FREE MEMBERSHIP - Create your personalized Bitpipe Service!  Members: Sign in 
Search Bitpipe: 
IT Management  >   Systems Operations  >   Network Management  >   Network Monitoring  >   Web Site Monitoring  >  

Web Analytics

RSS Feed    Add to Google    Add to My Yahoo!
ALSO CALLED: Usage Statistics, Analytics, Click-through Analysis, Customer Analytics, Click Through Analysis, Web Site Analytics, Web Usage Analysis, Usage Analysis, Click Stream Analysis, Internet Usage Analysis
DEFINITION: On a Web site, clickstream analysis (sometimes called clickstream analytics) is the process of collecting, analyzing, and reporting aggregate data about which pages visitors visit in what order - which are the result of the succession of mouse clicks each visitor makes (that is, the clickstream). There are two levels of clickstream analysis, traffic analysis and e-commerce analysis. Traffic analysis  … 
Definition continues below.
Web Analytics Reports
1 - 25 of 51 Matches Previous Page  |  Next Page
Integrating customer data for improved CRM
sponsored by Infor
EGUIDE: This expert e-guide provides an in-depth look at how to leverage social media, customer data and analytics to achieve a unified vision of your customer and better anticipate their needs.
Posted: 09 May 2013 | Published: 09 May 2013

Infor

CRM and social media - How a blended approach means good business in the hospitality industry
sponsored by Infor
WHITE PAPER: This white paper offers helpful guidelines for those in the hospitality industry on how to blend CRM with social media and real-time marketing strategies to improve customer satisfaction, attract more guests, build business, and get higher ROI.
Posted: 30 Apr 2013 | Published: 31 Dec 2012

Infor

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

Answering the Million Dollar Question with Oracle Endeca
sponsored by ORACLE APAC
VIDEO: View this short video to learn more about how one company found a way to analyze their analytics to gain more knowledge about successful sales. By leveraging the insights of social media, product reviews and other sources, your business can find a way to analyze data while it's still relevant.
Posted: 09 Apr 2013 | Premiered: 09 Apr 2013

ORACLE APAC

Connect the Online Customer Experience with Oracle WebCenter Sites
sponsored by Oracle Corporation
VIRTUAL ENVIRONMENT: In order to survive today's cut-throat business world, providing stellar customer experiences is a must. Watch this webcast to learn the importance of a personalized, interactive online experience and discover how the ideal online presence can separate you from your competition.
Posted: 03 Apr 2013 | Premiered: 03 Apr 2013

Oracle Corporation

Drive social intelligence to engage with customers in ways that were previously impossible.
sponsored by Hewlett-Packard Company
RESOURCE: It's now possible to leverage social intelligence by combining insight from your customers' social media behavior with the classic customer intelligence from conventional marketing and CRM. Access this helpful resource to start on the path to gain the full potential of social intelligence.
Posted: 01 Apr 2013 | Published: 01 Apr 2013

Hewlett-Packard Company

AJAX Edition 4
sponsored by Compuware Corporation
SOFTWARE DOWNLOAD: With this software download, discover what tools are available in the way of getting into users' heads, and seeing sites and interfaces how they see it. This browser plug-in allows for better site tracking, comparison with peer sites, JavaScript tracing, and more.
Posted: 01 Apr 2013 | Premiered: 01 Apr 2013

Compuware Corporation

Hadoop Helps Bring ‘Big Data’ into a Data Warehouse Environment - Quickly
sponsored by SAP America, Inc.
EGUIDE: View this expert e-guide to find out how to incorporate unstructured data into data warehousing processes. Learn more about how you can extend data warehouse environments to manage big data and improve your approach to business intelligence.
Posted: 20 Mar 2013 | Published: 20 Mar 2013

SAP America, Inc.

Innovative business technologies in a converging world
sponsored by ComputerWeekly.com
RESEARCH CONTENT: This independently researched report investigates converging business technologies, including cloud computing, big data analytics and business intelligence.  
Posted: 18 Feb 2013 | Published: 18 Feb 2013

ComputerWeekly.com

Rethinking Analytics for the Social Enterprise
sponsored by SAP America, Inc.
WHITE PAPER: The way businesses use analytics continues to evolve. Today, it is a borad system where all team members in a business contribute in collecting and acting on the data. View this white paper to learn more about how properly managing data can improve the success of your business.
Posted: 01 Feb 2013 | Published: 01 Feb 2013

SAP America, Inc.

Beyond web analytics
sponsored by Quest Software, now a part of Dell
WHITE PAPER: In this white paper, learn how to leave the guesswork behind and go beyond Web analytics with user experience management tools that give you the insight on the 'whys' behind your online retail customers' behavior that you need to ensure you're delivering a superior customer experience and optimal business results.
Posted: 24 Jan 2013 | Published: 24 Jan 2013

Quest Software, now a part of Dell

The Human Face of Big Data: Data Driven  
sponsored by ComputerWeekly.com
BOOK: Software engineers are transforming the daily lives of hundreds of millions of people for good and for ill, writes Jonathan Harris.
Posted: 18 Jan 2013 | Published: 18 Jan 2013

ComputerWeekly.com

Customers Discuss the Benefits of Oracle Exalytics
sponsored by ORACLE APAC
WEBCAST: This white paper examines some solutions for business intelligence (BI) analytics. Learn how to interact with data without slowing down other processes, have a quicker response time, look at larger data sets, and improve your delivery of information to management teams and end users.
Posted: 24 Oct 2012 | Premiered: Oct 24, 2012

ORACLE APAC

Big data: Lessons from the leaders
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This research from the Economist Intelligence Unit assess how far companies have progressed in their use of big data and examines how they can turn it to business advantage.  
Posted: 14 Sep 2012 | Published: 14 Sep 2012

ComputerWeekly.com

Gartner: Context-aware computing
sponsored by ComputerWeekly.com
ANALYST BRIEF: Gartner analysts, William Clark, David W Cearley and Avivah Litan, explain how business can exploit context-aware computing and social media.
Posted: 01 Jun 2012 | Published: 01 Jun 2012

ComputerWeekly.com

Gartner newsletter: What can social intelligence do for your business?
sponsored by Hewlett-Packard Limited
EBRIEF: Access this paper now to discover how your company can develop a strong social media strategy in a matter of a few days.
Posted: 13 Feb 2012 | Published: 13 Feb 2012

Hewlett-Packard Limited

Mobile, Social, Analytics Offer Promise but Demand New Metrics
sponsored by IBM
EGUIDE: A successful social media analytics endeavor involves changing your business practices and metrics in order to adapt to these new technologies.  This expert e-guide explains how your organization should rethink metrics in order to maximize the value of social technologies, analytics, and mobile devices.
Posted: 15 Mar 2013 | Published: 15 Mar 2013

IBM

For Unwary Users, Social Media Data Analysis Can be an Unfriendly Task
sponsored by IBM
EGUIDE: Social media analytics can help you gain valuable insights into your business, but it can also be a waste if not implemented properly. Read this expert e-guide to learn about the typical pitfalls of companies when deploying a social media analytics program and get advice on how to avoid them.
Posted: 15 Mar 2013 | Published: 15 Mar 2013

IBM

ROI, Budgets Prevent Companies' Embrace of Social Media Analytics
sponsored by IBM
EGUIDE: Many companies are still avoiding implementing social media analytics, despite the renowned benefits it can provide a business. This expert e-guide describes some of the main reasons that companies are hesitant to start a social media analytics endeavor.
Posted: 15 Mar 2013 | Published: 15 Mar 2013

IBM

Using Social Media Monitoring Tools Starts with Business Connections
sponsored by IBM
EGUIDE: This expert e-guide explains what you need to know for getting the most from your social media analytics tools and provides useful tips for integrating social media into your analytics landscape.
Posted: 14 Mar 2013 | Published: 14 Mar 2013

IBM

Presentation Transcript: Learn How Bango Meets Their Big Data Challenge
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT: This presentation transcript explains the growth in unstructured and machine-generated data, and addresses the fact that database technology has not been able to keep up. Learn how web analytics tools don't always work and about emerging technologies created to deal with aspects of big data.
Posted: 30 Nov 2012 | Published: 30 Nov 2012

Infobright, Inc.

Web Analytics for a Digital World: Tips and Tricks for an Effective Strategy
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT: The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
Posted: 19 Sep 2012 | Published: 01 Sep 2012

Infobright, Inc.

The Social-Powered Enterprise
sponsored by Salesforce.com
EBOOK: This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.
Posted: 07 Feb 2012 | Published: 06 Feb 2012

Salesforce.com

The Social Sales Revolution
sponsored by Salesforce.com
EBOOK: This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
Posted: 07 Feb 2012 | Published: 06 Feb 2012

Salesforce.com

The Current State of Business Analytics: Where Do We Go From Here?
sponsored by SAS Institute Inc.
RESEARCH CONTENT: In this study, gain insight into the current state of business analytics in today's organizations
Posted: 08 Nov 2011 | Published: 08 Nov 2011

SAS Institute Inc.
1 - 25 of 51 Matches Previous Page    1 2 3    Next Page
 
WEB ANALYTICS DEFINITION (continued): …  operates at the server level by collecting clickstream data related to the path the user takes when navigating through the site. Traffic analysis tracks how many pages are served to the user, how long it takes pages to load, how often the user hits the browser's back or stop button, and how much data is transmitted before a user moves on. E-commerce-based analysis uses clickstream data to determine the effectiveness of the site as a channel-to-market by quantifying the user's behavior while on the Web site. It is used to keep track of what pages the user lingers on, what the user puts in or takes … 
Home | About Us | Contact Us | Advertise with Us | Partner with Us | Site Index
TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

Definitions: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Other   TechTarget - The Most Targeted IT Media
TechTarget Corporate Web Site  |   Media Kits  




All Rights Reserved, Copyright 2000 - 2013, TechTarget | Read our Privacy Statement