Customer Data Management

WEBCAST: This webcast discusses how SAP Business Objects Data Quality Management and SAP CRM can help you enforce data quality and governance, address verification and identifies duplicates to achieve fast time-to-value and cost-effective customer data management.

Posted: 24 May 2012 | Premiered: 24 May 2012

EBOOK: In this e-book, SearchDataManagement.com editor, Mark Brunelli, discusses the ins-and-outs of developing a solid MDM plan for ensuring accurate and consistent data across all your company's systems. Read on to learn best practices, tips and advice from experts on how to structure and manage a MDM program

Posted: 18 May 2012 | Published: 18 May 2012

WHITE PAPER: In a recent IDG survey, nearly two-thirds of CIOs & other senior executives surveyed listed improving customer satisfaction among the top three factors driving the need for custom application development.

Posted: 17 May 2012 | Published: 17 May 2012

VIDEO: This brief but informative video demonstrates how Melissa Data's Contact Zone software can help you cleanse and validate data for better data quality and output.

Posted: 24 Apr 2012 | Premiered: 24 Apr 2012

CASE STUDY: The Cincinnati Zoo is a shining example of how analytics and business intelligence (BI) can be used to derive valuable insight on your customers and turn it into smarter and better decisions. This case study shows how the zoo capitalized on a BI and analytics platform to increase revenue across all facets of its operation.

Posted: 19 Apr 2012 | Published: 19 Apr 2012

WHITE PAPER: Analytics offer insight and can help you make better, smarter decisions - both of which can enable positive customer experiences. In today's wide-open business environment, customers have plenty to choose from. This paper explains why using analytics to your advantage is key to fostering successful customer relationships.

Posted: 19 Apr 2012 | Published: 19 Apr 2012

WHITE PAPER: This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.

Posted: 18 Apr 2012 | Published: 18 Apr 2012

WEBCAST: This webcast looks at the integration of interactive maps to enable location analytics as part of the BI suite.

Posted: 13 Apr 2012 | Premiered: 13 Apr 2012

WHITE PAPER: Read this paper to learn how to leverage location analytics to solve your sales, customer relationship management (CRM), and marketing challenges. Combining business intelligence (BI) data with cartographic tools can reveal hidden information and make sense out of the chaos of your data.

Posted: 23 Mar 2012 | Published: 23 Mar 2012

CASE STUDY: This case study provides insight into a business products company that needed to find a way to integrate their e-commerce strategy with their existing enterprise resource planning (ERP) system. Learn how they were able to seamlessly manage their order statuses, histories, customer items, and more alongside their ERP software.

Posted: 20 Mar 2012 | Published: 20 Mar 2012

EZINE: In this third edition of the Customer Experience Exchange e-zine, Chris Maxcer delves into world of incorporating team-building activities into contact center agents' schedules, Vangie Beal discusses Dell's six-year investment in social media and Anna Fiorentino writes about why customer loyalty has dipped nearly 10%.

Posted: 20 Mar 2012 | Published: 20 Mar 2012

BOOK: This comprehensive guide covers topics from data governance and reference data to big data and cloud-enablement, uncovers MDM myths, and looks at new trends in MDM methodology.

Posted: 19 Mar 2012 | Published: 19 Mar 2012

WHITE PAPER: In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.

Posted: 02 Mar 2012 | Published: 02 Mar 2012

WHITE PAPER: With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: In seven simple steps, eBusiness, customer experience and contact center professionals can right channel online customer service inquiries, boosting sales and customer satisfaction while reducing customer service costs by delivering the right information and service to the right customer at the right time.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: Most customer service organizations have recently seen operational budgets cut by nearly 20%. In addition, the goal of maintaining quality customer service has become more difficult to achieve. Organizations must now deliver the same levels of service with fewer resources. Can it be done? Read on, and find out how.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: This brief paper details the need for social network analysis (SNA), new methods for conducting it and why Sybase IQ is well-positioned to aid in the analytical queries needed to perform such analysis.

Posted: 14 Feb 2012 | Published: 14 Feb 2012

WHITE PAPER: In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges.

Posted: 20 Jan 2012 | Published: 20 Jan 2012

EBOOK: Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM).

Posted: 17 Jan 2012 | Published: 17 Jan 2012

VIDEOCAST: With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.

Posted: 17 Jan 2012 | Premiered: 17 Jan 2012

WHITE PAPER: Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data.

Posted: 16 Jan 2012 | Published: 16 Jan 2012

WHITE PAPER: Read this informative paper to discover how you can tap into your consumer's social media behaviours for useful data.

Posted: 05 Jan 2012 | Published: 05 Jan 2012

WHITE PAPER: Read this paper now to learn how you can implement social data practices into your current customer analytics program.

Posted: 05 Jan 2012 | Published: 05 Jan 2012