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Customer Data Management Software White Papers (View All Report Types)
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Transform Your Business With Alchemer
sponsored by Alchemer
WHITE PAPER: Today, every organization collects feedback data — but very few act on it. This can be blamed—at least partially—on complex solutions that make it hard to gather actionable insights from data. Enter Alchemer. Learn about Alchemer and how it can help you consolidate and analyze feedback to improve the CX in this white paper.
Posted: 09 Feb 2021 | Published: 09 Feb 2021

Alchemer

The Insights Driving Citizen Contact Centre Transformation
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Check out this white paper to learn about the top challenges facing public sector contact centers and how speech and analytics technology is helping to solve them.
Posted: 25 Jan 2021 | Published: 25 Jan 2021

Hewlett Packard Enterprise

Transform Customer Experience With A Responsive Data Management Platform
sponsored by Reltio
WHITE PAPER: Many organizations struggle to collect, organize and analyze customer data—especially if they’re using a legacy solution. In this white paper, learn about the benefits of using a cloud-native customer data platform—like Reltio’s Connected Customer 360—and how it can help you deliver a better CX. Save the guide now to get started.
Posted: 22 Dec 2020 | Published: 22 Dec 2020

Reltio

Put Your Data to Work Externally to Create New Customer Value
sponsored by Domo Technologies
WHITE PAPER: A good way to maximize the value of your company’s customer data is to turn to an external solution for deeper, more professional analysis and insight. Check out these two case studies to learn what the ideal situation for this customer data use case would look like, as well as how two companies boosted customer success and satisfaction.
Posted: 11 Dec 2020 | Published: 11 Dec 2020

Domo Technologies

Drive customer loyalty with connected digital workflows
sponsored by ServiceNow
WHITE PAPER: How confident are you that your service can deliver during uncertain times to keep your business going? In this brief, see how to evaluate your customer service, so you can identify and address broken processes and gaps.
Posted: 28 Aug 2020 | Published: 28 Aug 2020

ServiceNow

The Future of Enterprise Collaboration
sponsored by Intrado
WHITE PAPER: Access this white paper to read Rob Bellmar, Co-Present of Intrado Enterprise Collaboration speak about the biggest concerns around unified communications and discover how Intrado can help through 4 key dimensions.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Intrado

Intrado Guide: Creating Customer Personas
sponsored by Intrado
WHITE PAPER: While you may be familiar with customer segments, many are less familiar with customer personas. While a segment will list simple demographic information, personas are more in-depth pictures of clients: what their desires, needs, emotions and more are. Read on to learn how to cultivate and use customer personas.
Posted: 22 Jul 2020 | Published: 22 Jul 2020

Intrado

Artificial Intelligence & Intelligent Technologies: 3 Strategies for Driving Customer Service Innovation
sponsored by ServiceNow
WHITE PAPER: Customer service organizations are making significant investments in emerging technologies like AI and analytics to deliver exceptional experiences. Learn how you can integrate intelligent technologies to improve customer service with the help of ServiceNow in this white paper.
Posted: 24 Jan 2020 | Published: 24 Jan 2020

ServiceNow

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

5 Questions Every Marketing Department Should Be Able to Answer
sponsored by Salesforce.com
WHITE PAPER: Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.
Posted: 13 Nov 2015 | Published: 13 Nov 2015

Salesforce.com

Simple is STILL Better: Embrace Speed & Simplicity for a Competitive Edge
sponsored by IBM
WHITE PAPER: Access this whitepaper for an in-depth look into best practices for handling customer data to pull valuable insights for your business. Topics include: Achieving simplicity and performance, analyzing data at speed, and more.
Posted: 27 Oct 2015 | Published: 27 Oct 2015

IBM

Speech-to-Text Analytics Reveals New Insights Into Consumer Behavior
sponsored by IBM
WHITE PAPER: This white paper describes how Telerx, a global contact center outsourcing provider, embrace the methods that modern consumers are utilizing to share their opinions and turned raw data into valuable insight for their clients.
Posted: 20 Feb 2015 | Published: 31 Jan 2013

IBM

Top 5 Salesforce Integration Patterns: Practices for Integrating Salesforce
sponsored by MuleSoft
WHITE PAPER: This white paper discusses one system that helps integrate enterprise applications to unleash the true potential of the Salesforce model. Access now to find out how your entire enterprise can capitalize on and benefit from Salesforce integration patterns.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

MuleSoft

Top 10 reasons to Choose Infor CRM
sponsored by Infor
WHITE PAPER: This brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
Posted: 16 Jan 2015 | Published: 16 Jan 2015

Infor

Sales Intelligence: 28% More Reps Achieving Annual Quota
sponsored by Salesforce Data.com
WHITE PAPER: This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: 18 Apr 2014 | Published: 31 Aug 2013

Salesforce Data.com

Three Tips for Measuring Voice in the Sea of Big Data
sponsored by Calabrio, Inc.
WHITE PAPER: This resource explores why the contact center has remained a highly untapped source of customer insight, explains how recent advances are giving organizations the power to analyze voice interactions, and counts down three essential success factors that you should consider.
Posted: 03 Apr 2014 | Published: 03 Apr 2014

Calabrio, Inc.

Choosing the Right Master Data Management Solution for Your Organization
sponsored by Informatica
WHITE PAPER: Learn about the 10 essential MDM requirements, which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
Posted: 26 Mar 2014 | Published: 31 Dec 2013

Informatica

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Delivering omni-channel shopping
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
Posted: 06 Feb 2014 | Published: 06 Feb 2014

Hewlett-Packard Enterprise

Power Up Your Gaming Analytics in Days
sponsored by Treasure Data
WHITE PAPER: This brief resource examines how many industries, like the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to respond to customer demands and deliver better experiences.
Posted: 07 Jan 2014 | Published: 07 Jan 2014

Treasure Data

Social Media Meets Analytics: A Roadmap to Customer Insight
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
Posted: 05 Nov 2013 | Published: 05 Nov 2013

Oracle Corporation

Transform your business with Software as a Service
sponsored by IBM
WHITE PAPER: Becoming a customer-centric organization that fosters innovation and collaboration requires a new way of thinking and operating. Companies equipped with the tools and vision to embrace that change today will be positioned for greatness. Find out how to develop a collaborative business by reading this resource now.
Posted: 26 Sep 2013 | Published: 26 Sep 2013

IBM

7 Ways Video Can Fuel Customer Engagement, Conversion and Acquisition
sponsored by Limelight Networks, Inc.
WHITE PAPER: Customer engagement, conversion and acquisition are important to the success of your company. Unfortunately, people don't always have the time to read everything you write. How can you remedy this? Learn how video can drive engagement to your business by reading this resource now.
Posted: 26 Aug 2013 | Published: 26 Aug 2013

Limelight Networks, Inc.

Analytics: The real-world use of big data - How innovative enterprises in the midmarket extract value from uncertain data
sponsored by IBM
WHITE PAPER: While big data means many things to many people, there's no arguing that today it's a business imperative. Recent research findings show that midsize organizations are just as likely to be using big data technologies to tap into data sources and get closer to their customers.
Posted: 15 Jul 2013 | Published: 15 Jul 2013

IBM
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