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DEFINITION: Six degrees of separation is the theory that anyone on the planet can be connected to any other person on the planet through a chain of acquaintances that has no more than five intermediaries. The theory was first proposed in 1929 by the Hungarian writer Frigyes Karinthy in a short story called "Chains."In the 1950's, Ithiel de Sola Pool (MIT) and Manfred Kochen (IBM) set out to prove the theory mathematically.  … 
Definition continues below.
Social Networking White Papers (View All Report Types)
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Facebook Messenger: Engage Your Customers Where They Are
sponsored by 24/7 Customer
WHITE PAPER: Integrating social engagement into your workflows can facilitate compelling consumer sales and support experiences for your shoppers. In this white paper, discover the top 3 benefits gained from engaging your customers via Facebook Messenger.
Posted: 28 Jan 2016 | Published: 28 Jan 2016


The Socially Enabled Enterprise: Study Results
sponsored by Oracle Corporation
WHITE PAPER: Uncover key characteristics of socially enabled enterprises in this research report by downloading it now. Read on to discover how you can transform your business to reap the benefits of social engagement.
Posted: 22 Jan 2016 | Published: 31 Dec 2014

Oracle Corporation

Socially Enabling Businesses Across the Globe
sponsored by Oracle Corporation
WHITE PAPER: Today, social is the new business norm. But unlike in the past, numerous siloed social solutions won't cut it anymore. In this resource, learn how you can properly integrate social into your business to improve customer experience management strategies, and collaboration across departments.
Posted: 22 Jan 2016 | Published: 31 Dec 2014

Oracle Corporation

Delivering on the Promise of the Social Business
sponsored by Oracle Corporation
WHITE PAPER: This paper aims to illustrate the value of social business transformation, how to understand social business maturity, as well as how leaders can plan and prioritize for continued success, scale, and maturation. Read on to learn more.
Posted: 22 Jan 2016 | Published: 22 Jan 2016

Oracle Corporation

5 Ways Wholesale Distributors Can Succeed with the Millennial Generation
sponsored by Infor
WHITE PAPER: This resource features a checklist of five tactics that can help you prepare your business to succeed with the next generation of customers, partners and employees. Access now and you'll also unlock the details and benefits of each tactic.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Infor

The Social Media Guide: Practical Tips to Drive Sales
sponsored by Microsoft
WHITE PAPER: This white paper is the salesperson's complete guide to social media selling strategies that make a meaningful impact on customers. Discover what it means to be a social seller, best practices to make the sale, and more.
Posted: 19 Jan 2016 | Published: 19 Jan 2016

Microsoft

Developing and Deploying Real-Time Apps in the Cloud
sponsored by SAP
WHITE PAPER: To support real-time business, companies are turning to technologies that allow them to develop and deploy real-time applications. Access this digital flipbook and discover ways to analyze volumes of data for insights that help you better serve your social, mobile and analytical audience.
Posted: 13 Jan 2016 | Published: 01 Oct 2014

SAP

Hacking the Human Operating System
sponsored by Intel
WHITE PAPER: In this white paper, you'll learn what warning signs to look out for to minimize the risk of a social engineering attack. Protect your enterprise from advanced hacking techniques with insight on how these hacks occur.
Posted: 06 Jan 2016 | Published: 31 Dec 2015

Intel

Sell Effectively with Smart CRM
sponsored by Microsoft
WHITE PAPER: This white paper discusses the criteria necessary for effective sales technology and explains how one organization found its sales software solution. Read on to learn how you can select the tools that will lead to sales success.
Posted: 29 Dec 2015 | Published: 29 Dec 2015

Microsoft

Cybersecurity Predictions for 2016: Targeting the Human Factor
sponsored by Proofpoint, Inc.
WHITE PAPER: This article provides deep insights into how advanced cybercriminals will improve their social engineering tactics in the future. Take a look to prepare for the evolving threats of 2016.
Posted: 29 Dec 2015 | Published: 29 Dec 2015

Proofpoint, Inc.

The State of Customer Experience in Retail
sponsored by Infor
WHITE PAPER: 70% of brands fail to take advantage of exciting new opportunities to build and maintain a profitable audience. Don't be one of them - access this guide to uncover five best practices for creating personalized customer experiences in retail.
Posted: 28 Dec 2015 | Published: 28 Dec 2015

Infor

Your Social Intelligence Guide for Customer Service
sponsored by Microsoft
WHITE PAPER: In this social listening guide for customer service, you'll find insights from some of today's foremost thought leaders on exceptional customer experience management in the digital age. Learn how to effectively engage customers on various social channels.
Posted: 28 Dec 2015 | Published: 28 Dec 2015

Microsoft

Turn Social Sentiment into Opportunity with CRM and Analytics
sponsored by Microsoft
WHITE PAPER: In this guide, you'll uncover tips on how to reach customers at the point of influence with social marketing. Learn why social engagement plays a critical role in bridging the gap between your digital campaigns and the conversations they spark.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Microsoft

A Guide for Driving Sales Leads: Social is for Closers
sponsored by Microsoft
WHITE PAPER: In 2012, social salespeople were 23% more successful at exceeding their quotas. Access this guide and learn how to emulate the best social salespeople by uncovering tips on boosting relationships, driving sales leads, and more.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Microsoft

Infographic: Improving Customer Experiences in the Omnichannel Age
sponsored by Avaya
WHITE PAPER: This infographic denotes clear steps toward unifying all of your touchpoints to deliver exceptional customer service. Learn how to give your audience a consistent journey regardless of where or how they interact with you.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Avaya

Becoming a Digital Business
sponsored by Microsoft
WHITE PAPER: This guide explores seven areas in which modern technology is being used to revamp the enterprise. Discover new ideas for your journey towards digitization.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

Your Business Won't Make it to 2020 - Unless you Take These 3 Steps
sponsored by Avaya
WHITE PAPER: In this executive brief, you'll find survey results that point to significant improvement in companies who have implemented a customer experience management (CEM) strategy. Access now to learn how to define and execute your own strategy.
Posted: 14 Dec 2015 | Published: 31 Dec 2014

Avaya

The Shift to Customer Centricity in the Contact Center
sponsored by Avaya
WHITE PAPER: In this infographic, you'll find statistics from one contact center research report that reveal new customer expectations. Learn how to address consumer needs by driving change in the contact center.
Posted: 11 Dec 2015 | Published: 11 Dec 2015

Avaya

Digital Transformation: Accelerate the pace of change to the "Digital Enterprise"
sponsored by Avaya
WHITE PAPER: By 2027, it is predicted that 75% of non-digital enterprises will be shifted out or die entirely. Read on for a strategy to accelerate the pace of change by leveraging several technologies.
Posted: 10 Dec 2015 | Published: 30 Jan 2015

Avaya

Daifuku Revitalizes Global Communications with Their Social Business Environment
sponsored by IBM
WHITE PAPER: In this case study, you'll learn how one industrial-materials handling organization implemented a social business environment to help streamline its business processes. Plus, discover why IT planning managers are saying that social functions and a direct link between communications make it possible to speed up business workflows.
Posted: 08 Dec 2015 | Published: 31 Mar 2014

IBM

Selling with Social: New Research to Improve Online Sales
sponsored by Bazaarvoice
WHITE PAPER: In this white paper you will examine who is generating and using consumer-generated content, where they are using it, and how it is impacting offline buying behavior. Read on to explore the findings of this study and recommendations on how to apply these insights to your own marketing endeavors.
Posted: 03 Dec 2015 | Published: 03 Dec 2015

Bazaarvoice

Selling with Social: How Social Curation Drives Engagement and Sales
sponsored by Bazaarvoice
WHITE PAPER: Access this white paper now to learn how your business can use rich social content and customer feedback to drive engagement trust and conversion.
Posted: 24 Nov 2015 | Published: 24 Nov 2015

Bazaarvoice

How customer's social conversations drive acquisition, retention, and innovation
sponsored by Bazaarvoice
WHITE PAPER: Using the banking industry as a use case, access this white paper about social media to discover how you can seize the opportunity to redefine your brand and earn new customers by tapping into conversations, status updates, and more.
Posted: 24 Nov 2015 | Published: 24 Nov 2015

Bazaarvoice

How Cybercriminals Exploit the Human Factor
sponsored by Proofpoint, Inc.
WHITE PAPER: This report explores data on end-user behavior and how it contributes to security incidents. Take a look to learn why your users click on malicious links and how you can put a stop to their dangerous behavior.
Posted: 21 Oct 2015 | Published: 21 Oct 2015

Proofpoint, Inc.

Gain New Insights and Enhance Consumer Engagements
sponsored by IBM
WHITE PAPER: Access this white paper and discover ways to capitalize on consumer data to drive desired business outcomes and increase marketing ROI.
Posted: 20 Oct 2015 | Published: 29 May 2015

IBM
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SOCIAL NETWORKING DEFINITION (continued): …  Although they were able to phrase the question (given a set N of people, what is the probability that each member of N is connected to another member via k_1, k_2, k_3...k_n links?), after twenty years they were still unable to solve the problem to their own satisfaction. In 1967, American sociologist Stanley Milgram devised a new way to test the theory, which he called "the small-world problem." He randomly selected people in the mid-West to send packages to a stranger located in Massachusetts. The senders knew the recipient's name, occupation, and general location. They were instructed to send … 
Social Networking definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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