages for Customer Service Management (CSM)
sponsored by ServiceNow
WHITE PAPER: Inside, learn about customer service management services, and how they can address challenges through an effortless customer experience while proactively resolving issues.
Posted: 19 Oct 2018 | Published: 19 Oct 2018

ServiceNow

Averting the Fear Factor: How to Impress Customers with Data-Led Personalization
sponsored by Data Republic
EBOOK: This e-book explains how you can use data to personalize marketing practices without making customers nervous or agitated about their individual privacy. It also outlines the vital role that businesses play in building trust. Continue reading to learn more.
Posted: 01 Oct 2018 | Published: 01 Oct 2018

Data Republic

How Collecting Better Data About Your Customers Can Transform Your Business
sponsored by MASERGY
WHITE PAPER: In this white paper, find out how your organization can gain invaluable insights into customer behavior at a realistic price point, and how big data and the cloud can help engage customers during contact center interactions.
Posted: 21 Sep 2018 | Published: 21 Sep 2018

MASERGY

AI and Chatbots and the Future of Personalization
sponsored by Oracle Cloud
VIDEO: Did you know that right now only 0.5% of all the data in the world has been analyzed, or used? Watch this webinar to learn more.
Posted: 23 Aug 2018 | Premiered: 20 Aug 2018

Oracle Cloud

If They Can't Find It, They Can't Buy It: 12 Must-Have Query Types for E-Commerce Search
sponsored by Lucidworks
WHITE PAPER: A recent survey observing users' search functionality shopping experience found that if customers can't find the results they're searching for, it will result in a lost sale and a bad impression. Inside, uncover 12 must-have query types for e-commerce search to improve customer experiences.
Posted: 27 Jul 2018 | Published: 27 Jul 2018

Lucidworks

Fusion Head-Tail Analysis Reveals Why Users Leave
sponsored by Lucidworks
WHITE PAPER: Customers will likely jump to your competitor if they can't find exactly what they're looking for on your site. In this white paper, learn how head-tail analysis can uncover different search strategies and find the root cause of why customers are leaving.
Posted: 27 Jul 2018 | Published: 27 Jul 2018

Lucidworks

Search and Retail: What’s next for online retail and ecommerce
sponsored by Lucidworks
RESOURCE: As shoppers moved to online purchases, the industry followed and retailers started to deploy the kind of online storefronts we see today. Search has become the center of retail. Take a look inside to learn about new technologies, customer expectations and more.
Posted: 26 Jul 2018 | Published: 26 Jul 2018

Lucidworks

Fusion for Digital Commerce: Increase Revenue Per Visit with Omnichannel Search and Recommendations
sponsored by Lucidworks
RESOURCE: In this data sheet, find out how adding self-learning personalization and automatic A/B testing to your website can improve user experience so your customer gets the best possible results every time.
Posted: 26 Jul 2018 | Published: 26 Jul 2018

Lucidworks

Go Beyond the Contact Center with Mobile-First Customer Experiences
sponsored by Oracle
EBOOK: Customer experience is a core pillar of your digital transformation strategy. It is about delivering a truly personalized, contextual, and meaningful experience to customers across the entire engagement lifecycle. Uncover 10 considerations for redefining the engagement model and reinventing the customer experience.
Posted: 05 Nov 2018 | Published: 05 Nov 2018

Oracle

How to Switch from Oracle to the World's First Engagement Database
sponsored by Couchbase
VIDEO: Companies going through this digital transformation must build more engaging applications, leading to challenges around customer experience, innovation and time to market, and infrastructure and operational costs. View this webinar to find out why many leading companies are making the switch from relational database management systems to NoSQL.
Posted: 03 Oct 2018 | Premiered: 26 Sep 2018

Couchbase

The Future of Banking: A Financial Concierge for Everyone
sponsored by IBM
WHITE PAPER: Inside, uncover the challenges and keys to successes with conversational banking, and find out how customer data will impact the future of digital banking. Explore the customer journeys carried out by conversations with the bank.
Posted: 12 Sep 2018 | Published: 12 Sep 2018

IBM

From Insights to Engagement: Transform Your Customer Relationships with Data
sponsored by Marketo
RESOURCE: Inside, learn why marketers struggle to see a step-by-step path forward for meeting customers' expectations, and find out how and why you can use customer data to improve engagement.
Posted: 12 Sep 2018 | Published: 12 Sep 2018

Marketo

Marketing Analytics Meets Artificial Intelligence
sponsored by SAS
RESOURCE: This checklist explores how AI can be used to enhance marketing analytics and to help companies both better understand their customers and deliver a great CX.
Posted: 15 Aug 2018 | Published: 31 Oct 2016

SAS

Automating Customer Feedback Analysis
sponsored by Luminoso
CASE STUDY: A financial services company used to review customer feedback manually, which was a slow and labor-intensive process. Review this case study to see how they used an analytics and automation tool to eliminate 100 hour of analytical labor and much more.
Posted: 09 Aug 2018 | Published: 09 Aug 2018

Luminoso

The State of Engagement: Insights on Engagement from 2,000 Global Consumers and Marketers
sponsored by Marketo
ANALYST REPORT: In this State of Engagement report, uncover findings from a survey of 1,100+ marketers and 1,000+ consumers that reveal how consumer engagement happens, and how success is measured.
Posted: 30 Jul 2018 | Published: 30 Jul 2018

Marketo
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