Business of Information Technology  >   Business Processes  >   Marketing  >  

Customer Profiles

RSS Feed   
ALSO CALLED: Profile Customers, Profiling Customers, Customer Analysis
DEFINITION: Customer segmentation is the practice of dividing a customer base into groups of individualsthat are similar in specific ways relevant to marketing, such as age, gender, interests, spendinghabits, and so on. Using segmentation allows companies to target groups effectively, and allocatemarketing resources to best effect. According to an article by Jill Griffin for Cisco Systems,traditional segmentation  … 
Customer Profiles Reports
1 - 25 of 87 Matches Previous Page  |  Next Page
How to Anticipate Customer Needs and Improve Customer Service
sponsored by Quiq
WHITE PAPER: Customer loyalty is a coveted concept, but hard to earn and even harder to keep. Despite the challenges associated with building customer loyalty, customers aren’t unreasonable; in fact, your consumers have a very definite set of expectations. Read on to learn how to anticipate customer needs and meet them as they happen.
Posted: 11 Aug 2020 | Published: 11 Aug 2020

Quiq

Boosting Employee and Customer Morale with Meal Delivery
sponsored by Uber
WHITE PAPER: This e-book explores how providing meals for your employees and customers can improve morale and their overall well-being. Read on to learn how to implement a strategy such as this to show your appreciation in these turbulent times.
Posted: 10 Aug 2020 | Published: 10 Aug 2020

Uber

Remote Agent Playbook
sponsored by RingCentral
EBOOK: Access this e-book to learn what changes with remote support teams, what strategies you can implement now, and how to manage your teams across locations to service customers.
Posted: 31 Jul 2020 | Published: 31 Jul 2020

RingCentral

2020 Guide to Customer Messaging
sponsored by Twilio
EBOOK: This e-book is meant for organizations who wish to communicate relevant, personalized, and timely information through their customers’ preferred messaging channel: from arrival alerts to support chat and much more. Access it here to learn the best practices to help your business messaging exceed customer expectations.
Posted: 30 Jul 2020 | Published: 30 Jul 2020

Twilio

Using SMS and Email to Engage Your Customers in 2020
sponsored by Twilio
WHITE PAPER: Access this e-book to learn 6 SMS best practices as well as common SMS mistakes to avoid, companies already using SMS with email, and much more.
Posted: 29 Jul 2020 | Published: 29 Jul 2020

Twilio

Building a Modern IVR with Conversational AI
sponsored by Twilio
WEBCAST: IVRs are central to many contact center strategies yet outdated systems can easily frustrate customers. So, what does it take to build a modern IVR with conversational AI, for example? Tune into this webcast to learn how and to view a demonstration of the process.
Posted: 29 Jul 2020 | Premiered: Jul 29, 2020

Twilio

Blueprint for Mobile Customer Notifications
sponsored by Twilio
WHITE PAPER: While people are ready and willing to receive notifications from the businesses they rely on, few businesses get this right. Read this white paper to learn how to send relevant notifications that will keep your customers engaged, happy, and ready to spend.
Posted: 28 Jul 2020 | Published: 28 Jul 2019

Twilio

The CX Balancing Act: Personalization Meets Respect for Customer Privacy.
sponsored by Verizon
RESOURCE: Access this resource to see what it takes for customer to share their data and discover the top 3 CX experiences a company should deliver in exchange for personal information.
Posted: 28 Jul 2020 | Published: 08 Apr 2020

Verizon

Virtual Xperience20
sponsored by Genesys
RESOURCE: Be prepared to meet these challenges with 20 videos full of the insights, best practices, and effective technology needed to create the customer experiences your business depends on. Access it here.
Posted: 24 Jul 2020 | Published: 24 Jul 2020

Genesys

Intrado Guide: Creating Customer Personas
sponsored by Intrado
WHITE PAPER: While you may be familiar with customer segments, many are less familiar with customer personas. While a segment will list simple demographic information, personas are more in-depth pictures of clients: what their desires, needs, emotions and more are. Read on to learn how to cultivate and use customer personas.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Intrado

Winning the CX war
sponsored by Verizon
WHITE PAPER: Access this research report to see how you can harness and analyze customer data to provide top-notch customer service.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Verizon

5 Rapid-response Digital Marketing Strategies to Win and Keep Customers
sponsored by Avanade
WHITE PAPER: As businesses struggle through a turbulent economy and more competition than ever, a comparatively easy way to gain customers and earn their loyalty is by improving the experience you offer. Read on to learn 5 quick ways you can augment and improve your strategy for better business results.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Avanade

Learn From Every Customer Conversation
sponsored by Noble Systems
WHITE PAPER: Access this white paper to learn 5 ways that customers benefit from Conversation Analytics and discover implementation best practices to follow for success.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Noble Systems

An introduction to SAP Business One
sponsored by Sapphire
WHITE PAPER: Check out this white paper to learn the key capabilities of the SAP Business One ERP solution and discover how working with Sapphire Systems will help your business move forward faster.
Posted: 29 Jun 2020 | Published: 29 Jun 2020

Sapphire

Meeting the advanced challenges of modern CX
sponsored by Zendesk
WHITE PAPER: Access this white paper to learn the top 4 CX challenges to overcome and discover how Zendesk can meet these challenges head on while enabling companies to build a complete view of their customer experience, empower agents with quick, easy access to customer details, and meet the expectations of the modern customer.
Posted: 26 Jun 2020 | Published: 26 Jun 2020

Zendesk

The Power of Mobile Customer Engagement in Retail Services
sponsored by TATA Communications
WHITE PAPER: According to recent research, retailers who are actively embracing the use of mobile technology can stand to gain a significant advantage in the coming years. Learn about the benefits and potential ROI of a mobile customer engagement strategy in retail services, as well as how you can get started in this white paper.
Posted: 26 Jun 2020 | Published: 26 Jun 2020

TATA Communications

4 Ways AI Can Help Build an Omnichannel Customer Experience
sponsored by Verizon
WHITE PAPER: A company with a quality online, and offline, presence is one that lets its customers interact with it no matter where the customer is. Rather than relying solely on humans, companies can deploy AI to help deliver a consistent and accurate experience across channels. Check out this white paper to learn more about omnichannel customer experience.
Posted: 25 Jun 2020 | Published: 18 Mar 2019

Verizon

What Are Successful CX Leaders Doing Differently?
sponsored by Verizon
WHITE PAPER: Customer experience has become the distinguishing factor for many businesses today, with some consumers valuing their experience even over product quality. But how can you continue to provide the best customer experience possible? Check out this white paper to discover how leaders in the field are using technology to offer exceptional experiences.
Posted: 25 Jun 2020 | Published: 16 Jan 2019

Verizon

CX Improvement: The Need to Put Consumer Data Protection and Privacy First
sponsored by Verizon
WHITE PAPER: For companies seeking valuable data, it is obvious special offers and personalization only go so far. First, you must demonstrate that you’re satisfying privacy concerns. Read on to learn how you can assuage these concerns and provide a superior customer experience—by using data to create insight, and providing your customers with peace of mind.
Posted: 25 Jun 2020 | Published: 28 Aug 2019

Verizon

Supercharging customer service: Reimagining the operator experience at Grocery Outlet
sponsored by ServiceNow
CASE STUDY: Access this webinar recap to explore the benefits and ROI that large retailer, Grocery Outlet, has experienced since implementing ServiceNow’s Customer Service Management solution, including Proactive Service and Effortless Self-Service.
Posted: 25 Jun 2020 | Published: 25 Jun 2020

ServiceNow

Create High-Value Customer Experiences in the Field like HP Indigo
sponsored by ServiceNow
CASE STUDY: Read this webinar recap to see how digital printing provider, HP Indigo, improved product uptime and CX by aligning customer service and field service with ServiceNow.
Posted: 23 Jun 2020 | Published: 23 Jun 2020

ServiceNow

ROI of ServiceNow Customer Service Management for CSPs
sponsored by ServiceNow
WHITE PAPER: ServiceNow recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study. It examines the potential ROI from ServiceNow Customer Service Management for enterprises in the communication sector. Explore the key findings in this white paper.
Posted: 23 Jun 2020 | Published: 23 Jun 2020

ServiceNow

Delivering Effortless Customer Engagement in Retail
sponsored by Twilio
WHITE PAPER: Download this eBook to explore research on the state of retail, and tips for delivering the connected experience that customers expect.
Posted: 19 Jun 2020 | Published: 19 Jun 2020

Twilio

Building the Data Foundation
sponsored by Adobe
WHITE PAPER: Data is the foundation for providing an intelligent customer experience, as evidenced by the fact that nearly 7 in 10 companies believe it’s important to create unified customer profiles across channels. But this goal is also an ambitious one, as just 1 in 10 can do so. Read on to learn how you can create better customer experiences through data.
Posted: 18 Jun 2020 | Published: 18 Jun 2020

Adobe

How Smart is Your Retail?
sponsored by Zones, Inc.
EBOOK: Download this eBook to explore some ways businesses are already improving their customer experience and see how Zones can help your business implement those same solutions.
Posted: 17 Jun 2020 | Published: 17 Jun 2020

Zones, Inc.
1 - 25 of 87 Matches Previous Page    1 2 3 4    Next Page

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific websites, magazines and events.

Definitions:

All Rights Reserved, Copyright 2000 - 2020, TechTarget | Read our Privacy Statement  | Do Not Sell My Personal Info