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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty White Papers (View All Report Types)
26 - 50 of 211 Matches Previous Page  |  Next Page
The Building Blocks of a Mobile-Friendly Omni-Channel Customer Experience
sponsored by Aspect
WHITE PAPER: While there are challenges to overcome when building a customer-focused mobile experience, many best practices can be accomplished without significant technology implementations. Access this white paper to learn what you can do to satisfy the mobile consumer.
Posted: 24 Dec 2015 | Published: 24 Dec 2015

Aspect

Failing to Meet Mobile App User Expectations: A Mobile App User Survey
sponsored by Hewlett Packard Enterprise
WHITE PAPER: A well-performing app turns mobile users into brand advocates. Access this report to find survey results from 3,011 mobile-enabled consumers regarding their preferences, expectations, and what makes them dump your app for good.
Posted: 24 Dec 2015 | Published: 27 Feb 2015

Hewlett Packard Enterprise

Master the Mobile Moment
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This interactive brochure features a new approach to measuring and monitoring mobile apps effectively. Learn how to separate subpar tools from effective ones that help you measure and improve an app's performance, bringing you one step closer to mastering the "mobile moment."
Posted: 23 Dec 2015 | Published: 31 Jul 2015

Hewlett Packard Enterprise

4 Ways to Enhance Mobile App User Engagement
sponsored by Magnet
WHITE PAPER: This guide reveals how the key to building lasting relationships with customers via mobile applications lies beyond SMS or push notifications. Uncover 4 ways to drive mobile engagement and enhance customer satisfaction.
Posted: 23 Dec 2015 | Published: 23 Dec 2015


Improve Customer Experience with Better Self-Service
sponsored by Aspect
WHITE PAPER: In this Forrester report, you'll learn how to increase the breadth of your organization's self-service channels -- as well as the depth of these channels. Read on and uncover best practices for doing so.
Posted: 23 Dec 2015 | Published: 31 Mar 2015

Aspect

Expert Advice for Boosting CRM: Stop Reading Infographics and Start Selling
sponsored by Microsoft
WHITE PAPER: In this infographic, you will discover how to optimize your valuable time as an enterprise CIO, and foster best-in-class CRM. Read on to discover how to better nurture leads and make the best use of your time in growing your business, and find out how to boost your CRM in just minutes.
Posted: 22 Dec 2015 | Published: 22 Dec 2015

Microsoft

How In-App, Two-Way Mobile Messaging Builds Customer Loyalty
sponsored by Magnet
WHITE PAPER: In this white paper, explore the top 4 messaging features your mobile application should have in order to build customer loyalty.
Posted: 21 Dec 2015 | Published: 21 Dec 2015


Deliver Secure, New Business Services and Improve the Customer Experience
sponsored by CA Technologies
WHITE PAPER: This resource discusses ways organizations can deliver secure, new business services with identity management in mind. By accessing, you'll find a checklist designed to help you simultaneously grow and protect your business.
Posted: 18 Dec 2015 | Published: 18 Dec 2015

CA Technologies

Top 4 Emerging Mobile App Strategies
sponsored by Magnet
WHITE PAPER: This e-book digs into the top 4 emerging mobile app strategies for 2016 that can help you win customer loyalty. Rely on this guide as your "cheat sheet" to enabling better mobile experiences for today's always on-the-go customers.
Posted: 18 Dec 2015 | Published: 18 Dec 2015


Turn Social Sentiment into Opportunity with CRM and Analytics
sponsored by Microsoft
WHITE PAPER: In this guide, you'll uncover tips on how to reach customers at the point of influence with social marketing. Learn why social engagement plays a critical role in bridging the gap between your digital campaigns and the conversations they spark.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Microsoft

A Guide for Driving Sales Leads: Social is for Closers
sponsored by Microsoft
WHITE PAPER: In 2012, social salespeople were 23% more successful at exceeding their quotas. Access this guide and learn how to emulate the best social salespeople by uncovering tips on boosting relationships, driving sales leads, and more.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Microsoft

7 Key Trends Driving Effectiveness in the Contact Center
sponsored by Avaya
WHITE PAPER: With the right goals set in place, contact centers have the potential to be profit centers. Read on and you'll learn how to make the business case for transforming the contact center by understanding seven key trends.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Avaya

Infographic: Improving Customer Experiences in the Omnichannel Age
sponsored by Avaya
WHITE PAPER: This infographic denotes clear steps toward unifying all of your touchpoints to deliver exceptional customer service. Learn how to give your audience a consistent journey regardless of where or how they interact with you.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Avaya

Sink or Sell: Your Guide to Modern Sales Survival
sponsored by Microsoft
WHITE PAPER: This resource offers insight to help your sales team deliver an optimal customer experience by adopting modern sales productivity technologies. Discover which tools can accomplish this task, and how the value of an integrated platform can help your salespeople increase customer loyalty.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

Your Business Won't Make it to 2020 - Unless you Take These 3 Steps
sponsored by Avaya
WHITE PAPER: In this executive brief, you'll find survey results that point to significant improvement in companies who have implemented a customer experience management (CEM) strategy. Access now to learn how to define and execute your own strategy.
Posted: 14 Dec 2015 | Published: 31 Dec 2014

Avaya

Team and Customer Engagement Office IP
sponsored by Avaya
WHITE PAPER: This data sheet explores ways to offer engagement for employees and customers alike in an "always-on" world. From telephony and video to mobility and contact center applications, you'll learn strategies to help you improve your business communications.
Posted: 14 Dec 2015 | Published: 30 Nov 2015

Avaya

The Shift to Customer Centricity in the Contact Center
sponsored by Avaya
WHITE PAPER: In this infographic, you'll find statistics from one contact center research report that reveal new customer expectations. Learn how to address consumer needs by driving change in the contact center.
Posted: 11 Dec 2015 | Published: 11 Dec 2015

Avaya

Cisco Unified Collaboration Solutions Infrastructure Overview
sponsored by Global Knowledge
WHITE PAPER: Learn how Cisco Unified Collaboration infrastructure products can help you provide everything from call control which provides signaling and dial plan support to the expressway series providing firewall traversal for external access.
Posted: 21 Oct 2015 | Published: 21 Oct 2015

Global Knowledge

Gain New Insights and Enhance Consumer Engagements
sponsored by IBM
WHITE PAPER: Access this white paper and discover ways to capitalize on consumer data to drive desired business outcomes and increase marketing ROI.
Posted: 20 Oct 2015 | Published: 29 May 2015

IBM

How Leading Retailers Improve the Customer Experience
sponsored by IBM
WHITE PAPER: This report explains the best practices of retailers that outperform their peers. Learn about how leading retailers optimize the customer experience by using analytics to inform merchandising activities as well as to make better marketing, sales, and sourcing decisions.
Posted: 19 Oct 2015 | Published: 31 Jul 2013

IBM

The Value of Customer-Centric Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric merchandising strategy that encompasses assortment planning, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011

IBM

Mobile Apps: Measure, Focus, Improve
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this white paper, learn why the "mobile moment" - that instant when users first determine their love or hatred for your mobile app - dictates the success of your application and ultimately your business. Discover facts backed by Forrester Research that will help you tame the complexities of user experience measurements.
Posted: 01 Oct 2015 | Published: 01 Oct 2015

Hewlett Packard Enterprise

How the Cloud can Drive up Customer Engagement and Let Staff work more Flexibly
sponsored by IP Solutions
WHITE PAPER: In this white paper, you'll learn how the cloud can bring the contact center to your employees and let customers choose when, how and where they want to contact you. Find out how it also allows you to acquire new technologies and channels.
Posted: 30 Sep 2015 | Published: 30 Sep 2015

IP Solutions

Mobile Computing: It’s All about the User Experience
sponsored by CA Technologies.
WHITE PAPER: This white paper stresses the importance of strategic application performance management (APM) for driving business value and end-user loyalty. Access and learn how to manage the end-user experience across physical, virtual, and cloud environments.
Posted: 18 Sep 2015 | Published: 18 Sep 2015

CA Technologies.

Why Creating Closer Customer Relationships Depends on Master Data Management
sponsored by TIBCO Software Inc.
WHITE PAPER: This dynamic terrain is rocky, but it also holds enormous potential. The following white paper reveals what strategies you need to achieve close customer relationships and increased loyalty.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

TIBCO Software Inc.
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