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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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Customer Marketing: How to Keep Your Customers Coming Back for More
sponsored by Marketo
EBOOK: Customer retention is more important than ever. This e-book will explore what customer marketing entails and the value of developing a solid strategy around it. Learn how to implement a customer marketing strategy for your organization.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Marketo

Fully-Functional, Cloud-Based, and Omni-Channel: Compounding Your E-Commerce Strategy
sponsored by UXC Oxygen
WHITE PAPER: Cloud-based e-commerce strategies remove the complexities and high costs of an on-premise approach. Explore ways to deliver streamlined engagements and transactions with a full range of omni-channel commerce functions in scalable, flexible private cloud environments.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Omni-Channel Strategies for a Complex World
sponsored by UXC Oxygen
WHITE PAPER: Lead your digital business by embracing and enabling omni-channel commerce. Discover ways to enable your customers and prospects to interact, engage, and transact on any device.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Enable Commerce Anywhere
sponsored by UXC Oxygen
WHITE PAPER: Today, you need to be able to sell and communicate to customers consistently across web, mobile, social, and other Internet-enabled channels. Discover ways to overcome the challenges of running and developing a digital business.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

UXC Oxygen

Business Customer Strategies for a Complex World
sponsored by UXC Oxygen
WHITE PAPER: Taming complexities behind the customer journey requires your consolidation of each model, channel, and market. Discover ways to make your commerce channels profitable by having the right infrastructure in place.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Build and Manage Highly Personalized Customer Experiences
sponsored by UXC Oxygen
WHITE PAPER: Customers are looking for high-quality, relevant content within tailored, contextual experiences based on their available customer data. Discover fully-integrated strategies and learn to build these experiences into seamless, cohesive omni-channel experiences.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

InterSystems Caché gives PCS an advantage in cloudbased social media management applications
sponsored by InterSystems
CASE STUDY: Thanks to social media, brand perception can change rapidly in any given market. Read on to learn how cloud technology eases brand management in existing markets and transitions into new ones.
Posted: 13 Jul 2016 | Published: 29 Aug 2014

InterSystems

Mining Data for a Personalized Customer Experience
sponsored by UXC Oxygen
WHITE PAPER: Contextual marketing can help gain insight into motivations and intent on every channel through every user. Explore how you can leverage these insights to deliver highly targeted customer experiences in real time.
Posted: 12 Jul 2016 | Published: 12 Jul 2016

UXC Oxygen

Deploy a Truly Omnichannel Strategy
sponsored by UXC Oxygen
WHITE PAPER: For many companies, making the digital transformation is a huge undertaking. Learn how to be smart with your time and resources as you fully integrate the customer journey across web, mobile, and social channels.
Posted: 11 Jul 2016 | Published: 11 Jul 2016

UXC Oxygen

Creating the Perfect Commerce Experience for the Omni-Channel Customer
sponsored by UXC Oxygen
WHITE PAPER: Customer loyalty is dependent on a brand's ability to deliver a consistent, compelling customer experience regardless of purchase path. Explore actionable strategies for uniting the customer experience for increased loyalty and repeat sales.
Posted: 11 Jul 2016 | Published: 11 Jul 2016

UXC Oxygen

Driving Customer Loyalty through Network Service Quality
sponsored by IBM
WHITE PAPER: Communication service providers (CSPs) are searching for CEM solutions that take advantage of the link between network service quality and customer loyalty. Read on to learn about the principles of next-generation CEM architecture and what that means for CSPs.
Posted: 08 Jul 2016 | Published: 31 Mar 2015

IBM

CRM Brochure: More Effective Interactions Lead to More Transactions
sponsored by Infor
BROCHURE: To ensure that customers remain with your business is to ensure coordination between each aspect of your business. Learn how CRM solutions boost workforce mobility and help provide actionable insights, what to look for in a solution, and more.
Posted: 07 Jul 2016 | Published: 07 Jul 2016

Infor

CRM Strategies That Will Keep Customers Coming Back
sponsored by Infor
RESOURCE: If you already have a CRM solution, there's a good chance that you are not taking full advantage of it. Many CRM strategies are failing to meet their full potential. Access this infographic to discover how to patch the holes in your CRM strategy.
Posted: 05 Jul 2016 | Published: 30 Jun 2015

Infor

CRM is the Key to Getting Customers to Renew and Spend More Money With You
sponsored by Infor
WHITE PAPER: It's no secret that increasing customer retention significantly boosts profit – and it takes modern CRM strategies to get there. That's why it might be time for you to take another look at your CRM tools. Use this white paper to help your assess how valuable and functional your CRM apps really are or to help jumpstart your next implementation.
Posted: 28 Jun 2016 | Published: 31 Dec 2015

Infor

Spotlight Opens Up New Web Channels
sponsored by UXC Oxygen
WHITE PAPER: While assessing potential e-commerce solutions, Spotlight Pty Ltd faced a number of key considerations. Learn how the home goods company implemented a multi-site / multi-brand customer experience that helped them generate more revenue.
Posted: 28 Jun 2016 | Published: 28 Jun 2016

UXC Oxygen

Australian Digital Experience Report
sponsored by SAP
WHITE PAPER: 76% of satisfied customers demonstrate brand loyalty. In this report, learn more about how Australian consumer preferences are shifting towards digital channels, and what you can do to close the gap between expectations and delivery.
Posted: 27 Jun 2016 | Published: 27 Jun 2016

SAP

Retailers Get Personal: Using Analytics to Deliver Profitable Customer Experiences
sponsored by Oracle Corporation
WHITE PAPER: Retailers know their challenge isn't just gathering more data, but optimizing the use of the data they currently have. Explore ways to improve everything from supply chain management to the customer experience by leveraging actionable insights.
Posted: 24 Jun 2016 | Published: 24 Jun 2016

Oracle Corporation

Strengthen Customer Relationships Through Data
sponsored by Oracle Corporation
WHITE PAPER: Consolidating different relationships into a comprehensive view is a key way to fully leverage big data and analytics tools. Discover ways to determine customer behavior, as well as how to shape marketing materials and offers based on a complete understanding of the customer.
Posted: 21 Jun 2016 | Published: 21 Jun 2016

Oracle Corporation

Ovum Report: Understanding Customer Behavior Across Platforms; RSG Media Case Study
sponsored by IBM
CASE STUDY: Adapting to the ever-rising expectations and changing buying behaviors of customers requires both business and technology transformation. By tapping into RSG Media's success story, learn how you can leverage a cloud database and analytics to gain a 360-degree view of customers and develop effective customer loyalty and retention strategies.
Posted: 20 Jun 2016 | Published: 21 Dec 2015

IBM

Service Cloud: New Capabilities Aiming to Unify Fragmented CEM
sponsored by Salesforce.com
EGUIDE: Did you know that 61% of consumers must interact with a company on multiple channels to resolve a customer service issue? And did you also know that Salesforce has brought new capabilities to Service Cloud, aiming to help unify fragmented customer journeys? View this guide to learn about them, it's pricing and availability.
Posted: 20 Jul 2016 | Published: 19 Jul 2016

Salesforce.com

Customer Experience Is the Battleground
sponsored by Avaya TSG
RESEARCH CONTENT: 81% of customers now expect organizations to deliver multiple lines of communication through an omnichannel presence. Read on to discover what other standards customers are setting and how to meet their expectations when it comes to delivering the best possible customer experience.
Posted: 30 Jun 2016 | Published: 30 Jun 2016

Avaya TSG

Financial Services: Creating the Connected Customer Experience
sponsored by Avaya TSG
WHITE PAPER: Success in the financial services industry means creating a connected customer experience in every interaction, in every part of the institution. This guide walks you through each step and the different roles to be played in creating connected customers.
Posted: 30 Jun 2016 | Published: 30 Jun 2016

Avaya TSG

3 Customer Engagement Pillars: Driving Customer Lifetime Value to New Heights
sponsored by Avaya CenturyLink
WHITE PAPER: Customer engagement is the central ingredient to improving long term customer retention rates. This resource describes the three pillars of customer engagement required to derive maximum value from every customer interaction.
Posted: 29 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink

Why Omnichannel Experience Delivery is a Full Contact Sport
sponsored by Genesys
EGUIDE: Expert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.
Posted: 21 Jun 2016 | Published: 07 Jun 2016

Genesys

Customer Engagement: From Interactions to Relationships
sponsored by Avaya
WHITE PAPER: Improving customer experiences has replaced operational efficiency gains as the top objective in customer care executives' agendas. This Aberdeen report details how "best-in-class" firms are achieving greater customer retention and annual growth as a result. Discover more in the report now.
Posted: 20 Jun 2016 | Published: 31 Mar 2015

Avaya
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