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Customer Data Management Reports
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Online Privacy in a World of Third-Party Services
sponsored by Namogoo
EBOOK: As companies continue to rely on third-party services to enhance the experience of their websites, they risk increasing the vulnerability of customer data. In this e-book, discover the benefits of third-party software, how it works, and why it’s critical to take appropriate security measures when considering a vendor. Read on to learn more.
Posted: 19 Nov 2019 | Published: 19 Nov 2019

Namogoo

The 5 Keys to Success for Customer Analytics in the Retail Industry
sponsored by DMI Inc
WHITE PAPER: Open this white paper to find the 5 keys to success for customer analytics in the retail industry.
Posted: 15 Nov 2019 | Published: 15 Nov 2019

DMI Inc

Customer Analytics: The 20 Attributes that Lead to Business Success
sponsored by Adobe Inc
RESEARCH CONTENT: To deliver standout experiences in today’s digital businesses, you need to move beyond simple data collection and web analytics to true customer intelligence.Find out how Adobe Analytics can help you do that in this research report.
Posted: 30 Oct 2019 | Published: 30 Oct 2019

Adobe Inc

Best Practices: Creation and Optimization of Your Customer Reference Program
sponsored by Upland RO Innovation
EBOOK: Read this e-book for best practices and tips from your peers designed to help B2B sales, marketing and customer reference management professionals create a thriving customer reference program.
Posted: 28 Oct 2019 | Published: 28 Oct 2019

Upland RO Innovation

3 Rules for Choosing the Right Metrics to Track Your Customer Experience Success
sponsored by InMoment
WHITE PAPER: Many of today’s brands depend on data to help them better understand their customers, predict behavior, and make better business decisions. Because of this, CX has driven measurement and metrics to reach a whole new level. Read this white paper for 3 steps to help you choose the right metrics to measure your future CX success.
Posted: 25 Oct 2019 | Published: 25 Oct 2019

InMoment

The History and (Data) Science of Commerce
sponsored by Alteryx
CASE STUDY: Behind Hush’s polished app and social media feeds are dozens of data science models—providing users with personalized product recommendations, customized discounts, and interactive rewards opportunities. Read this case study to learn why Hush chose Alteryx for help delivering these top-tier, personalized customer experiences.
Posted: 24 Oct 2019 | Published: 24 Oct 2019

Alteryx

AI in Action: Reshaping Analytics
sponsored by Qlik
WEBCAST: Simply put—data is the foundation of the analytics economy in which we all exist, and recent AI advancements are shaping the way savvy businesses are handling this data. Watch this webinar to learn 4 key ways in which data-driven organizations are reimagining their data objectives—thanks to artificial intelligence.
Posted: 16 Oct 2019 | Premiered: Oct 16, 2019

Qlik

Mastering Financial Customer Data at Multinational Scale
sponsored by Tamr
WHITE PAPER: Organizations with a wealth of customer data distributed across a variety of systems need a way to unify this data. Read this white paper to find out about a new MDM reference architecture, based on Tamr, that applies machine learning algorithms to remedy these problems—and more.
Posted: 10 Oct 2019 | Published: 10 Oct 2019

Tamr

Analytics Tools: 5 Reasons Free Isn't Always the Best Option
sponsored by Adobe Inc
WHITE PAPER: Companies using paid analytics solutions are 58% more likely to report discovering actionable insights than their peers that don’t, according to London Research. Read this white paper for 5 reasons that using paid analytics tools can deliver better customer intelligence than free alternatives.
Posted: 10 Oct 2019 | Published: 10 Oct 2019

Adobe Inc

Evolution of the DMP: A Guide to Data Management Problems
sponsored by Adobe Inc
WHITE PAPER: Read this guide to learn in more detail how the DMP’s real-time activation capabilities mean that it is increasingly being seen as critical to customer experience.
Posted: 09 Oct 2019 | Published: 09 Oct 2019

Adobe Inc

Case Study: Goldberg HedgeFunds
sponsored by Nextiva
CASE STUDY: Before implementing Nextiva, Goldberg HedgeFunds was frustrated with the quality of their phone service, the lack of customer data visibility across systems, and the overall usability of their CRM. Read this case study to learn how they were able to improve all these problem areas by switching to Nextiva Business Communication Suite.
Posted: 08 Oct 2019 | Published: 08 Oct 2019

Nextiva

Europe: High-stakes CX
sponsored by Verizon
WHITE PAPER: How can your organization break through Europe's unique set of CX challenges? Inside, discover the ways brands can overcome the que set of challenges Europe provides to enjoy significant CX success in the region, and learn why Europeans are so distrusting of brands using their data.
Posted: 30 Sep 2019 | Published: 30 Sep 2019

Verizon

Top Tips to Boost Conversions with Personalized Site Search
sponsored by Coveo
WHITE PAPER: Read this white paper for best practices and technical notes that will ensure you—and your customers—get the most from your site search.
Posted: 30 Sep 2019 | Published: 30 Sep 2019

Coveo

CX in Retail: Making Personalization Work While Protecting Customer Privacy
sponsored by DMI Inc
WHITE PAPER: Inside, discover how to make personalization work for your retail organization without compromising customer privacy. Uncover the digital technologies moving retailers closer to seamless digital experience, and review 4 ways to keep your customer secure throughout the personalization process.
Posted: 26 Sep 2019 | Published: 26 Sep 2019

DMI Inc

Black Friday, Cyber Monday, and the Future of Commerce
sponsored by DMI Inc
EBOOK: In this e-book from DMI, learn about the 4 key areas your retail organization should be refining in order to make this year's Black Friday and Cyber Monday a complete success.
Posted: 18 Sep 2019 | Published: 31 Dec 2018

DMI Inc

How AppNeta Is Using Intent Data to Re-Envision Demand Gen and Successfully Fuel Pipeline
sponsored by TechTarget
EBOOK: In this e-book, discover how AppNeta surpassed their lead expectations by re-envisioning their existing demand generation strategy with TechTarget Priority Engine. Review Priority Engine product features and benefits, and decide if Priority Engine is right for your organization.
Posted: 11 Sep 2019 | Published: 11 Sep 2019

TechTarget

How to Optimize CX Through Your Contact Center
sponsored by Verizon
WHITE PAPER: There are current technology offerings that can help cure common contact center issues and improve key metrics, all while driving better customer experiences—read this white paper to find out what they are and how they can work for you.
Posted: 03 Sep 2019 | Published: 03 Sep 2019

Verizon

CMOs: How to Leverage Data to Enhance Customer Experiences
sponsored by Verizon
WHITE PAPER: In this white paper, learn how CMOs can drive cutting-edge customer experiences by leveraging their existing business data, and review how leveraging your data effectively can help attract new prospects, increase conversion rates, and reduce customer churn.
Posted: 30 Aug 2019 | Published: 30 Aug 2019

Verizon

How Cloud is Influencing Data Warehousing
sponsored by CMOLDS
WHITE PAPER: View this white paper to learn how cloud is influencing the modern day data warehouse. Discover the key functionalities of data warehousing, and learn how a cloud data warehouse can help give your organization a competitive edge.
Posted: 21 Aug 2019 | Published: 21 Aug 2019

CMOLDS

Why You Need Master Data Management —Now
sponsored by TIBCO
RESOURCE: Inside, learn how master data management (MDM) can help you refine your data for optimal data usage. Discover the essential features of a successful MDM software, and explore how MDM can help improve your organization's data quality, business insight, and more.
Posted: 21 Aug 2019 | Published: 21 Aug 2019

TIBCO

Master Data Management Landscape Q2 2019
sponsored by TIBCO
WHITE PAPER: View this white paper to explore the state of the 2019 master data management (MDM) market. Review common MDM issues across various industries, and get the tools you need to compare and contrast vendors including Dell, Oracle, TIBCO, and more.
Posted: 21 Aug 2019 | Published: 21 Aug 2019

TIBCO

How Independent Software Vendors Can Quickly Migrate Customers to the Cloud
sponsored by Cintra
WHITE PAPER: View this white paper to learn how to move your customers to state-of-the-art cloud platforms. Discover the benefits of a cloud customer migration, and review your software options with Oracle.
Posted: 19 Aug 2019 | Published: 19 Aug 2019

Cintra

Etiqa Grows and Retains Customer Relationships Using a 360-Degree View of Customer Activities
sponsored by Informatica
CASE STUDY: Read this case study to discover how an insurance company broke down organizational silos with a single MDM solution that was able to pool customer information across all departments and policy classes.
Posted: 13 Aug 2019 | Published: 13 Aug 2019

Informatica

Embedded Analytics: A New Era of Competitive Advantage for Software Makers
sponsored by TIBCO
RESOURCE: Read this white paper to learn how to stand apart from your competitors in an era of data consumerization with immersive analytics, and more.
Posted: 12 Aug 2019 | Published: 12 Aug 2019

TIBCO

AIA Singapore Automates Data Delivery, Personalizing Customer Interactions
sponsored by Informatica
CASE STUDY: Read this case study to learn how—through the combined efforts of a newly formed data governance council and Informatica—AIA Singapore was able to tackle its data management in more effective ways, embracing the tools that engage new business and retain existing customers.
Posted: 12 Aug 2019 | Published: 12 Aug 2019

Informatica
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