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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Can’t afford to gamble on your database infrastructure?
sponsored by Basho Technologies
WEBCAST: In the modern enterprise environment, businesses need databases that can handle large amounts of data, much of it unstructured. In this webcast, discover what that kind of database looks like and how one company managed to implement it.
Posted: 10 Apr 2015 | Premiered: Apr 10, 2015

Basho Technologies

How to Write a Compelling IT Budget Application
sponsored by Welldata
WHITE PAPER: This concise overview reveals a real-world example of how one IT manager was able to get his budget approved in just one day after weeks of failed attempts to convince his company's C-suite to approve additional funds.
Posted: 09 Apr 2015 | Published: 03 Apr 2015

Welldata

451 Research: IBM’s enterprise version of dashDB data warehouse
sponsored by IBM
WHITE PAPER: This white paper describes IBM's enterprise version of dashDB data warehouse.
Posted: 06 Apr 2015 | Published: 14 Jan 2015

IBM

Data Management Designed for the Web, Mobile and Internet of Things Era
sponsored by IBM
WHITE PAPER: Database-as-a-Service (DBaaS) helps enable you to buy into a data management Service Level Agreement (SLA) instead of buying into a database technology, simplifying app development and delivery.Read this white paper to find out all the ways DBaaS can benefit your organization.
Posted: 06 Apr 2015 | Published: 31 Jan 2015

IBM

Oracle Database Backup and Recovery
sponsored by Nimble Storage
WHITE PAPER: The purpose of this technical white paper is to describe the different techniques of backup and recovery for Oracle database.
Posted: 02 Apr 2015 | Published: 31 Dec 2014

Nimble Storage

Zero to Hero: 12 Tips for Accidental DBAs
sponsored by SolarWinds, Inc.
WHITE PAPER: By staying informed, database administrators can keep on top of their job to ensure their organization's applications are running smoothly. Access this informative white paper to get 12 essential tips for DBAs.
Posted: 02 Apr 2015 | Published: 31 Dec 2014

SolarWinds, Inc.

Improving Analytics and Reporting with Near Real-time Data Replication to SQL Server
sponsored by Dell Software
WHITE PAPER: This resource explains how you can replicate changes from an Oracle database to an SQL Server, maintaining real-time images of the source tables or subsets of tables for all your data analytics needs.
Posted: 31 Mar 2015 | Published: 31 Mar 2015

Dell Software

Oracle eBook – Start Guide to Oracle Query Tuning
sponsored by SolarWinds, Inc.
EBOOK: Learn more about how Oracle database management systems can help your organization better control the components that contribute to application agility. Access this exhaustive ebook to get an in-depth look at Oracle database technology and learn everything you need to know as a DBA and developer in 4 distinct parts.
Posted: 31 Mar 2015 | Published: 31 Dec 2014

SolarWinds, Inc.

Meeting Your Data-Sharing Needs Now that Oracle Streams is Deprecated
sponsored by Dell Software
WHITE PAPER: With Oracle announcing the deprecation of Oracle Streams, and desupport of Oracle Advanced Replication and Change Data Capture in Oracle Database 12c, are you prepared with an alternative economical data-sharing solution? Read the Tech Brief >>
Posted: 30 Mar 2015 | Published: 30 Mar 2015

Dell Software

Intelligent Copy Data Management
sponsored by Catalogic Software
WHITE PAPER: This white paper presents a solution to the challenge of managing copy data.
Posted: 24 Mar 2015 | Published: 24 Mar 2015

Catalogic Software

Magic Quadrant for Data Quality Tools
sponsored by Information Builders
RESOURCE: According to Gardner, by 2017 33% of Fortune 100 companies will experience an information crisis due to their inability to effectively govern and trust their enterprise information—Will you let this happen to your business?Find out how you can effectively manage your data to ensure quality analytic results with this Magic Quadrant report.
Posted: 24 Mar 2015 | Published: 26 Nov 2014

Information Builders

Database as a Service: On-Premises or in the Cloud?
sponsored by Oracle Corporation
VIRTUAL ENVIRONMENT: This webcast describes the benefits of database as a service and how it could improve your database management.
Posted: 17 Mar 2015 | Premiered: 31 Dec 2014

Oracle Corporation

Data protection for big data environments
sponsored by IBM
WHITE PAPER: Access this exclusive interview to learn how you can design real-time, business-driven data protection policies across your enterprise. Read on to gain more insight into big data analytics and security in six distinct sections.
Posted: 12 Mar 2015 | Published: 31 Mar 2014

IBM

Database Vulnerability Assessment Tool: Determine the Efficacy of Your Database Protection System
sponsored by IBM
ASSESSMENT TOOL: Access this vulnerability assessment evaluation package which provides you with a simple tool that you can download for free, set up easily, and use to explore the benefits of database vulnerability assessment without the overhead of an enterprise deployment.
Posted: 12 Mar 2015 | Published: 12 Mar 2015

IBM

Top Three Myths about Big Data Security
sponsored by IBM
WHITE PAPER: In this informative white paper get the top 3 myths about big data security that are preventing companies effectively securing their big data. Read on to learn how you can implement an effective big data security system to protect your valuable customer data.
Posted: 11 Mar 2015 | Published: 31 Oct 2012

IBM

The fast, flexible approach to optimize and automate your SAP data operations
sponsored by Winshuttle, LLC
VIDEO: Access this concise video to learn how you can decrease risk, errors and delays in your data entry and processing by shoring up your data quality. Discover how lean data management can streamline collection validation and movement of your data by building upon existing investments.
Posted: 05 Mar 2015 | Premiered: 05 Mar 2015

Winshuttle, LLC

Moving Beyond Simple Data Cleansing: Full Contact Data Quality
sponsored by Melissa Data Corp
WEBCAST: Access this in-depth webinar to hear from Joseph Verido data quality analyst at Melissa Data. Learn more about the concept of data accuracy and how it fits into the data quality hierarchy. Read now to learn the benefits of maximizing your data quality to achieve actionable insights and get the most out of your data.
Posted: 05 Mar 2015 | Premiered: Jan 17, 2015

Melissa Data Corp

Data Governance - an Essential Deliverable for Information Driven Companies
sponsored by Winshuttle, LLC
WHITE PAPER: Access this informative white paper to learn how you can reduce cycle times, improve transactional readiness, produce more trustworthy analytics, achieve greater business agility and generally better your operations with improve data governance and data stewardship.
Posted: 27 Feb 2015 | Published: 27 Feb 2015

Winshuttle, LLC

Sales & marketing Analytics: Stop Wasting Time, Start Making Discoveries
sponsored by Progress
VIDEO: Access this video to learn about one platform which promises to help you consolidate your data so that you can analyze track and present data effectively.
Posted: 23 Feb 2015 | Premiered: 29 Jul 2014

Progress

Making Data Management Easier for You in 2015
sponsored by Progress
VIDEO: Manually tracking down data in its various formats: excel, databases, the cloud, can be time consuming and complicated. Learn how to consolidate your data and increase data quality with ease.
Posted: 23 Feb 2015 | Premiered: 15 Jan 2015

Progress

Improving Database Performance with Dell Fluid Cache for SAN
sponsored by Dell and Microsoft
RESOURCE: Using caching software can speed up applications to handle more transactions and deliver a better end user experience.Access this test report to see the performance of two configurations compared side by side. Find out which can deliver greater data acceleration for your database workloads, so your applications can handle more transactions.
Posted: 16 Feb 2015 | Published: 30 Sep 2014

Dell and Microsoft

Redefining Oracle Database Infrastructures with All-Flash Arrays
sponsored by EMC Corporation
WHITE PAPER: This white paper examines the benefits of using an all-flash array that is uniquely engineered for Oracle database requirements and utilizes a simplified, scale-out performance architecture.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

EMC Corporation

Introduction to In-Memory Data Grids
sponsored by Red Hat
WHITE PAPER: Read this brief resource to learn some of the benefits of in-memory data grids, including fast access to data and elastic scalability that will improve application performance and the user experience.
Posted: 30 Dec 2014 | Published: 30 Dec 2014

Red Hat

Roundtable Q&A with Forrester Research, Inc. and IBM
sponsored by IBM
VIDEO: Access this informative round table discussion to hear from security experts from Forrester and IBM about the top challenges and trends in data security. Learn how you can step up your security game to ensure your data is protected.
Posted: 12 Mar 2015 | Premiered: 12 Mar 2015

IBM

Discover the Benefits of Database as a Service
sponsored by Oracle Corporation UK Ltd
VIDEO: Watch this video to learn about a Oracle's Exadata and SuperCluster Engineered Systems that deliver extreme database performance—while reducing costs and complexity.
Posted: 02 Feb 2015 | Premiered: 18 Jul 2014

Oracle Corporation UK Ltd
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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