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ALSO CALLED: User Trends, IT Market Research, Online Research, Market Share, Market Size, Online Market Research
DEFINITION: Crowdcasting is a problem-solving and idea-generating tactic in which a corporation disseminates details of a specific problem or situation to a carefully chosen group of people for possible solutions. The process is often conducted as a contest. The results may be used to resolve difficult or complex development and marketing issues. Typically, the selected target group in a crowdcast is well-educated  … 
Definition continues below.
Market Research White Papers (View All Report Types)
1 - 25 of 33 Matches Previous Page  |  Next Page
2016 Vendor Assessment: Worldwide Performance Management in Integrated Talent Management
sponsored by SAP
WHITE PAPER: This study represents a vendor assessment of the performance management capabilities offered as a part of an integrated talent management solution. Discover what defines a vendor's success in the marketplace, and how their success can benefit your organization.
Posted: 16 Aug 2016 | Published: 31 May 2016

SAP

2016 Vendor Assessment: Worldwide Integrated Talent Management
sponsored by SAP
WHITE PAPER: The following research reveals what constitutes an integrated talent management vendor's success in the marketplace. Discover which capabilities you should consider in your decision-making process.
Posted: 12 Aug 2016 | Published: 31 May 2016

SAP

2016 Vendor Assessment: Worldwide Learning Management in Integrated Talent Management
sponsored by SAP
WHITE PAPER: This study represents a vendor assessment of the learning management and development capabilities offered as a part of an integrated talent management solution. Discover an evaluation based on a comprehensive and rigorous framework used to assess 15 vendors.
Posted: 12 Aug 2016 | Published: 31 May 2016

SAP

The Future of Procurement: One Survey, Two Perspectives
sponsored by SAP
WHITE PAPER: To understand where procurement is now and where it's headed, a team of researchers and one vendor conducted global surveys across 18 countries. Uncover the procurement challenges companies must face before making it a strategic function.
Posted: 10 Aug 2016 | Published: 10 Aug 2016

SAP

Research Report: Procure-to-Pay Suites
sponsored by SAP
WHITE PAPER: This report examines two types of ERP vendors -- those that develop, sell and market a single integrated solution versus those offering multiple distinct products -- and determines which ones are leading the procure-to-pay (P2P) market. Uncover research that can help guide you through ERP decision-making.
Posted: 09 Aug 2016 | Published: 13 Jun 2016

SAP

The 2016 Global Cloud Data Security Study
sponsored by Gemalto
WHITE PAPER: When done right, securing the cloud can have a domino effect on improved access management, encryption, efficiency, and competitive advantage. Learn more about what 3,476 IT pros worldwide are saying about cloud governance and security practices.
Posted: 29 Jul 2016 | Published: 29 Jul 2016

Gemalto

Data Mastery Report: How to Turn Data into Capital
sponsored by Oracle Corporation
WHITE PAPER: Leaders across industries agree that their financial future hinges on using data better in virtually every aspect of their business. Learn how organizations are turning to more sophisticated analytics that can uncover patterns in data, automate decisions, and more.
Posted: 22 Jun 2016 | Published: 22 Jun 2016

Oracle Corporation

Research Analysis for Advanced Analytics Platforms
sponsored by SAS
WHITE PAPER: This report produced by Gartner includes an analysis of advanced analytics platforms to help you become more familiar with tools heating up the analytics market. Uncover high-rated capabilities that offer reusability of workflows, more automation, analytics guidance and accelerators for common use cases.
Posted: 05 Apr 2016 | Published: 09 Feb 2016

SAS

Analyst Insight: IoT Analytics in Practice
sponsored by SAS
WHITE PAPER: Research analysts conducted deep qualitative interviews with three organizations that invested significant time and resources into their own IoT analytics initiatives. Access now to uncover key themes and lessons learned from your peers.
Posted: 05 Apr 2016 | Published: 30 Sep 2015

SAS

Enterprise Development in the Cloud: Top Benefits, Drivers, and Concerns
sponsored by Red Hat
WHITE PAPER: According to a survey of 408 enterprise IT software development professionals, enterprises using the cloud see improvements in time to market as well as higher productivity. Read this white paper for key findings from this survey regarding enterprise development in the cloud.
Posted: 21 Apr 2015 | Published: 17 Jun 2014

Red Hat

Magic Quadrant for Master Data Management of Product Data Solutions
sponsored by TIBCO Software Inc.
WHITE PAPER: The master data management (MDM) of product data solutions market continues to grow and evolve. Increasingly, end-user organizations are using MDM to transform into a digital business.This Magic Quadrant evaluates 15 providers. Read on to find the right vendor for your needs.
Posted: 19 Mar 2015 | Published: 06 Nov 2014

TIBCO Software Inc.

Create a Referral Program to Grow Your IT Business
sponsored by ConnectWise
WHITE PAPER: The primary mode of growth for most technology provider businesses is by good, old word of mouth.  Yet, many businesses have not established an official referral program to capture as many referrals as possible.  Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
Posted: 16 Jul 2013 | Published: 16 Jul 2013

ConnectWise

Scale-out Storage Market Forecast 2010-2015
sponsored by Red Hat
WHITE PAPER: Although scale-out storage technologies were once viewed as specialized infrastructure solutions that really only made sense in a few environments, today these platforms are making their way into mainstream IT. Check out this ESG market forecast to discover current trends and future predictions regarding the development of these solutions.   
Posted: 14 Feb 2012 | Published: 14 Feb 2012

Red Hat

Ahead in the Cloud: The CSC Cloud Usage Index
sponsored by CSC
WHITE PAPER: This survey of more than 3,500 cloud computing users in eight countries uncovers current user attitudes towards the cloud and their experience in adopting cloud computing. Access these findings to discover the answers to key cloud questions now.
Posted: 12 Jan 2012 | Published: 12 Jan 2012

CSC

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member
sponsored by AT&T Corp
WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management
sponsored by AT&T Corp
WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

Scan a Mobile Barcode, Unlock a New Brand Experience: AT&T Mobile Barcode Services
sponsored by AT&T Corp
WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.
Posted: 28 Oct 2011 | Published: 28 Oct 2011

AT&T Corp

Sybase® Market Liquidity Analysis
sponsored by Sybase, an SAP company
WHITE PAPER: A full market perspective is difficult because of fragmented liquidity. Many securities are traded on more than one exchange or alternative trading venue. Knowing when, where and how to trade can be a challenge, and it’s getting harder all the time as the markets evolve.
Posted: 25 May 2011 | Published: 25 May 2011

Sybase, an SAP company

Magic Quadrant for Data Warehouse Database Management Systems (Gartner)
sponsored by Teradata
WHITE PAPER: The data warehouse DBMS market is undergoing a transformation, including many acquisitions, as vendors adapt data warehouses to support the modern business intelligence and analytic workload requirements of users. This document compares 16 vendors, including IBM & Netezza, to help customers find the right one for their needs.
Posted: 11 Apr 2011 | Published: 11 Apr 2011

Teradata

Magic Quadrant for Static Application Security Testing
sponsored by Veracode, Inc.
WHITE PAPER: In this research, we analyze the evolution of the static application security testing market, and evaluate its vendors according to their business and technology vision, as well as their ability to execute against that vision in their products and services.
Posted: 17 Feb 2011 | Published: 17 Feb 2011

Veracode, Inc.

A Marketing Pilot for FTTH Network Rollout
sponsored by ECI Telecom
WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.
Posted: 29 Nov 2010 | Published: 01 Nov 2010

ECI Telecom

Business-strength Geocoding: Ten requirements for more cost-efficient and effective business decisions
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Geocoding determines location by linking longitude and latitude coordinates with street address data. By identifying your best customers’ location and defining how to reach them most effectively you possess the ultimate decision making tool. Utilize the power of location intelligence to know the location of your customers, partners and competitors.
Posted: 22 Sep 2010 | Published: 22 Sep 2010

Pitney Bowes Business Insight

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

Advanced Marketing Automation: Maximize Returns on Customer Communication Strategies through Intelligent, Integrated Marketing Processes
sponsored by SAS
WHITE PAPER: This paper explores how many companies are turning to advanced marketing automation for improved efficiency and effectiveness of marketing activities. Read on to learn how to provide a comprehensive solution for current marketing challenges and learn how to maximize campaign returns through the essential phases of a disciplined marketing process.
Posted: 05 May 2010 | Published: 05 May 2010

SAS

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo
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MARKET RESEARCH DEFINITION (continued): …  but not part of the culture of the corporation seeking the solution. Such a group may consist of consumers who buy the company's products or services but who have no other connection with the company or its affiliates. When the event is a competition, these people are treated as contestants. The most creative or promising solutions, as determined by a set of judges, win the contest. Cash prizes generate an incentive for participants to take the contest seriously.Crowdcasting has been proven to stimulate the evolution of products, processes, technologies, services or trademarks that executives … 

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