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ALSO CALLED: Sell Side
DEFINITION: This refers to selling and the selling of information technology.
Sales Reports
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THE DEFINITIVE GUIDE TO SALES
sponsored by Liongard
EBOOK: In this eBook, sales experts in the managed services industry share their best advice about how MSPs can crank up the revenue growth engine, create a well-designed, intentional sales process, motivate and encourage the team to close more business, and more. Open now to get started.
Posted: 19 May 2021 | Published: 19 May 2021

TOPICS:  Sales
Liongard

MicroScope – May 2021: Exploring digital metamorphosis
sponsored by MicroScope
EZINE: Digital transformation is the buzz phrase, but is it more a question of evolution? In this issue, experts weigh in on digitisation and its effect on the world of work. Also read about local broadband providers aiming to improve internet connection and productivity, and find out how to tackle sales in a post-pandemic landscape
Posted: 06 May 2021 | Published: 07 May 2021

MicroScope

Eight Digital Best Practices For Sales Professionals
sponsored by DocuSign, Inc.
WHITE PAPER: Download this paper to explore 8 best practices that can help you digitize your sales teams and support the modern technologies they need for success.
Posted: 16 Apr 2021 | Published: 16 Apr 2021

TOPICS:  Sales
DocuSign, Inc.

Msp Marketing And Sales Best Practices
sponsored by Liongard
WHITE PAPER: The sales and marketing operations of MSPs can be extraordinarily complex, even by the standards of an industry already known for its complexity. Dive inside this article to uncover sales process best practices for MSPs, designed to augment and increase the scalability of crucial marketing and sales processes.
Posted: 29 Jan 2021 | Published: 29 Jan 2021

Liongard

Evolving Persona Thinking to Win More Business
sponsored by TechTarget
EBOOK: In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
Posted: 30 Dec 2020 | Published: 30 Dec 2020

TechTarget

Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WEBCAST: In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
Posted: 30 Nov 2020 | Premiered: Nov 30, 2020

TechTarget

Secret Ingredient For Revenue Growth
sponsored by TechTarget
WEBCAST: Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
Posted: 11 Sep 2020 | Premiered: Sep 11, 2020

TechTarget

Intent Data: It’s Becoming a Key Ingredient for Revenue Growth
sponsored by TechTarget
ANALYST REPORT: A new study from Demand Gen Report has uncovered that intent is now a key pipeline accelerator and use cases for intent data are rapidly expanding within sales and marketing organizations. Download this exclusive report sponsored by TechTarget to discover 10 emerging use cases to put to use in your company.
Posted: 31 Aug 2020 | Published: 31 Aug 2020

TechTarget

Use Intent Data to Adapt Account Strategies in a Shifting Market
sponsored by TechTarget
WHITE PAPER: Open this white paper to learn how to embrace real purchase intent and make agile changes to account lists and resources to reach your target market faster and easier.
Posted: 05 Aug 2020 | Published: 05 Aug 2020

TOPICS:  Sales
TechTarget

How Intent Data Impacts Tech Buying and Selling in Today’s Market
sponsored by TechTarget
WEBCAST: In this webinar you will get a clear read on today’s markets. Learn what your marketing and sales teams should be doing to optimize demand capture in the current environment.
Posted: 20 Jul 2020 | Premiered: Jul 20, 2020

TechTarget

Expert Panel Webinar: Today’s Market Realities Require New Demand Gen Strategies
sponsored by TechTarget
WEBCAST: This interactive panel webinar addresses three major pivot points for optimizing your demand capture capabilities moving forward – actions you should be considering to protect revenue in the short term and achieve breakthrough success in the future. Watch it here to learn more.
Posted: 07 Jul 2020 | Premiered: Jul 7, 2020

TechTarget

How to Use Purchase Intent to Refocus ABM Priorities
sponsored by TechTarget
EBOOK: This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 25 Jun 2020 | Published: 25 Jun 2020

TechTarget

The Science of Cross-Sell and Upsell
sponsored by TechTarget
RESEARCH CONTENT: Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
Posted: 09 Jun 2020 | Published: 09 Jun 2020

TechTarget

Sales Loves Priority Engine: Millions of Pipe in 10 Minutes
sponsored by TechTarget
WEBCAST: Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
Posted: 15 May 2020 | Premiered: May 15, 2020

TechTarget

SDR Pro Tip: Real Purchase Intent Data from TechTarget Delivers Better ROI
sponsored by TechTarget
WEBCAST: Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.
Posted: 08 Apr 2020 | Premiered: Apr 8, 2020

TechTarget

Get More From Your Leads
sponsored by Salesforce
RESOURCE: If you're in business-to-business (B2B) sales, you likely have one overarching goal: Acquire new customers. Leads are your starting point, your currency, your ticket to success.
Posted: 27 Feb 2020 | Published: 27 Feb 2020

Salesforce

Driving Real Value with Intent-Driven Digital Advertising
sponsored by TechTarget
EBOOK: Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
Posted: 24 Oct 2019 | Published: 24 Oct 2019

TechTarget

7 Essential Metrics for Account-Based Marketing
sponsored by TechTarget
WHITE PAPER: Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.
Posted: 24 Oct 2019 | Published: 24 Oct 2019

TechTarget

Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
Posted: 27 Sep 2019 | Published: 27 Sep 2019

TechTarget

How Ready Are You for Account-Based Marketing?
sponsored by TechTarget
WHITE PAPER: How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
Posted: 24 Sep 2019 | Published: 24 Sep 2019

TechTarget

Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WEBCAST: Increasingly more often, high-performance businesses are depending on intent data to fuel their pipelines. Watch this webinar to find out more about real purchase intent data, where it comes from, and how your business can make use of it.
Posted: 03 Sep 2019 | Premiered: Sep 3, 2019

TechTarget

Power Your Pipeline with Purchase Intent
sponsored by TechTarget
EBOOK: With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
Posted: 22 Aug 2019 | Published: 22 Aug 2019

TechTarget

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

What an Actual Marketing Transformation Really Looks Like
sponsored by TechTarget
CASE STUDY: Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
Posted: 17 Jun 2019 | Published: 17 Jun 2019

TechTarget

Selecting and Engaging Relevant Accounts for ABM ROI
sponsored by TechTarget
WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
Posted: 05 Jun 2019 | Published: 05 Jun 2019

TechTarget
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