Web Self-Service: The Cornerstone of Multi-Channel Customer Experience Management
sponsored by IntelliResponse
WHITE PAPER:
In todays highly competitive economic climate, there is no margin for error when it comes to attracting and retaining customers. Businesses must now offer more channels of communication, more customer options, and faster responses than ever before.
Posted: 02 Dec 2009 | Published: 02 Dec 2009
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CRM Whitepaper: Using Business Rules to Increase Opportunities for Upsell, Cross-Sell and Customer Satisfaction
sponsored by IBM
WHITE PAPER:
This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences.
Posted: 30 Nov 2009 | Published: 30 Nov 2009
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How to Maximize Revenue by Sending Targeted Promotions to Customers
sponsored by Infor CRM
WHITE PAPER:
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
Posted: 23 Oct 2009 | Published: 23 Oct 2009
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Focusing on High-Tech Manufacturers
sponsored by Infor CRM
WHITE PAPER:
This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come.
Posted: 23 Oct 2009 | Published: 23 Oct 2009
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Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success
sponsored by Infor CRM
WHITE PAPER:
This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand.
Posted: 23 Oct 2009 | Published: 23 Oct 2009
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Focusing on Food & Beverage Manufacturers: Three Strategies for Profitability Tomorrow and in Years to Come
sponsored by Infor CRM
WHITE PAPER:
This paper explores the idea that to effectively compete today and into the next generation, F&B manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies F&B manufacturers must do if they want to be profitable tomorrow and in the years to come.
Posted: 22 Oct 2009 | Published: 22 Oct 2009
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Cashing in on Customer Intelligence in the Financial Services Industry
sponsored by Infor CRM
WHITE PAPER:
In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage.
Posted: 22 Oct 2009 | Published: 22 Oct 2009
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7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives
sponsored by Vovici
WHITE PAPER:
In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
Posted: 20 Oct 2009 | Published: 20 Oct 2009
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Customer Experience IQ Report
sponsored by Vovici
WHITE PAPER:
The Customer Experience IQ (CEIQ) report identifies the six secrets of highly effective customer experience programs that every company can use to create true customer loyalty. Read this paper to learn which customer experience programs that organizations have implemented are most effective at driving customer loyalty.
Posted: 20 Oct 2009 | Published: 20 Oct 2009
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7 Habits of Highly Successful Surveys
sponsored by Vovici
WHITE PAPER:
Understanding your customer is vital to maintaining and improving loyalty. Learn how to measure customer experience so you can build customer loyalty. Download a copy of the latest Vovici whitepaper 'The Customer Satisfaction Survey' to learn how to understand the major customer experience metrics and more!
Posted: 20 Oct 2009 | Published: 20 Oct 2009
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The Technology of Innovation: Using CRM to Enable Customer-Centric Innovation
sponsored by Pivotal CRM, a CDC Software solution
WHITE PAPER:
This white paper highlights the important role technology can play in the innovation process and looks at how a customer-focused approach to innovation can be supported by flexible customer relationship management tools. It explains how businesses can use CRM to foster and implement customer-centric innovation, enhancing the customer experience.
Posted: 19 Oct 2009 | Published: 19 Oct 2009
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ERP in SMB: Exploring Growth Strategies
sponsored by SAP
WHITE PAPER:
This report is a road map for SMBs seeking to meet the corporate goals of growth strategies and customer service through Best-in-Class ERP implementation.
Posted: 28 Sep 2009 | Published: 28 Sep 2009
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5 Best Practices for Smartphone Support: The Enterprise Guide to Smart Support for Smart Devices
sponsored by LogMeIn, Inc.
WHITE PAPER:
This paper features real-world examples from US enterprises on how the benefits of keeping mobile devices functioning without interruption are felt on every level of business.
Posted: 16 Sep 2009 | Published: 16 Sep 2009
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Increasing Customer Experience via Rich Information Applications
sponsored by Actuate
WHITE PAPER:
This whitepaper shares key points and recommendations from leading analysts such as Forrester to assist organizations in leveraging RIAs to enhance online user experience.
Posted: 10 Sep 2009 | Published: 10 Sep 2009
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study
sponsored by Citrix Online
WHITE PAPER:
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
Posted: 21 Aug 2009 | Published: 21 Aug 2009
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9 Management Practices for Exceptional Webinars
sponsored by Citrix Online
WHITE PAPER:
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
Posted: 21 Aug 2009 | Published: 21 Aug 2009
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Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars
sponsored by Citrix Online
WHITE PAPER:
Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.
Posted: 21 Aug 2009 | Published: 21 Aug 2009
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What Causes Webinar Attendees to Bail
sponsored by Citrix Online
WHITE PAPER:
Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.
Posted: 21 Aug 2009 | Published: 21 Aug 2009
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How to Market and Sell Services with Webinars
sponsored by Citrix Online
WHITE PAPER:
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.
Posted: 21 Aug 2009 | Published: 21 Aug 2009
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Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center
sponsored by Infor CRM
WHITE PAPER:
Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
Posted: 22 Jul 2009 | Published: 22 Jul 2009
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Innovative Marketing Strategies for Individual and Personal Lines Insurers
sponsored by Infor CRM
WHITE PAPER:
In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
Posted: 22 Jul 2009 | Published: 22 Jul 2009
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Making Interactions More Intelligent Across All Channels in the Retail Finance Industry
sponsored by Infor CRM
WHITE PAPER:
In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction.
Posted: 22 Jul 2009 | Published: 22 Jul 2009
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Increase Your Returns Using Event-Based Marketing
sponsored by Infor CRM
WHITE PAPER:
Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
Posted: 22 Jul 2009 | Published: 22 Jul 2009
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The Performance Manager: Turning Information Into Higher Business Performance
sponsored by IBM
WHITE PAPER:
Download this white paper for an extensive summary of <i>The Performance Manager, Proven Strategies for Turning Information into Higher Business Performance</i>, a book that examines the partnership between decision-makers and the people who provide them with information to drive better decisions.
Posted: 20 Jul 2009 | Published: 20 Jul 2009
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Service Desk Consolidation Cuts Costs and Increases Service Quality
sponsored by BMC Software, Inc
WHITE PAPER:
The service desk is the last place you should try to cut back. For external-facing organizations, quality support keeps customer loyalty and repeat business high and ensures that partners and suppliers can do business with you cost effectively. Read this whitepaper to discover the path to proper service desk consolidation and its many benefits.
Posted: 18 Jun 2009 | Published: 18 Jun 2009
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