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ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
CRM Analytics Reports
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Expanding Your Service Offerings with Recurring IT Assessments
sponsored by RapidFire
EBOOK: This white paper shares how MSPs can make regular and ongoing IT assessments feasible from a both a resource and cost perspective and presents a blueprint for incorporating recurring assessments into your standard service offerings. Read on here to learn how to add recurring IT assessments to your service arsenal.
Posted: 05 Dec 2019 | Published: 05 Dec 2019

RapidFire

Conversational Automation: A Snapshot Guide to Building your AI Chatbot Strategy
sponsored by Talkdesk
WHITE PAPER: An ever-expanding number of chatbot software providers, paired with continuous advancement in technology, and competitors shouting about their own AI projects, can make you want to rush deployment. But doing that is risky. Download this guide for clarity on how to create the right chatbot implementation strategy for you, quickly and easily.
Posted: 02 Dec 2019 | Published: 02 Dec 2019

Talkdesk

Take a Modern Approach to CX: Using AI to Empower Frontline Employees
sponsored by LogMeIn, Inc.
RESEARCH CONTENT: Customer experience is a key factor when a person is determining whether they’ll make a repeat purchase from a company. To help ensure a reliable – and enjoyable - CX, companies are increasingly adopting AI-powered technology. Explore research on AI adoption in NA in this Ovum report.
Posted: 02 Dec 2019 | Published: 02 Dec 2019

LogMeIn, Inc.

The Role of AI in CX
sponsored by Talkdesk
WEBCAST: Watch this on-demand webinar to hear from Jafar Adibi, Head of Data Science and AI at Talkdesk about the importance of helping your customers strategize and plan their implementation of AI technologies in the contact center to ensure success. Also explore real-world examples of using AI to empower agents and supervisors.
Posted: 27 Nov 2019 | Premiered: Nov 27, 2019

Talkdesk

Learning from Others: 5 Customer Experience Lessons for Healthcare Organizations
sponsored by ServiceNow
WHITE PAPER: When it comes to customer experience management, healthcare organizations can learn from other companies and industries — and adapt modified strategies to their unique environments. Download this white paper for 5 CX strategies from other industries that can be used to boost patient experience in healthcare.
Posted: 25 Nov 2019 | Published: 25 Nov 2019

ServiceNow

Measuring Voice of the Customer
sponsored by CallMiner
WHITE PAPER: With your customers expecting increasingly personalized experiences, there’s one thing you can benefit from understanding better: The Voice of the Customer (VoC). In this whitepaper, learn about the importance of VoC, how to measure it with data-driven strategies and tools you can use to improve to CX with VoC insights.
Posted: 25 Nov 2019 | Published: 25 Nov 2019

CallMiner

10 Ways Speech Analytics Empowers the Entire Enterprise
sponsored by CallMiner
WHITE PAPER: If you are in the C suite of an organization with a call center, it’s highly likely you see it as a business cost. But, perhaps it’s time to change that view. Download this guide for 10 ways to use the engagement data captured from your call center to transform your organization’s performance and results.
Posted: 25 Nov 2019 | Published: 25 Nov 2019

CallMiner

5 Tactics to Increase Your Customer Engagement
sponsored by LogMeIn, Inc.
WEBCAST: A big part of customer experience is how you engage with them. Watch this webinar for 5 tactics you can use to increase customer engagement.
Posted: 22 Nov 2019 | Premiered: Nov 22, 2019

LogMeIn, Inc.

How Financial Institutions use ServiceNow for Client Case Management
sponsored by ServiceNow
RESOURCE: While there has been progress in automating many key processes, financial institutions’ (FI) customer service can still be surprisingly reliant upon manual efforts, emails and spreadsheets. That’s where client case management can help. Read this blog post to learn about it, and why customer service is difficult for FIs.
Posted: 19 Nov 2019 | Published: 19 Nov 2019

ServiceNow

On the Radar: Conga Contracts for Salesforce
sponsored by Conga
PRODUCT OVERVIEW: While sales force automation systems and most CRM applications focus on helping salespeople sell, the management of the eventual contract is often ignored. Conga fills that gap. Learn about contract management offerings for Salesforce and non-Salesforce environments by Conga in this Ovum product analysis.
Posted: 06 Nov 2019 | Published: 06 Nov 2019

Conga

The KPIs You Should Be Measuring
sponsored by ConnectWise
WHITE PAPER: This white paper explains how MSPs can measure performance and evaluate their relationships with clients, improve service with those clients, and increase loyalty. Download now to learn how to accurately calculate the KPIs that are critical for MSPs, such as revenue valuation, customer acquisition cost, and more.
Posted: 05 Nov 2019 | Published: 04 Nov 2019

ConnectWise

Europe: High-stakes CX
sponsored by Verizon
WHITE PAPER: How can your organization break through Europe's unique set of CX challenges? Inside, discover the ways brands can overcome the que set of challenges Europe provides to enjoy significant CX success in the region, and learn why Europeans are so distrusting of brands using their data.
Posted: 30 Sep 2019 | Published: 30 Sep 2019

Verizon

Navigating the CX Technology Landscape
sponsored by Avtex
VIDEO: View this webinar to review a number of trends impacting the CX technology landscape, and uncover everything you need to know about navigating its changes.
Posted: 30 Sep 2019 | Premiered: 04 Jul 2018

Avtex

CX Technology Could vs. Should
sponsored by Avtex
VIDEO: View this webinar to uncover what your organization should be doing with CX technology. Inside, you'll glean expert insight into today's current CX landscape. Review 4 considerations to take into account when contemplating a CX platform investment, and unlock tips for basing your platform decision.
Posted: 27 Sep 2019 | Premiered: 18 Oct 2018

Avtex

Improving Customer Experience Through Enhanced Employee Experience
sponsored by Avtex
WEBCAST: View this webinar from Avtex to discover the direct impact your employee satisfaction has on customer experiences. Review strategies for improving contact center agent efficiency and satisfaction, and uncover the benefits of integrating contact center and CRM platforms.
Posted: 26 Sep 2019 | Premiered: Apr 4, 2018

Avtex

Integrating CRM and Contact Center Technologies to Improve Customer Experience
sponsored by Avtex
WHITE PAPER: View this white paper to learn how your organization can improve contact center performance and customer satisfaction with a CRM integration. Review how a CRM integration can help provide superior customer service on first contact, and learn what to look for in a contact center and CRM integration software.
Posted: 25 Sep 2019 | Published: 31 Dec 2017

Avtex

Why Aren't Your Self-Service Options Landing?
sponsored by Coveo
EGUIDE: Is your organization suffering from poor self-service? Inside, discover the cost of poor customer self-service. Uncover 6 reasons why your self-service options aren't landing, and learn what your organization can do to get back on track.
Posted: 24 Sep 2019 | Published: 23 Sep 2019

Coveo

Deliver a Greater Customer Experience with ServiceNow
sponsored by ServiceNow
RESOURCE: View these video to learn how your organization can improve its customer experiences with ServiceNow Customer Service Management.
Posted: 18 Sep 2019 | Published: 18 Sep 2019

ServiceNow

Create a Great CX Strategy in 6 Steps
sponsored by 4Net
EGUIDE: How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
Posted: 12 Sep 2019 | Published: 10 Sep 2019

4Net

CRM Special Report
sponsored by Avtex
WHITE PAPER: CRM has become the cornerstone of successful businesses around the globe, but what exactly do you know about CRM? In this special report, discover some common misconceptions about CRM. Review 4 pivotal questions that determine the success or failure of a CRM framework, and review how to measure the value of your CRM software..
Posted: 29 Aug 2019 | Published: 15 Nov 2017

Avtex

Power Your Pipeline with Purchase Intent
sponsored by TechTarget
EBOOK: With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
Posted: 22 Aug 2019 | Published: 22 Aug 2019

TechTarget

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

12 Ways to Make Your E-Commerce Customers Love You
sponsored by New Relic
RESOURCE: Stop sending your customers to your competitors! In this helpful blog post, discover 12 ways to make your e-commerce customers fall in love with your business, and unlock expert tips for building ongoing customer loyalty.
Posted: 15 Jul 2019 | Published: 09 Feb 2018

New Relic

The 3 Dimensions of Monitoring Digital Customer Experience
sponsored by New Relic
RESOURCE: How can a digital customer experience help your organization? And more importantly, what does digital customer experience even mean? In this article, explore what constitutes a digital customer experience (DCX). Discover the quality of service dimensions for a successful DCX, and learn how a DCX can benefit your organization
Posted: 15 Jul 2019 | Published: 15 Jul 2019

New Relic

Build Competitive Advantage Through Customer Engagement and AI
sponsored by LogMeIn, Inc.
ANALYST REPORT: Download this Forrester report to uncover recommendations that companies can consider to help meet customer expectations to garner their satisfaction, which drives engagement, conversion, loyalty, and ultimately revenue.
Posted: 20 Jun 2019 | Published: 20 Jun 2019

LogMeIn, Inc.
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