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CRM Analytics

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ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
CRM Analytics Reports
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Power Your Pipeline with Purchase Intent
sponsored by TechTarget
EBOOK: With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
Posted: 22 Aug 2019 | Published: 22 Aug 2019

TechTarget

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

12 Ways to Make Your E-Commerce Customers Love You
sponsored by New Relic
RESOURCE: Stop sending your customers to your competitors! In this helpful blog post, discover 12 ways to make your e-commerce customers fall in love with your business, and unlock expert tips for building ongoing customer loyalty.
Posted: 15 Jul 2019 | Published: 09 Feb 2018

New Relic

The 3 Dimensions of Monitoring Digital Customer Experience
sponsored by New Relic
RESOURCE: How can a digital customer experience help your organization? And more importantly, what does digital customer experience even mean? In this article, explore what constitutes a digital customer experience (DCX). Discover the quality of service dimensions for a successful DCX, and learn how a DCX can benefit your organization
Posted: 15 Jul 2019 | Published: 15 Jul 2019

New Relic

Optimize Your Digital Marketing Efforts with Alibaba Cloud Solutions
sponsored by Alibaba Cloud
WHITE PAPER: View this white paper to learn how Alibaba Cloud can help your marketing team run more efficient marketing campaigns, improve customer-brand interaction, upscale their advertisements, and more.
Posted: 08 Jul 2019 | Published: 08 Jul 2019

Alibaba Cloud

Build Competitive Advantage Through Customer Engagement and AI
sponsored by LogMeIn, Inc.
ANALYST REPORT: Download this Forrester report to uncover recommendations that companies can consider to help meet customer expectations to garner their satisfaction, which drives engagement, conversion, loyalty, and ultimately revenue.
Posted: 20 Jun 2019 | Published: 20 Jun 2019

LogMeIn, Inc.

Leverage AI To Drive Measurable Improvements And Move Your Customer Experience To The Top
sponsored by LogMeIn, Inc.
ANALYST REPORT: Download this Forrester report to uncover the current customer engagement maturity, the challenges and benefits as a result of their maturity level, and tactics to improve overall CX.
Posted: 18 Jun 2019 | Published: 18 Jun 2019

LogMeIn, Inc.

Create the Ideal Customer Experience Without Giving Up Control
sponsored by Lucidworks
VIDEO: In this video from Lucidworks, CEO and President of Cirrus10, Peter Curran, and VP of Product Marketing at Lucidworks, Justin Sears, discus how organizations can use AI to create better customer experiences without sacrificing business control.
Posted: 17 Jun 2019 | Premiered: 10 Apr 2019

Lucidworks

Measuring Customer Experience in the Banking Industry
sponsored by New Relic
RESOURCE: In this article, learn about the 3 key dimensions that compose an effective online banking customer experience. Discover how to measure customer experiences through the use of key performance indicators (KPIs), and get the tools you need to determine the success of your customer experience strategy.
Posted: 17 Jun 2019 | Published: 31 Dec 2018

New Relic

Prepare Your Service Desk for Digital Transformation
sponsored by Freshworks
RESEARCH CONTENT: View this research report to gain a better understanding of the role the service desk plays in digital business transformation. Discover the major motivations behind digital transformation projects, and explore how service desk professionals feel about digital business transformation.
Posted: 06 Jun 2019 | Published: 31 Dec 2018

Freshworks

Three Pitfalls Financial Institutions Must Avoid in the Contact Center
sponsored by Appian
WHITE PAPER: Download this white paper to learn about the critical role of contact centers in building lasting customer relationships, and why it is important to deliver the best experiences at every touch point, especially in financial services.
Posted: 04 Jun 2019 | Published: 04 Jun 2019

Appian

The Future of the Contact Center
sponsored by Avaya
RESEARCH CONTENT: In this Gartner research report, discover what to expect from the future contact center. Learn how AI can help revolutionize your engagement and interactions, and explore the technological changes paving the way for the contact center of the future, including cloud technology, chatbots, and more.
Posted: 24 May 2019 | Published: 25 Apr 2019

Avaya

How to Solve the Top 10 Customer Master Data Challenges in SAP
sponsored by Winshuttle
EBOOK: In this e-book, explore the 10 most common master data challenges. Review practical tips on improving your data quality and workflows, and learn how a smart automation platform from Winshuttle can help your organization improve compliance, automate data postings in SAP, and more.
Posted: 22 May 2019 | Published: 20 May 2019

Winshuttle

The Customer Experience Role in Best-Run Midsize Companies: Embedding Intelligence to Drive CX
sponsored by SAP
RESEARCH CONTENT: In this research report, discover how an improved CX can help midmarket companies transform into intelligent enterprises. Explore why the best-run midmarket companies prioritize customer experiences, and explore how CX can drive your organization's digital transformation.
Posted: 20 May 2019 | Published: 20 May 2019

SAP

Empower the Digital Workplace with Enterprise Chatbots
sponsored by BMC
WHITE PAPER: In this white paper, learn how enterprise chatbots can be used to meet changing employee expectations. Discover the benefits of chatbot technology, and explore how chatbots can help your organization increase business agility and improve cost savings.
Posted: 17 May 2019 | Published: 17 May 2019

BMC

Slow Data Kills Business: Improve CX with the Right Data Management System
sponsored by InterSystems
EBOOK: In this e-book, discover how data can help enhance your customer experience and drive business value. Explore the power of modern data management platforms, and learn how to deliver successful customer experiences with data-driven insights.
Posted: 15 May 2019 | Published: 15 May 2019

InterSystems

CCW Market Study: The Future of the Contact Center
sponsored by Appian
RESEARCH CONTENT: In this market study, discover the popular investment areas shaping the development of the modern contact center. Explore the urgent investment priorities for contact centers looking to modernize their everyday processes, and review how your organization's contact center can benefit from intelligent technology.
Posted: 14 May 2019 | Published: 30 Nov 2018

Appian

Realize Your Digital Ambition: 4 Areas Energy Organizations can Power Digital Initiatives Today
sponsored by Appian
WHITE PAPER: In this e-book, learn how digital technologies can help those in the energy industry improve operations. Discover the 4 ways in which energy organizations can realize their digital ambitions, and explore how those already embracing digital technologies can drive business value and deliver tangible results.
Posted: 13 May 2019 | Published: 13 May 2019

Appian

Simple Data-Driven Strategies for Successful Account-Based Marketing
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 09 May 2019 | Published: 09 May 2019

TechTarget

The Appian Intelligent Contact Center Platform
sponsored by Appian
VIDEO: In this video, learn how an intelligent contact center platform from Appian can help your organization achieve a 60% increase in customer satisfaction and average cost savings of over 40%. Review Appian product features, and decide if an intelligent contact center is right for you.
Posted: 02 May 2019 | Premiered: 02 May 2019

Appian

Contact Center Success with Appian
sponsored by Appian
VIDEO: Contact center complexity is a major issue. In this video, learn why the world's leading enterprises are turning to intelligent contact centers, and review your software options with Appian.
Posted: 02 May 2019 | Premiered: 17 Jan 2019

Appian

Overcome the Greatest MSP Challenge: Customer Acquisition
sponsored by Unitrends
EBOOK: This e-book is designed to help you overcome the customer acquisition hurdle. Download it for guidance on not only finding new customers, but ensuring their data—as well as that of your existing customers—is secure and protected.
Posted: 01 May 2019 | Published: 14 Mar 2019

Unitrends

The Basics of Customer Case Management
sponsored by Squelch
RESOURCE: What is customer case management and how can it help your business? In this blog, learn about the basics of customer case management, review key features, top service providers, and the clear benefits for your organization.
Posted: 29 Apr 2019 | Published: 08 Feb 2019

Squelch

How to Improve Customer Service Agent Satisfaction to Enhance CX and Your Bottom Line
sponsored by Squelch
RESOURCE: In this article, learn how improving your customer service agents' satisfaction can enhance CX and drive your business' bottom line. Discover how CX and customer service satisfaction are linked, and uncover how to get the most out of your support team.
Posted: 26 Apr 2019 | Published: 23 Nov 2018

Squelch

How to Turn Your Contact Center into a Profit Generator
sponsored by Squelch
RESOURCE: In this article, glean the insight you need to turn your contact center into a profit generator. Learn how to elevate your customer service support team, and get started building a better CX strategy.
Posted: 26 Apr 2019 | Published: 22 Feb 2019

Squelch
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