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ALSO CALLED: User Trends, IT Market Research, Online Research, Market Share, Market Size, Online Market Research
DEFINITION: Crowdcasting is a problem-solving and idea-generating tactic in which a corporation disseminates details of a specific problem or situation to a carefully chosen group of people for possible solutions. The process is often conducted as a contest. The results may be used to resolve difficult or complex development and marketing issues. Typically, the selected target group in a crowdcast is well-educated  … 
Definition continues below.
Market Research White Papers (View All Report Types)
1 - 25 of 35 Matches Previous Page  |  Next Page
Competitive Review: Red Hat JBoss BPM Suite 6 compared to Appian 7 BPM Suite
sponsored by Red Hat
WHITE PAPER: Access this competitive review of Red Hat JBoss BPM Suite 6 and Appian 7 BPM Suite to compare each product's strengths and weaknesses and find out which BPM suite is a great system.
Posted: 21 May 2015 | Published: 31 Oct 2014

Red Hat

The EPM Market Landscape Responds To the Growth Agenda and Digital Disruption
sponsored by Tagetik Software
WHITE PAPER: The enterprise performance management (EPM) applications market is transforming thanks to the market disruption of software-as-a-service, advanced analytics, and customer priorities. Read this Forrester Research Report to better understand the new EPM market so you can enable busienss stakeholders to optimize processes that drive business growth.
Posted: 21 May 2015 | Published: 30 Apr 2015

Tagetik Software

FICO Seeds the Cloud
sponsored by Red Hat
WHITE PAPER: Read this white paper to find out how FICO got the Platform-as-a-Service tools it needed to operate a Decision Management Platform, becoming the market's leading solution for business rules management, predictive analytics, data and text mining, optimization, visualization, and reporting.
Posted: 20 May 2015 | Published: 31 Oct 2014

Red Hat

Assessing Talent Management Maturity
sponsored by NGA Human Resources
WHITE PAPER: More and more organizations are making Talent Management a top priority. This means managing employees with specific talents in the best suited position, and ensuring they have the right skillset. Read this white paper to understand the importance of strategic Talent Management.
Posted: 07 May 2015 | Published: 07 May 2015

NGA Human Resources

Mobile Trends for Mid-Market Organizations
sponsored by Good Technology
WHITE PAPER: Access this white paper for full access to the mobility trends in mid-market organizations.
Posted: 30 Apr 2015 | Published: 29 Aug 2014

Good Technology

Optimize Your Database Performance
sponsored by Oracle Corporation
WHITE PAPER: It's time to improve your database performance and meet your performance goals with confidence. Access this white paper to find out how to optimize your database performance and gain a faster time to market for your products along with better experiences for your customers.
Posted: 29 Apr 2015 | Published: 31 Oct 2014

Oracle Corporation

Data Integration Platforms for Big Data and the Enterprise: IBM vs. Informatica vs. Oracle
sponsored by Oracle Corporation
WHITE PAPER: Access this white paper to compare Oracle's data integration platform with traditional ETL-architected solutions and to review the differentiating features and benefits in various use cases for data integration for analytics, data integration for enterprise systems, and information availability.
Posted: 22 Apr 2015 | Published: 22 Apr 2015

Oracle Corporation

Enterprise Development in the Cloud: Top Benefits, Drivers, and Concerns
sponsored by Red Hat
WHITE PAPER: According to a survey of 408 enterprise IT software development professionals, enterprises using the cloud see improvements in time to market as well as higher productivity. Read this white paper for key findings from this survey regarding enterprise development in the cloud.
Posted: 21 Apr 2015 | Published: 17 Jun 2014

Red Hat

The New CMO Guide: A Handbook for Marketing Leaders
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: This white paper provides a guide to help you create a marketing strategy.
Posted: 01 Apr 2015 | Published: 01 Apr 2015

Silverpop Systems Inc. an IBM Company

Global at the Core
sponsored by Workday
WHITE PAPER: This white paper describes a modern, global enterprise application solution that transforms enterprise business by providing superior agility, control, and economics.
Posted: 17 Mar 2015 | Published: 12 Sep 2012

Workday

Improve Your Business Performance with Advanced Analytics
sponsored by IBM
WHITE PAPER: Access this white paper to discover a predictive analytics software program that analyzes social media, survey research, and market research data to provide you with a detailed picture of customers. Read on to learn about the entire software portfolio.
Posted: 24 Feb 2015 | Published: 24 Feb 2015

IBM

Redesigning Work Creates a Smarter Workforce - Helping organizations reinvent their workforce
sponsored by IBM
WHITE PAPER: Today, we can recognize and analyze trends that literally predict behavior, quickly identify talent, match capabilities to market needs, retain the best, and act on proven insights to drive business outcomes. This white paper describes how employers are using these insights to guide who and how they recruit.
Posted: 21 Jan 2015 | Published: 21 Jan 2015

IBM

Driving Operational Excellence with Predictive Analytics
sponsored by IBM
WHITE PAPER: This paper discusses the key benefits and outlines several use cases for leveraging predictive analytics to enhance operational efficiency. Discover how leading organizations are improving business visibility through fact-based decision making across core operational processes.
Posted: 13 Aug 2012 | Published: 13 Aug 2012

IBM

Create a Referral Program to Grow Your IT Business
sponsored by ConnectWise
WHITE PAPER: The primary mode of growth for most technology provider businesses is by good, old word of mouth.  Yet, many businesses have not established an official referral program to capture as many referrals as possible.  Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
Posted: 16 Jul 2013 | Published: 16 Jul 2013

ConnectWise

Scale-out Storage Market Forecast 2010-2015
sponsored by Red Hat
WHITE PAPER: Although scale-out storage technologies were once viewed as specialized infrastructure solutions that really only made sense in a few environments, today these platforms are making their way into mainstream IT. Check out this ESG market forecast to discover current trends and future predictions regarding the development of these solutions.   
Posted: 14 Feb 2012 | Published: 14 Feb 2012

Red Hat

Ahead in the Cloud: The CSC Cloud Usage Index
sponsored by CSC
WHITE PAPER: This survey of more than 3,500 cloud computing users in eight countries uncovers current user attitudes towards the cloud and their experience in adopting cloud computing. Access these findings to discover the answers to key cloud questions now.
Posted: 12 Jan 2012 | Published: 12 Jan 2012

CSC

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member
sponsored by AT&T Corp
WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management
sponsored by AT&T Corp
WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

Scan a Mobile Barcode, Unlock a New Brand Experience: AT&T Mobile Barcode Services
sponsored by AT&T Corp
WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.
Posted: 28 Oct 2011 | Published: 28 Oct 2011

AT&T Corp

Sybase® Market Liquidity Analysis
sponsored by Sybase, an SAP company
WHITE PAPER: A full market perspective is difficult because of fragmented liquidity. Many securities are traded on more than one exchange or alternative trading venue. Knowing when, where and how to trade can be a challenge, and it’s getting harder all the time as the markets evolve.
Posted: 25 May 2011 | Published: 25 May 2011

Sybase, an SAP company

Magic Quadrant for Data Warehouse Database Management Systems (Gartner)
sponsored by Teradata
WHITE PAPER: The data warehouse DBMS market is undergoing a transformation, including many acquisitions, as vendors adapt data warehouses to support the modern business intelligence and analytic workload requirements of users. This document compares 16 vendors, including IBM & Netezza, to help customers find the right one for their needs.
Posted: 11 Apr 2011 | Published: 11 Apr 2011

Teradata

Magic Quadrant for Static Application Security Testing
sponsored by Veracode, Inc.
WHITE PAPER: In this research, we analyze the evolution of the static application security testing market, and evaluate its vendors according to their business and technology vision, as well as their ability to execute against that vision in their products and services.
Posted: 17 Feb 2011 | Published: 17 Feb 2011

Veracode, Inc.

A Marketing Pilot for FTTH Network Rollout
sponsored by ECI Telecom
WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.
Posted: 29 Nov 2010 | Published: 01 Nov 2010

ECI Telecom

Business-strength Geocoding: Ten requirements for more cost-efficient and effective business decisions
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Geocoding determines location by linking longitude and latitude coordinates with street address data. By identifying your best customers’ location and defining how to reach them most effectively you possess the ultimate decision making tool. Utilize the power of location intelligence to know the location of your customers, partners and competitors.
Posted: 22 Sep 2010 | Published: 22 Sep 2010

Pitney Bowes Business Insight

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM
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MARKET RESEARCH DEFINITION (continued): …  but not part of the culture of the corporation seeking the solution. Such a group may consist of consumers who buy the company's products or services but who have no other connection with the company or its affiliates. When the event is a competition, these people are treated as contestants. The most creative or promising solutions, as determined by a set of judges, win the contest. Cash prizes generate an incentive for participants to take the contest seriously.Crowdcasting has been proven to stimulate the evolution of products, processes, technologies, services or trademarks that executives … 

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