Brand Loyalty

VIDEO: In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand.

Posted: 01 Apr 2013 | Premiered: 01 Apr 2013

VIDEO: In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand.

Posted: 21 Jan 2013 | Premiered: 04 Nov 2012

WEBCAST: Watch this webcast to learn how Chico's FAS chose one web commerce application platform to improve its customer experience management (CEM), serve the multi-channel social and mobile shopper, and create real, personalized engagement.

Posted: 17 Dec 2012 | Premiered: Dec 17, 2012

WEBCAST: In this webcast, Brian J. Curran, VP of Customer Experience Strategy for Oracle, explains the business value of effective customer experience management and offers strategies and methodologies for getting started.

Posted: 13 Dec 2012 | Premiered: Dec 13, 2012

WEBCAST: Watch this webcast to learn how Global Airways made business travel a positive experience for one passenger through customer experience management (CEM) technologies.

Posted: 13 Dec 2012 | Premiered: Dec 13, 2012

WEBCAST: A great customer experience can make all the difference for businesses looking to stay competitive and draw and retain consumers. Watch this webcast for a customer case about choosing a credit card with the Ashcroft Financial Group.

Posted: 13 Dec 2012 | Premiered: Dec 13, 2012

WEBCAST: Creating an individualized, consistent customer experieicne is paramount for today's businesses. In this webcast, learn how Winston Furnishings used customer experience management (CEM) technology to customize their customers' experience when shopping for furniture on the web.

Posted: 13 Dec 2012 | Premiered: Dec 13, 2012

CASE STUDY: Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.

Posted: 07 Feb 2012 | Published: 30 Jul 2011

WHITE PAPER: Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.

Posted: 06 Jul 2012 | Published: 06 Jul 2012

WHITE PAPER: The online world is one vast opportunity for growing your business.  As the Internet continues to grow, with nearly two billion people and billions of devices already connected, most companies now rightly focus much of their marketing energy on getting the most return from all Internet channels. 

Posted: 01 Dec 2011 | Published: 01 Dec 2011

BROCHURE: Infor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.

Posted: 28 Jul 2009 | Published: 01 Jul 2009

WHITE PAPER: This paper presents an overview and introduction to reverse logistics and how to manage reverse logistics in the CPG industry in an efficient manner.

Posted: 27 Jul 2009 | Published: 06 Apr 2009

WHITE PAPER: This Solution Paper provides an overview of the rapidly growing mobile messaging and alerts market, and introduces a solution that addresses that market: VeriSign Mobile Messaging, an offering of VeriSign Mobile Enterprise Services (VMES).

Posted: 05 Jun 2009 | Published: 02 Dec 2008

PODCAST: In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run.

Posted: 14 Apr 2009 | Premiered: Apr 14, 2009

WEBCAST: This Webcast and complimentary Podcast explores today's consumer trends and new customer strategies that will help companies not only survive the current economy but emerge as a leader in the long run.

Posted: 13 Mar 2009 | Premiered: Mar 31, 2009, 12:00 EDT (16:00 GMT)

WHITE PAPER: Read this paper to get tips about how to best implement a successful social email marketing campaign.

Posted: 26 Nov 2008 | Published: 26 Nov 2008

WHITE PAPER: This white paper reviews a security approach that's integrated with your business strategy. Without this, you're risking a lot more than downtime or the simple loss of information assets or capital-you may be betting your organization...

Posted: 26 Jul 2007 | Published: 01 Dec 2006