sponsored by Hewlett-Packard Company
Posted:  28 Jun 2013
Published:  30 Jun 2012
Format:  PDF
Length:  12  Page(s)
Type:  White Paper
Language:  English

By now, nearly all companies have some sort of business intelligence (BI) and information management (IM) strategy in place, and yet few have realized the full potential of either, due to data silos, complex analytics tools, and changing business needs. Especially for customer-focused companies, that is a lot of data going to waste.

However, there is hope - by embracing three disruptive forces of data management, decision support, and agile services, you can finally unlock the value inside the deluge of data and improve customer experience and relationships.

In this helpful resource, explore how you can leverage each of these three concepts to better manage the customer information lifecycle, improve the customer’s sentiment about your organization, and turn customers into advocates.

Business Intelligence | Customer Data Integration | Customer Loyalty | Customer Retention | Data Analytics | Data Mining

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