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DEFINITION: Six degrees of separation is the theory that anyone on the planet can be connected to any other person on the planet through a chain of acquaintances that has no more than five intermediaries. The theory was first proposed in 1929 by the Hungarian writer Frigyes Karinthy in a short story called "Chains."In the 1950's, Ithiel de Sola Pool (MIT) and Manfred Kochen (IBM) set out to prove the theory mathematically.  … 
Definition continues below.
Social Networking White Papers (View All Report Types)
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How customer's social conversations drive acquisition, retention, and innovation
sponsored by Bazaarvoice
WHITE PAPER: Using the banking industry as a use case, access this white paper about social media to discover how you can seize the opportunity to redefine your brand and earn new customers by tapping into conversations, status updates, and more.
Posted: 24 Nov 2015 | Published: 24 Nov 2015

Bazaarvoice

How Cybercriminals Exploit the Human Factor
sponsored by Proofpoint, Inc.
WHITE PAPER: This report explores data on end-user behavior and how it contributes to security incidents. Take a look to learn why your users click on malicious linksĀ and how you can put a stop to their dangerous behavior.
Posted: 21 Oct 2015 | Published: 21 Oct 2015

Proofpoint, Inc.

Gain New Insights and Enhance Consumer Engagements
sponsored by IBM
WHITE PAPER: Access this white paper and discover ways to capitalize on consumer data to drive desired business outcomes and increase marketing ROI.
Posted: 20 Oct 2015 | Published: 29 May 2015

IBM

Technology Offers Convenience, Privacy Pays the Price
sponsored by Global Knowledge
WHITE PAPER: Technology is a wonderful thing, but it comes with a price: your privacy. This white paper can help you learn more about what kind of personal data is collected by web sites and applications, and how to secure your information online.
Posted: 20 Oct 2015 | Published: 20 Oct 2015

Global Knowledge

How to Create an Effective Social CRM Strategy
sponsored by Microsoft
WHITE PAPER: This insightful white paper reveals proven guidelines for conducting customer experience management using social. Learn from a series of social thought leaders about the practice of social listening and building a social CRM strategy.
Posted: 13 Oct 2015 | Published: 13 Oct 2015

Microsoft

How to Deliver Effective Social Customer Service
sponsored by Oracle Corporation
WHITE PAPER: In this discussion, Scott Landry, Vice President of Global Customer Support at Akamai Technologies, highlights the numerous ways companies can communicate with customers via social media. Read more to learn how you can utilize social media as an effective channel to deliver quality customer support.
Posted: 10 Sep 2015 | Published: 01 Jul 2014

Oracle Corporation

IT Analytics: Optimize IT Delivery, Accelerate Innovation
sponsored by IBM
WHITE PAPER: This white paper presents strategies that offer aid to IT leaders facing the challenges of new technologies. Access now and learn how analytics can help streamline IT management - yes, even in cloud computing environments.
Posted: 08 Sep 2015 | Published: 31 Dec 2014

IBM

The ABCs of Sales in the Modern Era
sponsored by Microsoft
WHITE PAPER: In this e-book, you'll explore the issues facing sales today, along with the changes and developments your sales teams need to understand to succeed in the modern market.
Posted: 03 Aug 2015 | Published: 03 Aug 2015

Microsoft

The New Frontier for Personalized Customer Experience
sponsored by IBM
WHITE PAPER: It's time for companies to remove the transaction from the pedestal, and replace it with today's savvy customer. This paper offers the basics on creating a personalized, relevant experience for individual customers. Access now to learn how an effective customer intelligence strategy will drive revenue.
Posted: 30 Jul 2015 | Published: 30 Jul 2015

IBM

Your Planning Guide for Collaboration and Content in the Cloud
sponsored by Dropbox for Business
WHITE PAPER: In this white paper, analysts break down communication, collaboration, content and social platforms - or, 3CS systems. Discover how to leverage these essentials with mobile, cloud and other technologies across the enterprise.
Posted: 30 Mar 2015 | Published: 29 Mar 2013

Dropbox for Business

Red Hat JBoss Data Virtualization: Your Data, Your Way, At Your Business Speed
sponsored by Red Hat
WHITE PAPER: This white paper describes how data virtualization is a lead data integration solution that provides unified data access, enabling agile data provisioning.
Posted: 30 Dec 2014 | Published: 31 Jan 2014

Red Hat

Applying Social Business:The Repeatable Patterns that Improve Business Processes and Provide Return
sponsored by IBM
WHITE PAPER: The following white paper examines how top organizations are optimizing processes and technology to become a social business. Learn about the best practices that have emerged, common pain points to be wary of, and more.
Posted: 01 Aug 2014 | Published: 01 Aug 2014

IBM

Improving Collaboration by Adding Social Capabilities to Email
sponsored by IBM
WHITE PAPER: The following white paper explores the importance of integrating current collaboration tools with social technology to bridge the gap between traditional business processes and the new socially-enabled work environment. Learn about the various challenges that must be overcome, technology to consider, and more.
Posted: 19 May 2014 | Published: 19 May 2014

IBM

Why Creating Closer Customer Relationships Depends on Master Data Management
sponsored by TIBCO Software Inc.
WHITE PAPER: This dynamic terrain is rocky, but it also holds enormous potential. The following white paper reveals what strategies you need to achieve close customer relationships and increased loyalty.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

TIBCO Software Inc.

Speech-to-Text Analytics Reveals New Insights Into Consumer Behavior
sponsored by IBM
WHITE PAPER: This white paper describes how Telerx, a global contact center outsourcing provider, embrace the methods that modern consumers are utilizing to share their opinions and turned raw data into valuable insight for their clients.
Posted: 20 Feb 2015 | Published: 31 Jan 2013

IBM

IDC MarketScape for Jive Software
sponsored by Jive Software
WHITE PAPER: This IDC MarketScape report looks at enterprise social network vendors and features Jive in this excerpt. Learn about Jive's strengths, challenges, key features, and more.
Posted: 17 Feb 2015 | Published: 17 Feb 2015

Jive Software

The Age of Social Media: Lead Generation and Brand Authenticity
sponsored by Marketo
WHITE PAPER: This white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

3 Pillars of Customer Experience in Today's Connected World
sponsored by Salesforce.com
WHITE PAPER: Access this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.
Posted: 19 Jan 2015 | Published: 19 Jan 2015

Salesforce.com

Social, mobile HR practices keep employees happy
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This white paper explains why CHROs should connect and engage employees by deploying enterprise mobile and social strategies.
Posted: 12 Dec 2014 | Published: 12 Dec 2014

Oracle Corporation UK Ltd

Advanced identity tracking for social networking sites: Using HP ArcSight ESM to identify online predators
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This critical resource exposes the truth behind online predators using social networking sites to stalk intended victims without being detected by authorities. Click now to see how a correlation engine can help pinpoint these criminals before their next attack.
Posted: 19 Aug 2014 | Published: 31 May 2012

Hewlett Packard Enterprise

Social Login 101
sponsored by Gigya
WHITE PAPER: View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
Posted: 27 Jun 2014 | Published: 27 Jun 2014

Gigya

Social is for Closers: Social Intelligence Guide for Sales
sponsored by Microsoft India
WHITE PAPER: If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.
Posted: 20 May 2014 | Published: 20 May 2014

Microsoft India

The Market Within
sponsored by OpenText
WHITE PAPER: The following white paper explores the current state of social adoption and where innovative companies are focusing their efforts. Learn how to balance social inside and outside the enterprise, how to use social to improve worker efficiency, and much more.
Posted: 05 May 2014 | Published: 05 May 2014

OpenText

Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Hootsuite

Social Media in Government: 5 Key Considerations
sponsored by Hootsuite
WHITE PAPER: Government agencies have begun to follow private-sector companies in leveraging social media, but may still have questions regarding the tools, processes, and organizational changes required to make social media work. This informative resource details the five top considerations for government agencies looking to deploy social media strategies.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Hootsuite
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SOCIAL NETWORKING DEFINITION (continued): …  Although they were able to phrase the question (given a set N of people, what is the probability that each member of N is connected to another member via k_1, k_2, k_3...k_n links?), after twenty years they were still unable to solve the problem to their own satisfaction. In 1967, American sociologist Stanley Milgram devised a new way to test the theory, which he called "the small-world problem." He randomly selected people in the mid-West to send packages to a stranger located in Massachusetts. The senders knew the recipient's name, occupation, and general location. They were instructed to send … 
Social Networking definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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