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CRM Analytics

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ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
CRM Analytics Reports
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Customer service for government agencies: Responding to changing citizen expectations
sponsored by ServiceNow
EBOOK: How do you start streamlining and digitizing all these operations to serve citizens faster, in a more cohesive way? Find out in this eBook, which explores how you can organize resilient operations to resolve citizen issues faster, manage location-based work efficiently and safely, and deliver consumer-like experiences at each touch point.
Posted: 14 Jul 2020 | Published: 14 Jul 2020

ServiceNow

Connect Sales and Service Around the Customer
sponsored by Salesforce
WHITE PAPER: Download this white paper to explore common deployment methods for CRM systems, and considerations you should review prior to an investment.
Posted: 08 Jul 2020 | Published: 08 Jul 2020

Salesforce

How to Jumpstart Growth in Commerce
sponsored by Salesforce
EBOOK: How can companies keep up with changing customer demands while also tackling their daily challenges? Download this guide for 15 ways to drive your business forward and reach customers everywhere—on their terms.
Posted: 08 Jul 2020 | Published: 08 Jul 2020

Salesforce

Get up, running, and operating with Adobe's in-house solution experts
sponsored by Adobe
WHITE PAPER: Organizations are increasingly turning to solutions like Adobe's Experience Full Services to help them deliver the best possible experience for their customers. Learn about the platform and its features in this white paper.
Posted: 07 Jul 2020 | Published: 07 Jul 2020

Adobe

Budgeting, Planning and Forecasting
sponsored by OneStream Software LLC
WHITE PAPER: Access this white paper to learn the 6 steps to gain agility in strategic, financial, and operational planning with OneStream.
Posted: 01 Jul 2020 | Published: 01 Jul 2020

OneStream Software LLC

From SalesforceIQ to Freshsales: How CovalentCareers increased revenue by 100%
sponsored by Freshworks
CASE STUDY: Access this case study to learn 4 Freshsales features that eye care start up CovalentCareers is using to their advantage.
Posted: 30 Jun 2020 | Published: 30 Jun 2020

Freshworks

ServiceNow Named a Leader for the CRM Customer Engagement Center
sponsored by ServiceNow
RESOURCE: ServiceNow Customer Service Management solves customer problems by bringing front, middle, and back offices together, proactively addressing issues, and instantly handling common requests. Learn more about the solution in this report.
Posted: 29 Jun 2020 | Published: 29 Jun 2020

ServiceNow

Making the Switch: How 8 Companies Improved Customer Experience with Zendesk
sponsored by Zendesk
WHITE PAPER: Businesses live and die with their customer experience, which can be a problem as your company grows and you need to scale up your customer service infrastructure. But it’s possible to provide an excellent customer experience at scale. Check out this white paper to learn how Uber, Airbnb, and Instacart scaled their CX without losing quality.
Posted: 29 Jun 2020 | Published: 29 Jun 2020

Zendesk

Conversational support made easy with Zendesk
sponsored by Zendesk
WHITE PAPER: Read this guide to see how you can simplify the process of providing conversational customer support across multiple channels with Zendesk.
Posted: 26 Jun 2020 | Published: 26 Jun 2020

Zendesk

4 Ways AI Can Help Build an Omnichannel Customer Experience
sponsored by Verizon
WHITE PAPER: A company with a quality online, and offline, presence is one that lets its customers interact with it no matter where the customer is. Rather than relying solely on humans, companies can deploy AI to help deliver a consistent and accurate experience across channels. Check out this white paper to learn more about omnichannel customer experience.
Posted: 25 Jun 2020 | Published: 18 Mar 2019

Verizon

What Are Successful CX Leaders Doing Differently?
sponsored by Verizon
WHITE PAPER: Customer experience has become the distinguishing factor for many businesses today, with some consumers valuing their experience even over product quality. But how can you continue to provide the best customer experience possible? Check out this white paper to discover how leaders in the field are using technology to offer exceptional experiences.
Posted: 25 Jun 2020 | Published: 16 Jan 2019

Verizon

Customer 360 Platform
sponsored by Salesforce
VIDEO: It’s crucial to stay up to date on your customer’s needs so you can quickly deliver tailored customer experiences. Check out this video to learn how the Salesforce Platform can give you an integrated, holistic view of your customers’ profiles, allowing you to interact intelligently with them and address their needs on-demand.
Posted: 25 Jun 2020 | Premiered: 25 Jun 2020

Salesforce

The Path to Experience-Driven Commerce.
sponsored by Adobe
WHITE PAPER: As companies like Uber, Airbnb, Birchbox, and more have shown the world, today’s consumers value one thing above all else: experience. But how can enterprises take this fact and use it to create business value? Check out this Adobe white paper to learn how to become a business that sells an experience as valuable as the product itself.
Posted: 25 Jun 2020 | Published: 25 Jun 2020

Adobe

How PIMCO is Scaling Their Human Capital with the Power of Digital
sponsored by Fractal
WHITE PAPER: For global investment management firms like PIMCO, terms like digital transformation mean using all the data and technology at your disposal to create a better experience for your customers. Check out this interview with PIMCO’s head of digital marketing to learn how they broke down data siloes and turned unused data into insight.
Posted: 25 Jun 2020 | Published: 24 Jun 2020

Fractal

How to Create Value Through Empathy & Impactful Engagement
sponsored by ServiceNow
WHITE PAPER: Read this webinar recap for insight on how to engage and transform your customer experience process in order to provide more value on both sides of the exchange.
Posted: 25 Jun 2020 | Published: 24 Jun 2020

ServiceNow

The secret sauce helping CX leaders create loyal clients: Convenience
sponsored by ServiceNow
WHITE PAPER: Today, customer convenience is key. Read this webinar recap to get expert insight from the Aberdeen Group on how to get started on your convenience strategy and foster more customer loyalty.
Posted: 25 Jun 2020 | Published: 24 Jun 2020

ServiceNow

Unleashing Business Value with Contact Center Testing
sponsored by Empirix
WHITE PAPER: Now more than ever, contact centers need DevOps practices and a test automation strategy that can ensure end-to-end quality of experience for both agents and customers. Get expert insight on integrating DevOps practices into the contact center and embracing digital innovation for better customer service in this IDC white paper.
Posted: 23 Jun 2020 | Published: 23 Jun 2020

Empirix

The ROI of a Testing and Monitoring Solution in the Contact Center
sponsored by Empirix
WHITE PAPER: In this customer-centric age, it’s vital to have a testing and monitoring solution that can provide a complete view of how customers experience voice, video and other channels. Explore the cost savings you could experience with a monitoring solution in this white paper.
Posted: 19 Jun 2020 | Published: 19 Jun 2020

Empirix

Reimagining IVR For Retail
sponsored by Twilio
WHITE PAPER: Download this e-book to explore insights and real-world examples of Interactive Voice Response (IVR) in retail that can help you develop your strategy and improve CX.
Posted: 17 Jun 2020 | Published: 17 Jun 2020

Twilio

Business Continuity: Pivoting to New Demands While Preparing for the Future
sponsored by Adobe
WHITE PAPER: Download this white paper to explore 6 pillars identified by Adobe that can help you navigate potential changes in your digital experience strategy, and manage customer experiences amid times of uncertainty.
Posted: 12 Jun 2020 | Published: 12 Jun 2020

Adobe

Click & Collect Playbook
sponsored by Fluent Commerce
EBOOK: Download this guide to review the key points to consider as you plan for Click & Collect. It covers best practices, supported by real examples of tried and tested strategies so you can achieve the greatest return on your investment.
Posted: 11 Jun 2020 | Published: 11 Jun 2020

Fluent Commerce

How an International Retailer Turned on Ship from Store in Just 5 days
sponsored by Fluent Commerce
EBOOK: In this eBook, explore the 6 steps one international retailer took to turn off Click & Collect and start shipping online orders from their stores within 5 days.
Posted: 11 Jun 2020 | Published: 11 Jun 2020

Fluent Commerce

Effective Sales Operations: Are We There Yet?
sponsored by Freshworks
WHITE PAPER: Access this white paper to learn the results of Forrester’s findings which includes barriers to SaaS CRM adoption, key challenges when using current SaaS CRM solutions, and 3 recommendations to successfully leverage SaaS CRM to achieve more effective sales operations and greater business benefits.
Posted: 10 Jun 2020 | Published: 10 Jun 2020

Freshworks

Bras N Things & Fluent Commerce: A Perfect Fit
sponsored by Fluent Commerce
CASE STUDY: In order to achieve more omnichannel customer service, Bras N Things turned to Fluent Commerce—who helped them bridge the gap between its online and physical stores by implementing a strategy that enabled a “delivery from DC” model. Learn about Bras N Things’ experience with Fluent Commerce and the benefits they’ve achieved in this case study.
Posted: 09 Jun 2020 | Published: 09 Jun 2020

Fluent Commerce

Glue Store’s Recipe for Keeping Customers Sticky with Fluent Commerce
sponsored by Fluent Commerce
CASE STUDY: Clothing retailer, Glue Store, wanted to offer their customers more convenience, so they could choose how and when they shopped, while making distribution channels more efficient to bring down costs. To achieve this, the retailer implemented Fluent Commerce’s cloud-based platform. Learn more about their experience in this case study.
Posted: 09 Jun 2020 | Published: 09 Jun 2020

Fluent Commerce
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