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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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New Roles and Opportunities for Payers
sponsored by HealthEdge
VIDEO: Learn about the opportunities that payers have with better technology and information systems, and how to bend the cost curve of healthcare while building a loyal relationship with patients along the way.
Posted: 08 Nov 2017 | Premiered: 02 Nov 2017


Your Guide to Omnichannel Customer Support
sponsored by Zendesk
WHITE PAPER: The customer determines the best way to engage with your company based on their needs and preferences. So how can you anticipate which channels a customer will need or want? Learn what omnichannel support entails, how a strategy can benefit your business, what factors are driving channel preferences, and more.
Posted: 30 Oct 2017 | Published: 30 Oct 2017


IDC: Supporting Customer Experience Initiatives Through Productivity and Process
sponsored by Zendesk
WHITE PAPER: In this IDC paper, learn what it means to the overall organization to be a CX–focused organization, the impact, benefits, and challenges of pursuing a customer experience strategy, and examples of organizations that have effectively used tools to support service and contact center agents.
Posted: 27 Oct 2017 | Published: 27 Oct 2017


Optimize Business for Omni-Channel: 5 Best Practices
sponsored by Adyen
WHITE PAPER: The emergence of omni-channel is driving major restructuring as businesses seek to serve the omni-channel shopper, who is keen to buy whenever, wherever and however they want. Uncover examples of omni-channel initiatives and their actual impacts, payments-related best practices, and insights into what drives the emergence of omni-channel.
Posted: 17 Oct 2017 | Published: 17 Oct 2017

Revolutionize Your Commerce Experience
sponsored by Sitecore
WHITE PAPER: According to Help Scout, 78% of consumers abandon a transaction or purchase because of poor service. You need to personalize and customize your interactions with customers to remain competitive. Learn how to revolutionize your commerce experience, and uncover 5 key benefits of integrating content and commerce.
Posted: 03 Oct 2017 | Published: 01 Oct 2016


3 Ways Customer Service Technology Can Elevate Your Brick-and-Mortar Store
sponsored by Vonage
RESOURCE: Most customers today don't want to deal with the hassles of visiting a brick-and-mortar store: Long wait lines, products that aren't available and difficult comparisons are not on their to-do lists. Learn 3 ways customer service technology can elevate your brick-and-mortar store, so your customers will use their keys instead of their laptops.
Posted: 29 Sep 2017 | Published: 28 Aug 2017


Improve Your CX: 10 Personalization Tactics
sponsored by Sitecore
WHITE PAPER: Personalizing customer experiences is a powerful marketing tactic – it can improve loyalty, drive results across customer engagement channels – but not as many marketers use this tactic as you might think. Discover 10 simple tactics that can help you deliver personalized CX across channels.
Posted: 29 Sep 2017 | Published: 29 Sep 2017


The State of Customer Experience 2017 From Voice to Digital: An Industry in Transition
sponsored by West UC
RESEARCH CONTENT: According to a Walker study, CX will overtake price and product as the key brand differentiator by 2020. Company success now more than ever hinges around how a company deals with its customers. In this research report, explore insight from over 200 professionals to understand the current state of CX.
Posted: 26 Sep 2017 | Published: 26 Sep 2017

West UC

The Public Sector Guide to Social Media Strategy and Policy
sponsored by Smarsh
RESOURCE: This guide outlines some practical steps you can take to develop a social media strategy and policy to help gain the maximum value from your online efforts.
Posted: 15 Jun 2017 | Published: 15 Jun 2017


Take Customer Engagement to New Heights
sponsored by Salesforce
EBOOK: In this e-book, learn how CareFirst BlueCross BlueShield and American Addiction Centers are taking the patient experience to the next level and transforming healthcare service.
Posted: 01 Jun 2017 | Published: 01 Jun 2017


Your Guide to Building Customer Loyalty with Analytics
sponsored by SAS
WHITE PAPER: Happy customers mean a growing business, and for that reason, improving customer service with data analytics should be a top priority. Learn how you can get started on this journey by opening this white paper.
Posted: 26 May 2017 | Published: 26 May 2017


Digital ecosystem business models are consolidating – move quickly!
sponsored by
ESSENTIAL GUIDE: This analysis from MIT's Centre for Information Systems Research explains why businesses need to move quickly to take advantage of digital technology.
Posted: 26 May 2017 | Published: 26 May 2017

Investing in the Data Center to Meet Modern Customer Demands
sponsored by Red Hat
VIDEOCAST: Data center modernization is one way to boost digital transformation and innovation efforts. Learn about the problems with the current IT landscapes and how to go about solving them with in-memory data management.
Posted: 28 Mar 2017 | Premiered: Mar 14, 2017

Red Hat

The Customer Engagement Benefits of CRM Tools
sponsored by Microsoft
EGUIDE: In this expert e-guide, explore how Starbucks and Wal-Mart decided to shake up their customer engagement strategies, and the results of doing so. Then, uncover how CRM tools can improve much more than just customer engagement.
Posted: 17 Oct 2017 | Published: 16 Oct 2017


Infographic: Transforming Workforce Technology Is The Key To Improving Customer Experience
sponsored by Dell EMC and Intel®
RESOURCE: How can the CIO and the CEO keep talent so they can keep customers? Learn what 327 IT and business decision makers have said about measuring the employee experience, and what both teams are doing to keep theirs up.
Posted: 18 Jul 2017 | Published: 12 Jun 2017

Dell EMC and Intel®

Personalize the Member Experience to Deepen Member Engagement
sponsored by Infogix
WHITE PAPER: Personalization is the key to success in today's consumer-motivated setting. But in the health care industry, personalization is expected at a challengingly high level. Learn about how to build member engagement through personalization and data analytics, using the health care industry as an example.
Posted: 11 May 2017 | Published: 11 May 2017


Top 3 Reasons to Customize Call Tracking for Your Business
sponsored by Twilio
WEBCAST: Register for this on-demand webinar to learn why a custom call tracking tool can help you track, measure, and optimize calls just like clicks.
Posted: 11 May 2017 | Premiered: May 11, 2017


8 Ways to Increase Conversions with Call Tracking
sponsored by Twilio
WHITE PAPER: If a customer clicks on an ad but calls the store to make a purchase, how can you track conversion rates? Learn how call tracking is helping advertisers use phone numbers to match online clicks with offline purchasing behavior.
Posted: 11 May 2017 | Published: 11 May 2017


Legal services Marketplace Relies on Call Tracking to Demonstrate ROI for Lawyers
sponsored by Twilio
WHITE PAPER: Learn how Avvo implemented trackable numbers with Twilio to satisfy customers, increase conversion rates, deliver metrics, give business a boost.
Posted: 09 May 2017 | Published: 09 May 2017


How to Build Lead Generation with Communications
sponsored by Twilio
VIDEO: According to Google, 70% of people looking for professional services online end up calling the company directly. Yet, only 20% of those calls get answered, causing loss of revenue for companies. In this webinar, learn 3 ways to ensure you're getting calls that lead to profit.
Posted: 09 May 2017 | Premiered: 01 Jul 2016


On-Demand Webinar: 5 Steps to Eliminate Your Legacy Contact Center
sponsored by Genesys
VIDEO: If you're ready to make a change, consider a switch to an omnichannel approach and gain the immediate benefits, while paving the path for continued success. Register for this on-demand webinar, where you will learn key considerations and best practices to help you with your omnichannel plan.
Posted: 24 Apr 2017 | Premiered: 24 Apr 2017


Gartner: Rethinking CRM Customer Service Fundamentals
sponsored by ServiceNow
ANALYST REPORT: To survive in the changing business landscape, your entire enterprise now needs to be involved in customer service, not just one department. This Gartner report takes an in-depth look at the 3 guiding principles of renewing your CRM and customer service strategy for the next generation of customers.
Posted: 19 Apr 2017 | Published: 08 Mar 2016


The Essential Checklist for Modernizing Customer Service (ebook)
sponsored by ServiceNow
EBOOK: One survey revealed that companies with the best customer service are 127% more likely to enable inter-departmental collaboration than the average company. Access this e-book to see what else this survey revealed and how you can modernize your organization's customer service.
Posted: 18 Apr 2017 | Published: 30 Sep 2016


A Quick Guide to Modernizing Customer Service
sponsored by ServiceNow
WHITE PAPER: 80 percent of businesses believe they deliver a superior customer experience. However, only 8 percent of their customers agree. Download this white paper to explore how to redefine the fundamentals of customer service by bringing together people, workflows, and systems to proactively resolve issues and optimize the service experience.
Posted: 13 Apr 2017 | Published: 13 Apr 2017


Creating Personalized Experiences with Real-Time Insights for CEM
sponsored by OpenText
EGUIDE: Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
Posted: 28 Mar 2017 | Published: 21 Mar 2017

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