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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
CRM Reports
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On the Radar: Conga Contracts for Salesforce
sponsored by Conga
PRODUCT OVERVIEW: While sales force automation systems and most CRM applications focus on helping salespeople sell, the management of the eventual contract is often ignored. Conga fills that gap. Learn about contract management offerings for Salesforce and non-Salesforce environments by Conga in this Ovum product analysis.
Posted: 06 Nov 2019 | Published: 06 Nov 2019

Conga

The KPIs You Should Be Measuring
sponsored by ConnectWise
WHITE PAPER: This white paper explains how MSPs can measure performance and evaluate their relationships with clients, improve service with those clients, and increase loyalty. Download now to learn how to accurately calculate the KPIs that are critical for MSPs, such as revenue valuation, customer acquisition cost, and more.
Posted: 05 Nov 2019 | Published: 04 Nov 2019

ConnectWise

The long march of S/4 Hana
sponsored by ComputerWeekly.com
EGUIDE: S/4 Hana, the ERP system built on SAP's in-memory, columnar database Hana has been on a long march through the enterprise since its launch in February 2013. In this e-guide, we discuss the pros and cons of upgrading to S/4 Hana, what the future has in store for the system and how its users are feeling about C/4 Hana integration.
Posted: 29 Oct 2019 | Published: 29 Oct 2019

ComputerWeekly.com

Unlocking the Future of Sales Enablement
sponsored by Upland RO Innovation
WEBCAST: The sales enablement market is rapidly evolving. With the wide range of application and strategy options available to organizations, how do you cut through the noise? Watch this webinar for actionable insights that will help you to prioritize the right sales enablement projects and choose the best-in-class technology.
Posted: 25 Oct 2019 | Premiered: Oct 25, 2019

Upland RO Innovation

HR Service Center: Deliver Unmatched Employee Experiences
sponsored by Appian
WHITE PAPER: Appian’s intelligent automation and case management capabilities help increase productivity, accelerate HR processes, and improve employee experiences. Dive into this brief white paper to learn how Appian helps HR organizations create employee-centric solutions.
Posted: 23 Oct 2019 | Published: 23 Oct 2019

Appian

The Opportunities and Obstacles of Channel Incentive Programs: 10 Questions Asked & Answered
sponsored by Fielo
WHITE PAPER: Building and running a strong channel incentive program can be a daunting project. In this white paper, read about the 10 commonly asked questions and answers that will give you the insights you need to create a successful and effective program.
Posted: 16 Oct 2019 | Published: 16 Oct 2019

Fielo

How to Better Maintain your Partner Relationships
sponsored by Fielo
EGUIDE: It's a tale as old as time—finding new customers/partners is always more expensive than maintaining and leveraging your existing relationships.Keep reading to learn how a good Partner Relationship Management (PRM) solution can improve relationship longevity as well as revenue flows.
Posted: 09 Oct 2019 | Published: 09 Oct 2019

Fielo

14 Tips: How To Use Email to Re-engage Cold Prospects
sponsored by PipelineDeals
WHITE PAPER: Re-engaging dead or cold leads is always easier than marketing to new ones. Rather than letting these potential sales go entirely, you can use email effectively to show them that your business is still ready and willing when they are. Read this white paper for 14 tips on how to best use email for lead re-engagement.
Posted: 03 Oct 2019 | Published: 03 Oct 2019

PipelineDeals

How to Improve Your Sales Calls and Emails
sponsored by PipelineDeals
WHITE PAPER: As technology advances, so too should your sales strategies. Research shows that emails and calls are still two of the most effective strategies—so, read this white paper to learn how you can adapt these age old methods to an era of digital consumerism.
Posted: 03 Oct 2019 | Published: 03 Oct 2019

PipelineDeals

CX Design is More than Just Journey Mapping
sponsored by Avtex
VIDEO: View this webinar from Avtex to discover 7 key topics impacting the success of your CX strategy, and learn how optimizing them can lead to better customer experiences.
Posted: 02 Oct 2019 | Premiered: 25 Jul 2018

Avtex

How to Choose a CRM for a Manufacturing Business
sponsored by PipelineDeals
WHITE PAPER: Imagine the ability to—in real-time—pull insights about your team’s sales performance or the status of any jobs. This is the power of a good CRM solution. It can’t be sugar-coated, deciding which tool is best for you will be a hurdle—use this e-book for help choosing the best CRM tool for your manufacturing business.
Posted: 02 Oct 2019 | Published: 02 Oct 2019

PipelineDeals

How to Choose a CRM for a Construction Business
sponsored by PipelineDeals
WHITE PAPER: If you want to be consistently in the know about what your teams are accomplishing and how your sales pipelines are flowing, then a CRM tool is a given. But, how do you decide which CRM tool works best for your business? There are many choices to weigh, but this e-book will help you choose the right one for you.
Posted: 02 Oct 2019 | Published: 02 Oct 2019

PipelineDeals

10 Sales Motivation Tips to Keep You in Your A-Game
sponsored by PipelineDeals
WHITE PAPER: Motivated sales reps drive better results—this is known. But, inspiring your sales reps is still a challenge in itself. Read this white paper for 10 tips from sales experts that will help you to motivate your sales team.
Posted: 02 Oct 2019 | Published: 02 Oct 2019

PipelineDeals

G2 Mid-Market Index Reports
sponsored by PipelineDeals
RESEARCH CONTENT: Those researching CRM solutions will undoubtedly discover a surplus of options all boasting their own competitive advantages in comparison to others. Fortunately, you can use this research report from G2 to compare some top CRM providers right now and decide who has the best offering for you.
Posted: 02 Oct 2019 | Published: 02 Oct 2019

PipelineDeals

Winning with Superior Customer Experiences
sponsored by Adobe Inc
WHITE PAPER: View this white paper to learn how brands can create, optimize, and deliver personalized customer experiences at scale with the help of Adobe Experience Manager.
Posted: 01 Oct 2019 | Published: 01 Oct 2019

Adobe Inc

Europe: High-stakes CX
sponsored by Verizon
WHITE PAPER: How can your organization break through Europe's unique set of CX challenges? Inside, discover the ways brands can overcome the que set of challenges Europe provides to enjoy significant CX success in the region, and learn why Europeans are so distrusting of brands using their data.
Posted: 30 Sep 2019 | Published: 30 Sep 2019

Verizon

Navigating the CX Technology Landscape
sponsored by Avtex
VIDEO: View this webinar to review a number of trends impacting the CX technology landscape, and uncover everything you need to know about navigating its changes.
Posted: 30 Sep 2019 | Premiered: 04 Jul 2018

Avtex

Embedding CX Design into an Organization
sponsored by Avtex
VIDEO: View this webinar to uncover how to embed CX design into your organization. Uncover the benefits of embedded CX, and discover everything you need to get started with your embedded CX design project.
Posted: 30 Sep 2019 | Premiered: 25 Jul 2018

Avtex

CRM Buyers Guide: A Strategy Guide for Buying CRM Software
sponsored by PipelineDeals
WHITE PAPER: Use this CRM Buyers Guide for a comprehensive explanation of the most common business processes that CRM solutions can streamline, and—ultimately—help deciding which CRM solution will best suit your company.
Posted: 27 Sep 2019 | Published: 27 Sep 2019

PipelineDeals

CX Technology Could vs. Should
sponsored by Avtex
VIDEO: View this webinar to uncover what your organization should be doing with CX technology. Inside, you'll glean expert insight into today's current CX landscape. Review 4 considerations to take into account when contemplating a CX platform investment, and unlock tips for basing your platform decision.
Posted: 27 Sep 2019 | Premiered: 18 Oct 2018

Avtex

Improving Customer Experience Through Enhanced Employee Experience
sponsored by Avtex
WEBCAST: View this webinar from Avtex to discover the direct impact your employee satisfaction has on customer experiences. Review strategies for improving contact center agent efficiency and satisfaction, and uncover the benefits of integrating contact center and CRM platforms.
Posted: 26 Sep 2019 | Premiered: Apr 4, 2018

Avtex

Why Aren't Your Self-Service Options Landing?
sponsored by Coveo
EGUIDE: Is your organization suffering from poor self-service? Inside, discover the cost of poor customer self-service. Uncover 6 reasons why your self-service options aren't landing, and learn what your organization can do to get back on track.
Posted: 24 Sep 2019 | Published: 23 Sep 2019

Coveo

Deliver a Greater Customer Experience with ServiceNow
sponsored by ServiceNow
RESOURCE: View these video to learn how your organization can improve its customer experiences with ServiceNow Customer Service Management.
Posted: 18 Sep 2019 | Published: 18 Sep 2019

ServiceNow

6 Reasons Customer Experience Management is the New Enterprise Marketing
sponsored by Contentstack
RESOURCE: In this article, explore 6 reasons why customer experience management (CEM) should take precedence in your enterprise marketing strategy. Discover how a great CX adds value to your brand, and uncover how CEM makes powerful enterprise marketing affordable and attainable.
Posted: 18 Sep 2019 | Published: 12 Jun 2019

Contentstack

Tech Powering your CX Might be Dragging Revenue
sponsored by The Media Trust
RESOURCE: Unknown third-party code outside of your control can introduce new risks or heighten existing ones. Read on to learn about digital risk scans and how you can reduce digital revenue threats like customer information theft, data leakage, site latency, and more.
Posted: 13 Sep 2019 | Published: 13 Sep 2019

The Media Trust
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