Customer Data Integration Reports

EGUIDE: CEM is about so much more than just technology. It's also important to focus on implementing the right processes to facilitate collaboration across different departments and multiple applications. This expert resource describes proven strategies to optimize resources for CEM.

Posted: 21 Feb 2013 | Published: 21 Feb 2013

WHITE PAPER: In this helpful resource, explore how you can leverage data management, decision support, and agile services to better manage the customer information lifecycle, improve the customer's sentiment about your organization, and turn customers into advocates.

Posted: 28 Jun 2013 | Published: 30 Jun 2012

WEBCAST: Social media data is extremely valuable for businesses, but it doesn't mean anything if you don't have the right tools and processes in place to make sense of it all. In this resource, discover a new approach to business intelligence that responds to the unique analytic challenges of social media data.

Posted: 28 Jun 2013 | Premiered: May 31, 2012

WHITE PAPER: In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.

Posted: 27 Jun 2013 | Published: 27 Jun 2013

WEBCAST: Big data is not just about technology. It's about the value you can extract and the problems you can solve with the technology. This webcast explores five use cases that are excellent starting points for beginning the big data journey. Watch now to learn how to leverage big data technology and strategy for success.

Posted: 12 Jun 2013 | Premiered: Jun 12, 2013

EBOOK: Integrating cloud applications with in-house legacy applications can be a difficult undertaking. The good news is that there are more options than ever that allow organizations to do all the integration themselves. This e-book examines what you need to know to develop the right cloud application integration strategy for your organization.

Posted: 22 May 2013 | Published: 27 May 2010

WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.

Posted: 30 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: Today's information landscape includes a variety of data sources and unlike forms of data inundating your business every second. Turn to this resource to learn about how data virtualization can make disparate data sources appear as if they are in one place, so that you can easily access your information and make better, faster business decisions.

Posted: 12 Apr 2013 | Published: 31 Mar 2013

WHITE PAPER: In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.

Posted: 11 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: Explore this expert e-book for advice on choosing a CRM platform that suits your needs, and learn how to construct a well-defined plan to put social media analytics into a broader enterprise context.

Posted: 02 Apr 2013 | Published: 02 Apr 2013

EGUIDE: In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases.

Posted: 14 Mar 2013 | Published: 14 Mar 2013

EBOOK: This handbook will provides practical advice on how to develop and implement successful MDM programs. Gain expert advice on strategies and tactics for building effective MDM processes that can pay big business dividends.

Posted: 12 Mar 2013 | Published: 12 Mar 2013

EBOOK: This three-part expert e-guide demonstrates how to tie social networking analytics to your unique organizational goals. Access now and you'll also learn ways to execute a business-focused social media strategy while mitigating obstacles.

Posted: 21 Dec 2012 | Published: 21 Dec 2012

EGUIDE: In this e-guide, discover how social media analytics software leverages text analytics capabilities to reveal patterns, trends, and potential business problems within online discussions.

Posted: 21 Dec 2012 | Published: 21 Dec 2012

EGUIDE: The importance of governing big data environments is just starting to take hold, and there are few prescriptions for how to do it right, let alone cost-effectively. This e-guide sheds light on the data governance process for big data and offers new insights from leading data management experts.

Posted: 10 Dec 2012 | Published: 10 Dec 2012

PRESENTATION TRANSCRIPT: The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.

Posted: 26 Nov 2012 | Published: 26 Nov 2012

PRESENTATION TRANSCRIPT: In order to drive your business forward you need to close more sales. In order to close more sales you need exceptional CRM strategies. But legacy CRM technology alone provides a fragmented view of customers and ultimately hinders sales teams. Read this transcript to learn how a CRM/ERP integration can mitigate this challenge.

Posted: 26 Nov 2012 | Published: 26 Nov 2012

PRESENTATION TRANSCRIPT: In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.

Posted: 26 Nov 2012 | Published: 26 Nov 2012

WHITE PAPER: It's critical that your ERP software is integrated and can talk to other business applications and systems. Those who embrace ERP integration will reap lower operation costs, increased customer satisfaction, and a lot of saved time. Read this paper to learn how integrating your ERP software will impact your company's operations and work flow.

Posted: 22 Aug 2012 | Published: 01 Apr 2011

WHITE PAPER: Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.

Posted: 20 Aug 2012 | Published: 20 Aug 2012

WHITE PAPER: With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.

Posted: 05 Jul 2012 | Published: 15 Feb 2012

WHITE PAPER: In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.

Posted: 02 Mar 2012 | Published: 01 Dec 2011

WHITE PAPER: With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

EBOOK: This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.

Posted: 07 Feb 2012 | Published: 06 Feb 2012

EBOOK: This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.

Posted: 07 Feb 2012 | Published: 06 Feb 2012