Customer Satisfaction White Papers

WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.

Posted: 20 Feb 2014 | Published: 20 Feb 2014

WHITE PAPER: To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.

Posted: 19 Feb 2014 | Published: 31 Aug 2013

WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.

Posted: 18 Feb 2014 | Published: 30 Nov 2013

WHITE PAPER: Access this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions.

Posted: 14 Feb 2014 | Published: 31 Dec 2013

WHITE PAPER: This brief resource introduces a holistic approach to enterprise applications that can help you bridge the gap between the old and the new to deliver the strong, positive experiences that users are looking for.

Posted: 07 Feb 2014 | Published: 31 May 2013

WHITE PAPER: Access the following white paper to uncover how you can create and deliver the content you need to ensure that your customers are truly engaged and approving of the received experience. Also discover the tools you need as well as where to focus business initiatives for now and the future.

Posted: 05 Feb 2014 | Published: 05 Feb 2014

WHITE PAPER: Access the following white paper to uncover the strategies and tools that the top performing organizations are using to effectively reach their consumer audience. Discover how to craft a powerful digital presence, integrate key tools, and more.

Posted: 04 Feb 2014 | Published: 04 Feb 2014

WHITE PAPER: Access the following white paper to uncover the tools and strategy you need to enable the delivery of uniquely targeted advertising. Get a firsthand look at how with successful implementation, you can stand to lower maintenance costs as well as increase online sales.

Posted: 31 Jan 2014 | Published: 31 Jan 2014

WHITE PAPER: While protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.

Posted: 27 Jan 2014 | Published: 31 Dec 2013

WHITE PAPER: In this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.

Posted: 20 Jan 2014 | Published: 30 Nov 2012

WHITE PAPER: Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.

Posted: 15 Jan 2014 | Published: 31 Oct 2013

WHITE PAPER: This brief resource examines how many industries, like the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to respond to customer demands and deliver better experiences.

Posted: 07 Jan 2014 | Published: 07 Jan 2014

WHITE PAPER: In this white paper, find out how you can deliver superior customer experiences with a Transformational State of Knowledge. Inside, find specific steps you can follow to achieve transformational knowledge, and learn how this state can grant your company sustainable growth and profitability.

Posted: 06 Jan 2014 | Published: 06 Jan 2014

WHITE PAPER: This resource examines the importance of billing in subscription sales, and details how you can use billing to build customer loyalty and retention.

Posted: 30 Dec 2013 | Published: 30 Dec 2013

WHITE PAPER: This resource reveals how your organization can develop successful customer-centric strategies and deliver superior customer value.

Posted: 19 Dec 2013 | Published: 31 Jan 2012

WHITE PAPER: This resource examines how you can make your organization a dynamic business with the right set of innovative and proactive applications and tools.

Posted: 19 Dec 2013 | Published: 19 Mar 2013

WHITE PAPER: This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.

Posted: 19 Dec 2013 | Published: 30 Nov 2012

WHITE PAPER: This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.

Posted: 18 Dec 2013 | Published: 31 Aug 2013

WHITE PAPER: With this white paper, you'll gain access to industry knoweldge about handling omnichannel operational challenges, allowing you to maximize efficiency and profitability. Use this resource to navigate customer engagements, with factors such as understanding the "omni-customer."

Posted: 18 Dec 2013 | Published: 31 Jul 2013

WHITE PAPER: In the modern business world, customer experience is everything. To re-align your customer-engagement initiatives around this new reality, you will need a clear roadmap for where to start and how to proceed. Access this white paper today for discussion and case studies on how you can use big data analytics to enhance experience.

Posted: 25 Nov 2013 | Published: 31 Aug 2013

WHITE PAPER: This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.

Posted: 15 Nov 2013 | Published: 31 May 2013

WHITE PAPER: This resource examines how big data analytics is helping communications service providers (CSPs) to better understand customer behaviors, drive customer loyalty, and improve experiences. Inside, discover an enterprise-grade infrastructure designed for big data workloads.

Posted: 15 Nov 2013 | Published: 31 Oct 2013

WHITE PAPER: This resource offers valuable insight to help you better understand customer behaviors and improve online customer experiences.

Posted: 13 Nov 2013 | Published: 31 May 2013

WHITE PAPER: Customers expect your operations to be instant, seamless and insightful so that each interaction is fast and effective. Access this fascinating white paper today to learn about expert solutions for improving business operations so as to effectively cater to customer interactions.

Posted: 12 Nov 2013 | Published: 30 Apr 2013

WHITE PAPER: This resource explains how customer analytics can help your organization monetize customer insights and compete in a global marketplace.

Posted: 11 Nov 2013 | Published: 31 Dec 2012