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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Oracle Database Systems: An Overview
sponsored by Oracle Corporation
WHITE PAPER: Organizations of all sizes and types find it difficult, time consuming, and risky to deploy robust database environments. Fortunately, the Oracle Database Appliance enables quick deployment and maintenance. Learn more about why the Oracle Database Appliance has become popular for a variety of use cases.
Posted: 27 Mar 2017 | Published: 27 Mar 2017

Oracle Corporation

Key Features and Benefits of Oracle Database Appliance
sponsored by Oracle Corporation
DATA SHEET: In addition to accelerating time to value when deploying database technology, the Oracle Database Appliance offers flexible licensing options and reduces operational expenses -- so you can focus on funding innovation. Learn more about the features of the Oracle Database Appliance.
Posted: 27 Mar 2017 | Published: 27 Mar 2017

Oracle Corporation

Empowering IT to Transform and Take Advantage of Database Technologies
sponsored by IBM
WHITE PAPER: In this report, discover how companies can reduce maintenance spending to allocate more funding toward innovation. Learn what reducing the cost of your database strategy can do.
Posted: 27 Mar 2017 | Published: 27 Mar 2017

IBM

How Scheduled Server Refreshes Can Save You Time and Money
sponsored by Dell and Microsoft
WHITE PAPER: Upgrading your infrastructure can help IT organizations save in capital and operation costs. Learn more about how to improve application management and cost savings.
Posted: 27 Mar 2017 | Published: 27 Mar 2017

Dell and Microsoft

A Database Appliance for Every Organization
sponsored by Oracle Corporation
WHITE PAPER: In this infographic, you'll get an overview of a purpose-built appliance for your Oracle database. Get details on performance, consolidation, and availability.
Posted: 24 Mar 2017 | Published: 24 Mar 2017

Oracle Corporation

IDC on Digital Transformation: Run Your DB on the Right Infrastructure
sponsored by IBM
WHITE PAPER: This white paper discusses the digital transformation journey that organizations are going through today. Discover a roadmap on one- or two-socket servers for digital transformation.
Posted: 23 Mar 2017 | Published: 31 Jan 2017

IBM

Redefining Real-Time Database Performance For Better Business Decisions
sponsored by Oracle Corporation
WHITE PAPER: Databases have long served as the lifeline of the business. Therefore, it's no surprise that performance has always been top of mind, and the goal is to service all requests as quickly as possible. In this lab review, learn how the Oracle SPARC M7 processor tested with an in-memory database performance.
Posted: 23 Mar 2017 | Published: 01 Dec 2015

Oracle Corporation

Case Study: InMobi Reaches New Speed With Their Mobile Advertising Platform
sponsored by Aerospike
VIDEO: InMobi, a global mobile advertising company, reaches billions of mobile users every year. With a wide array of mobile devices to reach, they needed a platform that was capable of handling the huge influx of data at top speed. In this case study, learn why InMobi went with Aerospike to power their mobile advertising platform.
Posted: 22 Mar 2017 | Premiered: 26 Jan 2016


How To Run Faster, More Accurate Real-Time Analytics
sponsored by Oracle Corporation
WHITE PAPER: With the growing size and importance of information stored in yourdatabases, accessing and using the right information at the right time hasbecome increasingly critical. Learn about running real-time analytics on SPARC servers by Oracle. Plus, discover the benefits of opting for this method.
Posted: 21 Mar 2017 | Published: 01 Jun 2016

Oracle Corporation

Case Study: How Rubicon Project Uses A DB Technology To Power Their Global Business
sponsored by Aerospike
VIDEO: In this case study, learn which database Rubicon Project, an AdTech company, uses to handle their billions of daily global transactions. Uncover why they chose to use this particular database, and the benefits of their chosen technology.
Posted: 20 Mar 2017 | Premiered: 12 Aug 2016


Powering the Internet of Moving Things
sponsored by Aerospike
VIDEO: Watch this brief video to learn how the Internet of Moving Things (IoMT) can deliver real-time insights, drive mobile innovation to new heights, and make the world a more connected and interactive space.
Posted: 20 Mar 2017 | Premiered: 27 Jan 2016


Cacheless Hybrid Memory DB Architecture Can Aid In Digital Transformation
sponsored by Aerospike
WHITE PAPER: Organizations are embracing digital transformation to create a competitive advantage by either building entirely new systems of engagement (SOEs) or by attempting to retool existing SOEs. But there are challenges involved – and many companies are embracing hybrid memory DB architecture to overcome them. Learn more inside.
Posted: 20 Mar 2017 | Published: 20 Mar 2017


Next Steps To Take On The Road Of Database Modernization
sponsored by Aerospike
WHITE PAPER: Database technologies have evolved to enable a range of applications that automate repetitious transactional business processes inherent in ERP, CRM, and other systems. But a new generation of applications is emerging – for big data, mobile, and the cloud. Learn about taking the first steps towards modernizing your database for the new age.
Posted: 17 Mar 2017 | Published: 17 Mar 2017


5 Signs Your Company Has Outgrown Your Cassandra NoSQL DB
sponsored by Aerospike
WHITE PAPER: Cassandra is a well-known NoSQL database. And while it's easy for organizations to start with Cassandra, you may face increasingly large costs and complexity of day-today operations as your application load grows. Learn the 5 signs that your organization has outgrown Cassandra, and find next-step recommendations.
Posted: 16 Mar 2017 | Published: 16 Mar 2017


Big Data A Big Problem? Where, When & Why To Use NoSQL
sponsored by Aerospike
EBOOK: Big data is becoming a big challenge for enterprises. To cope, many organizations have built environments for transactional data with Relational Database Management Systems (RDBMS), but even these can become inundated. In this e-book, learn why and how NoSQL databases help ease this data hurdle.
Posted: 16 Mar 2017 | Published: 16 Mar 2017


Peavey Gains Faster Access to Business Data and Insights
sponsored by Red Hat
VIDEO: Watch this brief video to discover how Peavey, an audio equipment manufacturer, leveraged a SAP analytics platform and reporting database to generate key insights faster, improve their data management, and boost productivity.
Posted: 15 Mar 2017 | Premiered: 28 Mar 2016

Red Hat

6 Issues That Can Derail Your Big Data Initiative
sponsored by Information Builders
WHITE PAPER: 55% of big data projects are never finished, due to inaccurate scope, technical roadblocks, data silos, and more. Inside this white paper, learn 6 issues you need to account for to get the most value from your Hadoop ecosystem. Plus, uncover best practices that can help you avoid common mistakes made during Hadoop rollouts.
Posted: 08 Mar 2017 | Published: 08 Mar 2017

Information Builders

Improve Performance and TCO with SQL Server and the Right Compute
sponsored by HPE and Intel®
WHITE PAPER: Recent technologies have emerged to strain databases, forcing expansion in both size and number. Access this white paper for best practices to improve database performance and TCO with SQL server and the right compute.
Posted: 02 Mar 2017 | Published: 31 Aug 2016

HPE and Intel®

Reducing Costs in Your Oracle Database Environment
sponsored by HPE and Intel®
WHITE PAPER: As data volumes rise, your Oracle database costs rise in unison...but they don't have to. This white paper answers several key questions about your Oracle database to help you optimize your ROI.
Posted: 01 Mar 2017 | Published: 31 Aug 2016

HPE and Intel®

IDC: Who Can Benefit from SAP HANA Database and S/4HANA on Power?
sponsored by IBM
WHITE PAPER: In this IDC report, receive an introduction to Power, and how it works with HANA and S/4HANA to help businesses achieve performance improvements and strong ROI.
Posted: 27 Feb 2017 | Published: 27 Feb 2017

IBM

How SAP HANA Helps Clients Quickly Restore Business-Critical Operations
sponsored by IBM
WHITE PAPER: This paper presents an evaluation of how the SAP HANA in-memory database improves cold start performance. Discover an analysis of the performance of SAP HANA in accelerating cold starts to ensure business-critical systems are available.
Posted: 24 Feb 2017 | Published: 24 Feb 2017

IBM

Finance Executives: A Breakthrough Dashboard For You
sponsored by Oracle Corporation
WEBCAST: Join Justin Gillespie, Principal for Business Intelligence and Data Warehousing at The Hackett Group, in this webcast to explore the benefits of the Hackett Oracle Performance Exchange (HOPE) and learn how it could revolutionize how you leverage data.
Posted: 22 Feb 2017 | Premiered: Feb 22, 2017

Oracle Corporation

Lower Storage Costs and Comparable Performance Justify Migrating to SAP HANA Sooner
sponsored by Pure Storage
WHITE PAPER: Access this resource to discover how to ease the burden of SAP HANA migration and realize full HANA performance by deploying SAP Dynamic Tiering on an all-flash converged infrastructure (CI). Inside, discover a cost-savings and performance comparison for this infrastructure against that of traditional SAP systems, and more.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Pure Storage

Why Flash Storage for SAP Solutions?
sponsored by Pure Storage
RESOURCE: SAP HANA and flash storage: a match made to be to compete with modern database and app demands? Here's your chance to decide. Access this infographic to discover the top 10 reasons enterprises cite for integrating one all-flash storage system with their traditional SAP and SAP HANA environments.
Posted: 21 Feb 2017 | Published: 31 Dec 2016

Pure Storage

Drive Deeper Insights across Data with SQL Server 2016
sponsored by Microsoft
WHITE PAPER: Explore how SQL Server 2016 can help drive deeper insights into big data from both relational and non-relational sources, in the cloud and on-premise. Discover how SQL Server 2016 helps you store data in more formats at scale, open up data access, provide predictive analytics, and share insights on-premise, via the web, and through mobile devices.
Posted: 20 Feb 2017 | Published: 30 Jun 2016

Microsoft
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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