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Add Customer-Data-Integration to your RSS Reader:
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| 11 Matches |
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Voice of the Customer: Text Analytics for the Responsive Enterprise
| sponsored by IBM
WHITE PAPER:
VoC is an approach that can guide enterprises in meeting the spectrum of sales, marketing, customer support, brand and reputation management, product service design, and quality demands.
Posted: 08 Oct 2008 | Published: 08 Oct 2008
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5 Fast Payoffs from Investing in a Demand Generation Solution
| sponsored by Manticore Technology
WHITE PAPER:
This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
Posted: 29 Sep 2008 | Published: 29 Sep 2008
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Surviving and Thriving in the Customer-Driven Age
| sponsored by Oracle Corporation
WHITE PAPER:
The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities.
Posted: 19 Sep 2008 | Published: 19 Sep 2008
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Evaluating CRM Solutions: Six Ways ‘The Oracle Advantage' Benefits Your Organization
| sponsored by Oracle Corporation
WHITE PAPER:
This white paper summarizes the key questions every organization should ask of a vendor and the ways ‘The Oracle Advantage' addresses each of these areas.
Posted: 19 Sep 2008 | Published: 19 Sep 2008
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The CMO Survival Guide: Four Steps to Marketing Optimization
| sponsored by Extraprise Group, Inc.
WHITE PAPER:
This report offers a four step approach that can help arm CMO's with the tools necessary to learn from prior practices, prove ROI, embrace accountability, and create and implement programs necessary.
Posted: 10 Aug 2008 | Published: 01 Aug 2008
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Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
| sponsored by IBM
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
Posted: 14 May 2008 | Published: 01 Sep 2007
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Data Quality Considerations in Master Data Management Structures
| sponsored by Pitney Bowes Group 1 Software
WHITE PAPER:
In this white paper, learn how to implement and enforce enterprise-wide Master Data Management solutions.
Posted: 13 May 2008 | Published: 01 May 2008
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Master Data Management: Effective Data Governance
| sponsored by IBM
WHITE PAPER:
This white paper will describe how engaging in a master data management (MDM) project enables effective governance of data-specifically master data-and achieves maturity in key categories of the IBM Data Governance Maturity Model.
Posted: 09 May 2008 | Published: 01 Nov 2007
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Integration Appliances - Simplify Software as a Service (SaaS) Integration
| sponsored by Cast Iron Systems
WHITE PAPER:
Software as a service (SaaS) integration problems cannot be solved with traditional software and custom coding solutions. Learn how you can quickly integrate SaaS applications with your critical customer data.
Posted: 25 Jan 2008 | Published: 18 Jan 2008
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Holistic Customer Strategies for the Enterprise: Peppers and Rogers Report on the Payoffs
| sponsored by Infor
WHITE PAPER:
A single view of the customer includes adoption and governance issues that help an enterprise act as a customer advocate, predict lifetime value, and effectively segment its customer base.
Posted: 01 Aug 2007 | Published: 01 Aug 2007
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Strategies for Customer Growth and Loyalty in the Enterprise
| sponsored by Infor
WHITE PAPER:
Customer-centric growth strategies are being developed and implemented by enterprises around the world with a goal to deepen relationships with customers and emphasize long-term satisfaction over short-term sales conversions.
Posted: 01 Aug 2007 | Published: 01 Aug 2007
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CUSTOMER DATA INTEGRATION DEFINITION (continued):
that all relevant departments in the company have constant access to the most current and complete view of customer information available. As such, CDI is an essential element of customer relationship management ( CRM). Although many companies have been gathering customer data for a good number of years, it hasn't always been managed very effectively. As a result, companies may maintain outdated, redundant, and inconsistent customer data. According to a Forrester Research report,
Customer Data Integration definition sponsored by SearchDataManagement.com, powered by WhatIs.com an online computer dictionary
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