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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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How SAP HANA Helps Clients Quickly Restore Business-Critical Operations
sponsored by IBM
WHITE PAPER: This paper presents an evaluation of how the SAP HANA in-memory database improves cold start performance. Discover an analysis of the performance of SAP HANA in accelerating cold starts to ensure business-critical systems are available.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

IBM

Successfully Manage Your Databases' Unruly Data
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: The increased size and unmanaged growth of data in production databases can create a range of issues, from slowing down your responsiveness to increasing costs. In this white paper, learn how to leverage a database technology that can run modules, integrate data, and more.
Posted: 23 Feb 2017 | Published: 01 Mar 2016

Hewlett-Packard Enterprise

Finance Executives: A Breakthrough Dashboard For You
sponsored by Oracle Corporation
WEBCAST: Join Justin Gillespie, Principal for Business Intelligence and Data Warehousing at The Hackett Group, in this webcast to explore the benefits of the Hackett Oracle Performance Exchange (HOPE) and learn how it could revolutionize how you leverage data.
Posted: 22 Feb 2017 | Premiered: Feb 22, 2017

Oracle Corporation

Lower Storage Costs and Comparable Performance Justify Migrating to SAP HANA Sooner
sponsored by Pure Storage
WHITE PAPER: Access this resource to discover how to ease the burden of SAP HANA migration and realize full HANA performance by deploying SAP Dynamic Tiering on an all-flash converged infrastructure (CI). Inside, discover a cost-savings and performance comparison for this infrastructure against that of traditional SAP systems, and more.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Pure Storage

Analytics Design Guide for Using SAP HANA & SAP Lumira on All-Flash Converged Infrastructure
sponsored by Pure Storage
WHITE PAPER: Discover reference architecture for deploying SAP Lumira and SAP HANA analytics on an all-flash converged infrastructure (CI). Read on to provide the reliability business-critical apps demand with SAP on CI, which includes built-in DR to reduce the time required to complete HANA backup, and more.
Posted: 21 Feb 2017 | Published: 31 Mar 2016

Pure Storage

Why Flash Storage for SAP Solutions?
sponsored by Pure Storage
RESOURCE: SAP HANA and flash storage: a match made to be to compete with modern database and app demands? Here's your chance to decide. Access this infographic to discover the top 10 reasons enterprises cite for integrating one all-flash storage system with their traditional SAP and SAP HANA environments.
Posted: 21 Feb 2017 | Published: 31 Dec 2016

Pure Storage

Drive Deeper Insights across Data with SQL Server 2016
sponsored by Microsoft
WHITE PAPER: Explore how SQL Server 2016 can help drive deeper insights into big data from both relational and non-relational sources, in the cloud and on-premise. Discover how SQL Server 2016 helps you store data in more formats at scale, open up data access, provide predictive analytics, and share insights on-premise, via the web, and through mobile devices.
Posted: 20 Feb 2017 | Published: 30 Jun 2016

Microsoft

Sizing up Oracle Upgrades: Exadata with Oracle Database 12c
sponsored by Oracle
EGUIDE: In this expert e-guide, 20-year industry veteran Brian Peasley explores the top 10 reasons for upgrading Oracle databases to 12c. Discover how DBAs can improve their management of Oracle systems and how Oracle Exadata Database Machine enables analytics, batch, reporting, and other tasks to run simultaneously across databases.
Posted: 17 Feb 2017 | Published: 10 Feb 2017

Oracle

Managing Your Oracle Database Licenses
sponsored by Snow Software
WHITE PAPER: This paper introduces the basic principles of managing and optimizing the licensing of Oracle databases. Read on to uncover key components of a successful Oracle software asset management (SAM) strategy, and tips for using the intelligence provided by SAM technologies to reduce both the likelihood and cost of an Oracle audit.
Posted: 17 Feb 2017 | Published: 17 Feb 2017

Snow Software

Collect and Investigate Performance Data to Solve SQL Server Workload Crimes
sponsored by Quest
VIDEO: Regular, ongoing DB monitoring is one of the only ways to stay on top of DB performance in a landscape where applications are changing by the day. In this webcast presentation, learn about important technologies and performance metrics you need to know in order to troubleshoot problems and keep your SQL Server systems running in top form.
Posted: 16 Feb 2017 | Premiered: 14 Feb 2017

Quest

Top 5 Salesforce Integration Patterns and Best Practices
sponsored by MuleSoft
WHITE PAPER: This white paper explores how to leverage an integration platform to seamlessly incorporate your deployment of Salesforce. Uncover the 5 most common integration patterns, including data migration, aggregation, bi-directional synchronization, and 2 more.
Posted: 09 Feb 2017 | Published: 31 Dec 2014

MuleSoft

10 Reasons to Upgrade to Oracle Database 12c
sponsored by Oracle
EGUIDE: Let Brian Peasland, a DBA with over 20 years of experience, explains why you should upgrade to Oracle Database 12c. Learn about how you can gain increased back-end support, updated hardware and OS, security patches and more inside.
Posted: 08 Feb 2017 | Published: 08 Feb 2017

Oracle

Identify and Eliminate Problems in your Oracle DB
sponsored by TechTarget
RESOURCE: Oracle DB platforms with heavily fragmented data waste space and can result in moderate to severe performance implications. Gain expert Oracle DB performance tips and tricks in our new and exclusive e-guides, Oracle In-Memory DB Options: Step Up Performance, and Identify and Eliminate Problems in Your Oracle DB.
Posted: 07 Feb 2017 | Published: 19 Mar 2014

TechTarget

5 Reasons to Go with Oracle Database Appliance
sponsored by Oracle
RESOURCE: Running your database and applications gets expensive--especially considering there's no way to be sure your work will pay off. Access this infographic to learn about the top 5 aspects to look for when deciding on a database appliance software package to help boost your database's efficiency.
Posted: 03 Feb 2017 | Published: 03 Feb 2017

Oracle

5 Reasons Oracle Database Appliance is for You
sponsored by Oracle
RESOURCE: Running your database and applications gets expensive. Access this infographic to learn about an appliance that sets out to help run your Oracle Database as cost-effectively as possible while preparing you for the cloud.
Posted: 03 Feb 2017 | Published: 30 Dec 2016

Oracle

Troubleshooting Microsoft SQL Server
sponsored by Logentries
RESOURCE: Many companies leverage SQL Server, but does your organization have a modern strategy in place to monitor the overall health of your database and identify performance bottlenecks? Access this resource to learn how to gather logs, integrate and analyze the data, generate key visualizations, and troubleshoot your SQL Server.
Posted: 01 Feb 2017 | Published: 31 Jan 2017

Logentries

How To Proactively Manage Application Data For the Long-Term
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: Many companies with PeopleSoft Enterprise wait far too long to implement data management strategies for their application databases. Read this white paper to learn how the proper data management strategy in your Oracle environment can help you with application performance, long-term compliance, manageability, and more.
Posted: 26 Jan 2017 | Published: 26 Jan 2017

Hewlett-Packard Enterprise

Compare Database Platforms for Simpler Management and Deployment
sponsored by Oracle
RESOURCE: When it comes to trying to put the right databases and software in place, many companies struggle to end the debate of "build vs. buy." This resource helps you find a cost-effective database to suit your company's needs. Learn about Oracle's database appliance that simplifies deployment, maintenance, and support and can be managed by just one DBA.
Posted: 24 Jan 2017 | Published: 31 Dec 2016

Oracle

Research Study: The Role of SAP S/4 HANA in the Age of Digital Transformation
sponsored by SNP America, Inc.
RESEARCH CONTENT: With S/4 HANA, SAP added a new chapter to its long ERP history. But with the age of digital transformation, is S/4 HANA a reliable and relevant technology? Access this in-depth research report, produced by PAC (a CXP Group company), to discover how S/4 HANA is being applied, what challenges SAP users face, and much more.
Posted: 24 Jan 2017 | Published: 24 Jan 2017

SNP America, Inc.

A MYSQL Database In The Cloud For Your Enterprise Needs
sponsored by Oracle Corporation UK Ltd
RESOURCE: Use this infographic to learn all about an open-source cloud database that runs on MYSQL to help your business deliver results simply, safely, and at a price you can afford.
Posted: 23 Jan 2017 | Published: 23 Jan 2017

Oracle Corporation UK Ltd

This Express Cloud Service Can Help You Make Database Administration Easy
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: As your enterprise grows, your DB needs to grow with it. Moving your DB into a flexible cloud environment seems to be a good idea, but patching and upgrading can still be a laborious and expensive process. Explore how the cloud can help you eliminate DB management complexities and support cost savings.
Posted: 20 Jan 2017 | Published: 20 Jan 2017

Oracle Corporation UK Ltd

Guide to SAP HANA: Implementation Options, Tips, and More
sponsored by Freudenberg IT
EGUIDE: Explore the journey to a successful SAP HANA implementation so you can leverage the in-memory database's cloud and analytic capabilities. Learn about the key differences between HANA Cloud Platform and HANA Enterprise Cloud, uncover 5 implementation tips, and more.
Posted: 18 Jan 2017 | Published: 17 Jan 2017

Freudenberg IT

Data Center Modernization Boosts Application Performance with Scale-Up Infrastructure
sponsored by Hewlett Packard Enterprise
RESOURCE: Discover a scale-up data center infrastructure designed with the power, scale, and reliability to boost your most demanding apps. Read on to reduce complexity with an infrastructure that accelerates mission-critical SAP HANA apps, provides always-on business continuity, and more.
Posted: 07 Dec 2016 | Published: 07 Dec 2016

Hewlett Packard Enterprise

How To Build A Strong Data Foundation With A Scalable Relational Database
sponsored by IBM
RESOURCE: Investigate the resources provided in this flipbook to discover more about a relational database program that can provide a secure environment for real-time analytics that you can scale to fit your business needs.
Posted: 01 Dec 2016 | Published: 01 Dec 2016

IBM

Benefits and Pitfalls Of Hadoop Adoption
sponsored by IBM
WHITE PAPER: Learn 6 reasons to consider Hadoop for your data management and analytics program, and discover several reasons why such a large program may not be the right fit for you (e.g. you work mainly in SQL or you need high levels of security).
Posted: 21 Nov 2016 | Published: 21 Nov 2016

IBM
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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