10 tips to integrate mobile and social marketing
Social media and mobile devices are drastically changing how businesses connect with customers. Marketers realize the potential of these channels, but too often social and mobile marketing efforts remain in silos. Without a cohesive marketing strategy, you won't deliver the fully personalized experience customers expect.
In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels, including:
- Use data from social media to sharpen customer profiles
- Attribute conversations to social and mobile and compare
- Enable social sharing and track who shares
- And 7 more