How to Maximize Revenue by Sending Targeted Promotions to Customers
sponsored by Infor CRM
WHITE PAPER:
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
Posted: 23 Oct 2009 | Published: 23 Oct 2009
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Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction
sponsored by Alcatel-Lucent
WHITE PAPER:
Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly.
Posted: 15 Oct 2009 | Published: 15 Oct 2009
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Avatars Proven to Increase Advertising Effectiveness
sponsored by Humanity Interactive
CASE STUDY:
Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.
Posted: 09 Oct 2009 | Published: 09 Oct 2009
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Next steps for business intelligence
sponsored by IBM
VIDEO:
To find out more about how organizations can take the next steps with their BI initiatives, SearchDataManagement.com turned to Boris Evelson of Forrester Research. In this videocast, Boris will reveal some of the most important emerging trends in BI today and how organizations should start planning to take advantage of next-generation BI.
Posted: 25 Sep 2009 | Premiered: 25 Sep 2009
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Rise of Dark Pools and Rebirth of ECNs: Death to Exchanges?
sponsored by Advent Software, Inc
ANALYST REPORT:
This Impact Report examines some of the key trends within the U.S. ATS market, and provides clear categorizations of some of the platforms vying for market share. This Impact Report also provides U.S. equities market share estimates and future projections.
Posted: 10 Aug 2009 | Published: 10 Aug 2009
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Best Practices in Reconciliation: A Practical Guide for Asset Managers
sponsored by Advent Software, Inc
WHITE PAPER:
This whitepaper explains why automated reconciliation is quickly evolving into a competitive necessity. The costs associated with manual reconciliation, the benefits from automation, and the best reconciliation workflow model will all be discussed.
Posted: 10 Aug 2009 | Published: 10 Aug 2009
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Infonetics: WAN Optimization Appliance Market Highlights 1Q09
sponsored by Blue Coat
ANALYST BRIEF:
Vendor market share positions shuffled once again in 1Q09: With Cisco down 30%, Riverbed down 10%, and Blue Coat holding steady, Blue Coat is back on top with 30% revenue market share. This market has essentially become a 3-horse race, with the top 3 vendors capturing roughly 3/4 of the overall market.
Posted: 01 Jul 2009 | Published: 01 Jul 2009
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Selecting a SAP Managed Hosting Provider: Trends and Myths
sponsored by Freudenberg IT
PODCAST:
Bill Martorelli, principal analyst for Forrester Research, discusses trends in the SAP managed hosting arena, myths about SAP managed hosting, and gives advice on creating RFPs and negotiating SLAs.
Posted: 16 Jun 2009 | Premiered: 16 Jun 2009
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Software as a Service Dramatically Improves CRM Success
sponsored by Oracle Corporation
WHITE PAPER:
Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.
Posted: 02 Jun 2008 | Published: 02 Jun 2008
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Forrester: Competition Intensifies For The SMB ERP Customer
sponsored by Oracle Corporation
WHITE PAPER:
This whitepaper addresses trends in Enterprie Resource Planning improvements as well as business needs and strengths to assess during vendor selection. Gain insight into the software as a service (SaaS) market and the results from heightened competition.
Posted: 18 Mar 2008 | Published: 18 Mar 2008
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Three Blind Men and an Elephant: The Power of Visual Analysis
sponsored by Tableau Software
WHITE PAPER:
Learn how faceted analytical displays can lead to insight that would be difficult to unearth otherwise. Faceted analytical displays are powerful and will help you discover new information that will translate into big benefits for your company.
Posted: 20 Feb 2008 | Published: 20 Feb 2008
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5 Best Practices for Telling Great Stories with Data
sponsored by Tableau Software
WHITE PAPER:
Data doesn't have to be only fact driven and metric. Learn these five best practices to help you make sense and order out of a disparate collection of facts.
Posted: 20 Feb 2008 | Published: 20 Feb 2008
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Improve Your Vision and Grow your Career with Visual Analysis
sponsored by Tableau Software
WHITE PAPER:
Understand your data on a whole new level with visual analytics. Learn techniques and software that will help you interact with, visualize and navigate your data.
Posted: 20 Feb 2008 | Published: 20 Feb 2008
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Taking Control of Your Business: Growing Profitably in the Professional Services Market
sponsored by SAP America Inc
WHITE PAPER:
This paper details how professional services firms can grow and thrive in a difficult market by enhancing project visibility, maximizing resource utilization, improving operational efficiency, and successfully acquiring more customers.
Posted: 01 Feb 2008 | Published: 01 Feb 2008
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