All resources sponsored by:

OpenText

1 - 25 of 92 Matches
15 Customer, Digital Experience Software Vendors, Reviewed
sponsored by OpenText
WHITE PAPER:In this report, analysts reveal their assessment of 15 customer and digital experience enablers, including Adobe, based on 4 key criteria. Uncover must-have features designed to help satisfy today's audiences.
Posted: 17 Apr 2017 | Published: 26 Jan 2017
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The Value of E-mail Deliverability in Customer Communications Management
sponsored by OpenText
WHITE PAPER:Non-delivery of transactional communications can be devastating to your bottom line. In this InfoTrends whitepaper, learn more about OpenText and SparkPost's customer communications management (CCM) solution – as well as a closer look at transactional email practices.
Posted: 14 Apr 2017 | Published: 14 Apr 2017
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Customer Communications Management: Analysts Decide its Digital Benefits
sponsored by OpenText
WHITE PAPER:In this Forrester report, learn why enterprise architects – professionals who seek to align business and IT -- are using CCM to update their technologies to deliver unified and consistent content across multiple communication channels.
Posted: 13 Apr 2017 | Published: 15 Jun 2016
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How to Build Engaging, Personalized, and Unforgettable Customer Experiences with Effective Content
sponsored by OpenText
WHITE PAPER:The consumer of today is smarter and savvier than ever before, empowered with information on a company's products, services, competitors and pricing at their fingertips. Are you falling behind?
Posted: 12 Apr 2017 | Published: 12 Apr 2017
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Identifying Must-Have Features in ECM, File-Sharing Technology
sponsored by OpenText
EGUIDE:Users are interacting with bigger volumes of information, and there's a general push to centralize digital assets. That's why enterprise content management (ECM) software and file-sharing programs are so important. Discover 7 important features of ECM systems and file-sharing programs, so you can make a well-informed investment.
Posted: 28 Mar 2017 | Published: 24 Mar 2017
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Creating Personalized Experiences with Real-Time Insights for CEM
sponsored by OpenText
EGUIDE:Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
Posted: 28 Mar 2017 | Published: 21 Mar 2017
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10 Strategies to Navigate the Shift from ECM to Content Services
sponsored by OpenText
WHITE PAPER:Organizations still have a need to automate core back-end, document intensive processes, and connect them to new digital initiatives. Explore how content management evolved last year, and 10 initiatives that should be on your list in 2017.
Posted: 27 Mar 2017 | Published: 27 Mar 2017
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What to Learn by Looking at 5 Organizations' Information Governance Programs
sponsored by OpenText
WHITE PAPER:A major insurance company with an information governance (IG) budget of several million dollars had spent years struggling to improve management of its information environment -- until they adopted a people-first strategy. Learn about their success story and 4 others.
Posted: 27 Mar 2017 | Published: 27 Mar 2017
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Voice of the Customer: Don't Just Collect Data, Act on It
sponsored by OpenText
WHITE PAPER:This report from Aberdeen Group highlights the growing role that voice of the customer (VoC) programs play in helping organizations meet and exceed buyer needs. Learn how to address common challenges that may be preventing you from implementing a modern VoC program.
Posted: 27 Mar 2017 | Published: 27 Mar 2017
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Transform Insights, Improve Operational Excellence, and Delight Customers with Extended ECM
sponsored by OpenText
WHITE PAPER:Explore the concept of extended ECM and how it enables you to integrate business content with business apps – including CRM, ERP, supply chain management, and HR management. Discover how to contextualize content management, improve critical customer interactions, and enhance financial decision-making.
Posted: 24 Mar 2017 | Published: 30 Apr 2016
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Enable Enterprise Content Management for Salesforce
sponsored by OpenText
WHITE PAPER:This paper explores how to derive optimal value from your content by bringing together ECM and your CRM systems. Discover how you can get a fuller, more insightful picture of your customers by powering Salesforce with ECM.
Posted: 24 Mar 2017 | Published: 31 Dec 2016
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CX Executive's Agenda 2017: A Data-Driven Approach to Satisfying Customers
sponsored by OpenText
WHITE PAPER:In January 2017, analysts surveyed 124 organizations of various sizes and industries. Learn how to use a data-driven approach to alleviate the challenges impacting your ability to satisfy customers.
Posted: 22 Mar 2017 | Published: 28 Feb 2017
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Move Over, Account-Based Marketing: Job-Based Marketing is Here
sponsored by OpenText
WHITE PAPER:An account-based marketing (ABM) strategy allows marketers to better target their messaging. But does it fall short in tailoring marketing campaigns down to the level of each shareholder, within the target account? Can job-based marketing (JBM) strategies do what ABM can't? This Aberdeen Group report compares ABM and JBM. Explore both strategies.
Posted: 22 Mar 2017 | Published: 24 Feb 2017
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Lead with Customer Experience, and Efficiency Will Follow
sponsored by OpenText
WHITE PAPER:With advancements in technology and evolving customer needs, customer service is no longer an exercise in addressing existing issues. In this study, learn how to set the right objectives for customer service executives to determine their areas of focus.
Posted: 22 Mar 2017 | Published: 22 Mar 2017
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Why You Should be Delivering a Continuous Connected Digital Experience
sponsored by OpenText
WHITE PAPER:Learn how investing in a continuous digital experience can increase revenue, retention, and loyalty while improving departmental coordination.
Posted: 21 Mar 2017 | Published: 21 Mar 2017
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The Road to Strategic Website Design
sponsored by OpenText
WHITE PAPER:Despite efforts (and money) to attract website traffic, conversions remain low. Learn why organizations need comprehensive tools that help them listen to customer data, leverage in-house or basic testing features, and improve both revenue and engagement.
Posted: 08 Mar 2017 | Published: 08 Mar 2017
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Simplify and Streamline Complex Digital Media Project Management for Greater Business Agility
sponsored by OpenText
WHITE PAPER:Don't let manual tools negatively impact product quality, time-to-market and profitability. Learn how to achieve the benefits of an automated digital media project lifecycle.
Posted: 07 Mar 2017 | Published: 07 Mar 2017
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5 Best Practices For Elevating Your Customer Communications In the Digital Age
sponsored by OpenText
RESEARCH CONTENT:You can improve your customer satisfaction scores with a digital-first approach for personalized communications. In this white paper, learn 5 best practices that will elevate your communication to the next level.
Posted: 06 Mar 2017 | Published: 01 Oct 2016
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How To Select The Right Web Experience Management Solution For Your Business
sponsored by OpenText
PRODUCT LITERATURE:Organizations need to digitally transform themselves in order to address the needs of the millennial generation (employees and consumers). A good way to start this process is with web experience management (WEM) tools, but which WEM platform capabilities should you consider? Access this comprehensive decision matrix to find out.
Posted: 06 Mar 2017 | Published: 08 Dec 2016
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How Content Technologies Shape The Total Digital Experience
sponsored by OpenText
EBOOK:A good digital experience matters in our customer-centric world. Whatever your business, digital content is the glue that engages customers. This e-book shares 4 real-life stories about weaving content technologies into valuable and promising digital experiences.
Posted: 06 Mar 2017 | Published: 01 Oct 2016
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Aberdeen Research Report: Managing The Customer Experience Across Multiple Channels
sponsored by OpenText
RESEARCH CONTENT:For many businesses, delivering consistent customer experiences across all channels remains a challenge. Inside this Aberdeen report, learn how aligning your business around the customer influences organizational success, and discover how top firms turn this challenge into a competitive advantage.
Posted: 06 Mar 2017 | Published: 01 Apr 2016
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Digital Experience Portals: A Modern Approach To Secure, Multichannel Customer Experiences
sponsored by OpenText
WHITE PAPER:This report provides insights into what customers expect in the age of the web-based customer experience – a.k.a. the digital experience (DX.)
Posted: 06 Mar 2017 | Published: 06 Mar 2017
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ICMI MarketPulse Reveals How to Increase Customer Engagement Through Proper Use of Data
sponsored by OpenText
RESEARCH CONTENT:Unstructured data can cause a lot of problems for organizations today. It pollutes systems and reports, which in turn can lead to high customer effort and low engagement – 2 things that are very bad for business. In this ICMI MarketPulse report, gain insights into how you can increase customer engagement through using your data correctly.
Posted: 03 Mar 2017 | Published: 03 Mar 2017
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The Case for a Hybrid Web Optimization Strategy
sponsored by OpenText
WHITE PAPER:This white paper discusses the benefits and challenges of self-service testing versus professional managed services for website optimization. Learn why a hybrid strategy can be a wise choice for agility, testing quality, and ROI.
Posted: 08 Mar 2017 | Published: 08 Mar 2017
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5 Steps to a Better Web Optimization Program
sponsored by OpenText
WHITE PAPER:The following steps can help you overcome these barriers and take advantage of optimization. Uncover 5 approaches that have been tried and tested.
Posted: 07 Mar 2017 | Published: 07 Mar 2017
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