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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer LoyaltyReports
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Best Practices for Improving Back Office Workforce Efficiency
sponsored by Genesys
WHITE PAPER: 70% of customers report that they have ended a relationship due to poor customer service, a statistic that demands companies be at the top of their capabilities. View this in-depth whitepaper to discover an extensive 7 step guide to streamlining workforce efficiency, ultimately keeping customers happy.
Posted: 13 Aug 2014 | Published: 13 Aug 2014

Genesys

Infographic: New Expectations for Customer Service Workers
sponsored by IBM
RESOURCE: This infographic offers insight into the new expectations for customer service representatives and retail workers in order to better connect with customers and provide richer experiences.
Posted: 08 Aug 2014 | Published: 08 Aug 2014

IBM

New expectations for a new era: HR insights from the Global C-suite Study
sponsored by IBM
WHITE PAPER: The customer is more empowered than ever before, and the workforce needs to adapt to their increasing demands -- is your business ready? In this analysis of a 2013 C-suite study, discover what steps companies are taking to create a workforce that succeeds in today's customer-driven world.
Posted: 07 Aug 2014 | Published: 31 Mar 2014

IBM

Channels Are Irrelevant
sponsored by SDL
RESEARCH CONTENT: Find out how your organization should approach the age of omni-channel engagement, and what it means for customer demands.
Posted: 06 Aug 2014 | Published: 06 Aug 2014

SDL

Omni-Channel Customer Care
sponsored by Infor
WHITE PAPER: Learn how an omni-channel customer experience management (CEM) program can help your company accommodate changing buyer needs.
Posted: 04 Aug 2014 | Published: 31 Oct 2013

Infor

Enterprise Content Management in Customer Service
sponsored by IBM
RESOURCE: Check out the following interactive guide to explore several real-life case studies that detail the four common pain points that organizations encounter when providing customer service. Navigate through each story to see how these companies leveraged different tools like ECM to overcome their problems.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

IBM Content Manager OnDemand Drives Customer Engagement to Increase Satisfaction, Raise ROI
sponsored by IBM
WEBCAST: This exclusive video covers an on-demand content management solution that can help you create positive customer engagement.
Posted: 31 Jul 2014 | Premiered: Nov 25, 2013

IBM

Increase Customer Engagement Through Transparency - Give Customers the Power to Access Their Own Statements, Bills and Records
sponsored by IBM
VIDEO: In this webinar, Forrester research analyst Craig Le Clair examines best practices for providing customers with secure, reliable access to their own statements and bills in order to create the kind of business transparency that leads to deeper customer engagement.
Posted: 30 Jul 2014 | Premiered: 30 Jul 2014

IBM

Banks Embrace Technology to Enhance the Customer Experience
sponsored by Perceptive Software
RESOURCE: Learn how omnichannel technology – which is a combination of channels delivered in person and virtually to create a unified, seamless customer experience –can be utilized to enhance the customer experience.
Posted: 30 Jul 2014 | Published: 24 Jun 2014

Perceptive Software

Participate in our Customer Experience and Customer Relationship Management Research Program!
sponsored by ComputerWeekly.com
RESOURCE: Access your copy of Improving the Customer Experience Through Technology to get an inside look at what CRM professionals are doing to maintain a single view of a customer's history and contact information & the importance of offering multiple communication points. Simply take our CEM & CRM survey to access your complimentary guide.
Posted: 29 Jul 2014 | Published: 29 Jul 2014

ComputerWeekly.com

Exact Macola – Striving Toward ERP Excellence
sponsored by Exact Software
WEBCAST: Watch this informative webcast, featuring Senior Business Consultant Russ Lesko, who discusses Exact Macola's latest ERP software solution.
Posted: 24 Jul 2014 | Premiered: Jul 24, 2014

Exact Software

Using IBM Big Data & Analytics to Acquire, Grow and Retain Customers
sponsored by IBM
VIDEO: Find out how the Cincinnati Zoo utilized big data and analytics to personalize the customer experience for each person from the moment they enter the zoo.
Posted: 11 Jul 2014 | Premiered: 25 Feb 2014

IBM

Smarter Analytics: Predict your Customer's Next Best Action
sponsored by IBM
VIDEO: Find out how you can maximize the value of customer relationships with help from an analytics tool.
Posted: 11 Jul 2014 | Premiered: 30 Sep 2012

IBM

Successful Customer Experience Calls for Customer Insight
sponsored by Sitecore
WHITE PAPER: Find out how learning more about what your customers want can boost your customer loyalty rates.
Posted: 12 Jun 2014 | Published: 30 Apr 2014

Sitecore

6 Secrets to Offering Exceptional Customer Service
sponsored by Salesforce
WHITE PAPER: There is always room for improvement in serving your customers.  In a poll, only 7% of customer experiences exceeded their expectations.  In this eBook, we'll show how your customers, employees and brand can come together to earn a "customer for life." Download now.
Posted: 12 Jun 2014 | Published: 12 Jun 2014

Salesforce

Creating Intelligent Customer Service Experiences
sponsored by Kodak
WHITE PAPER: This informative resource paves a path to profitable customer relations for your organization and offers 5 key recommendations for creating amazing customer experiences.
Posted: 14 May 2014 | Published: 31 Jan 2014

Kodak

Air Transport Industry Insights 2014
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from SITA looks at the impact of business intelligence on airlines and airports.
Posted: 01 May 2014 | Published: 01 May 2014

ComputerWeekly.com

Delivering Positive Multi-Channel Customer Experiences
sponsored by Microsoft India
EGUIDE: This essential e-guide delves deep into what it takes to provide integrated multi-channel customer experiences, with insights from experts including Ernan Roman, President of Ernan Roman Direct Marketing.
Posted: 17 Jul 2014 | Published: 17 Jul 2014

Microsoft India

How a Top E-Commerce Strategy Leads to Strong Sales
sponsored by ZeroLag Communications Inc.
EGUIDE: In this e-guide, Brian K. Walker of Forrester and other experts provide six key factors that can make or break a customer's shopping experience and, ultimately, an e-commerce business.
Posted: 24 Jun 2014 | Published: 24 Jun 2014

ZeroLag Communications Inc.

Performance Improvement In The Contact Centre
sponsored by Cisco
WHITE PAPER: Find out how you can improve customer satisfaction, become more competitive and reduce the cost of acquiring and retaining loyal customers by investing more money in contact center technologies.
Posted: 17 Jun 2014 | Published: 31 Dec 2013

Cisco

Hexaware Technologies - IT Services Firm Tackles Global CRM Project, Succeeds with Expert Developer Support
sponsored by Microsoft India
CASE STUDY: This case study explains how one organization was able to ensure the proper development and implementation of their global CRM solution based on Microsoft Dynamics CRM by leveraging expert developer support.
Posted: 16 Jun 2014 | Published: 29 Oct 2010

Microsoft India

Can Fraud Alerts Raise Customer Loyalty?
sponsored by FICO
WHITE PAPER: The following white paper discusses how leading banks are driving gains by managing individual customer experiences as part of fraud intervention. Learn about the results these banks are seeing in terms of better fraud protection, improved efficiency, and higher customer satisfaction.
Posted: 10 Jun 2014 | Published: 10 Jun 2014

FICO

Using SMS for Marketing: A Beginner’s Resource
sponsored by StrikeIron
WHITE PAPER: One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).
Posted: 30 May 2014 | Published: 30 May 2014

StrikeIron

Case Study: KFC POS System Serves Great Service
sponsored by Toshiba
CASE STUDY: KFC, the global fast food chain, was upgrading to a new software platform, and they needed to upgrade its existing point-of-sale (POS) equipment that would support the new software regulations. In this brief case study, find out which POS system KFC ultimately chose, and discover the benefits they experienced from the hardware upgrade.
Posted: 09 May 2014 | Published: 31 Dec 2013

Toshiba

Rethinking Omni-Channel Merchandise Optimization in the Connected-Customer Era
sponsored by IBM
EBOOK: In this informative e-book, 5 key steps are highlighted to address merchandise optimization in the connected-customer era. Read on to discover how these steps will connect and optimize your merchandising and marketing activities to secure customer loyalty and future repeat sales.
Posted: 29 Apr 2014 | Published: 29 Apr 2014

IBM
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