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ALSO CALLED: Sell Side
DEFINITION: This refers to selling and the selling of information technology.
Sales Reports
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Top 5 Business Factors for Ecommerce Enterprises
sponsored by SFG
WHITE PAPER: Inside, learn about the top 5 business factors for a successful ecommerce enterprise. Learn how to improve the state of your online retail organization with expert advice from SFG, and see what your organization could be doing to streamline your ecommerce operations.
Posted: 16 Aug 2019 | Published: 16 Aug 2019

SFG

4 Reasons Ecommerce Businesses Need an OMS
sponsored by SFG
WHITE PAPER: In this white paper, explore how ecommerce businesses can streamline their business processes with an order management system (OMS). Uncover 4 reasons your ecommerce organization should consider an OMS, and review your software options with SFG.
Posted: 16 Aug 2019 | Published: 16 Aug 2019

SFG

7 Advantages of a Flexible Order Management System
sponsored by SFG
WHITE PAPER: Inside, review how a flexible and robust OMS can keep your customers happy without sacrificing order process visibility. Uncover the essential features of a flexible OMS, and explore how a flexible OMS can help your organization improve its business prospects.
Posted: 15 Aug 2019 | Published: 15 Aug 2019

SFG

The 5 Most Important Factors of an Order Management System
sponsored by SFG
WHITE PAPER: In this white paper, explore how an order management system (OMS) can help your organization improve its entire order fulfillment process. Discover the 5 most important features of a successful OMS for ecommerce organizations, and uncover why an OMS is crucial for web-based businesses looking to succeed.
Posted: 15 Aug 2019 | Published: 15 Aug 2019

SFG

Commitment and Dedication
sponsored by TechTarget
RESOURCE: ABM is not a campaign—it's a multi-faceted strategy. Read this infographic to learn just how much more effective your marketing efforts can be by making use of an ABM strategy.
Posted: 06 Aug 2019 | Published: 06 Aug 2019

TOPICS:  Marketing | Sales
TechTarget

Why Bad Demand Gen Is Holding You Back
sponsored by TechTarget
WHITE PAPER: Download this 4-part e-guide to explore the dangers of ineffective demand gen, and find out how better data sources allow you to access and engage real demand in your market right now.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

Sales and Operations Planning: Meet Halfway
sponsored by Elementum
EGUIDE: In the early stages of your sales and operations planning (S&OP), don't make the common mistake of placing too much focus into sales and demand management. Sales teams and operations teams must meet in the middle through a joint, cooperative effort. Download this e-guide to learn more about the benefits and challenges of cooperative S&OP.
Posted: 12 Jul 2019 | Published: 31 Jan 2019

Elementum

From Cold Lead to Closed Deal: How to Use Trello to Optimize Sales Deals
sponsored by Atlassian
WHITE PAPER: In this white paper, explore how to build a process that supports your sales team with Trello. Discover the workflows your sales team can use to optimize processes and deals, and learn how Trello can help your organization move leads along the funnel, organization communications, and more.
Posted: 11 Jul 2019 | Published: 11 Jul 2019

Atlassian

Optimize Your Digital Marketing Efforts with Alibaba Cloud Solutions
sponsored by Alibaba Cloud
WHITE PAPER: View this white paper to learn how Alibaba Cloud can help your marketing team run more efficient marketing campaigns, improve customer-brand interaction, upscale their advertisements, and more.
Posted: 08 Jul 2019 | Published: 08 Jul 2019

Alibaba Cloud

Take Salesforce Customer 360 to the Next Level
sponsored by M-Files
VIDEO: In this webinar, Greg Milliken, VP of Marketing, and Mika Javanainen, VP of Product Marketing at M-Files discuss how to transform the effectiveness of your Salesforce investment with intelligent information management.
Posted: 02 Jul 2019 | Premiered: 19 Jun 2019

M-Files

E-Signature & Sales Operations: A Catalyst for Better Sales Performance
sponsored by Adobe Inc
RESEARCH CONTENT: How can e-signature technology elevate the efficiency and effectiveness of your sales operations? With this Aberdeen research report, discover the benefits of e-signature technology for sales, and get a better understanding of how e-signature technology can help your business.
Posted: 20 Jun 2019 | Published: 31 Oct 2017

Adobe Inc

Executive Guide for Marketing: 3 Models for Digital Transformation
sponsored by Bynder
WHITE PAPER: Download this guide to find out why the marketing imperatives for each of the 3 business models, outlined inside, are achievable when you position DAM as foundational tech within your ecosystem.
Posted: 18 Jun 2019 | Published: 18 Jun 2019

Bynder

What an Actual Marketing Transformation Really Looks Like
sponsored by TechTarget
CASE STUDY: Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
Posted: 17 Jun 2019 | Published: 17 Jun 2019

TechTarget

Accelerate ABM with Priority Engine
sponsored by TechTarget
VIDEO: In this brief TechTarget video, discover how to accelerate your ABM strategy with Priority Engine. Inside, explore Priority Engine product features and benefits, and learn how TechTarget Priority Engine can help your organization continuously optimize ABM advertising.
Posted: 17 Jun 2019 | Premiered: 17 Jun 2019

TechTarget

Watch, Listen, Learn: Winning in the Age of the Informed Buyer
sponsored by TechTarget
RESEARCH CONTENT: In this infographic, explore how new 3rd party sources of behavioral insight are putting marketing teams in a better position to help grow sales productivity.
Posted: 13 Jun 2019 | Published: 13 Jun 2019

TechTarget

3 Reasons Your ABM Program Could End in Disaster
sponsored by TechTarget
WHITE PAPER: How do you ensure that your account-based marketing (ABM) program doesn't go up in flames? In this 3-part guide, discover common failure points for ABM. Learn how to evaluate, evolve and apply the right processes and practices for account-based marketing success, and explore why sustained ABM success requires more than just successful tactics.
Posted: 13 Jun 2019 | Published: 13 Jun 2019

TechTarget

Selecting and Engaging Relevant Accounts for ABM ROI
sponsored by TechTarget
WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
Posted: 05 Jun 2019 | Published: 05 Jun 2019

TechTarget

Want a Better MarTech Stack? Think Like A (M)Architect
sponsored by Workato
WHITE PAPER: View this white paper to discover the fundamental features of a successful marketing technology architecture. Uncover useful steps for designing a marketing technology architecture that suits your organization's unique needs, and explore how to avoid the hidden costs of poor architecture.
Posted: 04 Jun 2019 | Published: 04 Jun 2019

Workato

How to Build, Operate and Run Your Stack to Win in Your Industry
sponsored by TechTarget
CASE STUDY: In this case study, explore how TechTarget's account-based marketing tools helped Fuze increase visibility, drive operational efficiency, and improve monthly recurring revenue by 35%.
Posted: 21 May 2019 | Published: 21 May 2019

TechTarget

Simple Data-Driven Strategies for Successful Account-Based Marketing
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 09 May 2019 | Published: 09 May 2019

TechTarget

Identifying and Overcoming Buying Group Blindness
sponsored by TechTarget
WHITE PAPER: Read this research brief to understand why SiriusDecisions recommends operating demand creation programs that incorporate messaging and offers targeting the most critical roles within these buying groups, and how to avoid missed buying signals.
Posted: 01 May 2019 | Published: 31 Dec 2018

TechTarget

Digital Automation Drives a Proactive Sales Culture
sponsored by Adobe Systems Incorporated
CASE STUDY: Download this case study to learn how the Adobe Sign, Salesforce, and Cogna integration allowed Access Intelligence to reduce administration time and transform business processes, delivering a better CX and freeing sales reps to generate leads.
Posted: 29 Apr 2019 | Published: 29 Apr 2019

Adobe Systems Incorporated

Top 4 SaaS Performance Metrics Tying Customer Success to Bottom-Line Revenue
sponsored by Squelch
RESOURCE: Customer success professionals provide an essential benefit to customers, but can also have a significant impact on the overall health of a business's bottom line, particularly for a SaaS business. Download this resource to learn more about the top 4 SaaS performance metrics that tie customer success to bottom-line revenue.
Posted: 29 Apr 2019 | Published: 26 Oct 2018

Squelch

Using Intent Data to Improve Event Marketing
sponsored by TechTarget
WHITE PAPER: To get event marketing right, many companies are leveraging intent data to help identify and attract more qualified prospects to their events. Download this white paper to learn how marketers can sue intent data to promote events and webinars to maximize their return.
Posted: 24 Apr 2019 | Published: 24 Apr 2019

TechTarget
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