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Customer Retention

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DEFINITION: Techniques to maintain relationships with existing customers.
Customer Retention Reports
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Brand Enthusiasm: More Than Loyalty
sponsored by IBM
WHITE PAPER: This study reflects the new reality: consumer propensity is alive and well. Read on and learn how to use this information to revitalize your strategy for communicating, engaging and sharing with customers.
Posted: 05 Aug 2015 | Published: 28 Nov 2014

IBM

Case Study: Kaffee Partner Perks up Sales Revenues and Customer Loyalty
sponsored by IBM
CASE STUDY: This brief case study examines how a leader in coffee systems delved deeper into buyer behavior insights and succeeded in tailoring product offers to customers' individual demands. Learn how these actions can improve conversion rates and boost sales within your own organization.
Posted: 05 Aug 2015 | Published: 31 Jan 2014

IBM

Acquire, Grow, and Retain Customers: The Business Imperative for Big Data and Analytics
sponsored by IBM
WHITE PAPER: This white paper presents strategies for gaining a holistic view of your customers with big data and analytics. Discover detailed approaches for effectively using these technologies as well as four beneficial outcomes.
Posted: 05 Aug 2015 | Published: 31 Dec 2013

IBM

Report Your Way to a Better Customer Relationship
sponsored by Solarwinds N-able
EBOOK: In this eBook you will discover why reports with a visual dashboard style graphic can quantify the value delivered to customers, building trust and creating value. Read now to put this strategy to work for your organization and creating lasting powerful customer relationships.
Posted: 29 Jul 2015 | Published: 28 Feb 2015

Solarwinds N-able

A Customer Engagement Strategy for Today's Multi-Channel Marketplace
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: This resource explains why putting your customers at the heart of your contact center operations is essential in today's multi-channel marketplace. Read on to learn 5 values by which contact centers can begin to deliver next-generation engagement and drive tangible value for the business as a whole.
Posted: 24 Jul 2015 | Published: 24 Jul 2015

Interactive Intelligence, Inc.

Moving to the Forefront of Marketing
sponsored by Teradata
WHITE PAPER: This white paper highlights the benefits of personalization to digital marketing. Additionally, learn how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.
Posted: 14 Jul 2015 | Published: 14 Jul 2015

Teradata

The Value of Experience: How the C-suite Values Customer Experience in the Digital Age
sponsored by Genesys
RESOURCE: This research report demonstrates how companies who pay more attention to customer experience initiatives have better revenue growth than their peers. Access now to get answers to 4 essential CEM questions that top sales and marketing leaders have proposed.
Posted: 08 Jul 2015 | Published: 08 Jul 2015

Genesys

How Business Rule Automation Helps Insurers Deal with Digital Disruption
sponsored by Progress
WHITE PAPER: This white paper explains how business rules automation through a Business Rules Management System (BRMS) helps remove the IT bottleneck to agility.
Posted: 08 Jul 2015 | Published: 31 May 2014

Progress

Five Ways to Maximize the Effectiveness of Mobile Push Notifications
sponsored by IBM
RESOURCE: Access this white paper to discover the 5 key ways to maximize your mobile push notification efforts.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

IBM

Push Notifications Kick Mobile Customer Engagement Programs into High-Gear
sponsored by IBM
RESOURCE: Access this resource to learn how to take advantage of push notifications to elevate the benefits of mobile customer engagement programs to new heights.
Posted: 01 Jul 2015 | Published: 30 Sep 2014

IBM

5 Key Strategies for Successful Mobile Engagement
sponsored by IBM
RESOURCE: Access this resource and learn the 5 key strategies that enhance your brand presence and improve customer engagement in a business world dominated by mobile technologies.
Posted: 01 Jul 2015 | Published: 31 Oct 2014

IBM

How a CRM Helps Your Business Grow
sponsored by Salesforce.com
WHITE PAPER: Business may begin with a handshake — but once the customer relationship begins, your challenge is to maintain it. The right CRM will help you build deeper, more meaningful relationships with your customers while you build and scale your business.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Salesforce.com

The Future of Sales: Insights From 14 Thought Leaders
sponsored by Salesforce.com
EBOOK: What do the next 5 years hold for the sales profession? In this resource, 14 of the industry's foremost thought leaders answer this pressing question. Read on to uncover these experts' valuable predictions, insights, and suggestions.
Posted: 29 May 2015 | Published: 29 May 2015

Salesforce.com

Give digital a business focus
sponsored by Hewlett-Packard Limited
WHITE PAPER: Businesses need a way to consolidate this data to unify communications and deliver a seamless experience across multiple channels.For many organizations, the solution lies in outsourcing. Discover if outsourcing is right to manage your multichannel communications data in this informative white paper.
Posted: 21 Apr 2015 | Published: 31 Mar 2014

Hewlett-Packard Limited

Take Action on Customer Insights
sponsored by Hewlett-Packard Limited
WHITE PAPER: With analytics, companies can capture, analyze and provide insights to respond to customers in real time through social media channels. Read this white paper to discover the importance of a solid customer analytics strategy.
Posted: 20 Apr 2015 | Published: 31 Dec 2014

Hewlett-Packard Limited

Unravel and evolve customer communications
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper your CIO can gain the tools necessary to creative effective communications that will drive sales. Learn basic CCM rules like: keep it simple, make it all about the customer, go from passive to active, and more.
Posted: 20 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

Transform support from cost centers to sales channels
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper uncover how your organization can drive revenue through your customer experience channels to transform support centers into sales channels.
Posted: 17 Apr 2015 | Published: 31 Dec 2014

Hewlett-Packard Limited

How Will Digital Transformation and the New Style of IT Impact Your Business?
sponsored by Hewlett-Packard Limited
VIDEO: In this video, Paul Evans, an expert on application transformation at HP, explains the keys to keeping pace with growing end user expectations for instantaneous, relevant, and robust customer experiences.
Posted: 15 Apr 2015 | Premiered: 30 Dec 2014

Hewlett-Packard Limited

Customer Experience: An Enterprise Driver in the New Style of IT
sponsored by Hewlett-Packard Limited
WHITE PAPER: This brief white paper explains learn how tools developed in the consumer space are being adapted to create organizations that are more collaborative, interaction-oriented, and user-centric than ever before.
Posted: 15 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

Use Analytics to Engage the Empowered Customer
sponsored by Hewlett-Packard Limited
WHITE PAPER: Access this content-packed white paper to understand how analytics services provide an end-to-end solution that offers rapid time-to-value for chief marketing officers and sales leaders. Read on and achieve new, profitable customers.
Posted: 03 Apr 2015 | Published: 30 May 2014

Hewlett-Packard Limited

20 Customer-Driven Do’s and Don’ts for Smart SAP Upgrades
sponsored by Panaya, Inc.
WHITE PAPER: In this white paper, you'll discover ways that you can upgrade your SAP software easily and seamlessly to provide the best end user experience for your organization. In addition, you'll access 20 customer-driven do's and don'ts for smart SAP upgrades.
Posted: 03 Apr 2015 | Published: 03 Apr 2015

Panaya, Inc.

eBook: Best Practices for Social Customer Service
sponsored by Genesys
WHITE PAPER: This resource explains how businesses can integrate social media and customer service in 4 development phases to build customer loyalty and a memorable customer experience.
Posted: 03 Apr 2015 | Published: 31 Dec 2014

Genesys

Improve your customer experience
sponsored by Hewlett-Packard Limited
WHITE PAPER: Learn how your customers respond to communications you send and validate your ability to deliver favorable customer experiences in this insightful white paper.
Posted: 03 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

10 Tips for Using Email to Drive Mobile Engagement - and Vise-Versa
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this white paper to get 10 tips for using email to drive mobile engagement in your customers.
Posted: 02 Apr 2015 | Published: 31 Dec 2014

Silverpop Systems Inc. an IBM Company

Transforming the Value Chain with Data-Driven Insights
sponsored by IBM
WHITE PAPER: This resource explores how your business can transform B2B transactional information into valuable insights in near-real-time, enabling you to operate a high-performing value chain without the cost and complexity of maintaining in-house analytics infrastructure.
Posted: 22 May 2015 | Published: 30 Dec 2014

IBM
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