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Customer Data Management Software Reports
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NetSuite for Software and Internet Companies
sponsored by Oracle and NetSuite
WHITE PAPER: Examine the cloud-based NetSuite business software platform. From financials to customer interactions, find out how you can simplify business management and enable continuous customer lifecycle engagement, intuitive dashboards and BI metrics, and more.
Posted: 27 Sep 2017 | Published: 27 Sep 2017

Oracle and NetSuite

Skechers Leverages DBaaS to Deliver Seamless Omnichannel Customer Experiences
sponsored by IBM
CASE STUDY: Find out how Skechers used database-as-a-service (DBaaS) technology to help deliver seamless omnichannel customer experiences across web, in-store, and mobile mediums as well as accelerate data queries, analytics, and customer insights.
Posted: 27 Sep 2017 | Published: 27 Sep 2017

IBM

A 5 Minute Guide to Cognitive Search for Customer Support
sponsored by Attivio, Inc.
WHITE PAPER: Explore the basics of a cognitive search platform – from natural language processing to robust security and big data analytics – and find out how cognitive search apps can help contact centers revitalize customer interactions and self-service.
Posted: 19 Sep 2017 | Published: 19 Sep 2017

Attivio, Inc.

The 2017 SAP Hybris Consumer Insights Report: Thailand
sponsored by SAP Hybris
RESOURCE: Learn about the latest trends in customers' behavior in Thailand, from their expectations to the channels they seek out most, and uncover 5 ways to win customers' hearts.
Posted: 29 Aug 2017 | Published: 29 Aug 2017

SAP Hybris

The 2017 SAP Hybris Consumer Insights Report: Singapore
sponsored by SAP Hybris
RESOURCE: Learn about the latest trends in customers' behavior in Singapore, from their expectations to the channels they seek out most, and uncover 5 ways to win customers' hearts.
Posted: 29 Aug 2017 | Published: 29 Aug 2017

SAP Hybris

2017 Consumer Insights Survey, Thailand
sponsored by SAP Hybris
RESEARCH CONTENT: Learn about the latest trends in customers' behavior in Thailand, from their expectations to the channels they seek out most, and uncover 5 ways to win customers' hearts.
Posted: 28 Aug 2017 | Published: 28 Aug 2017

SAP Hybris

2017 Consumer Insights Survey, Singapore
sponsored by SAP Hybris
RESEARCH CONTENT: Learn about the latest trends in customers' behavior in Singapore, from their expectations to the channels they seek out most, and uncover 5 ways to win customers' hearts.
Posted: 28 Aug 2017 | Published: 28 Aug 2017

SAP Hybris

Optimize Your Workforce for the Omnichannel Revolution
sponsored by Genesys
EBOOK: Learn how to create comprehensive omnichannel workforce management by optimizing planning, forecasting, and scheduling to help you orchestrate your customers' journey and improve overall experiences.
Posted: 25 Aug 2017 | Published: 25 Aug 2017

Genesys

Customer Relationship Management 101
sponsored by Salesforce
EBOOK: In this e-book, explore CRM and discover 5 ways it helps you grow your business, 7 unmistakable signs that you need CRM, how Salesforce can help shape your CRM strategy, and more.
Posted: 11 Aug 2017 | Published: 11 Aug 2017

Salesforce

Case Study: How CDS Global Uses Zaloni's Bedrock Data Management Platform
sponsored by Zaloni
VIDEO: CDS Global, a leading provider of customer relationship management solutions for publishers, financial institutions, and corporate billers, leverages a cloud-based data lake to build a comprehensive view of customers. In this case study, learn the benefits CDS gained by using Zaloni's Bedrock data management platform.
Posted: 28 Jun 2017 | Premiered: 26 Apr 2017

Zaloni

CMO Review: Navigating Change in the Digital Landscape
sponsored by SAP Hybris
WHITE PAPER: Learn what Alicia Hatch, CMO of Deloitte Digital, has to say about the dangers of ignoring the rate of change and the virtues of embracing technology, integration, and agility.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

SAP Hybris

Your Guide to Becoming a Modern Marketer
sponsored by SAS
WHITE PAPER: As powerful as analytics is for transforming relationships with your customers, it is equally transformative for the marketing organization itself. Meet 3 modern marketers from SAS and discover marketing analytics examples, plus new ideas on how to become more analytical.
Posted: 25 May 2017 | Published: 25 May 2017

SAS

Understand The Power Of The Data Management Platform (DMP)
sponsored by Cxense
WHITE PAPER: Managing and putting data to work is one of the biggest challenges publishers face in the digital age. Data is black gold for publishers, but they require both technology and know-how to refine it – which is why using a data management platform (DMP) can help. Inside, learn how to deploy and successfully use a DMP to be more audience-data savvy.
Posted: 10 May 2017 | Published: 10 May 2017

Cxense

How to Implement a Personalized Online Customer Experience
sponsored by Cxense
EBOOK: This e-book explores how to engage customers and increase brand recognition with strategies for delivering personalized online customer experiences. Discover how to extract the key insights you need from customer data and leverage them to make personalization a measureable, profitable reality.
Posted: 04 May 2017 | Published: 04 May 2017

Cxense

How to Create Compelling CX with Online Personalization
sponsored by Cxense
WHITE PAPER: In an environment where 62% of customers prefer to receive offers and promotions based on previous experiences, learn how to influence purchasing decisions for your demanding audience.
Posted: 04 May 2017 | Published: 04 May 2017

Cxense

How to Increase Your Conversion Rates with Website and App Personalization
sponsored by Cxense
WHITE PAPER: Today, e-commerce retailers need to address the immediate feelings and goals of their followers. Learn how fusing real time data with conventional data from CRM tools set off personalization algorithms to deliver better one-to-one experiences.
Posted: 04 May 2017 | Published: 04 May 2017

Cxense

Why Retailers Are Implementing Unified Platforms
sponsored by Adyen
EGUIDE: More than 85% of retailers are looking to implement a unified platform in the next 10 years. But in the omnichannel age, how can retailers keep track of customers both on and offline? In this e-guide, learn why retailers are adopting a unified platform and rethinking the value of stores to provide a true omni-channel business.
Posted: 26 Apr 2017 | Published: 26 Apr 2017


How Omnichannel Data is at the Core of New Commerce Offerings
sponsored by Adyen
EGUIDE: Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.
Posted: 26 Apr 2017 | Published: 25 Apr 2017


Project Nightingale: An API-Led Revolution in Retail IT
sponsored by MuleSoft
EBOOK: This e-book presents a hypothetical retail business and follows their journey to meet customer expectations and deliver business agility. Discover how to take a new approach to integration with API-led connectivity and microservices architectures to tackle digital transformation challenges and deliver modern, personalized customer experiences.
Posted: 28 Mar 2017 | Published: 28 Mar 2017

MuleSoft

Predict Customer Behavior With the Power of Big Data
sponsored by [24]7
WHITE PAPER: How do you delve down into data to discern customer behavior patterns and discover what content will provide focused and personalized experiences? Explore how to leverage big data and predictive analytics to turn customer data into critical opportunities in order to enhance decision-making and architect a truly unique, positive customer journey.
Posted: 28 Mar 2017 | Published: 28 Mar 2017

[24]7

The Salesforce Wave Analytics Platform: An Overview
sponsored by Salesforce.com
EGUIDE: In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.
Posted: 20 Jun 2017 | Published: 20 Jun 2017

Salesforce.com

Personalize the Member Experience to Deepen Member Engagement
sponsored by Infogix
WHITE PAPER: Personalization is the key to success in today's consumer-motivated setting. But in the health care industry, personalization is expected at a challengingly high level. Learn about how to build member engagement through personalization and data analytics, using the health care industry as an example.
Posted: 11 May 2017 | Published: 11 May 2017

Infogix

Top 3 Reasons to Customize Call Tracking for Your Business
sponsored by Twilio
WEBCAST: Register for this on-demand webinar to learn why a custom call tracking tool can help you track, measure, and optimize calls just like clicks.
Posted: 11 May 2017 | Premiered: May 11, 2017

Twilio

8 Ways to Increase Conversions with Call Tracking
sponsored by Twilio
WHITE PAPER: If a customer clicks on an ad but calls the store to make a purchase, how can you track conversion rates? Learn how call tracking is helping advertisers use phone numbers to match online clicks with offline purchasing behavior.
Posted: 11 May 2017 | Published: 11 May 2017

Twilio

Scorpion Powers Lead Conversion With Call Tracking Built Using Twilio
sponsored by Twilio
JOURNAL ARTICLE: How does digital marketing firm Scorpion track customer leads in real-time and power lead conversion? Learn how Scorpion arrived at the decision to build, rather than buy, their call tracking system by asking themselves which option would benefit their clients.
Posted: 08 May 2017 | Published: 08 May 2017

Twilio
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