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Customer Service Best Practices White Papers (View All Report Types)
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8 Ways to Increase Conversions with Call Tracking
sponsored by Twilio
WHITE PAPER: If a customer clicks on an ad but calls the store to make a purchase, how can you track conversion rates? Learn how call tracking is helping advertisers use phone numbers to match online clicks with offline purchasing behavior.
Posted: 11 May 2017 | Published: 11 May 2017

Twilio

Digital Transformation in Sales: Evolving the Art of Customer Engagement
sponsored by Microsoft
WHITE PAPER: This white paper examines the top driver behind improved customer engagement: digital transformation. Find out why top-performing sales organizations are increasing their revenues by prioritizing technology as they form new and evolving relationships with their customers.
Posted: 10 May 2017 | Published: 10 May 2017

Microsoft

Why Your Business Needs a Personalization Strategy
sponsored by Cxense
WHITE PAPER: Return customers are an asset for your company, providing quality, actionable data for you and your marketing department. Learn more about how you can leverage web personalization in your web apps and website design to provide an enticing customer experience that will keep your customers coming back.
Posted: 05 May 2017 | Published: 05 May 2017

Cxense

Be a Marketing Hero
sponsored by Cxense
WHITE PAPER: If you don't provide a personalized experience, somebody else will – and that's where your customers will keep going back to. Learn more about how you can leverage web app and website personalization in your own company and start keeping your customers.
Posted: 05 May 2017 | Published: 05 May 2017

Cxense

Get Out of the Queue: Drive Your CX with Attribute Matching
sponsored by Avaya
WHITE PAPER: Today, nearly 90% of companies compete solely on CX – a drastic increase from 36% in 2010. But what exactly does CX consist of? Read this article to learn more about trends and strategies for driving contextualized experiences.
Posted: 26 Apr 2017 | Published: 23 Mar 2017

Avaya

Technology Trends in Customer Support Centers
sponsored by Zendesk
WHITE PAPER: In a recent Gatehouse Research survey, 54% of customer service and IT executive respondents cited inconsistent service as their main cause of customer frustration. Access the results to the rest of the survey and see how your peers are answering the tough questions.
Posted: 25 Apr 2017 | Published: 25 Apr 2017

Zendesk

Roll Out and Manage Multiple Customer Service Channels
sponsored by Zendesk
WHITE PAPER: In this guide, uncover the different communications channels you could be using to provide customer service as well as considerations for your roll out of these channels.
Posted: 24 Apr 2017 | Published: 24 Apr 2017

Zendesk

2017 CRM Customer Service Tech Predictions
sponsored by Zendesk
WHITE PAPER: Analytics. Machine Learning. AI. Assess Gartner's predictions for customer service and support tools in 2017 – which ones are actually working?
Posted: 23 Apr 2017 | Published: 07 Nov 2016

Zendesk

2017 Customer Service Trends: Operations Become Smarter And More Strategic
sponsored by Zendesk
WHITE PAPER: This analyst report summarizes the top 10 customer service trends for 2017 that contact center leaders must pay attention to in order to deliver customer service excellence.
Posted: 19 Apr 2017 | Published: 27 Jan 2017

Zendesk

CX Executive's Agenda 2017: A Data-Driven Approach to Satisfying Customers
sponsored by OpenText
WHITE PAPER: In January 2017, analysts surveyed 124 organizations of various sizes and industries. Learn how to use a data-driven approach to alleviate the challenges impacting your ability to satisfy customers.
Posted: 22 Mar 2017 | Published: 28 Feb 2017

OpenText

Lead with Customer Experience, and Efficiency Will Follow
sponsored by OpenText
WHITE PAPER: With advancements in technology and evolving customer needs, customer service is no longer an exercise in addressing existing issues. In this study, learn how to set the right objectives for customer service executives to determine their areas of focus.
Posted: 22 Mar 2017 | Published: 22 Mar 2017

OpenText

Why You Should be Delivering a Continuous Connected Digital Experience
sponsored by OpenText
WHITE PAPER: Learn how investing in a continuous digital experience can increase revenue, retention, and loyalty while improving departmental coordination.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

OpenText

Contextual Marketing: Stop Neglecting your Audience
sponsored by Tealium
WHITE PAPER: With the right technology, today's marketers can understand, segment, and engage their audiences better. Access this white paper and learn how you can grow leads, increase conversions, and decrease future churn.
Posted: 20 Mar 2017 | Published: 20 Mar 2017

Tealium

Omni-Channel Vs. Multi-Channel Vs. Multi-Touch: Understand The New Customer Service Buzzwords
sponsored by Avaya
WHITE PAPER: The buzzword in customer service and contact centers over the past few years has been omni-channel. But there's a disconnect between how businesses and vendors define omni-channel strategies. Learn the differences between omni-channel, multi-touch, and multi-channel, and what to consider when attempting to leverage each approach.
Posted: 15 Mar 2017 | Published: 03 Jun 2016

Avaya

Modern Warehouse Management for the New Fulfillment Economy
sponsored by Oracle Corporation
WHITE PAPER: Unaligned processes, technologies and corporate structures affect warehouse operations and the customer experience. Learn how to avoid these issues with cloud warehouse management tools.
Posted: 28 Feb 2017 | Published: 28 Feb 2017

Oracle Corporation

Strategic Planning Tools for Contact Centers
sponsored by Genesys
WHITE PAPER: This white paper explores how to leverage contact center strategic planning tools to predict performance more accurately and provide comprehensive what-if analysis capabilities. Discover how to get key answers to tough operational questions so that you can react to change faster and with more agility.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Genesys

Retail Organizations: The Next Stage of Transformation
sponsored by Salesforce.com
WHITE PAPER: This report is the result of 20 interviews and 200 surveys of executives from non-food retailers and brand manufacturers. Learn what you can do to offer a personalized blend of products, services and experiences to customers with an adaptive network of business partners. Take Cole Haan's partnership with ApplePay and Pinterest for example.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Salesforce.com

While Retailers Face Disruption, High-Performers Offer a Blueprint for Growth
sponsored by Salesforce.com
WHITE PAPER: The following report is based on a survey of 300 executives in the retail industry. Discover the steps high-performers are taking to focus on geographic expansion, strategic partnerships, and new formats to drive growth.
Posted: 20 Feb 2017 | Published: 20 Feb 2017

Salesforce.com

The Emergence of the Next-Generation Informal Call Center
sponsored by AVST
WHITE PAPER: In this white paper, you'll learn more about the rise of the informal call center, its use cases, and how to determine if you might actually have one of your own that needs to adopt a call center tech strategy.
Posted: 09 Feb 2017 | Published: 09 Feb 2017

AVST

The 8 Types of Questions Your Customers Ask Online
sponsored by [24]7
WHITE PAPER: Consumers want a one-stop shop for their customer service, but most companies fail to deliver this experience and live agents are expensive -- that's where virtual agents come in. Access this white paper to learn which 8 types of questions virtual agents can handle, how they boost conversion rates, and more.
Posted: 19 Jan 2017 | Published: 19 Jan 2017

[24]7

Customer Experience In The Digital Age: 5 Key Trends To Watch For
sponsored by [24]7
WHITE PAPER: Customer experience is becoming a major differentiator in an increasingly digital marketplace. Access this white paper to uncover the 5 key trends for improving customer experience this year, and how you can apply them to your organization.
Posted: 18 Jan 2017 | Published: 18 Jan 2017

[24]7

Why is Customer Service So Bad at Handoffs?
sponsored by [24]7
WHITE PAPER: 64% of consumers start their customer service journeys online. Where are the rest going? Access this white paper to learn about automated phone's role in customer experience and how your company can connect Web, IVR, mobile, and social media touch points.
Posted: 17 Jan 2017 | Published: 30 Dec 2016

[24]7

Provide Top Customer Experiences with Faster Customer Care
sponsored by Zendesk
WHITE PAPER: Constellation Research has compiled extensive research and in-depth interviews of businesses that have implemented agile customer care strategies. Discover what analysts have revealed to work for real organizations.
Posted: 07 Dec 2016 | Published: 07 Dec 2016

Zendesk

State of Global Customer Service Report
sponsored by Microsoft
WHITE PAPER: Customer expectations have risen to all-time highs and show no sign of stopping. Access this white paper to learn about the current state of customer service and how to prepare your business to move forward alongside customer expectations.
Posted: 05 Dec 2016 | Published: 27 May 2016

Microsoft

Is Providing 24-Hour Global Support Right for You?
sponsored by Zendesk
WHITE PAPER: Learn now about key questions to ask as you determine your global customer support strategy. Access this resource and you'll also discover best practices for providing global support such as dashboards, collaboration tools, the cloud, and more.
Posted: 30 Nov 2016 | Published: 30 Nov 2016

Zendesk
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