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Customer Data Integration

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ALSO CALLED: CDI, Integration
DEFINITION: Customer data integration (CDI) is the process of consolidating and managing customer information from all available sources, including contact details, customer valuation data, and information gathered through interactions such as direct marketing. Properly conducted, CDI ensures that all relevant departments in the company have constant access to the most current and complete view of customer information  … 
Definition continues below.
Customer Data Integration White Papers (View All Report Types)
1 - 25 of 132 Matches Previous Page  |  Next Page
CRM and Digital Opportunities for Today's SMBs
sponsored by Salesforce
WHITE PAPER: This report, commissioned by Salesforce, aims to identify potential areas SMBs can improve when it comes to using CRM and digital technology. Learn how to create more targeted, personalized marketing strategies, orchestrate multichannel strategies, assess the potential financial benefits of CRM, and more.
Posted: 10 Aug 2017 | Published: 10 Aug 2017

Salesforce

Create Real-Time Analytics for Consumer Packaged Goods and Retail
sponsored by TIBCO Software Inc.
WHITE PAPER: Discover how to use an enterprise-class analytics platform with tools for both predictive and event-driven analytics to help both business and technical users explore data to create interactive dashboards, increase profitability through brand and category management, optimize supply chains, and more.
Posted: 03 Aug 2017 | Published: 27 Jan 2016

TIBCO Software Inc.

Turning Customer Insight into Action
sponsored by TIBCO Software Inc.
WHITE PAPER: Nowadays, you need to be able to look both backwards and forwards in terms of your data. Simply looking for historical trends isn't enough anymore; you also need tools that enable you to perform real-time, predictive analytics. Learn how to use an enterprise insight platform to generate key customer insights and create data-driven actions.
Posted: 03 Aug 2017 | Published: 23 May 2017

TIBCO Software Inc.

5 Ways to Ensure a Consistent Customer Experience
sponsored by Infor
WHITE PAPER: Customers are constantly inundated with marketing messages across every channel, so to rise above the noise you'll need abundant customer data, excellent marketing technology, and savvy message alignment. Uncover 5 ways to ensure that your brand delivers a consistent, tailored customer experience.
Posted: 31 Jul 2017 | Published: 31 Jul 2017

Infor

Omnichannel Strategies and APIs: Redefine Your Customer Relationships
sponsored by MuleSoft
WHITE PAPER: New channels and new ways of interacting with customers emerge rapidly – meaning that creating omnichannel strategies is a key to future-proofing your business, not just a differentiator for the here and now. Explore how an API-led approach helps you deliver successful omnichannel customer experiences.
Posted: 19 Jun 2017 | Published: 19 Jun 2017

MuleSoft

The Connected Customer: The Why Behind the Internet of Things
sponsored by SAS
WHITE PAPER: The Internet of Things (IoT) provides customer-centric organizations with a unique opportunity to connect to key clients and improve service outcomes. But to do so, businesses must contextualize IoT data and analytics. Learn how to translate IoT analytics into customer value.
Posted: 13 Jun 2017 | Published: 13 Jun 2017

SAS

How Telco Providers can Enable Real-Time Analytics and Decision-Making
sponsored by Aerospike
WHITE PAPER: Discover how Telco Service Providers (TSPs) can provide seamless, connected experiences with insights from big data architectures and advanced analytics. Find out how to enable real-time decision-making with analytics capabilities that support network management, CEM, and digital innovation.
Posted: 12 Jun 2017 | Published: 12 Jun 2017


Resolve Customer Issues and Execute Service Orders with Cloud CX tools
sponsored by SAP Hybris
WHITE PAPER: How are your call center agents and on-site technicians equipped for these situations? Learn how the right tools can help you leverage omnichannel customer support, provide the right resources at the right time, and digitally transform your service organizations.
Posted: 08 Jun 2017 | Published: 08 Jun 2017

SAP Hybris

21 Digital E-Commerce Vendors, Rated and Reviewed
sponsored by SAP Hybris
WHITE PAPER: You know by now that customer engagement strategies must evolve, but how can you get started? Decision-making starts with knowing your options. Explore Gartner's rating of 21 digital e-commerce platform ready to tackle mobile and social engagement.
Posted: 08 Jun 2017 | Published: 24 Apr 2017

SAP Hybris

Vendor Analysis for Multichannel Customer Engagement Tools
sponsored by SAP Hybris
WHITE PAPER: Forrester has assessed 22 vendors that offer machine learning, personalization, and ad tech features designed to help marketers interact with their audience. Uncover which 5 capabilities companies should look for to make the decision-making process smoother.
Posted: 08 Jun 2017 | Published: 08 Jun 2017

SAP Hybris

11 Hot E-Commerce Vendors And How They Stack Up
sponsored by SAP Hybris
WHITE PAPER: In this Forrester Research report, learn why firms are investing in e-commerce technology that supports full spectrum selling, personalized digital customer experiences, data-driven merchant tools, and more.
Posted: 06 Jun 2017 | Published: 24 Mar 2017

SAP Hybris

Engaging the Unengaged Consumer
sponsored by SAP Hybris
WHITE PAPER: It can feel like today's social and mobile customer is engaged in everything ... except you. How can you deliver an exceptional experience, like those of agile and legacy free market disruptors? Finextra reveals how banks are doing just that in this white paper.
Posted: 05 Jun 2017 | Published: 05 Jun 2017

SAP Hybris

Supporting The Buyer Journey With Customer Service
sponsored by SAP Hybris
WHITE PAPER: 50% of all buyers still view customer service as a post-purchase resource, rather than a purchasing aid. Find more survey results from Forrester that reveal how 247 companies approach customer service.
Posted: 05 Jun 2017 | Published: 29 Jul 2016

SAP Hybris

Key Trends Affecting Wholesale Distribution
sponsored by SAP Hybris
WHITE PAPER: B2B buyers expect the same customer experience in business that they rely on in their personal lives. Learn how wholesalers can embrace new best practices and opportunities in marketing, commerce, sales, and service.
Posted: 05 Jun 2017 | Published: 05 Jun 2017

SAP Hybris

CMO Review: Navigating Change in the Digital Landscape
sponsored by SAP Hybris
WHITE PAPER: Learn what Alicia Hatch, CMO of Deloitte Digital, has to say about the dangers of ignoring the rate of change and the virtues of embracing technology, integration, and agility.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

SAP Hybris

Navigating the Complexity of Big Data Transformation
sponsored by Rackspace
WHITE PAPER: Discover the latest big data trends uncovered in a Forrester Consulting study. Learn the top priorities of big data decision makers, the 4 top transformation challenges, 4 ways to overcome these challenges, and more.
Posted: 31 May 2017 | Published: 31 May 2017

Rackspace

Customer Analytics: Taking the First Step
sponsored by SAS
WHITE PAPER: In this white paper, learn about a program that can help you gain better customer insights through data visualization. Discover how intuitive dashboards, predictive analytics, and more can help you gain a better view of what your customers want; both now and in the future.
Posted: 30 May 2017 | Published: 30 May 2017

SAS

Drive Deeper Customer Insight To Enrich Policyholder Interactions
sponsored by IBM
WHITE PAPER: This white paper explores how insurers can attract and retain customers in an age when they have more options than ever before. Learn how to adopt a cognitive approach to understanding customers and use machine-learning and analytics to improve customer data management.
Posted: 30 May 2017 | Published: 31 Oct 2016

IBM

Your Guide to Becoming a Modern Marketer
sponsored by SAS
WHITE PAPER: As powerful as analytics is for transforming relationships with your customers, it is equally transformative for the marketing organization itself. Meet 3 modern marketers from SAS and discover marketing analytics examples, plus new ideas on how to become more analytical.
Posted: 25 May 2017 | Published: 25 May 2017

SAS

Personalize the Member Experience to Deepen Member Engagement
sponsored by Infogix
WHITE PAPER: Personalization is the key to success in today's consumer-motivated setting. But in the health care industry, personalization is expected at a challengingly high level. Learn about how to build member engagement through personalization and data analytics, using the health care industry as an example.
Posted: 11 May 2017 | Published: 11 May 2017

Infogix

Embedded Analytics in Action: How 3 Companies are Making Use of this Technology
sponsored by Looker
WHITE PAPER: Today's data-driven businesses are looking to deploy embedded analytic tools as value-added offerings to their customers. In this case study collection, learn how ISCS, Urban Airship, and Campus Logic were able to rapidly implement the right analytics tools, while managing costs and more.
Posted: 10 May 2017 | Published: 10 May 2017

Looker

Understand The Power Of The Data Management Platform (DMP)
sponsored by Cxense
WHITE PAPER: Managing and putting data to work is one of the biggest challenges publishers face in the digital age. Data is black gold for publishers, but they require both technology and know-how to refine it – which is why using a data management platform (DMP) can help. Inside, learn how to deploy and successfully use a DMP to be more audience-data savvy.
Posted: 10 May 2017 | Published: 10 May 2017

Cxense

Why Your Business Needs a Personalization Strategy
sponsored by Cxense
WHITE PAPER: Return customers are an asset for your company, providing quality, actionable data for you and your marketing department. Learn more about how you can leverage web personalization in your web apps and website design to provide an enticing customer experience that will keep your customers coming back.
Posted: 05 May 2017 | Published: 05 May 2017

Cxense

2017 CRM Customer Service Tech Predictions
sponsored by Zendesk
WHITE PAPER: Analytics. Machine Learning. AI. Assess Gartner's predictions for customer service and support tools in 2017 – which ones are actually working?
Posted: 23 Apr 2017 | Published: 07 Nov 2016

Zendesk

2017 Customer Service Trends: Operations Become Smarter And More Strategic
sponsored by Zendesk
WHITE PAPER: This analyst report summarizes the top 10 customer service trends for 2017 that contact center leaders must pay attention to in order to deliver customer service excellence.
Posted: 19 Apr 2017 | Published: 27 Jan 2017

Zendesk
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CUSTOMER DATA INTEGRATION DEFINITION (continued): …  available. As such, CDI is an essential element of customer relationship management (CRM). Although many companies have been gathering customer data for a good number of years, it hasn't always been managed very effectively. As a result, companies may maintain outdated, redundant, and inconsistent customer data. According to a Forrester Research report, although 92% of companies surveyed believe having an integrated view of customer data is either "critical" or "very important," only 2% have actually managed to achieve that goal.Getting started with customer data integrationTo explore how CDI … 
Customer Data Integration definition sponsored by SearchDataManagement.com, powered by WhatIs.com an online computer dictionary

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