Connected Customer Centricity - MS perspective on the Retail Industry
Today’s customers are providing retailers with a wealth of information about their expectations and buying habits – yet many real-time interactions are brief and impersonal. To establish meaningful and long lasting customer relationships, your organization needs to become customer-centric.
This resource reveals how your organization can develop successful customer-centric strategies and deliver superior customer value. Read on to learn more about:
- Industry priorities and forces at work
- Mobility, digital marketing, and other key strategies
- Accelerating time-to-value
- And more