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Mobile CRM

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ALSO CALLED: mCRM, Mobile Customer Relationship Management, Wireless Customer Relationship Management, Wireless CRM
DEFINITION: The ability to use handheld devices to manage sales, sales contacts, and customer service activities.
Mobile CRM Reports
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Failing to Meet Mobile App User Expectations: A Mobile App User Survey
sponsored by Hewlett Packard Enterprise
WHITE PAPER: A well-performing app turns mobile users into brand advocates. Access this report to find survey results from 3,011 mobile-enabled consumers regarding their preferences, expectations, and what makes them dump your app for good.
Posted: 24 Dec 2015 | Published: 27 Feb 2015

Hewlett Packard Enterprise

Learn How You could be Missing Customer Expectations
sponsored by Avaya
VIDEO: This video explores recent research on the changing needs of consumers when it comes to delivering the right customer experience. Learn how to help the 78% of customers who say their interaction with companies has evolved.
Posted: 24 Dec 2015 | Premiered: 18 Nov 2015

Avaya

Master the Mobile Moment
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This interactive brochure features a new approach to measuring and monitoring mobile apps effectively. Learn how to separate subpar tools from effective ones that help you measure and improve an app's performance, bringing you one step closer to mastering the "mobile moment."
Posted: 23 Dec 2015 | Published: 31 Jul 2015

Hewlett Packard Enterprise

4 Ways to Enhance Mobile App User Engagement
sponsored by Magnet
WHITE PAPER: This guide reveals how the key to building lasting relationships with customers via mobile applications lies beyond SMS or push notifications. Uncover 4 ways to drive mobile engagement and enhance customer satisfaction.
Posted: 23 Dec 2015 | Published: 23 Dec 2015


Improve Customer Experience with Better Self-Service
sponsored by Aspect
WHITE PAPER: In this Forrester report, you'll learn how to increase the breadth of your organization's self-service channels -- as well as the depth of these channels. Read on and uncover best practices for doing so.
Posted: 23 Dec 2015 | Published: 31 Mar 2015

Aspect

The Future of Insurance
sponsored by ComputerWeekly.com
RESEARCH CONTENT: CIOs and IT departments in the insurance industry must strive to create an environment that will support the business focusing on future innovations, according to this report from Trustmarque.
Posted: 21 Dec 2015 | Published: 21 Dec 2015

ComputerWeekly.com

A New Measure of Sales Success
sponsored by SearchCRM
EBOOK: This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
Posted: 17 Dec 2015 | Published: 10 Dec 2015

SearchCRM

How to Maximize Sales Productivity in the Modern Workplace
sponsored by Microsoft
WHITE PAPER: This white paper presents a three-step strategy towards selling more effectively. Access now and get details on staying focused, winning faster, and building trust.
Posted: 16 Dec 2015 | Published: 16 Dec 2015

Microsoft

7 Key Trends Driving Effectiveness in the Contact Center
sponsored by Avaya
WHITE PAPER: With the right goals set in place, contact centers have the potential to be profit centers. Read on and you'll learn how to make the business case for transforming the contact center by understanding seven key trends.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Avaya

Infographic: Improving Customer Experiences in the Omnichannel Age
sponsored by Avaya
WHITE PAPER: This infographic denotes clear steps toward unifying all of your touchpoints to deliver exceptional customer service. Learn how to give your audience a consistent journey regardless of where or how they interact with you.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Avaya

Sink or Sell: Your Guide to Modern Sales Survival
sponsored by Microsoft
WHITE PAPER: This resource offers insight to help your sales team deliver an optimal customer experience by adopting modern sales productivity technologies. Discover which tools can accomplish this task, and how the value of an integrated platform can help your salespeople increase customer loyalty.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

Becoming a Digital Business
sponsored by Microsoft
WHITE PAPER: This guide explores seven areas in which modern technology is being used to revamp the enterprise. Discover new ideas for your journey towards digitization.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

Your Business Won't Make it to 2020 - Unless you Take These 3 Steps
sponsored by Avaya
WHITE PAPER: In this executive brief, you'll find survey results that point to significant improvement in companies who have implemented a customer experience management (CEM) strategy. Access now to learn how to define and execute your own strategy.
Posted: 14 Dec 2015 | Published: 31 Dec 2014

Avaya

Team and Customer Engagement Office IP
sponsored by Avaya
WHITE PAPER: This data sheet explores ways to offer engagement for employees and customers alike in an "always-on" world. From telephony and video to mobility and contact center applications, you'll learn strategies to help you improve your business communications.
Posted: 14 Dec 2015 | Published: 30 Nov 2015

Avaya

The Shift to Customer Centricity in the Contact Center
sponsored by Avaya
WHITE PAPER: In this infographic, you'll find statistics from one contact center research report that reveal new customer expectations. Learn how to address consumer needs by driving change in the contact center.
Posted: 11 Dec 2015 | Published: 11 Dec 2015

Avaya

Your Guide for Mobile Application Performance Management Solutions
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This analyst report explains why a mobile application performance management (mAPM) solution is essential to stay afloat in today's economy. Learn how to determine the success of a mobile application based on key considerations.
Posted: 11 Dec 2015 | Published: 28 Oct 2014

Hewlett Packard Enterprise

Digital Transformation: Accelerate the pace of change to the "Digital Enterprise"
sponsored by Avaya
WHITE PAPER: By 2027, it is predicted that 75% of non-digital enterprises will be shifted out or die entirely. Read on for a strategy to accelerate the pace of change by leveraging several technologies.
Posted: 10 Dec 2015 | Published: 30 Jan 2015

Avaya

Communicate through Multiple Channels for Greater Engagement and Retention
sponsored by Kofax, Inc.
EBOOK: Discover why adopting a CCM solution with passive and active multi-channel communication empowers your business to engage with your customers across multiple delivery channels and with minimal effort.
Posted: 08 Dec 2015 | Published: 08 Dec 2015

Kofax, Inc.

Vendor Comparison: Selecting Collaboration Technologies
sponsored by Polycom, Inc.
WHITE PAPER: This white paper serves a guide in selecting the right unified communications technologies for your business, and outlines several conference room-ready sound stations and telephones to fit your organization.
Posted: 06 Dec 2015 | Published: 24 Apr 2015

Polycom, Inc.

Case study - Narita International Airport Improves Service with IBM Domino Mobile Apps
sponsored by IBM
CASE STUDY: In the following case study, learn how Narita International Airport – a major hub connecting 35 countries and 98 cities – was able to give their patrol agents access to information quickly and effectively on their mobile devices to ultimately drive faster customer response time and improve overall satisfaction.
Posted: 04 Dec 2015 | Published: 04 Dec 2015

IBM

Analyzing WAN Congestion in UC & Converged Environments
sponsored by NetScout Systems, Inc.
WEBCAST: In this webcast, you will learn how to analyze and mitigate WAN congestion in your UC and converged communications environments via a service platform. View now to access a network application monitoring platform that will allow you to visualize link performance, identify service quality degradation, and more.
Posted: 04 Dec 2015 | Premiered: Dec 4, 2015

NetScout Systems, Inc.

Are you Delivering a Great Mobile Experience?
sponsored by IBM
VIDEO: In this video, discover findings from over a thousand consumer respondents regarding what constitutes as an optimal mobile app experience. Tune in and you'll also learn the economic consequences of missing out on mobile.
Posted: 01 Dec 2015 | Premiered: 01 Dec 2015

IBM

7 ways the mobile consumer changes everything
sponsored by Bazaarvoice
WHITE PAPER: Discover how this new mobile customer is changing the retail landscape in this white paper. Download now to get 7 tips to help you attract and keep the mobile focused consumers.
Posted: 23 Nov 2015 | Published: 23 Nov 2015

Bazaarvoice

How Mobility Inspires Companies to be More Innovative
sponsored by IBM
WHITE PAPER: Using the healthcare industry as an example, this white paper digs into the new mobile trends that are transforming businesses, and outlines key challenges and opportunities on the road ahead. Some of the core issues that are addressed include: access to data, integration, mobile-first experience, and more.
Posted: 23 Nov 2015 | Published: 29 Oct 2015

IBM

Crack open a world of mobile possibilities for your global enterprise
sponsored by Vodafone
PRODUCT OVERVIEW: In this solution brief, you will discover how to implement an efficient company-wide voice, data, and roaming plan tailored to your company's mobility requirements. Access this brief to centralize your spending using one cost center.
Posted: 20 Nov 2015 | Published: 20 Nov 2015

Vodafone
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