Customer Retention

WHITE PAPER: Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.

Posted: 11 Apr 2013 | Published: 31 Jan 2013

RESOURCE: It's now possible to leverage social intelligence by combining insight from your customers' social media behavior with the classic customer intelligence from conventional marketing and CRM. Access this helpful resource to start on the path to gain the full potential of social intelligence.

Posted: 01 Apr 2013 | Published: 01 Apr 2013

VIDEO: In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand.

Posted: 01 Apr 2013 | Premiered: 01 Apr 2013

WHITE PAPER: This brief by Pamela Slim, award-winning author, shows you how to establish strong customer relationships and then nurture them for the long haul.

Posted: 01 Apr 2013 | Published: 01 Apr 2013

EZINE: As more and more people share things about themselves via the internet, the more opportunity companies have to glean important data about their customers.  Check out this e-zine to learn how your business can successfully harness the power of social media and technology to improve customer experience management (CEM).

Posted: 25 Mar 2013 | Published: 25 Mar 2013

WHITE PAPER: This white paper illustrates the importance of video to drive audience engagement and interaction.  Learn best practices, key tips, and essential elements of online video marketing.

Posted: 15 Mar 2013 | Published: 28 Feb 2013

CASE STUDY: In this case study, discover the ways in which user experience management technologies are changing the face of consumer analytics and customer relationship management.

Posted: 11 Mar 2013 | Published: 31 Dec 2012

BROCHURE: In this valuable resource, learn about how the Gartner Customer Strategies & Technologies Summit can help IT and business leaders gain the insight they need to effectively overcome customer relationship and business management challenges to drive success – read on to learn more now.

Posted: 07 Mar 2013 | Published: 07 Mar 2013

WEBCAST: This comprehensive webcast explores how advanced information capture and case management capabilities can address new market demands and create better engagements throughout the customer lifecycle.

Posted: 05 Mar 2013 | Premiered: Mar 5, 2013

VIDEO: As today's consumers have quickly become more powerful and influential, they have also become more demanding than ever- expecting a personalized experience. Access this brief video to discover a social enterprise service program that listens, manages, and engages with your customers- and their influencers – across the internet and social networks.

Posted: 27 Feb 2013 | Premiered: 27 Feb 2013

VIDEO: Access this brief video to find out how you can increase your ability to respond with agility- and in the process make new customers, retain existing ones, and handle new requests with ease.

Posted: 21 Feb 2013 | Premiered: 14 May 2012

WHITE PAPER: This white paper demonstrates why many organizations are turning to intelligent systems and embedded devices to help strengthen the relationships with their customers. Read now to find out how embedded systems can help you better serve your customers, attract new clients and increase revenue.

Posted: 21 Feb 2013 | Published: 21 Feb 2013

RESEARCH CONTENT: This independently researched report investigates converging business technologies, including cloud computing, big data analytics and business intelligence.  

Posted: 18 Feb 2013 | Published: 18 Feb 2013

WHITE PAPER: In today's world, the only way to stand out is by differentiating the experience you offer your customers. Access this exclusive resource to explore how you can improve customer experience by leveraging customer analytics- including predictive analytics, social analytics, business intelligence, and decision management.

Posted: 07 Feb 2013 | Published: 31 Dec 2012

WHITE PAPER: Uncover details about the top five leadership qualities you should be using to lead, motivate, and inspire both employees and customers to attain and maintain a successful business.

Posted: 31 Dec 2012 | Published: 31 Dec 2012

WHITE PAPER: Uncover details about the top five services you should be offering to your clients in 2013 and learn how an integrated Professional Services Automation (PSA) solution can help you effectively and efficiently deliver and manage these services.

Posted: 21 Dec 2012 | Published: 21 Dec 2012

WHITE PAPER: Read this white paper for best practices in deploying customer service in the cloud. Learn how to successfully implement, consolidate, optimize, and transform your customer experience management strategy and sustain a long-term competitive advantage.

Posted: 20 Dec 2012 | Published: 30 Nov 2012

VIDEO: In this brief video, discover how utilizing the right technology innovations can enable you to drastically improve the customer experience, foster loyalty, and ultimately grow your brand. Watch now to find out the advantages of using innovative technologies like mobile applications, loyalty points, and automated email reminders.

Posted: 20 Dec 2012 | Premiered: 20 Dec 2012

WEBCAST: This webcast explains that you don't have to move everything to the cloud, and that – in some cases – it's actually preferable to keep some things on premise. Learn how you can develop a hybrid approach and find an adaptable provider able to pull data from legacy systems to the cloud and vice versa.

Posted: 20 Dec 2012 | Premiered: Dec 20, 2012

WHITE PAPER: Customers have more power than ever before in the buying process thanks to social media – experience can quickly be posted or tweeted, either boosting or slandering your brand reputation. Read this Forrester report to learn 6 features they recommend for future contact centers and a 4-step roadmap to better customer service.

Posted: 20 Dec 2012 | Published: 31 Oct 2012

VIDEO: You depend on customers to drive business growth.The key to retaining customers and attracting new ones resides in your ability to understand your customer's wants  and deliver a personalized experience that meets – and preferably exceeds – their expectations. Watch this video to learn more on how to deliver a superior customer experience.

Posted: 19 Dec 2012 | Premiered: 19 Dec 2012

VIDEO: With products, services, even prices all looking the same in today's market, the only way you can set your business apart from the competition is through the type of customer experience you provide. Download this brief video to learn how to provide a customer experience that exceeds your consumers expectations.

Posted: 19 Dec 2012 | Premiered: 19 Dec 2012

VIDEO: View this brief video to learn what your business's customer service and support systems should look like. Watch this on-demand video now to find out why simplicity and ease-of-use is key to delivering the best possible customer interactions.

Posted: 19 Dec 2012 | Premiered: 19 Dec 2012

EBOOK: CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.

Posted: 14 Mar 2013 | Published: 14 Mar 2013

ESSENTIAL GUIDE: This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.

Posted: 05 Mar 2013 | Published: 05 Mar 2013