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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
CRM Best Practices Reports
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Negotiating with Salesforce
sponsored by ClearEdge
WHITE PAPER: Negotiating with Salesforce is more than a test of wills. Even fierce negotiators undermine their chances of winning without advanced planning and a disciplined approach. This guide provides a detailed set of best practices.
Posted: 10 Sep 2021 | Published: 10 Sep 2021

ClearEdge

A Computer Weekly e-Guide to CRM
sponsored by ComputerWeekly.com
EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
Posted: 06 Aug 2021 | Published: 06 Aug 2021

ComputerWeekly.com

2020 Media Consumption Series Infographic
sponsored by ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 06 Aug 2021 | Published: 06 Aug 2021

ComputerWeekly.com

CRM enters maturity as customer experience custodian
sponsored by ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 01 Jul 2021 | Published: 01 Jul 2021

ComputerWeekly.com

Contact center workforce management: Best practices for shifting to remote work
sponsored by Verizon
RESOURCE: Many companies have struggled to shift contact center employees to a work-from-home model. Fortunately for you, remote contact center employees can actually improve the customer experience—with the right set of best practices. Read this article to discover how you can overcome the inevitable challenges of remote work and come out on top in the end.
Posted: 14 May 2021 | Published: 14 May 2021

Verizon

Digital experience focus broadens to encompass employees
sponsored by ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 06 May 2021 | Published: 06 May 2021

ComputerWeekly.com

CX MARKETLEADERS IN RETAIL: A CX NETWORK GUIDE
sponsored by Infobip
EBOOK: Research from global cloud communication solution provider Infobip discovered that almost a quarter (24%) of customers surveyed said receiving messages on their preferred channel would boost their likelihood to engage with a business. Download this eBook to explore more of Infobip’s findings and insights from Amazon, Apple and other retail leaders.
Posted: 18 Feb 2021 | Published: 18 Feb 2021

Infobip

CRM enters maturity as customer experience custodian
sponsored by ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 21 Dec 2020 | Published: 21 Dec 2020

ComputerWeekly.com

2020 Media Consumption Series Infographic Pack
sponsored by ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 15 Dec 2020 | Published: 15 Dec 2020

ComputerWeekly.com

A Computer Weekly e-Guide to CRM
sponsored by ComputerWeekly.com
EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
Posted: 10 Dec 2020 | Published: 10 Dec 2020

ComputerWeekly.com

Digital experience focus broadens to encompass employees
sponsored by ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 05 Nov 2020 | Published: 05 Nov 2020

ComputerWeekly.com

Digital Experience Management: the next stage for customer experience efforts
sponsored by ComputerWeekly.com
EGUIDE: The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
Posted: 25 Aug 2020 | Published: 25 Aug 2020

ComputerWeekly.com

CONSUMER MINDSETS IN THE WORLD POST COVID
sponsored by Fractal
EBOOK: Explore some predicted implications of the pandemic on the media & telecom, technology, financial services, healthcare, CPG & retail sectors, and strategies for moving forward in this eBook.
Posted: 21 Aug 2020 | Published: 21 Aug 2020

Fractal

Infographic: Top 10 ways to improve Customer Experience
sponsored by ComputerWeekly.com
EGUIDE: As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.
Posted: 03 Jul 2020 | Published: 03 Jul 2020

ComputerWeekly.com

Magic Quadrant for the CRM Customer Engagement Center
sponsored by ServiceNow
RESOURCE: ServiceNow Customer Service Management solves customer problems by bringing front, middle, and back offices together, proactively addressing issues, and instantly handling common requests. Learn more about the solution in this report.
Posted: 29 Jun 2020 | Published: 29 Jun 2020

ServiceNow

Why Emotional Connections Are Vital To Delivering Outstanding Customer Experiences
sponsored by Intrado
WHITE PAPER: Read this white paper to explore research surrounding the impact of emotional connections on good customer experiences, and get tips on establishing these connections with your customers.
Posted: 03 Jun 2020 | Published: 03 Jun 2020

Intrado

Think beyond traditional CRM to elevate your customer service
sponsored by ServiceNow
WHITE PAPER: One of the most effective ways to provide exception customer service is with a modern CRM solution. Learn about ServiceNow’s offering and what it can do for your business in this white paper.
Posted: 19 May 2020 | Published: 19 May 2020

ServiceNow

Managing through and post COVID-19: Digital imperative for banks to reduce Op-Ex and improve CX
sponsored by Fractal
WHITE PAPER: Recently, Fractal analyzed 4 trends—that have occurred as a result of COVID-19—and the potential impacts they could have on banks. Download the article to explore their analysis, and get tips on managing through and post the pandemic.
Posted: 28 Apr 2020 | Published: 28 Apr 2020

Fractal

Owner’s Manual for the Modern Demand Gen Engine
sponsored by TechTarget
EBOOK: Download this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.
Posted: 12 Mar 2020 | Published: 12 Mar 2020

TechTarget

Inside Sales: It’s Time to Bury Your Cold Contact List
sponsored by TechTarget
EBOOK: It’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.
Posted: 21 Feb 2020 | Published: 21 Feb 2020

TechTarget

Third-party marketing automation vs. native CRM tools
sponsored by ComputerWeekly.com
EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
Posted: 24 Jan 2020 | Published: 24 Jan 2020

ComputerWeekly.com

CSM Essentials Guide: Advanced self-service platforms open new customer frontiers
sponsored by ServiceNow
EGUIDE: Gartner recently found that 15% of all customer service interactions will be handled completely by AI by 2021. But many organizations have also reported difficulty with managing AI technologies. Read the 3 articles in this handbook to learn about the benefits and drawbacks of customer service AI and other self-service platforms
Posted: 24 Jan 2020 | Published: 24 Jan 2020

ServiceNow

AI and automation in customer service: Is it too good to be true?
sponsored by ServiceNow
EGUIDE: Technological advancements are transforming traditional customer service departments and call centers into multidimensional corporate forces. Learn how AI, chatbots, process automation and predictive analytics is affecting customer service and the future of the enterprise.
Posted: 23 Jan 2020 | Published: 23 Jan 2020

ServiceNow

Customer service technologies revolutionize CX engagements
sponsored by ServiceNow
EGUIDE: Customer service has evolved in ways that were unthinkable just a few short years ago. They now play a strategic and multidimensional role in fulfilling positive customer experiences that lead to brand loyalty and increased revenues. Download this expert guide to explore the evolution of customer service
Posted: 22 Jan 2020 | Published: 22 Jan 2020

ServiceNow

Create a Great CX Strategy in 6 Steps
sponsored by FourNet
EGUIDE: How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
Posted: 12 Sep 2019 | Published: 10 Sep 2019

FourNet
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