CRM Best Practices Reports

Digital Experience platforms intensify customer engagement programmes
sponsored by TechTarget ComputerWeekly.com
EBOOK: Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
Posted: 08 Aug 2022 | Published: 08 Aug 2022

TechTarget ComputerWeekly.com

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 08 Feb 2021 | Published: 21 Dec 2020

TechTarget ComputerWeekly.com

2020 Media Consumption Series Infographic Pack
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 08 Feb 2021 | Published: 15 Dec 2020

TechTarget ComputerWeekly.com

A Computer Weekly e-Guide to CRM
sponsored by TechTarget ComputerWeekly.com
EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
Posted: 08 Feb 2021 | Published: 10 Dec 2020

TechTarget ComputerWeekly.com

Digital experience focus broadens to encompass employees
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 08 Feb 2021 | Published: 05 Nov 2020

TechTarget ComputerWeekly.com

Digital Experience Management: the next stage for customer experience efforts
sponsored by TechTarget ComputerWeekly.com
EGUIDE: The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
Posted: 08 Feb 2021 | Published: 25 Aug 2020

TechTarget ComputerWeekly.com

Owner’s Manual for the Modern Demand Gen Engine
sponsored by TechTarget
EBOOK: Download this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.
Posted: 08 Feb 2021 | Published: 12 Mar 2020

TechTarget

Inside Sales: It’s Time to Bury Your Cold Contact List
sponsored by TechTarget
EBOOK: It’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.
Posted: 08 Feb 2021 | Published: 21 Feb 2020

TechTarget

Third-party marketing automation vs. native CRM tools
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
Posted: 08 Feb 2021 | Published: 24 Jan 2020

TechTarget ComputerWeekly.com

Infographic: Top 10 ways to improve Customer Experience
sponsored by TechTarget ComputerWeekly.com
EGUIDE: As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.
Posted: 08 Feb 2021 | Published: 16 May 2019

TechTarget ComputerWeekly.com

Decoding ABM: Simple data-driven strategies for successful ABM
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 08 Feb 2021 | Published: 09 May 2019

TechTarget

CRM Evolves Towards Digital Customer Engagement
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide focuses on how customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore.
Posted: 08 Feb 2021 | Published: 23 Oct 2017

TechTarget ComputerWeekly.com

Infor CRM Epiphany for Insurance
sponsored by Infor CRM
BROCHURE: The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business.
Posted: 28 Jul 2009 | Published: 01 Jul 2009

Infor CRM

Infor CRM Epiphany for Hospitality
sponsored by Infor CRM
BROCHURE: Infor CRM Epiphany for Hospitality provides the integrated marketing, customer service, and analytics capabilities hotels, casinos, and other hospitality companies need to deliver exceptional service at every touch point.
Posted: 28 Jul 2009 | Published: 01 Jul 2009

Infor CRM

Infor CRM Epiphany For Consumer Products
sponsored by Infor CRM
BROCHURE: Infor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.
Posted: 28 Jul 2009 | Published: 01 Jul 2009

Infor CRM

eBook: Leveraging CRM to increase sales effectiveness in a challenging economy
sponsored by Aplicor
EBOOK: Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.
Posted: 29 May 2009 | Published: 09 Apr 2009

Aplicor

Enhancing Interaction Center ROI in Turbulent Economic Times
sponsored by SAP America, Inc.
WHITE PAPER: Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
Posted: 27 Apr 2009 | Published: 27 Apr 2009

SAP America, Inc.

The Next Generation of CRM -- Engaging with the Empowered Customer in Turbulent Times
sponsored by SAP America, Inc.
IT BRIEFING: This IT Briefing will address the future state and shape of CRM, the transformational trends that are impacting companies, the CRM framework for success and competitive differentiation, and SAP's holistic approach in this CRM framework.
Posted: 17 Apr 2009 | Published: 17 Apr 2009

SAP America, Inc.

Making Web 2.0 Work for Your Enterprise: External Deployments
sponsored by Oracle Corporation
WHITE PAPER: Discover how several innovative companies are using collaboration, blogging communities, social networks, and related forms of communication to enhance branding, increase reputation among customers and communicate with them, create public support, and increase team productivity and knowledge sharing.
Posted: 03 Apr 2009 | Published: 01 Aug 2008

Oracle Corporation

It's All about the Salesperson: Taking Advantage of Web 2.0
sponsored by Oracle Corporation
WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

CRM for the Professional on the Go
sponsored by BlackBerry
WHITE PAPER: Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why.
Posted: 01 Sep 2008 | Published: 25 Dec 2006

BlackBerry

Taking the CRM Call: Should You Roll Out Enterprise CRM?
sponsored by Infosys Technologies Limited
WHITE PAPER: Implementing a CRM solution can be difficult for organizations that have multiple business units. Read this paper to learn how your organization can benefit from a CRM strategy that provides an understanding and guidelines for reaching long term goals.
Posted: 14 May 2007 | Published: 01 Sep 2006

Infosys Technologies Limited

When Opportunity Knocks: The Inbound Route to Revenue Growth
sponsored by Infosys Technologies Limited
PRODUCT LITERATURE: Read this paper to learn how the inbound channel increases satisfaction and realizes value.
Posted: 14 May 2007 | Published: 01 Apr 2007

Infosys Technologies Limited

Siebel CRM On Demand: Best Practices for Pipeline Management
sponsored by Oracle Corporation
WHITE PAPER: This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.
Posted: 06 Mar 2007 | Published: 01 Jan 2007

Oracle Corporation

Why CRM? The Business Case for Customer Relationship Management
sponsored by Oracle Corporation
WHITE PAPER: Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Posted: 02 Mar 2007 | Published: 01 Jul 2006

Oracle Corporation