Market Research White Papers ( User Trends, IT Market Research, Online Research, Market Share, Market Size, Online Market Research ) Software Downloads, Definition and Webcasts

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May 23, 2013

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ALSO CALLED: User Trends, IT Market Research, Online Research, Market Share, Market Size, Online Market Research DEFINITION: Crowdcasting is a problem-solving and idea-generating tactic in which a corporation disseminates details of a specific problem or situation to a carefully chosen group of people for possible solutions. The process is often conducted as a contest. The results may be used to resolve difficult or complex development and marketing issues. Typically, the selected target group in a crowdcast is well-educated … Definition continues below.
Market Research Reports
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Gain a Competitive Advantage as a Social Business sponsored by IBM VIDEO: View this quick video to learn how Greenwell, a fictional organization based on real-life customer scenarios, gained a competitive advantage by becoming a social business with the IBM Platform for Social Business. Posted: 09 Apr 2013 \| Premiered: 09 Apr 2013 TOPICS: Collaboration \| Collaborative Applications Software \| Market Research \| Market Trends \| Marketing \| Marketing Information Systems \| Social Computing \| Social Networking \| Workgroups

Gartner Customer Strategies & Technologies Summit 2013 sponsored by Gartner BROCHURE: In this valuable resource, learn about how the Gartner Customer Strategies & Technologies Summit can help IT and business leaders gain the insight they need to effectively overcome customer relationship and business management challenges to drive success – read on to learn more now. Posted: 07 Mar 2013 \| Published: 07 Mar 2013 TOPICS: Applications Software \| Business Intelligence \| CRM \| CRM Analytics \| CRM Best Practices \| Customer Interaction Services \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Service \| Market Research \| Marketing

Create a Referral Program to Grow Your IT Business sponsored by ConnectWise WHITE PAPER: This indispensable guide explores the benefits of referral marketing and offers advice on expanding and managing your referral program. Posted: 31 Dec 2012 \| Published: 31 Dec 2012 TOPICS: Customer Loyalty \| Customer Satisfaction \| Lead Generation \| Lead Management \| Market Research \| Marketing \| Marketing Information Systems \| Sales and Marketing Software \| Sales Channels \| Sales Information Systems \| Sales Representatives \| Social Networking

The Global ICT Supplier Top 50 sponsored by ComputerWeekly.com ESSENTIAL GUIDE: This report from Booz & Co evalutes the 50 largest publicly traded suppliers of ITC products and services and assesses their readiness to meet the demands of an increasingly digital world. Posted: 24 Aug 2012 \| Published: 24 Aug 2012 TOPICS: Business Intelligence \| Data Analytics \| Market Research \| Market Segments \| Market Trends \| Smart Phones \| Supplier Management \| Supplier Relationship Management \| Vendor Selection \| Vendors

Driving operational excellence with predictive analytics sponsored by IBM WHITE PAPER: This paper discusses the key benefits and outlines several use cases for leveraging predictive analytics to enhance operational efficiency. Discover how leading organizations are improving business visibility through fact-based decision making across core operational processes. Posted: 13 Aug 2012 \| Published: 13 Aug 2012 TOPICS: Analytic Applications Software \| Market Research \| Market Segments \| Market Trends \| Predictive Analytics \| Predictive Analytics Software

Tablets in the enterprise: five steps for successful adoption sponsored by ComputerWeekly.com ESSENTIAL GUIDE: Tablet devices will give enterprises a competitive advantage according to this in-depth report from Booz&Co. Posted: 27 Jun 2012 \| Published: 27 Jun 2012 TOPICS: CEOs \| CIOs \| Market Research \| Mobile Workers \| Productivity \| Security \| Small Businesses \| SMBs \| Tablet PC

The western European Datacentre Market sponsored by ComputerWeekly.com RESEARCH CONTENT: This report extract from BroadGroup assesses the Western European data centre market and the factors driving its growth. Posted: 01 Jun 2012 \| Published: 01 Jun 2012 TOPICS: Cloud Computing \| Data Center Management \| Data Centers \| Data Management \| Market Research \| Risk Management

Capturing opportunity: Cleantech business booms sponsored by ComputerWeekly.com ESSENTIAL GUIDE: Cleantech is emerging as a suitable alternative source of energy or a means of reducing consumption of expensive resources, this report from Grant Thornton reveals. Posted: 01 May 2012 \| Published: 01 May 2012 TOPICS: Energy Efficiency \| Energy Industries \| Green Data Center \| Green Storage \| Market Research \| Market Trends \| Research and Development \| Risk Assessment \| Risk Management

How Micro-Electro-Mechanical systems are taking over mobile devices sponsored by ComputerWeekly.com ANALYST BRIEF: In this report extract Juniper Research looks at the growing use of MEMS (micro-electro-mechanical systems) in mobile devices, tables, laptops and notebooks. Posted: 23 Apr 2012 \| Published: 06 Feb 2012 TOPICS: Laptop Computers \| Market Research \| Market Trends \| Mobile Workers \| Notebook Computers \| Sensors \| Smart Appliances \| Smart Phones \| Tablet PC

Briefing: Handheld PCs, smart phones and mobile payments. sponsored by ComputerWeekly.com IT BRIEFING: The latest trends, market research and analysis, on handheld PCs, smartphones, and the mobile payment market from KPMG. Posted: 23 Apr 2012 \| Published: 23 Apr 2012 TOPICS: Market Research \| Market Segments \| Market Trends \| Mobile Payments \| Mobile Workers \| Notebook Computers \| Payment Processing \| Smart Phones \| Tablet PC

Unlocking growth potential in emerging markets sponsored by ComputerWeekly.com IT BRIEFING: Emerging markets offer huge potential for technology companies to expand. This report from Grant Thornton assess the opportunities in a range of emerging markets. Posted: 23 Apr 2012 \| Published: 23 Apr 2012 TOPICS: Investments \| Market Research \| Market Trends \| Mergers and Acquisitions \| User Experience

Ultrabooks & Mobile Computing sponsored by ComputerWeekly.com ANALYST BRIEF: In this report extract, Juniper Research looks at the market challenges and opportunities of ultrabooks, the next generation of note book PCs. Posted: 05 Apr 2012 \| Published: 05 Jan 2012 TOPICS: Market Research \| Market Trends \| Mobile Workers \| Notebook Computers \| Tablet PC \| Vendors

Tablet & eReaders: strategies and opportunities sponsored by ComputerWeekly.com ANALYST BRIEF: In this report extract, Juniper Research discusses trends in the market for tablet PCs and eReaders. Posted: 16 Mar 2012 \| Published: 05 Sep 2011 TOPICS: Market Research \| Market Trends \| Mobile Device Management \| Tablet PC \| Wireless Internet

Scale-out Storage Market Forecast 2010-2015 sponsored by Red Hat WHITE PAPER: Although scale-out storage technologies were once viewed as specialized infrastructure solutions that really only made sense in a few environments, today these platforms are making their way into mainstream IT. Check out this ESG market forecast to discover current trends and future predictions regarding the development of these solutions. Posted: 14 Feb 2012 \| Published: 14 Feb 2012 TOPICS: Market Research \| Market Trends \| Scalability Testing \| Storage Architectures \| Storage Efficiency \| Storage Infrastructure \| Storage Management \| Storage Security

Ahead in the Cloud: The CSC Cloud Usage Index sponsored by CSC WHITE PAPER: This survey of more than 3,500 cloud computing users in eight countries uncovers current user attitudes towards the cloud and their experience in adopting cloud computing. Access these findings to discover the answers to key cloud questions now. Posted: 12 Jan 2012 \| Published: 12 Jan 2012 TOPICS: Cloud Computing \| Cloud Management \| Infrastructure as a Service (IaaS) \| Market Research \| Market Trends \| Surveys \| User Experience

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member sponsored by AT&T Corp WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world. Posted: 02 Nov 2011 \| Published: 02 Nov 2011 TOPICS: Consumer Market \| CRM \| CRM Services \| Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile CRM \| Mobile Device Management \| Smart Phones \| Wireless Computing \| Wireless Networks

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management sponsored by AT&T Corp WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices. Posted: 02 Nov 2011 \| Published: 02 Nov 2011 TOPICS: Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile CRM \| Mobile Device Management \| Mobile Device Management Software \| Scanners \| Smart Phones

Scan a Mobile Barcode, Unlock a New Brand Experience: AT&T Mobile Barcode Services sponsored by AT&T Corp WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips. Posted: 28 Oct 2011 \| Published: 28 Oct 2011 TOPICS: Advertising \| Advertising Industry \| Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile Device Management \| Mobile Device Management Software \| Smart Phones \| Wireless Networks

Sybase Video: Complex Event Processing for Continuous Intelligence sponsored by Sybase, an SAP company VIDEO: Discover how Sybase uses Complex Event Processing to help financial services companies capitalize on critical opportunities as they happen. This real-time Continuous Intelligence delivers actionable insights to enable informed decisions that can increase revenue, solve customer problems and reduce risk. Posted: 08 Jul 2011 \| Premiered: 08 Jul 2011 TOPICS: Business Intelligence \| Business Management \| Capital Expenditures \| Data Analytics \| Enterprise Resource Management \| Market Research \| Market Trends \| Predictive Analytics

Complex event processing for more intelligent business operations sponsored by Sybase, an SAP company EBOOK: Read this ebizQ e-book for an introduction to complex event processing (CEP). Inside, learn about the role of CEP in intelligent operations, as well as gaining access to a special three-part report on capturing, analyzing and taking action on event data. Posted: 10 Jun 2011 \| Published: 10 Jun 2011 TOPICS: Business Activity Monitoring \| Business Intelligence \| Business Intelligence Software \| Data Analytics \| Information Governance \| Information Management \| Market Research \| Market Trends

Sybase® Market Liquidity Analysis sponsored by Sybase, an SAP company WHITE PAPER: A full market perspective is difficult because of fragmented liquidity. Many securities are traded on more than one exchange or alternative trading venue. Knowing when, where and how to trade can be a challenge, and it’s getting harder all the time as the markets evolve. Posted: 25 May 2011 \| Published: 25 May 2011 TOPICS: Analytic Applications Software \| Business Intelligence \| Market Research \| Market Segments \| Market Trends \| Predictive Analytics \| Predictive Analytics Software \| Statistical Software

Magic Quadrant for Data Warehouse Database Management Systems (Gartner) sponsored by Teradata WHITE PAPER: The data warehouse DBMS market is undergoing a transformation, including many acquisitions, as vendors adapt data warehouses to support the modern business intelligence and analytic workload requirements of users. This document compares 16 vendors, including IBM & Netezza, to help customers find the right one for their needs. Posted: 11 Apr 2011 \| Published: 11 Apr 2011 TOPICS: Business Intelligence \| Data Analytics \| Data Management \| Data Mining \| Data Warehouses \| Database Performance Management \| Databases \| Market Research \| Vendor Selection \| Vendors

Warehousing Podcast Series sponsored by IBM PODCAST: Listen to a series of short podcasts available for InfoSphere Warehousing and IBM Smart Analytics System to learn about all the benefits of the IBM approach. Posted: 17 Mar 2011 \| Premiered: Mar 17, 2011 TOPICS: Business Intelligence Software \| Customer Loyalty \| Data Analytics \| Data Mining \| Data Warehouse Software \| Market Research \| OLAP \| XML

Magic Quadrant for Static Application Security Testing sponsored by Veracode, Inc. WHITE PAPER: In this research, we analyze the evolution of the static application security testing market, and evaluate its vendors according to their business and technology vision, as well as their ability to execute against that vision in their products and services. Posted: 17 Feb 2011 \| Published: 17 Feb 2011 TOPICS: Application Security \| Cybersecurity \| Market Research \| Penetration Testing \| Source Code Control \| Vendor Selection

A Marketing Pilot for FTTH Network Rollout sponsored by ECI Telecom WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results. Posted: 29 Nov 2010 \| Published: 01 Nov 2010 TOPICS: Campaign Management \| CRM \| CRM Analytics \| CRM Services \| Market Research \| Market Segments \| Marketing

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MARKET RESEARCH DEFINITION (continued): … but not part of the culture of the corporation seeking the solution. Such a group may consist of consumers who buy the company's products or services but who have no other connection with the company or its affiliates. When the event is a competition, these people are treated as contestants. The most creative or promising solutions, as determined by a set of judges, win the contest. Cash prizes generate an incentive for participants to take the contest seriously.Crowdcasting has been proven to stimulate the evolution of products, processes, technologies, services or trademarks that executives …

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