Social Login 101

Social Login 101

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Getting a consistent, 360-degree view of your customers is necessary to succeed in today's multichannel, data-driven world, but it isn't easy. While many companies rely on non-permission based and inaccurate 3rd party data collection tools, that won't lead to meaningful user experiences -- so what will?

View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices to get the most out of social login, and benefits for consumers and businesses, including:

  • Faster, more streamlined registration
  • Check-in rewards
  • Richer consumer data
  • Increased conversion rates
  • And more
Vendor:
Gigya
Posted:
27 Jun 2014
Published:
27 Jun 2014
Format:
PDF
Length:
52 Page(s)
Type:
White Paper
Language:
English
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