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ALSO CALLED: Sell Side
DEFINITION: This refers to selling and the selling of information technology.
Sales Reports
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The surprising links between sales happiness, performance and technology
sponsored by Freshworks
WHITE PAPER: A recent study underwritten by Freshworks and Harvard Business Review Analytic Services found that the sales executives who rate their workforces as “Very Happy” also report the highest annual sales growth over the last 2 years. Explore more results from their research and happiness’ true effect on sales team performance in this white paper.
Posted: 14 Sep 2020 | Published: 14 Sep 2020

Freshworks

Secret Ingredient for Revenue Growth
sponsored by TechTarget
WEBCAST: Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
Posted: 11 Sep 2020 | Premiered: Sep 11, 2020

TechTarget

Salesforce Application Governance
sponsored by AllCloud
WHITE PAPER: Download this white paper to explore a 4-step formal governance strategy that can help you get the most out of your Salesforce investment.
Posted: 10 Sep 2020 | Published: 10 Sep 2020

AllCloud

Best Practices to Achieve High User Adoption During Your Salesforce Implementation
sponsored by AllCloud
RESOURCE: When it comes to Salesforce deployments, it’s important to focus on user adoption from day one, as doing so makes for a smoother overall implementation and helps increase the speed to ROI. Download this blog post to explore 4 best practices for achieving high Salesforce user adoption.
Posted: 08 Sep 2020 | Published: 08 Sep 2020

AllCloud

Preparing for a Successful Marketing Cloud Journey
sponsored by AllCloud
RESOURCE: When it comes to Salesforce Marketing Cloud, and building your customer journeys, creating real time engagement with customers is exciting and has huge benefits. Explore some of the top considerations for crafting a successful marketing cloud journey with Salesforce in this blog post.
Posted: 08 Sep 2020 | Published: 08 Sep 2020

AllCloud

7 Must-Have Salesforce CPQ Product Features to Help Increase Efficiency & Revenue
sponsored by AllCloud
RESOURCE: Explore 7 of the must-have product features that Salesforce CPQ offers to help increase efficiency and revenue in this blog post.
Posted: 04 Sep 2020 | Published: 04 Sep 2020

AllCloud

3 Common Salesforce Design Mistakes & How to Avoid Them
sponsored by AllCloud
RESOURCE: Growing and evolving your organization’s Salesforce environment can unlock enormous opportunities but getting there often proves challenging. There are plenty of reasons why implementations might fail; this article highlights 3 mistakes that specific to the application build and customization. Read on to learn more.
Posted: 04 Sep 2020 | Published: 04 Sep 2020

AllCloud

The Sales Leader's Handbook to CPQ Success
sponsored by AllCloud
EBOOK: Explore the positive impacts an automated CPQ system could deliver, and the steps for getting started in this eBook.
Posted: 03 Sep 2020 | Published: 03 Sep 2020

AllCloud

Intent Data: It’s Becoming a Key Ingredient for Revenue Growth
sponsored by TechTarget
ANALYST REPORT: A new study from Demand Gen Report has uncovered that intent is now a key pipeline accelerator and use cases for intent data are rapidly expanding within sales and marketing organizations. Download this exclusive report sponsored by TechTarget to discover 10 emerging use cases to put to use in your company.
Posted: 31 Aug 2020 | Published: 31 Aug 2020

TechTarget

Use Intent Data to Adapt Account Strategies in a Shifting Market
sponsored by TechTarget
WHITE PAPER: Open this white paper to learn how to embrace real purchase intent and make agile changes to account lists and resources to reach your target market faster and easier.
Posted: 05 Aug 2020 | Published: 05 Aug 2020

TOPICS:  Sales
TechTarget

How Intent Data Impacts Tech Buying and Selling in Today’s Market
sponsored by TechTarget
WEBCAST: In this webinar you will get a clear read on today’s markets. Learn what your marketing and sales teams should be doing to optimize demand capture in the current environment.
Posted: 20 Jul 2020 | Premiered: Jul 20, 2020

TechTarget

Expert Panel Webinar: Today’s Market Realities Require New Demand Gen Strategies
sponsored by TechTarget
WEBCAST: This interactive panel webinar addresses three major pivot points for optimizing your demand capture capabilities moving forward – actions you should be considering to protect revenue in the short term and achieve breakthrough success in the future. Watch it here to learn more.
Posted: 07 Jul 2020 | Premiered: Jul 7, 2020

TechTarget

How to Use Purchase Intent to Refocus ABM Priorities
sponsored by TechTarget
EBOOK: This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 25 Jun 2020 | Published: 25 Jun 2020

TechTarget

The Science of Cross-Sell and Upsell
sponsored by TechTarget
RESEARCH CONTENT: Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
Posted: 09 Jun 2020 | Published: 09 Jun 2020

TechTarget

50 Pro Sales Tips For 2020
sponsored by Salesforce
EBOOK: Open this ebook to learn the 50 pro sales tips Salesforce has learned for this year, and use them to encourage a continued transformation to the way you sell.
Posted: 19 May 2020 | Published: 19 May 2020

TOPICS:  Sales
Salesforce

Sales Loves Priority Engine: Millions of Pipe in 10 Minutes
sponsored by TechTarget
WEBCAST: Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
Posted: 15 May 2020 | Premiered: May 15, 2020

TechTarget

SDR Pro Tip: Real Purchase Intent Data from TechTarget Delivers Better ROI
sponsored by TechTarget
WEBCAST: Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.
Posted: 08 Apr 2020 | Premiered: Apr 8, 2020

TechTarget

Birkenstock boosts B2B customer service levels with mobile order processing app
sponsored by Neptune Software
VIDEO: For Birkenstock, improving online and offline services was crucial for maintaining their relationship with B2B customers. The solution was to develop a mobile order processing application that was market-ready and fully SAP-connected. In this video, learn how Birkenstock used Neptune Software’s DX Platform to improve their B2B sales support tools.
Posted: 06 Apr 2020 | Premiered: 06 Apr 2020

Neptune Software

Empower Sales with End-to-End Digital Workflows to Increase Win Rates & Retention
sponsored by Adobe
WHITE PAPER: Digital transformation leaders are increasingly adopting more modern technologies to revolutionize the entire sales process. Access this white paper to discover 3 recommendations that can help you maximize your digital transformation investment and get a better picture of what is coming next in this new age of sales.
Posted: 03 Mar 2020 | Published: 03 Mar 2020

Adobe

Salesforce and Vonage: The Perfect Combination for Service
sponsored by Vonage
WHITE PAPER: Download this white paper to learn how Vonage Contact Center for Salesforce can help you integrate your communications platform and the data it captures with your customer data in Salesforce to provide exceptional customer service.
Posted: 02 Mar 2020 | Published: 02 Mar 2020

Vonage

GET SALES LEADS WORTH FIGHTING OVER —WITHOUT THE FIGHT
sponsored by Salesforce
RESOURCE: If you're in business-to-business (B2B) sales, you likely have one overarching goal: Acquire new customers. Leads are your starting point, your currency, your ticket to success.
Posted: 27 Feb 2020 | Published: 27 Feb 2020

Salesforce

Top 3 'Gotchas' in a Salesforce Contract
sponsored by ClearEdge
WHITE PAPER: Be sure to look closely at the terms in a Salesforce contract. Available exclusively to TechTarget members, this premium download from ClearEdge analyzes the following top 3 Salesforce contract terms to understand and how to fix them: renewal caps, swap rights and restricted use licenses.
Posted: 07 Feb 2020 | Published: 07 Feb 2020

ClearEdge

Negotiating with Salesforce
sponsored by ClearEdge
WHITE PAPER: Don't negotiate your next Salesforce deal without the correct plan. This download, exclusive to TechTarget members, will provide an overview of the ClearEdge Leverage Management Maturity Model, and drill down into the 4 areas specific to deal execution and how to apply them within your Salesforce negotiation.
Posted: 07 Feb 2020 | Published: 07 Feb 2020

ClearEdge

Right Sizing Your Spend with Salesforce
sponsored by ClearEdge
WHITE PAPER: Sizing your Salesforce deal incorrectly can cost you in the long run. Download now to learn best practices in planning for license additions and reductions with Salesforce. Key components addressed include: lost leverage from under-purchase, why customers over-purchase, how to forecast accurately, and pros and cons of 4 deal structures.
Posted: 07 Feb 2020 | Published: 07 Feb 2020

ClearEdge

Salesforce Street Pricing and Sales Tactics
sponsored by ClearEdge
WHITE PAPER: Download now and get tactical advice to increasing your chances of getting the best discounts. Explore price statistics, average discount ranges for common product families, 3 Salesforce tactics and insights on why you should care about them, and a list of sales rep motivations to take advantage of.
Posted: 07 Feb 2020 | Published: 07 Feb 2020

ClearEdge
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