ALSO CALLED: mCRM, Mobile Customer Relationship Management, Wireless Customer Relationship Management, and Wireless CRM DEFINITION: The ability to use handheld devices to manage sales, sales contacts, and customer service activities.
WHITE PAPER: Posted: 03 Jun 2008 | Published: 01 Jun 2008
SUMMARY:
Companies must be able to measure productivity gains from mobile working. Productivity is notoriously difficult to measure accurately, let alone in the elusive area of enterprise mobility. How should companies go about it?
WHITE PAPER: Posted: 03 Jun 2008 | Published: 01 Jun 2008
SUMMARY:
Mobile applications are transforming how companies operate. With new ways to work flexibly, employees are becoming more responsive and more productive. But enterprises have experienced only the start of what IP networks will bring to mobile working.
WHITE PAPER: Posted: 20 Mar 2008 | Published: 01 Mar 2008
SUMMARY:
Today's successful enterprises are discovering that granting mobile access to critical business applications can increase productivity and revenue.
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